Podcast Me Anything

The Podcast Consultant

An Ask Me Anything for all things podcasting. Hosted by Ben Killoy featuring Mathew Passy, The Podcast Consultant.

Highlighting industry news, deep dive into advanced podcast topics, and answering questions from the audience.

Welcome to Podcast Me Anything
Trailer 10 min 46 sec

All Episodes

Does your podcast description need an update? Podcast descriptions are your Times Square equivalent advertising opportunity to gain subscribers, as you hear in today's episode. The return on investment from the few extra 400 words can make a big difference.  The elements for what makes a good description are simple, but as Mathew talks about in this episode, they are often missed, resulting in a disaster.  Topics: ·     Podcast News: Apple Podcast App getting positive reviews by accident ·     Deep Dive: Podcast Description Audit ·     Q and A: Fixing static on your microphone Thanks for Listening!  Be sure to subscribe onhttps://podcasts.apple.com/us/podcast/id1454336984 ( Apple),https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5jYXB0aXZhdGUuZm0vcG9kY2FzdC1tZS1hbnl0aGluZy8= ( Google),https://open.spotify.com/show/7q9j88X29nrHElKjpV6hvS ( Spotify), or wherever you get your podcasts. And feel free to drop us a line at mathew@thepodcastconsultant.com.  Follow Mathew on Social Media to stay up to date on Podcast Me Anything -https://www.facebook.com/MathewPassy ( Facebook) |https://twitter.com/MathewPassy ( Twitter) |https://www.instagram.com/mathewpassy/ ( Instagram) |https://www.linkedin.com/in/mathewpassy/ ( LinkedIn)

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Dec 7

39 min 11 sec

Did you have the idea for a podcast but quickly realized it would be too hard because of regulations?­­­ Regulations in an industry like healthcare and finance offer a challenge for podcasting, but as we dive into this episode, the solution is easier than you think.  And we take a look at the exciting announcement out of Captivate.fm with a new dynamic advertising insertion tool that is a game-changer for any indie podcast.   Topics: ·     Podcast News: Captivate Releases AMIE (Audio Mastering and Integration Engine) ·     Deep Dive: How to Podcast in a Regulated Industry ·     Q and A: How to decide if an entertainment podcast is the right format? Thanks for Listening! Be sure to subscribe onhttps://podcasts.apple.com/us/podcast/id1454336984 ( Apple),https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5jYXB0aXZhdGUuZm0vcG9kY2FzdC1tZS1hbnl0aGluZy8= ( Google),https://open.spotify.com/show/7q9j88X29nrHElKjpV6hvS ( Spotify), or wherever you get your podcasts. And feel free to drop us a line at mathew@thepodcastconsultant.com. Follow Mathew on Social Media to stay up to date on Podcast Me Anything -https://www.facebook.com/MathewPassy ( Facebook) |https://twitter.com/MathewPassy ( Twitter) |https://www.instagram.com/mathewpassy/ ( Instagram) |https://www.linkedin.com/in/mathewpassy/ ( LinkedIn)

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Nov 30

37 min 21 sec

Are you thinking about launching a podcast but worried that it’s a crowded niche? In today’s episode, we dive into the rebuttal that you should not launch a podcast; there are too many already. Good podcast ideas are born every day and die every day because of how people perceive the idea, or maybe they talk themselves out of it. As we focus on this podcast, getting the value proposition right is the key to knowing if it will fly and if it will be something that people like and share to grow. Podcast News: Handling new headlines from major podcast players Deep Dive: Knowing if your podcast will fly Q and A: Test your website for friendliness and usability Thanks for Listening!  Be sure to subscribe onhttps://podcasts.apple.com/us/podcast/id1454336984 ( Apple),https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5jYXB0aXZhdGUuZm0vcG9kY2FzdC1tZS1hbnl0aGluZy8= ( Google),https://open.spotify.com/show/7q9j88X29nrHElKjpV6hvS ( Spotify), or wherever you get your podcasts. And feel free to drop us a line at mathew@thepodcastconsultant.com.  Follow Mathew on Social Media to stay up to date on Podcast Me Anything -https://www.facebook.com/MathewPassy ( Facebook) |https://twitter.com/MathewPassy ( Twitter) |https://www.instagram.com/mathewpassy/ ( Instagram) |https://www.linkedin.com/in/mathewpassy/ ( LinkedIn)

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Nov 23

35 min 52 sec

Today we dive into the state of the podcast listener experience from where people are listening to podcasts. We hear a lot about Spotify making a big play in podcasting, but how well the efforts have been working. It’s a good thing there are tools these days to measure this, and recent news suggests the big bet is paying off. As a podcaster, how you deliver the podcast, share, and curate your website can make a big difference to how easy it is for the customer to listen to the podcast. Here are the big-ticket items that are often overlooked that Mathew consults on.  Topics: Podcast News https://podnews.net/about/ranker (Spotify to overtake Apple Podcasts as #1 player) Deep Dive How to make the listener experience better? Q and A What keeps you podcasting? Thanks for Listening! Be sure to subscribe onhttps://podcasts.apple.com/us/podcast/id1454336984%22%20%5Ct%20%22_blank ( Apple),https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5jYXB0aXZhdGUuZm0vcG9kY2FzdC1tZS1hbnl0aGluZy8=%22%20%5Ct%20%22_blank ( Google),https://open.spotify.com/show/7q9j88X29nrHElKjpV6hvS%22%20%5Ct%20%22_blank ( Spotify), or wherever you get your podcasts. And feel free to drop us a line at mathew@thepodcastconsultant.com. Follow Mathew on Social Media to stay up to date on Podcast Me Anything -https://www.facebook.com/MathewPassy%22%20%5Ct%20%22_blank ( Facebook) |https://twitter.com/MathewPassy%22%20%5Ct%20%22_blank ( Twitter) |https://www.instagram.com/mathewpassy/%22%20%5Ct%20%22_blank ( Instagram) |https://www.linkedin.com/in/mathewpassy/%22%20%5Ct%20%22_blank ( LinkedIn)

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Nov 16

36 min 43 sec

Are you podcasting to an empty room? For most podcasters, it not empty, but we always wish it was more. A common phrase you hear from podcasters is, “I am creating great content, but I am not reaching enough people fast enough.”  It is not a new problem, and it will not be solved overnight, but as we discuss in today’s episode, it has already been solved.  A standard gap in business is we assume the problems we face are unique to our industry, but in reality, another industry most likely has already solved it.  This is where Refer-O-Matic steps in to bring the oldie, but goodie, referrals. It is one of the fastest ways to build trust within a business, create creditability, and reach your goals.  Key Topics: What led to the creation of Glow.fm, and how did that flow into starting Refer-O-Matic (2:39) What became the answer to help podcasters grow their podcast (4:50) When a podcast signs up, what are the steps to get up and running (6:33) How does Refer-O-Matic solve tracking who subscribed to the podcast from a referral (8:32) What have been some of the best rewards to entice listeners to refer the podcast to friends (10:02) What does the future look like for paid subscription-based podcast (12:02) Local Podcasts and what makes it such a unique are to work in (14:15) Website link: ReferOmatic.fm | Glow.fm Social Links LinkedIn: https://www.linkedin.com/company/glowfm/ Twitter: https://twitter.com/GlowDotFM Twitter: https://twitter.com/amiravalliani Thanks for Listening! Be sure to subscribe onhttps://podcasts.apple.com/us/podcast/id1454336984 ( Apple),https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5jYXB0aXZhdGUuZm0vcG9kY2FzdC1tZS1hbnl0aGluZy8= ( Google),https://open.spotify.com/show/7q9j88X29nrHElKjpV6hvS ( Spotify), or wherever you get your podcasts. And feel free to drop us a line at mathew@thepodcastconsultant.com. Follow Mathew on Social Media to stay up to date on Podcast Me Anything -https://www.facebook.com/MathewPassy ( Facebook) |https://twitter.com/MathewPassy ( Twitter) |https://www.instagram.com/mathewpassy/ ( Instagram) |https://www.linkedin.com/in/mathewpassy/ ( LinkedIn)    

