The Messy Back-End of Entrepreneurship

Sheila J Logan w/ co-host Nate Tucker

The back-end of business is where most businesses fail, so we bring in the experts to help you get the answers you need about your messy back-end. Believe us, all businesses have them, you are not alone! We are here to help save you time, make you money, and help you succeed! Sponsored by YES! Women's Network and Lock n' Load Marketing.

All Episodes

Having a podcast is becoming an important part of marketing for just about any business. It shows that you are an authority and shares your personality. Listeners come to feel that they know you while you basically speak in their ear sharing valuable information. Listen in as our expert, Donnie Boivin, shares how podcasting saved his business and how it can save yours as well.

Jul 15

42 min 20 sec

Do you want to start your own business, but you have heard it takes lots of hard work and you don't even know where to start? In this episode, our expert Ryan Walker shares what you need to know before starting your own business.

Jul 8

38 min 26 sec

Do you have big audacious goals you want to achieve? Is fear or other peoples' opinions holding you back? Our expert, Steve Sims shares his expert advice on practical steps to take to move past all that mess and achieve those big goals.

Jul 1

35 min 6 sec

Communication plays a huge role in relationships and especially in business. Our expert, Amy house shares her expert advice on how to get you and your team on the same page so your business can thrive.

Jun 24

38 min 35 sec

There is much more to life than having a successful business. “Life is about enjoyment and living it to the fullest.” Our expert, Purdeep Sangha shares his expert advice on not only running a successful business but also being the best version of ourselves to find true fulfillment and happiness.

Jun 17

34 min 14 sec

Your dreams are finally coming true and you own and run a successful business, but now your family is suffering. “You don't have to sacrifice your whole life to have a successful business.” In this episode, our expert Dave Ruel shares his personal experience and advice for having a successful business and still be able to put your family first.

Jun 10

28 min 51 sec

Are you posting on social media and not getting any response? In this episode, our expert David Trotter shares how to stop just spraying and praying and actually stand out from the crowd with consistency and authenticity in your social media.

Jun 3

45 min 57 sec

Stress is such a powerful and harmful force that it is vital that you learn effective stress management techniques to live a successful, happy, and healthy life. In this episode, our expert Trevor Carter shares the symptoms of stress and five great tips for handling stress and taking back control of your life.

May 27

44 min 7 sec

Life can get lost while building a business and in the end, both lives and businesses end up with messy back-ends. Listen in as our expert, Vanessa Zammy, shares how using a parking lot can help get you out of that jam!

May 20

45 min 11 sec

Have you thought about getting sponsorships for your business? In this episode, our expert Linda Hollander shares exactly what you need to do to get your first sponsor even if you're just starting out. She shares how to identify potential sponsors, what sponsors are looking for, how to approach sponsors, and more.

May 13

43 min 6 sec

Virtuals events are becoming more popular in the current times, but actually having a successful event and making money is way harder. Amanda Engler shares how to stop making messes with your virtual events and how to monetize these events.

May 6

40 min 38 sec

For many entrepreneurs, running payroll and dealing with the financial messes in business is like learning a foreign language. We have had several episodes about this topic our expert, Charles Read, gets down and dirty with some real-life messes along with their clean-up strategies.

Apr 29

37 min 30 sec

Forbes Magazine says, “In the United States, 45% of businesses don't make it past five years. 65% don't make it past ten years. Yet everyone who ever starts a business backs themselves to beat the odds. Optimism can be blind and naivety can be bliss, but is it possible to predict if a business will become a roaring success or a damp squib of a failure? The trajectory is only partly defined by the idea, the rest is in the execution of the idea. The quality of the execution is shaped by the doers. The leader and the designers and the marketers. The rest is up to market forces and the ability to adapt.”