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Dec 2020

17 min 21 sec

**This episode is supported by podcast website page builder, Podpage. Head on over to https://www.podcastmeanything.com/podpage (podpage.com) and use the promo code PMA to get one free month of this easy-to-use and dynamic podcast website in minutes. ** Does your branded podcast sound more like a commercial than a podcast? If you answered yes, this episode is for you because we talk with Fatima Zaidi, whose the CEO and Co-founder of Quill. Quill runs a freelance marketplace to connect brands with trusted podcast professionals located in North America. They offer in-house consulting and podcast management, but they always know the right freelancer to get the job done if they are not the right fit.  Fatima says that every brand should have a podcast, but not every podcast should be a brand. A podcast should be where the brand's story reveals a deeper understanding of its name. There is nothing like podcasting for a brand to build upon the trust and loyalty they already have with their customers. Key Topics: ·     How did Quill get started (1:40) ·     How are freelancers compensated, and how is it different than UpWork or Fiver (3:46) ·     What benefits are there for the freelance professionals who join the Marketplace (5:35) ·     What are the trends and future of podcast (7:13) ·     What are the most successful branded podcast from large corporations (9:07) ·     What are the most in-demand podcast services, and what are the new skills freelancers should start to have (11:35) ·     What are some of the most effective marketing strategies you see working today in podcasting (13:56) ·     How does a freelancer sign up within the Marketplace (17:04) ·     What is the Listen In Podcasting Conference (17:56) Website link: https://www.quillit.io/ (https://www.quillit.io/) Listen In Conference: https://www.quillit.io/conference Social Links ·     LinkedIn: https://www.linkedin.com/company/12998745/ (https://www.linkedin.com/company/12998745/) ·     Twitter: https://twitter.com/inc_quill (https://twitter.com/inc_quill) ·     Facebook: https://www.facebook.com/quill.inc/ ·     Instagram: https://instagram.com/quill.inc Thanks for Listening! Be sure to subscribe onhttps://podcasts.apple.com/us/podcast/id1454336984 ( Apple),https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5jYXB0aXZhdGUuZm0vcG9kY2FzdC1tZS1hbnl0aGluZy8= ( Google),https://open.spotify.com/show/7q9j88X29nrHElKjpV6hvS ( Spotify), or wherever you get your podcasts. And feel free to drop us a line at mathew@thepodcastconsultant.com. Follow Mathew on Social Media to stay up to date on Podcast Me Anything -https://www.facebook.com/MathewPassy ( Facebook) |https://twitter.com/MathewPassy ( Twitter) |https://www.instagram.com/mathewpassy/ ( Instagram) |https://www.linkedin.com/in/mathewpassy/ ( LinkedIn)

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Nov 2020

22 min 3 sec

**This episode is supported by podcast website page builder, Podpage. Head on over to https://www.podcastmeanything.com/podpage (podpage.com) and use the promo code PMA to get an easy-to-use and dynamic podcast website in minutes. ** Are you a podcaster that suffers from shiny object syndrome?  One of those shiny objects almost every podcast chases at some point is advertising. It’s the default place most people look to when trying to monetize a podcast, but as many podcasters find out, it can be more challenging than it seems.  We see so many big names in the podcast space using advertising to generate revenue, and we ask why not me.  Step in from stage left, podcast advertising expert Heather Osgood who brings an in-depth but straightforward understanding of what it means to be an influencer and begin to wield that influence to your loyal fan base through advertising. Key Topics: ·     State of podcast advertising in a non-covid world (0:55) ·     What brands are dominating the podcast advertising space (2:07) ·     What does podcast advertising offer that other mediums do not (3:49) ·     Has podcast advertising normalized in a living with COVID-19 world (6:10) ·     How did political advertising impact podcasting (8:32) ·     How do coach a podcaster to be effective influencers (11:50) ·     What does a podcaster new to advertising need to think about before jumping in (14:25) ·     What is the future of podcast advertising (18:03) Reference: https://www.magellan.ai/blog-posts/how-have-the-presidential-candidates-used-podcast-advertising-in-the-election (Magellan AI Blog: How have the presidential candidates used podcast advertising in the election) Website link: https://truenativemedia.com/ (https://truenativemedia.com/) Social Links ·     LinkedIn: https://linkedin.com/in/podcastadvertising (https://linkedin.com/in/podcastadvertising) ·     Twitter: https://twitter.com/truenativemedia (https://twitter.com/truenativemedia) ·     Facebook: https://www.facebook.com/truenativemedia/ (https://www.facebook.com/truenativemedia/) Thanks for Listening! Be sure to subscribe onhttps://podcasts.apple.com/us/podcast/id1454336984 ( Apple),https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5jYXB0aXZhdGUuZm0vcG9kY2FzdC1tZS1hbnl0aGluZy8= ( Google),https://open.spotify.com/show/7q9j88X29nrHElKjpV6hvS ( Spotify), or wherever you get your podcasts. And feel free to drop us a line at mathew@thepodcastconsultant.com. Follow Mathew on Social Media to stay up to date on Podcast Me Anything -https://www.facebook.com/MathewPassy ( Facebook) |https://twitter.com/MathewPassy ( Twitter) |https://www.instagram.com/mathewpassy/ ( Instagram) |https://www.linkedin.com/in/mathewpassy/ ( LinkedIn)

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Nov 2020

23 min 28 sec

**This episode is supported by podcast website page builder, Podpage. Head on over to https://www.podcastmeanything.com/podpage (podpage.com) and use the promo code PMA to get an easy-to-use and dynamic podcast website in minutes. ** Is your podcast stuck in 2nd gear? It happens to pretty much every podcaster at some point, you launched, you stayed consistent, you provided value, but the downloads have hit the false ceiling we can sometimes feel exist as a podcaster.  This interview will do two big things for you; it will remind you that you are not alone, and two, you just need to know the right people to help overcome the problem with what is probably a mix of solutions, not just a one-shot remedy.  Charles lays out how he has positioned https://www.podcastgrowthsummit.co/podcast-growth-summit-2020?affiliate_id=2789456 (Podcast Growth Summit) to deep dive on the topic of being stuck and not growing and providing the tools and resources to go from stuck to the wind in your hair.  Key Topics: ·     Why a virtual podcasting space now (00.44) ·     What is the biggest struggle podcasters face today (3:30) ·     Finding the next big podcast niche (6:36) ·     Is it ok to stop and pivot a podcast (8:37) ·     What is the best way to connect to your audience (10:34) ·     What has been the biggest challenge of doing a virtual event (11:52) ·     Why is the Podcast Growth Summit the place to be (15:26) Website link: https://devchat.tv/ (https://devchat.tv/) Sign up for the Podcast Growth Summit (affiliate link) https://www.podcastgrowthsummit.co/podcast-growth-summit-2020?affiliate_id=2789456 (https://www.podcastgrowthsummit.co/podcast-growth-summit-2020?affiliate_id=2789456) https://podcastplaybook.co/ Social Links ·     Twitter: https://twitter.com/cmaxw Thanks for Listening! Be sure to subscribe onhttps://podcasts.apple.com/us/podcast/id1454336984 ( Apple),https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5jYXB0aXZhdGUuZm0vcG9kY2FzdC1tZS1hbnl0aGluZy8= ( Google),https://open.spotify.com/show/7q9j88X29nrHElKjpV6hvS ( Spotify), or wherever you get your podcasts. And feel free to drop us a line at mathew@thepodcastconsultant.com. Follow Mathew on Social Media to stay up to date on Podcast Me Anything -https://www.facebook.com/MathewPassy ( Facebook) |https://twitter.com/MathewPassy ( Twitter) |https://www.instagram.com/mathewpassy/ ( Instagram) |https://www.linkedin.com/in/mathewpassy/ ( LinkedIn)

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Oct 2020

19 min 28 sec

**This episode is supported by podcast website page builder, Podpage. Head on over to https://www.podcastmeanything.com/podpage (podpage.com) and use the promo code PMA to get an easy-to-use and dynamic podcast webite in minutes. ** Are you a podcaster looking to add advertisements into your podcast, but just thinking about the editing makes your head hurt?  Advertisements is the first idea that most new podcasters hear about when it comes to ways to monetize the work you do each week. But, behind the idea is a lot of unknowns that most podcasters simple give up before even thinking about trying it for the sure amount of work involved.  Welcome AdBarker! AdBarker is that tool that dynamically adds your promotions and does it seamlessly into your episode without doing a hard edit for each episode. This episode will open you up to the potential revenue you could be leaving on the table by not running advertisments. Be sure you go back and listen to our https://www.podcastmeanything.com/sounds-profitable-with-bryan-barletta/ (episode) with Bryan Barletta from Sounds Protifable. Key Topics: ·     Why a computer scientist would tackle a big problem like dynamic advertising (0:36) ·     How does AdBarker get round having to switch hosting platforms (2:18) ·     Does AdBarker change how my stats are being tracked (3:24) ·     Are the stats on AdBarker IAB (International Advertising Board) complaint (4:26) ·     How does the nuts and bolts of the system work to dynamically insert advertisements (5:53) ·     How do the all important mid-roll drop-ins work on AdBarker (6:56) ·     How does the pricing work (7:52) ·     What surprised you about the podcasting space being an outsider at first (8:53) Website link: https://adbarker.com (https://adbarker.com) Social Links ·     LinkedIn: https://www.linkedin.com/in/knagode/ (https://www.linkedin.com/in/knagode/) ·     Twitter: https://twitter.com/knagode (https://twitter.com/knagode) Thanks for Listening! Be sure to subscribe onhttps://podcasts.apple.com/us/podcast/id1454336984 ( Apple),https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5jYXB0aXZhdGUuZm0vcG9kY2FzdC1tZS1hbnl0aGluZy8= ( Google),https://open.spotify.com/show/7q9j88X29nrHElKjpV6hvS ( Spotify), or wherever you get your podcasts. And feel free to drop us a line at mathew@thepodcastconsultant.com. Follow Mathew on Social Media to stay up to date on Podcast Me Anything -https://www.facebook.com/MathewPassy ( Facebook) |https://twitter.com/MathewPassy ( Twitter) |https://www.instagram.com/mathewpassy/ ( Instagram) |https://www.linkedin.com/in/mathewpassy/ ( LinkedIn)

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Oct 2020

12 min 57 sec

Finding the right beat, at the right price, and knowing you are getting the right deal is something every new podcaster goes through. It is one of the first significant issues many people launching a podcast have to go through, and its usually in the dark.  Most podcasters are not familiar with the music licensing industry and get an education on it very quickly to make sure they set up the show for success. Today on the podcast, we are talking with the co-founders of Songs For Podcasting who are bringing a flashlight to the process and helping podcasters find the right beat, at the right price, and making sure they are protected. Our conversation goes into the weeds of this issue and what podcasters need to know before picking that first beat. Key Topics: ·     What is Songs For Podcasters and why did it open its doors (0:34) ·     Why is music licensing with podcasting so unique in the industry (1:42) ·     Why is it essential that podcasters don’t just pirate mainstream music for a podcast (4:15) ·     What new record labels are getting on board with providing music for podcasting (5:47) ·     Will, we ever see mainstream musicians make music available for use on podcasts (7:03) ·     How can you avoid getting hit with copyright infringement (9:49) ·     What does a podcaster need to know about royalties as a podcast grows (11:40) ·     How do you make sure your media license grows with your podcast (12:44) ·     Is it required to update your old music licenses as your podcast grows (16:00) ·     What do podcasters need to know before they start searching on Songs For Podcasters (18:40) ·     Is it better for the production company to own the copyright or the podcast host (19:57)) Website link: https://songsforpodcasters.com/SFPHomePage (https://songsforpodcasters.com/SFPHomePage) Social Links SyncFloor (Parent company to Songs For Podcasters) ·     Twitter: https://twitter.com/SyncFloor (https://twitter.com/SyncFloor) ·     Facebook: https://www.facebook.com/SyncFloor/ (https://www.facebook.com/SyncFloor/) ·     LinkedIn: https://www.linkedin.com/company/syncfloor/ (https://www.linkedin.com/company/syncfloor/) Cestjon McFarland: ·     LinkedIn: https://www.linkedin.com/in/cestjon-mcfarland-027a805/ (https://www.linkedin.com/in/cestjon-mcfarland-027a805/) ·     Twitter: https://twitter.com/cestjon (https://twitter.com/cestjon) ·     Instagram: https://www.instagram.com/cestjon/ (https://www.instagram.com/cestjon/) Kirt Debique ·     LinkedIn: https://www.linkedin.com/in/kirtdebique/ (https://www.linkedin.com/in/kirtdebique/) ·     Twitter: https://twitter.com/katewayo?lang=en (https://twitter.com/katewayo?lang=en) ·     Instagram: https://www.instagram.com/katewayo/   Thanks for Listening! Be sure to subscribe onhttps://podcasts.apple.com/us/podcast/id1454336984 ( Apple),https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5jYXB0aXZhdGUuZm0vcG9kY2FzdC1tZS1hbnl0aGluZy8= ( Google),https://open.spotify.com/show/7q9j88X29nrHElKjpV6hvS ( Spotify), or wherever you get your podcasts. And feel free to drop us a line at mathew@thepodcastconsultant.com. Follow Mathew on Social Media to stay up to date on Podcast Me Anything -https://www.facebook.com/MathewPassy ( Facebook) |https://twitter.com/MathewPassy ( Twitter) |https://www.instagram.com/mathewpassy/ ( Instagram) |https://www.linkedin.com/in/mathewpassy/ ( LinkedIn)

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Oct 2020

22 min 33 sec

"There has never been a better time" – Chris Hines This quote is an excellent summary of what this episode hits home when it comes to podcasting. The medium is still young; it's still growing, and every brand should have a podcast.  There are many reasons podcasts fail to launch, and the biggest one is typically, "my niche is to busy." In today's episode, Chris highlights why that excuse is just an excuse and why every brand needs a podcast to build stronger customer intimacy and nurture the current sales funnel. Key Topics: ·     How did Chris get started in podcasting (0:48) ·     At what point did Chris learn the power of podcasting (2:06) ·     What were some of the early lessons after starting his business (3:07) ·     What is the big picture idea that Chris is building up to (4:41) ·     What is the secret to getting your podcast discovered (7:00) ·     Creating hyper customized content from your podcast (8:53) ·     When does the advertising model work in podcasting (9:45) ·     What does the medium of podcasting look like in the future (10:29) ·     Should you always be the first in the market for something (12:04) ·     New tools to help streamline the podcasters workflow (13:10)s Website link: https://www.elitepodcastmarketing.agency/ (https://www.elitepodcastmarketing.agency/) Join The Waitlist: https://podcastingisbranding.guru/toolkitwaitlist (Podcast Creator Bundle) Podcast Links: ·     Apple: https://podcasts.apple.com/us/podcast/podcasting-is-branding/id1532671572 ·     Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9ra1BQMUZhXw== ·     Spotify: https://open.spotify.com/show/5qJlvXTSU9T7YMPEuEthnW?si=05Rn9S1kQC2uh4wFfA2A5g Social Links ·     LinkedIn: https://www.linkedin.com/in/thecoachchris/ ·     Twitter: https://twitter.com/thecoachchris_ ·     Instagram: https://www.instagram.com/thecoachchris_/ (https://www.instagram.com/thecoachchris_/) https://www.instagram.com/elitepodcastagency/ (https://www.instagram.com/elitepodcastagency/) Thanks for Listening! Be sure to subscribe onhttps://podcasts.apple.com/us/podcast/id1454336984 ( Apple),https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5jYXB0aXZhdGUuZm0vcG9kY2FzdC1tZS1hbnl0aGluZy8= ( Google),https://open.spotify.com/show/7q9j88X29nrHElKjpV6hvS ( Spotify), or wherever you get your podcasts. And feel free to drop us a line at mathew@thepodcastconsultant.com. Follow Mathew on Social Media to stay up to date on Podcast Me Anything -https://www.facebook.com/MathewPassy ( Facebook) |https://twitter.com/MathewPassy ( Twitter) |https://www.instagram.com/mathewpassy/ ( Instagram) |https://www.linkedin.com/in/mathewpassy/ ( LinkedIn)

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Oct 2020

16 min 1 sec

Is your podcast search (SEO) friendly?  This is the big question we talk about on today’s episode of Podcast Me Anything (PMA), where we are talking with one of the founders and CEO Pete Birsinger of Podscribe.  With over 500,000 podcasts in the English language, discoverability is a real issue that many podcasters face. This is the issue that Pete set out to solve with the creation of Podscribe.  Podscribe is a transcription service designed from the ground up to serve podcasts. If you know your podcast needs to be more search-friendly in the coming years, this is an episode you won’t want to miss, and just for listening to the show Pete has a fantastic offer at the end just for the PMA audience.  Key Topics: ·     What is Podcribe and how did it get started (0:47) ·     What was the big issue you Podscribe was trying to solve when launching (1:06) ·     What makes Podcribe uniquely positioned to serve the podcasting community vs. other transcription services (5:31) ·     How does the Podscribe player track downloads (9:51) ·     Having a https://podscribe.ai/full-search-embed/ (single search point) for all transcribed text of a podcast (10:53) ·     How do you add the new search widget to your website (13:00) ·     What new features are in the works that we can expect in the future (14:27) ·     Free Offer from Podscribe (16:00) Website link: https://podscribe.ai/ (https://podscribe.ai/) Email for FREE offer (Tell them PMA Sent YOu) : transcriptions@podscribe.ai Check out an example from Podcast Me Anything - https://app.podscribe.ai/episode/48640468 (https://app.podscribe.ai/episode/48640468) Social Links LinkedIn: https://www.linkedin.com/in/peter-birsinger/ Twitter: https://twitter.com/PodscribeAi (https://twitter.com/PodscribeAi) Twitter: https://twitter.com/peterbirsinger Email: pete@podscribe.ai Thanks for Listening! Be sure to subscribe onhttps://podcasts.apple.com/us/podcast/id1454336984 ( Apple),https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5jYXB0aXZhdGUuZm0vcG9kY2FzdC1tZS1hbnl0aGluZy8= ( Google),https://open.spotify.com/show/7q9j88X29nrHElKjpV6hvS ( Spotify), or wherever you get your podcasts. And feel free to drop us a line at mathew@thepodcastconsultant.com. Follow Mathew on Social Media to stay up to date on Podcast Me Anything -https://www.facebook.com/MathewPassy ( Facebook) |https://twitter.com/MathewPassy ( Twitter) |https://www.instagram.com/mathewpassy/ ( Instagram) |https://www.linkedin.com/in/mathewpassy/ ( LinkedIn)

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Sep 2020

16 min 32 sec

Podcast hosts are loved because the trust and relationship they build with their audience through this show. On this episode of Podcast Me Anything, we chat with Rob Walch, Vice President of Podcaster Relations at Libsyn, to discuss the hidden tech that is tracking podcast listeners and why that should be a concern for content creators. In the online marketing world GDPR is something that any company running an online business needs to knows about. And one of the key features of that system is the ability for the end user to opt-in. Because that opportunity doesn't exist within the podcasting space, many companies providing attribution and other tracking services are running afoul of these privacy rules. With Overcast's new privacy tool, users are going to learn quickly what data shows are willing to collect through these tools, and he is concerned about the reckoning that will follow. Listen to today’s show and find the limitations for podcasters to enforce GDPR and CCPA rules, and why Rob is concerned for the entire space. And don't forget to read this post which outlines in further detail why https://podcast411.libsyn.com/privacy-does-really-matter-in-podcasting (Rob believes privacy really does matter) for podcast consumers. Key Topics: What are the biggest concerns with privacy in the podcast space (1:01) What solutions are available on the market to provide opt-in tracking (2:17) Does the argument IP addresses are trackable hold water (4:49) What does tracking do for the harm of the industry long term (5:13) What is behind the new Overcast tracking feature (9:30) Will Apple be making any changes to podcasting in the future (14:35) Guest's Podcast Links: The Feed: http://thefeed.libsyn.com/?utm_source=podnews.net&utm_medium=web&utm_campaign=podcast-page (http://thefeed.libsyn.com) Today in iOS: http://www.todayinios.com/?utm_source=podnews.net&utm_medium=web&utm_campaign=podcast-page (http://www.todayinios.com) Guest's Social Links LinkedIn: https://www.linkedin.com/in/podcast411/ (https://www.linkedin.com/in/podcast411/) Twitter: https://twitter.com/podcast411 (https://twitter.com/podcast411) Facebook: https://www.facebook.com/podcast411 (https://www.facebook.com/podcast411) Instagram: https://www.instagram.com/robwalch (https://www.instagram.com/robwalch) Thanks for Listening! Be sure to subscribe onhttps://podcasts.apple.com/us/podcast/id1454336984 ( Apple),https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5jYXB0aXZhdGUuZm0vcG9kY2FzdC1tZS1hbnl0aGluZy8= ( Google),https://open.spotify.com/show/7q9j88X29nrHElKjpV6hvS ( Spotify), or wherever you get your podcasts. And feel free to drop us a line at mathew@thepodcastconsultant.com. Follow Mathew on Social Media to stay up to date on Podcast Me Anything -https://www.facebook.com/MathewPassy ( Facebook) |https://twitter.com/MathewPassy ( Twitter) |https://www.instagram.com/mathewpassy/ ( Instagram) |https://www.linkedin.com/in/mathewpassy/ ( LinkedIn)

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Sep 2020

17 min 50 sec

We all start somewhere and today’s guest Ronsely opens up right out of the gate with an important lesson about life and podcasting. We all have an origin story and it often starts in the place we would least expect and doing things we didn’t plan on doing.  Ronsley is no different and his story speaks to how life is always happening for us, not to us will inspire you to get going and keep going on your journey. In this episode we learn that even while you are at the top of being a podcaster, the fundamentals still matter and the advice for any podcaster is timeless. Audio content creation is just getting started, but the way Ronsley sees it, he couldn’t be more excited for what is to come.  Key Topics: Where did it all start for Ronsley in podcasting (1:07) What is the direction We Are Podcasts is heading towards in a post COVID-19 world (5:32) How do you go about figuring out if this person has what it takes to make it (8:32) What character trait of the host predicts the quality of a podcast (9:53) How do you turn an engaged listener or fan into an advocate for the show (12:52) What is the best way to create a relationship but also produce revenue (12:28) What are the long-term trends in podcasting (21:30) Which Avenger does Ronsely see himself as (26:58) Website link: https://mustamplify.com/ (https://mustamplify.com/)  https://wearepodcast.com/ (https://wearepodcast.com/) https://mustamplify.com/the-amplify-book/ (https://mustamplify.com/the-amplify-book/) http://shouldistartapodcast.com/ (http://shouldistartapodcast.com/) http://psychologyofentrepreneurship.com/ (http://psychologyofentrepreneurship.com/) https://mustamplify.com/category/podcasts/should-i-start-a-podcast/ (https://mustamplify.com/category/podcasts/should-i-start-a-podcast/) Podcast Links: Apple: https://podcasts.apple.com/au/podcast/must-amplify-podcasts/id1205117625?ls=1&mt=2#episodeGuid=https%3A%2F%2Fmustamplify.com%2F%3Fp%3D6931 (https://podcasts.apple.com/au/podcast/must-amplify-podcasts/id1205117625?ls=1&mt=2#episodeGuid=https%3A%2F%2Fmustamplify.com%2F%3Fp%3D6931) Google: https://podcasts.google.com/feed/aHR0cHM6Ly9tdXN0YW1wbGlmeS5jb20vY2F0ZWdvcnkvcG9kY2FzdHMvc2hvdWxkLWktc3RhcnQtYS1wb2RjYXN0L2ZlZWQv?sa=X&ved=0CAQQ27cFahcKEwj4if7HmNzrAhUAAAAAHQAAAAAQBA (https://podcasts.google.com/feed/aHR0cHM6Ly9tdXN0YW1wbGlmeS5jb20vY2F0ZWdvcnkvcG9kY2FzdHMvc2hvdWxkLWktc3RhcnQtYS1wb2RjYXN0L2ZlZWQv?sa=X&ved=0CAQQ27cFahcKEwj4if7HmNzrAhUAAAAAHQAAAAAQBA) Spotify: https://open.spotify.com/show/5sGBqsVwNlS5x7u9ryV1dl?si=jHO2T3WWT0uksmUVbzTAzw (https://open.spotify.com/show/5sGBqsVwNlS5x7u9ryV1dl?si=jHO2T3WWT0uksmUVbzTAzw) Social Links LinkedIn: https://www.linkedin.com/in/ronsley/ (https://www.linkedin.com/in/ronsley/) Twitter: https://twitter.com/ronsley (https://twitter.com/ronsley) Facebook: https://www.facebook.com/ronsley (https://www.facebook.com/ronsley) Instagram: https://www.instagram.com/ronsleyvaz/ (https://www.instagram.com/ronsleyvaz/) Thanks for Listening! Be sure to subscribe onhttps://podcasts.apple.com/us/podcast/id1454336984 ( Apple),https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5jYXB0aXZhdGUuZm0vcG9kY2FzdC1tZS1hbnl0aGluZy8= ( Google),https://open.spotify.com/show/7q9j88X29nrHElKjpV6hvS ( Spotify), or wherever you get your podcasts. And feel free to drop us a line at mathew@thepodcastconsultant.com. Follow Mathew on Social Media to stay up to date on Podcast Me Anything -https://www.facebook.com/MathewPassy ( Facebook) |https://twitter.com/MathewPassy ( Twitter) |https://www.instagram.com/mathewpassy/ ( Instagram) |https://www.linkedin.com/in/mathewpassy/ ( LinkedIn)

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Sep 2020

28 min 21 sec

On Sunday, September, 27th at 7pm EST, you can watch the first ever https://blackpodawards.com/ (Black Podcasting Awards), a celebration of the ownership and creation of content for the Black experience in the world of podcasting. Through a curated list of categories, it aims to elevate Black voices within the podcasting network that may not receive the recognition they deserve. In a marketplace that often overlooks Black podcasters' unique voices and candor, the Black Podcasting Award is here to bridge the gap. The mission is to amplify our own, celebrate those who have paved the way and provide a foundation for the up and coming voices in the Black podcasting arena. https://twitter.com/brokeymcpoverty/status/1228742664910061569 (This tweet by Tracy Clinton) is the force behind the Black Podcasting Awards. The tweet got many comments, retweets, and replies, but no one took the first step to make the dream a reality. Georgia liked the idea, and she took it up and gave the idea life. Come September 27, 2020; we will have the first Black Podcasting Award. In this episode of Podcast Me Anything, we have https://gsdwithgeorgie.com/ (Georgie Anne Getton Mckoy) joining us. Georgie will help us understand the Black Podcasting Awards. Georgie is the Executive Director of the Black Podcasting Awards and the executive strategist at https://gsdsolutions.xyz/ (GSD Solutions). We Discuss...  00:57 What inspired Georgie to start the Black Podcast Award? 02:18 Who should be signing up to be a nominee or as a participant to judge podcasters? 04:49 What has led to the immense growth of black podcasts? 10:37 What is in https://www.kickstarter.com/projects/bpa2020/introducing-black-podcasting-awards-bpa?ref=project_tweet (the Kickstarter), and how can we support it? 12:41 Big names that we should be excited about the Black Podcast Award? 14:59 Georgie's podcast- Doing the Most Follow the Black Podcasting Awards Website - https://blackpodawards.com/ (https://blackpodawards.com/)  Kickstarter - https://www.kickstarter.com/projects/bpa2020/introducing-black-podcasting-awards-bpa?ref=project_tweet (https://www.kickstarter.com/projects/bpa2020/introducing-black-podcasting-awards-bpa?ref=project_tweet)  Twitter - https://twitter.com/blackpodawards (https://twitter.com/blackpodawards)  Facebook - https://facebook.com/blackpodawards (https://facebook.com/blackpodawards)  Instagram - https://instagram.com/blackpodawards (https://instagram.com/blackpodawards) Connect with Georgie Anne Getton Mckoy: Execution Strategist at https://gsdsolutions.xyz/ (https://gsdsolutions.xyz/) Personal site: https://gsdwithgeorgie.com/ (https://gsdwithgeorgie.com/)  Her Podcast - Doing the Most: Misadventures of Entrepreneurship - https://podcasts.apple.com/us/podcast/doing-the-most/id1449643096?mt=2 (https://podcasts.apple.com/us/podcast/doing-the-most/id1449643096?mt=2)  Book - The Art of Getting Sh*t Done https://gsdwithgeorgie.com/books/ (https://gsdwithgeorgie.com/books/)  Twitter - https://twitter.com/gsdwithgeorgie (https://twitter.com/gsdwithgeorgie)  Fb - https://facebook.com/gsdwithgeorgie (https://facebook.com/gsdwithgeorgie)  Instagram - https://instagram.com/gsdwithgeorgie (https://instagram.com/gsdwithgeorgie)  LinkedIn - https://linkedin.com/in/gsdwithgeorgie (https://linkedin.com/in/gsdwithgeorgie)

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Sep 2020

16 min 34 sec

How many times as editors do you hear from a client, “I just want to record”? As podcast editors we have the unique job to take something that is rough around the edges and make people sound better and elevate their brands. But let’s face it, creating a business as an editor has its high and lows and many lessons to learn.  Like most things in life other people have gone before you and you just need the right friend to help point you in the right direction. This idea of community support and creating an environment where editors learn and support each other in their own business is what Steve Stewart has created. He has been helping podcasters sound great since 2016 and now leads the largest community of editors along with the https://podcasteditorsconference.com/ (Podcast Editors Conference).  This episode goes right to the core of what makes an effective podcast editor, the tips and mindset one needs to make it, and where is the podcast editor world headed to. Key Topics: ·     Why did he create a community of podcast editors (1:18) ·     What are some lessons he has learned from other editors (2:25) ·     Deep dive into what the Podcast Editors Conference is all about (3:37) ·     What is https://www.podcasteditoracademy.com/ (Podcast Editors Academy) (5:36) ·     Is it possible to really make editing podcasts a business (7:35) ·     How does one go about hiring a podcast editor (9:07) ·     What is the biggest mistake people make when trying to hire an editor (11:16) ·     What are the biggest mistake editors make trying to get into the business (12:33) ·     Why is video editing the next big thing for editors (14:58) o  Riversource Link Website link:  PEC Facebook Group: https://www.facebook.com/groups/podcasteditors/ (https://www.facebook.com/groups/podcasteditors/) Podcast Editors' Academy: https://www.podcasteditoracademy.com/ (https://www.podcasteditoracademy.com/) Steve Stewart's Site: https://stevestewart.me/ (https://stevestewart.me/)   Social Links: Twitter: http://twitter.com/stevestewartme (http://twitter.com/stevestewartme) Facebook: https://www.facebook.com/SteveStewartPodcastProductions/ (https://www.facebook.com/SteveStewartPodcastProductions/) LinkedIn: https://www.podcasteditoracademy.com/ (https://www.linkedin.com/in/stevecstewart) Thanks for Listening! Be sure to subscribe onhttps://podcasts.apple.com/us/podcast/id1454336984 ( Apple),https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5jYXB0aXZhdGUuZm0vcG9kY2FzdC1tZS1hbnl0aGluZy8= ( Google),https://open.spotify.com/show/7q9j88X29nrHElKjpV6hvS ( Spotify), or wherever you get your podcasts. And feel free to drop us a line at mathew@thepodcastconsultant.com. Follow Mathew on Social Media to stay up to date on Podcast Me Anything -https://www.facebook.com/MathewPassy ( Facebook) |https://twitter.com/MathewPassy ( Twitter) |https://www.instagram.com/mathewpassy/ ( Instagram) |https://www.linkedin.com/in/mathewpassy/ ( LinkedIn)

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Sep 2020

18 min 14 sec

We are targeted by advertising every day as a consumer, but within podcasting targeting to specific end users is still difficult using the current landscape. In this episode we talk about how geolocation needs to evolve and where is it currently possible to target listeners already. It as a fascinating conversation on some technology that most people might be aware of but not really understand how it works, Bryan is starting a partnership with https://podnews.net/ (PodNews) to bring more information to podcasters about how to use advertising within their business effectively in a feature called https://adtech.podnews.net/ (Sounds Profitable).  Bryan recent published an article on https://medium.com/@bryanbarletta/geolocation-misses-the-mark-in-podcast-targeting-19e9f541ff12 (Medium.com) on how geolocation works and how it currently has a 50/50 change of getting it right when testing on a cell phone.  Key Topics: What about Sounds Profitable got him really excited to launch it (0:51) Is the Podcast world privacy complaint when it comes to the ever-changing landscape of end user privacy (4:26) Why geolocation technology isn’t yet useful for podcasters (9:11) Is it really possible to target a podcast advertisement to a specific geolocation (8:14) Why other forms of online media don’t see such a targeting issues as seen in podcasting (14:07) Where is the future of podcast advertising going as Spotify seeks more exclusive podcast to join its network (16:19) Website link: http://soundsprofitable.com/ Social Links: Medium: https://medium.com/@bryanbarletta (https://medium.com/@bryanbarletta) LinkedIn: https://www.linkedin.com/in/bryanbarletta/ (https://www.linkedin.com/in/bryanbarletta/) Thanks for Listening! Be sure to subscribe onhttps://podcasts.apple.com/us/podcast/id1454336984 ( Apple),https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5jYXB0aXZhdGUuZm0vcG9kY2FzdC1tZS1hbnl0aGluZy8= ( Google),https://open.spotify.com/show/7q9j88X29nrHElKjpV6hvS ( Spotify), or wherever you get your podcasts. And feel free to drop us a line at mathew@thepodcastconsultant.com. Follow Mathew on Social Media to stay up to date on Podcast Me Anything -https://www.facebook.com/MathewPassy ( Facebook) |https://twitter.com/MathewPassy ( Twitter) |https://www.instagram.com/mathewpassy/ ( Instagram) |https://www.linkedin.com/in/mathewpassy/ ( LinkedIn)

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Sep 2020

18 min 59 sec

Alex Sanfilippo, founder of Podmatch.com joins us today to talk about the art of being a guest and finding a guest for your show. Alex also gives us an overview of his show, Creating a Brand Podcast. And he talks about his new website, Podmatch.com, a platform that matches podcast guests and hosts together to produce high quality interviews. Sign up for Podmatch (Affiliate link) - https://podmatch.com/?ref=1598036727632x681361892469069400 (https://podmatch.com/?ref=1598036727632x681361892469069400) Find Alex's 6 Steps for Finding Your Next Ideal Podcast Guest Without Wasting Time https://creatingabrand.com/wp-content/uploads/2020/08/6-Steps-for-Finding-Your-Next-Ideal-Podcast-Guest-Without-Wasting-Time-PDF-2.pdf (here) Check out Alex’s Podcast - https://creatingabrand.com/portfolio/creating-a-brand-with-podcast-host-entrepreneur-alex-sanfilippo/ (Creating a Brand Podcast)

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Aug 2020

31 min 24 sec

Dave Zohrob, Co-founder and CEO of Chartable is back with me today to talk about a new feature called Smart Promos. Smart Promos is a tool that traces listeners who hear an ad for your podcast and then download your podcast. This is the first time we’ve been able to measure the impact of podcast to podcast promotion. Chartable helps publishers understand and grow their audience and help advertisers figure out if the ads they’re buying are actually working. We talk about how Chartable works, how they protect the privacy of listeners, and some of the cool features they offer. Sign up for Chartable https://chartable.com/ (here).

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Aug 2020

15 min 22 sec

CEO and Co-founder of Supercast.com, Jason Sew Hoy, joins me today on Podcast Me Anything.  Supercast is a beautiful platform for creating paid membership access to your podcast, making monetization simple. Jason got involved in the podcast realm when he was helping build out subscription podcasting for a couple of podcasters. A freemium model where only about 2-7% of your audience pays for more of your content. He then realized most podcasters don’t realize they could be sitting on a gold mine.  And so, http://www.supercast.com (Supercast.com) was born.  Jason explains exactly how it works as well as different options members can utilize. He also shares some new cool features for podcasters to help them improve engagement with their listeners. Don’t forget to keep an eye out for Supercast’s Podcast launching soon. Resources in this episode: https://www.supercast.com/ (https://www.supercast.com/) Sign up for Supercast’s Paid to Podcast Competition https://www.supercast.com/paid-to-podcast-2020 (here)

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Aug 2020

20 min 58 sec

As the Podfest Virtual Global Summit officially opens, we were joined live by the organizer, Chris Krimitsos, to talk about this historic event, reaching for a Guinness World Record, and how there's still time for you to tap into the myriad of incredible speakers and sessions being offered. Grab your https://www.eventbrite.com/e/podfest-global-summit-tickets-111691753040?aff=Podfest&afu=241524764908 (ticket here). And be sure to check out my session on Friday at 11:30am EST on Monetizing Beyond Ads!

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Aug 2020

22 min 14 sec

I am talking with Sam Rivera today from https://podsights.com/ (podsights.com). Podsights is a marketing attribution platform for podcast advertising. They help marketers understand the effects of buying advertising on podcasts. They can help you figure out how many leads you get from advertising on a podcast, how many listeners visited your site as a result of the ad, and of the podcasts you advertised on, which drove the most purchases.  We also discuss how Podsights collects this data and how they use it.

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Jul 2020

15 min 12 sec

Jamie Perkins joins me today from https://pod.fan/ (Pod.fan). Pod.fan supports podcasters by allowing listeners to subscribe, support, share and engage with your show. Jamie and I go over how it works and how you can use it to monetize your podcast. You can check out other Pod.Fan pages I’ve made for this show and others ·     https://pod.fan/jersey-jobs-biz (https://pod.fan/jersey-jobs-biz) ·     https://pod.fan/causepods (https://pod.fan/causepods) ·      https://pod.fan/podcast-me-anything (https://pod.fan/podcast-me-anything)

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Jul 2020

9 min 40 sec

This week we are chatting with James Potter, founder of https://ratethispodcast.com/?via=mathew (RateThisPodcast.com). The idea behind this platform is very simple, to make it easier for you to get your listeners to leave you a rating and review for your podcast. James reviews why he started the platform, the benefits of ratings/reviews for podcasts, and what the flow is like. You can try it out above with your own show or give a rating to my other podcast, https://ratethispodcast.com/causepods (Causepods)

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Jul 2020

9 min 50 sec

I’m chatting with Deborah Pardes today, Senior Story Officer of Swell, a brand-new app created to help you share your voice and spark conversations. Deborah explains the evolution of Swell and how you can start your own conversations by creating “swells”, allowing you to connect with your listeners through the power of voice. Check them out at https://swell.life/ (https://swell.life/) You can find info on their upcoming Swellcast widget here: https://swell.life/widget (https://swell.life/widget)

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Jul 2020

19 min 34 sec

Excited to welcome back Nadav Keyson of https://t.co/eg0lGdkdgY?amp=1 (Riverside.fm). Riverside is a platform that allows you to record audio and video for your podcasts using double end technology. There are tons of great options for recording audio through a double-ender platform, but this is the first one we are aware of for video as well. In this conversation, we talk about Nadav's background and why he started the company. Go over some of the features available on the platform. And talk about why video should be an important part of your podcast in the future. We should also have a link to the video from this session up really soon. If you want to check out the platform head on over to https://t.co/eg0lGdkdgY?amp=1 (Riverside.fm).

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Jul 2020

24 min 55 sec

If having a podcast is a big piece of what you’re doing right now but you are struggling with the website because it’s cumbersome, you just don’t have time to build it, or you do have a website but are tired of all the steps involved with publishing your podcast, check out http://www.podpage.com/thepodcastconsultant (Podpage.com). http://www.podpage.com/thepodcastconsultant (Podpage) allows you to create an instant podcast website that is easy to create and easy to maintain. The creator of http://www.podpage.com/thepodcastconsultant (Podpage.com), Brenden Mulligan joins me today to talk about how he got started in this industry, why he built this service, what the main features are and what’s in the works. We are shifting Podcast Me Anything over to a podpage, the domain may not be working just yet, but you can check out our live site at https://www.podpage.com/site/podcast-me-anything/ (https://www.podpage.com/site/podcast-me-anything/)

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Jun 2020

14 min

Stepping outside of our box on Podcast Me Anything given everything that is going on in the world today. We believe it is so important to not only recognize the importance of Black Lives Matter, but also advocate and be a true ally for them. In an effort to elevate more voices in the podcasting space, Berry joins me to talk about her site, https://podcastsincolor.com/ (Podcasts In Color). We talk about how what started as a simple directory has turned into the largest online platform, directory, and community for podcasters of color. Berry candidly speaks about her experience, podcasting lessons she has learned, advice to others who want to get their voice out there, and what changes she’d love to see for the future of podcasts. Three of Berry’s favorite podcasts for anyone who wants to understand and educate themselves about the BLM movement: http://www.teawithqueenandj.com/ (http://www.teawithqueenandj.com/) https://therapyforblackgirls.com/ (https://therapyforblackgirls.com/) http://thisistheread.com/ (http://thisistheread.com/) Links to Berry’s website and Social Media: https://podcastsincolor.com/ (https://podcastsincolor.com/) https://twitter.com/PodcastsInColor (https://twitter.com/PodcastsInColor) http://instagram.com/podcastsincolor (Instagram.com/podcastsincolor) You can also use the hashtag #podsincolor to widen your listening experience and find some great new shows and experiences.

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Jun 2020

16 min 5 sec

We’re speaking with Jalal, CEO of Podkite. The company first came on my radar for their https://podkite.com/features/reviews (podcast review) service. We talk about the formation of the company, the evolution of the offerings, and their newest feature.  A recent https://www.thepodcasthost.com/promotion/podcast-discoverability/ (Podcast Discovery Stats in 2020 report via The Podcast Host), showied that 40% use the search feature to discover new shows. With that in mind, Podkite has developed a way for you to research and understand your search ranking in the Apple podcast directory. With it, you’ll be able to… Track your show for specific keywords. Get insights on who your competition is. Get more listeners with better search ranks. You can check it out and learn more on https://podkite.com/features/podcast-player-seo (Podkite’s website).  You can also take a look at their https://podkite.com/features/kitelinks (Kitelinks) which  Optimize your marketing campaigns and expenses. Collect email leads. Track the amount of clicks on your links and players across countries and cities. Create fully automated episode links. No more manual copy & paste of player URLs. We created https://kite.link/PMA_podkite-episode (one here).

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Jun 2020

15 min 55 sec

Creating a podcast requires a great deal of time both for research and production, so websites, despite their importance, are often put on the backburner. While there is a range of platforms to create websites, they either do not have enough functionality or require more expertise than many podcasters may have. Our guest today, Tom, co-founder of https://a.paddle.com/v2/click/108153/113452?link=2381 (PodcastPage.io), joins us to share how the platform tackles some of the website-related problems podcasters find themselves up against. We kick off the show with some insights into PodcastPage. Matthew is currently trying it out and has moved his Causepods page to the platform, and there are affiliate links in the links section. Then, we move onto how PodcastPage helps with SEO and discoverability of podcasts. We round the show off by learning more about some of the upcoming features PodcastPage has in store as well as the different client packages available. Tune in today! Key Points From This Episode: •  Find out what sparked the development of PodcastPage and Tom’s interest in podcasts. •  Learn about the ways PodcastPage allows you to modify your podcast website. •  How PodcastPage has thought about SEO to make podcasts more discoverable. •  The benefits of having all of your podcast content on one platform. •  Current PodcastPage integrations and what’s on the horizon for the company. •  A look at the plans that PodcastPage has available for its customers. Links From Today’s Episode: https://twitter.com/podcastpage (PodcastPage on Twitter) https://a.paddle.com/v2/click/108153/113452?link=2381 (PodcastPage)  (Affiliate link) https://causepods.podcastpage.io/ (Causepods Podcast Page)

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May 2020

18 min 15 sec

Today on the podcast we chat with Eugenio Warglien, the CEO and co-founder of Audry. Audry is a brand new platform that is helping podcasters to connect and collaborate through promo and guest swaps to ultimately help all parties grow their audience. Eugenio shares how they founded the company after identifying the need for podcasters to discover and get connected with others who are also looking for a supportive network. He talks about how shows can benefit from using the content from other podcasts and why cross-promotion is such a powerful strategy. Tuning in, listeners will also learn about the process podcasters go through once they join the platform and how they plan to make money even though the platform is (and likely will remain) free. Key Points From This Episode: •   Why they got into the space of podcast promotion and the value of their content backgrounds. •   How they became interested in solving the issues related to growing through the podcast medium.   •   Digging into the question of how a podcast can use the content of other podcasts to grow. •   Founding Audry to help podcasters discover others who are also interested in collaborating.  •   Why cross-promotion is one of the most effective ways for a podcast to grow. •   The steps podcasters go through once they join Audry. •   The two types of partnerships through which Audry members can connect. •   Hear about the free access to the platform and the business model they have in mind. •   The most common partnership challenges that users face on the platform. •   The importance of defining exactly who you are trying to reach with your content. Links From Today’s Episode:  https://www.linkedin.com/in/eugeniowarglien/?originalSubdomain=de (Eugenio Warglien on LinkedIn) https://www.audry.io (Audry)

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May 2020

14 min 32 sec

There are a lot of different ways you can make money with podcasting. But today, Aaron Dowd will be giving us some insight on not only what you can do, but also how Podcorn can help. We explore the entire process: ·     How to make a great show and grow your audience ·     What your monetization options are ·     How to find and successfully work with the right sponsor for your show ·     What the process is like working with Podcorn Try Podcorn: https://podcorn.com/ (https://podcorn.com/) Find Aaron at:  https://twitter.com/thepodcastdude?lang=en (@thepodcastdude on Twitter ) thepodcastdude.com  Have questions: Email Aaron at aaron@thepodcastdude.com

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Apr 2020

35 min 9 sec

I recently launched a client podcast and the one network they had to make sure they got listed on was https://www.breaker.audio/ (Breaker). Breaker is not a household name in podcasting, but in the financial services space, there are a growing number of hosts and consumers who love this platform.  I quickly reached out to figure out how to get this new show listed on their quickly and got a response from Jacob Tender, Community Manager for the community-built podcast consumption platform.  Sure enough they have just launched a new tool to help you submit and claim your show on their platform. You can find it https://www.breaker.audio/p/get_started (here) (https://www.breaker.audio/p/get_started (https://www.breaker.audio/p/get_started)). By the way, if you have a credit on a show, you get notifications if someone comments, likes, etc.  But in searching around, I discovered the full suite of things that this platform does differently from the rest.  Please enjoy this chat with Jacob where we talk about the Breaker platform, the social aspect of this podcast app, and https://www.breaker.audio/i/upstream (Breaker Upstream), which makes it easy for content creators to monetize their show.  Have more questions, reach out to Jacob Tender, Community Manager at Breaker at jacob@breaker.audio

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Apr 2020

11 min 14 sec

Since its acquisition by Microsoft, LinkedIn has been making lots of improvements to their platform. Growing your network and getting real engagement on LinkedIn comes down to more than just regular posting though. One has to know the ins and outs of how to do things right. Thankfully we have LinkedIn expert Karen Yankovich on today’s episode and she joins us to share some pro tips for crushing your game on the platform. We discuss the rising amount of podcasters who are beginning to recognize LinkedIn as a place to connect, and being a podcast host herself, Karen's advice would be of particular use to these groups. Joining this episode, you’ll hear strategies for maximizing audience engagement through posts, articles and repurposing video. Karen also talks about the value of using connection strategies rather than the LinkedIn equivalent of a cold call to build new relationships. Finally, she shares some great advice for getting your profile authorized to be LinkedIn Live compatible, and the brilliant applications for audience reach it presents. Key Points From This Episode: •   How Dave and Karen met through a MAPCON conference. •   Spikes in growth in podcasts because of LinkedIn. •   The growing number of podcasters who are using LinkedIn to build connections. •   What podcasting is really about: building relationships. •   The value of making wall posts combined with creating articles on LinkedIn. •   How to use short, captioned, native video posts on LinkedIn to repurpose content. •   Using YouTube caption autogenerating software to caption videos. •   Dangers around auto-connecting with people on LinkedIn. •   Gauging your outreach levels by the amount of spam you have in your inbox. •   The value of using a connecting strategy to bypass cold connects. •   Connecting with speakers before events or people in your chamber of commerce. •   Getting past the challenge of authorizing your LinkedIn for LinkedIn Live. •   Benefits of LinkedIn Live such as how videos get promoted after being recorded. Links From Today’s Episode: https://www.staplesconnect.com/ (Staples Connect) http://karenyankovich.com (Karen Yankovich) https://www.linkedin.com/in/karenyankovich/ (Karen Yankovich on LinkedIn) https://podcasts.apple.com/us/podcast/good-girls-get-rich-podcast/id1308227233 (Good Girls Get Rich on Apple Podcasts) https://www.independentpodcastconference.com/ (Independent Podcast Conference) LinkedIn Sales Navigator https://www.rev.com/ (Rev) https://podfestexpo.com/ (Podfest Multimedia Expo) https://podcasteditorsconference.com/ (Podcast Editors Conference)

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Feb 2020

19 min 49 sec

In this episode, we once again bring our listeners the latest in the podcasting industry, speaking to Jay Soderberg, aka PodVader, about podcasting networks. Jay is the Executive Producer of the Locked On Podcast Network and co-host of Always Listening with Joel Sharpton. Tuning into the show, you will hear Jay’s perspective in Spotify’s acquisition of The Ringer, why big companies are buying into the acquisition game, and how Spotify will benefit from producing its own content. We talk briefly about the difference between free and paid podcast platforms and how curating playlists can help shows gain more listeners, and then Jay gives listeners some information about Locked On, including the shows they host and the areas they are hoping to expand on. If you, as a podcaster, are thinking about joining a network, listening to this episode is a must! Jay not only discusses all the benefits of belonging to a network but tells listeners about the potential pitfalls and gives them a guideline around the revenue-share they can expect. Key Points From This Episode: •   Exploring the landscape of the podcasting industry with Joel Sharpton on Always Listening. •   Jay’s upcoming Evolutions conference and Podfest Expo and their exponential growth. •   Spotify’s acquisition of The Ringer and why it makes sense for big companies to buy-in. •   Hear Jay’s thoughts on the exclusive content game and how it benefits these platforms. •   Why the payment wall is not a viable long-run strategy for platforms. •   Curating good playlists as a means of getting listeners for your podcast. •   Listening to shows on Sportify versus on a paid platform like Overcast.  •   Learn more about the Locked On sports podcasting network and Jay’s role there. •   Expanding into college sports and how the baseball scandal affects listener numbers. •   Leading sports in the US and what sports podcasters do to maintain their shows year-round. •   Advice for sports podcasters who need to produce 30-minutes of content every day. •   The benefits of being part of a podcast network, including collaboration and cross-promotion.  •   How Mathew became a Jets fan despite being raised in a Yankees home. •   The perils of a being part of a network and how to know if you’re dealing with a bad player.    Links From Today’s Episode: https://www.linkedin.com/in/podvader (Jay Soderberg on LinkedIn) https://twitter.com/therealpodvader?lang=en (Jay Soderberg on Twitter) https://podcastmovement.com (Podcast Movement) https://lockedonpodcasts.com (Locked On Podcast Network) https://propodcastsolutions.com (Pro Podcast Solutions) https://joelsharpton.com (Joel Sharpton) https://joelsharpton.com/alwayslisteningpod (Always Listening (Podcast)) http://events.podcastmovement.com/la2020/ (Podcast Movement: Evolutions) https://podfestexpo.com (Podfest Expo) https://www.spotify.com/ (Spotify) https://www.theringer.com (The Ringer) https://twitter.com/BillSimmons?ref_src (Bill Simmons on Twitter) https://overcast.fm/ (Overcast) https://twitter.com/LO_patriots?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor (Locked On Patriots Podcast on Twitter) https://www.newyorkjets.com (New York Jets) https://podcastmeanything.com (Podcast Me Anything)

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Feb 2020

23 min 49 sec

Today we’re coming to you from a studio inside a Staples. Yes, the office retailer has recently rolled out shared workspaces and podcast studios to offer their customers even more. But here we caught up with Steve Meader, the operator of Podcast New Hampshire and co-host of We Need to Talk, to discuss his impression of Staples’ awesome new facilities and what it means to podcasters and their guests. We talk about the most prominent podcasting communities out there and how they offer a platform on which podcasters can share ideas, resources, and figure out opportunities for cross-promotion and guest-starring on one another’s shows. Steve also shares his vision of creating an even bigger podcast community across the US through http://PodcastUSA.org (PodcastUSA.org) and gives listeners some more info about his annual Podcast NH Meetup. Key Points From This Episode: •   All about Staples rolling out podcast studios and shared workspaces. •   Meeting Steve Meader from Podcast New Hampshire and host of We Need To Talk. •   Steve’s impression of the unique features of Staples podcast studio and workspace. •   The quality of the facilities and the convenience for podcasters and their guests. •   Steve on the usefulness of being connected to the Podcast Community on Facebook. •   Having the vision to bring podcasters together to share ideas, resources, and cross-promote. •   The many geocentric podcasting communities, including the Florida Podcasters Association. •   Why the podcasting community is the most welcoming one out there. •   What it means to have an opportunity to be a guest on someone else’s show. •   The two challenges of podcasting: convincing people to listen and then to choose your show! •   How podcasting is a great way to pass the time and learn on-the-go. •   The vision with http://PodcastUSA.org (PodcastUSA.org) and the templates that are available for leaders. •   More about the Podcast New Hampshire Meetup and how it allows for more cross-promotion. •   Finding a location that is affordable and convenient and the frequency of Meetups. Links From Today’s Episode: https://podcastmeanything.com (Podcast Me Anything) https://www.staples.com (Staples) https://www.staples.com/sbd/cre/noheader/staples_studio/why_staples_studios.html (Staples Studio) https://www.fishnerds.com (Fish Nerds) https://twitter.com/Meader (Steve Meader on Twitter) https://podcastnh.com (Podcast New Hampshire) https://podcastnh.com/we-need-to-talk? (We Need to Talk) https://www.facebook.com/groups/podcastmovement/?ref=pages_groups_card&source_id=241358806047174 (Podcast Movement Community on Facebook) https://www.teamalme.com/partynakedpodcast (Shit Happens When You Party Naked) https://damnyoudiary.com (Damn You Diary)  https://maximumfun.org/podcasts/my-brother-my-brother-and-me/ (My Brother, My Brother and Me) http://flapod.org (Florida Podcasters Association) https://podfestexpo.com (Podfest Expo) https://www.facebook.com/groups/podatl/ (Podcast Atlanta on Facebook) https://blubrry.com (Blubrry Podcasting) https://libsyn.com (Libsyn) http://www.podcastdetroit.com/ (Podcast Detroit ) https://www.itinthed.com (IT in the D) https://podcastusa.org (PodcastUSA.org) http://www.nhaudubon.org (New Hampshire Audubon) https://twitter.com/mathewpassy?lang=en (Mathew Passy on Twitter)

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Feb 2020

14 min 43 sec

Tom Kelly and Mathew Passy break down some of the changes we heard this week following WWDC and an email from Apple Podcasts. Some of the major headlines.... Apple is killing iTunes and creating a separate podcast app. They are introducing machine learning search of the spoken content. (Credit Steve Goldstein of Amplifi Media) An email later that week revealed major category changes. We also hit upon.... Evo Terra's advice for podcasters in light of this news James Cridland's scathing rebuke of Apple Joel Sharpton's efforts to get more LGBTQ+ categories Lastly, we are going to make some changes to the Podcast Me Anything format.  Stay tuned for a new time and date for the one-hour AMA and then we'll just release some solid content as a regular podcast throughout the week.  

Jun 2019

30 min 56 sec

No live show this week due to some personal conflicts, so we dug deep into the archive of shows recorded at Podfest 2019 to bring a special episode on Social Media marketing.  First up is Stefanie LaHart, BoomTown Marketing and host fo the TraDigital Talk Show Podcast.  She's a social media guru and has great advice for more effective social media strategy. Then we have Lee Silverstein, host of We Have Cancer podcast.  Lee has been doing this show for a long time and spoke about one particular, and often overlooked strategy that has helped his show thrive.     

May 2019

15 min 52 sec

Cole Raven, the founder of Podchaser joined us on Podcast Me Anything with a deep dive into the IMDB (and in one case MySpace) of podcasting.  We talk about the user profiles, creator profiles, the top 8, their partnerships with tee public, other current features, and new features coming to the platform.  Learn how you can leverage your Podchaser show page and personal profile to grow you show.  Check out Podcast Me Anything on Podchaser -  Mathew Passy user profile (please follow) and creator profile. Tom's link coming soon! 

May 2019

28 min 45 sec

Dave Zohrob, co-Founder and CEO of Chartable, and co-host of Hacker Daily, explains how podcasters can best use their new SmartLinks feature to know whether or not people clicking on their podcast links are ultimately converting into listeners. You can try our new SmartLink we set up for Podcast Me Anything https://link.chtbl.com/ChartableIntv.

May 2019

30 min 53 sec

We are delighted to welcome Jaclyn Schiff, Founder of PodReacher, a firm focused on content marketing to help your podcast get more traction.   The focus is on  Why you need to write meaningful content.  Listicles including episode content, or better yet a bunch of episodes Creating highly shareable content    

May 2019

30 min 39 sec

Skype? Zoom? Two cans tied together by string?  How do you record a remote guest without it sounding like complete and utter garbage. 

May 2019

32 min 31 sec

Like everything else in life, proper planning will lead to better performance.  And this is very true of your podcast venture.  With that in mind, we are delighted to welcome https://twitter.com/brandonhull?lang=en (Brandon Hull) of https://hellocast.co/ (HelloCast,) and also host of https://millo.co/podcasts/freelancetofounder (Freelance to Founder).  Their platform helps podcasters prepare their show, recruit guests, manage their contacts and more in one place.   We also take a few minutes to recap the launch of the new Luminary podcast app.  Many in the community are upset with them and others are https://discoverpods.com/luminary-is-bound-to-fail/ (questioning the viability).  That being said, if you heard the episode and want to be delisted from the Luminary platform, click here. 

Apr 2019

35 min 53 sec

Tom and Mathew will help you think about the do's and don't's of selecting the right microphone for your podcasting venture.  Gear up folks!

Apr 2019

31 min 56 sec

Tonight we recap and review the Podcast Consumer 2019 report from Triton Digital and Edison Research.  As usual, the numbers continue to move in the right direction and the market for consumers is growing.  There were some other really interesting numbers about how we listen to podcasts, why we listen to podcasts, how we discover podcasts, and what is holding people back.  It's a very comprehensive report and presentation that we encourage you to check out.  We also take a quick look at some stories out of the Podcast Business Journal about YouTube being the number 1 place for podcast consumption.  Tom feels vindicated, Mathew still has his reservations.     

Apr 2019

45 min 15 sec

How and where should I distribute my podcast, and what links do I share when it comes time to publicize. Tom Kelly and Mathew Passy discuss, and we have a special interview with James Cridland of PodNews that we did at Podfest 2019.

Apr 2019

29 min 37 sec

It's one of the most common questions asked within the podcasting community. Where should I host my show? Tom and Mathew explore all the options and give some sage wisdom.

Mar 2019

30 min 3 sec

On today’s mini episode of Podcast Me Anything, I am joined by http://www.evoterra.com/ (Evo Terra) of Podcast Pontifications which he does https://www.facebook.com/evoterra (on Facebook) 4 days a week. I caught up with Evo at Podfest 2019 to discuss the https://www.edisonresearch.com/infinite-dial-2019/ (Infinite Dial 2019) report that had just been released. Evo goes over some of the positive news in this consumer digital report about the podcasting space and what’s coming.

Mar 2019

15 min 59 sec

Mathew Passy and Tom Kelly share the joy they experienced while attending https://podfestexpo.com/ (Podfest 2019)and why you as a podcaster, should consider going to any podcasting events you can. Reminder, https://podcastmovement.com/ (Podcast Movement) is coming up soon. Although don’t go to promote your show. Also, we share our chat with http://tysonmoultrie.com/ (Tyson Moultrie) of Diversified Game podcast, from Podfest 2019. He had a question about overall audio quality of the show. Lastly, shoutout to Badges, Brad, Luke, Marissa, and Donald who were in the https://getvokl.com/channel/podcast-me-anything (GetVokl) room tonight. Great meeting y’all after and look forward to catching you next time. Next Live PMA will be Thursday, March 28th and 10pm EST.

Mar 2019

24 min 27 sec

Our first mega-episode from Podfest 2019. We feature three great questions from Chris Luecke of http://pubcastworldwide.com/ (Pubcast), Joon Han of https://awesomeguests.com/ (AwesomeGuests) and https://twitter.com/aapodcasters (Asian American Podcasters), and Izzie and her dad Jerome of the upcoming Reporting Live Podcast which you can find on https://www.facebook.com/Izzythecontentcreator/ (Facebook)and https://www.instagram.com/reporting_live_podcast/ (Instagram). We cover a wide range of topics from evaluating the health of your podcast, do’s and don’t’s of podcast guesting, and how to interpret advice from the podcasting space. Couple of notes: My voice went quickly at podfest so sorry for my on-air performance. I mentioned Podfest tickets, 2020 tickets will be on sale soon. Click here to stay informed if you don’t already know about their amazing event. Co-host Tom is under the weather so it’s just Mathew on this one. But he’ll back next week. Enjoy!

Mar 2019

37 min 58 sec