Apr 22

36 min 57 sec

According to our expert, Jeff Harry, we need more play in our life, “While we spend most of our time pretending to be important, serious grownups, it's when we let go of that facade and just play, that the real magic happens. Fully embracing your own nerdy genius — whatever that is — gives you the power to make a difference and change lives. Jeff believes that we already have many of the answers we seek, and by simply unleashing our inner child, we can find our purpose and, in turn, help to create a better world. Business is stressful. It's how we put food on the table, keep a roof over our heads, and how we share our purpose with the world. Building a business starts as a passion but then often life gets sucked out of our passion through toxic work environments. It could be from our team, low sales, or even from our own internal struggle. No matter where it comes from, we need to deal with it to reach success.

Apr 15

51 min 45 sec

Before achieving anything in life, you have to know what you want. You have to decide if what you're doing is important to you, and that it's worth it. If it isn't, it's time to set new, more meaningful goals. Setting goals and achieving them has been something that many people struggle with. Our expert, Adrian Escalante, shares with us how working with non-negotiable achievements may be a better process than just creating goals.

Apr 8

36 min 18 sec

There are so many reasons why we procrastinate and in this episode, you'll learn how to know why you are procrastinating and how to overcome it today. “Perfectionism is stalling in disguise,” says our expert, Eric Twiggs. Learn the 5 levels of procrastination and why fear is the leading cause of procrastination. As Nate says, “Stop thinking and start feeling. Think passion, not perfection.”

Apr 1

40 min 46 sec

As a new business owner or even a CEO of a major corporation, we need to understand the finances of our business. For most of us, this isn't our expertise. However, there are a certain amount of specific financial strategies and problems we have to be aware of. Plus, we have to make sure they are being taken care of correctly or it could be our downfall. Charlie Poznek, COO of Do it! Marketing breaks it down for us in this episode.

Mar 25

43 min 14 sec

"Turn off the social need for validation." This is some awesome advice in this episode with Krista Ripma, marketing coach, launch strategist and co-founder of Authentic Audience Podcast. This is one of our favorite episodes and we hung on every word Krista said. We also had a total blast so it's not only brilliant info but it's super fun too!

Mar 18

58 min 7 sec

We get asked all the time about starting a podcast. Is it easy? Where do I start? Do I need one? On today's episode join our expert, Hernan Sias, as he talks about many ways to be a successful podcaster. After recording over 650 episodes doing his daily podcast, Biz Bros, he knows his stuff and shares loads of amazing tips.

Mar 11

49 min 40 sec

Selling and confidence go hand in hand. Many new entrepreneurs find it difficult to sell their services and products only because they lack the confidence they need to promote themselves. Join our expert, Galit Ventura Rozen, who shares how to make selling and building a business much easier by building confidence.

Mar 4

45 min 38 sec

You work so hard on your products so when you see them being plagiarized it can be disheartening and, let's face it, downright maddening! Listen in as our expert, Carla White, shares how she is disrupting the educational system so that you can protect your content. We had a lot of fun with Carla on this episode. She's not just brilliant, she's also super funny!

Feb 25

40 min 50 sec

Being an entrepreneur is one of the hardest things we will ever do, but we love it! So, how do you keep pushing forward during those times when you feel like quitting? Our expert, Peter Wright, has been through some really hard times and has some excellent advice for thriving through the mess of entrepreneurship and life.

Feb 18

39 min 2 sec

At some point, all businesses need to hire help. The best way to get started at first especially is not to have employees, but to outsource some of the more time-consuming work to subcontractors. But, this can become a difficult task for many entrepreneurs who don't know the process of hiring out work to providers who are not in our office. Especially now in this ever-growing virtual world, this is a skill that entrepreneurs need to develop! Listen as our expert, Nathan Hirsch, shares his experience and expertise in outsourcing successfully so you don't mess it up!

Feb 11

37 min 24 sec

Many business owners don't realize that they need to start planning their exit from the business immediately. From the first day of starting a business, business owners need to plan their exit strategy. Building a business to sell it or building it with the intention of seeing it through to retirement will make a big difference in how the business is built and how it is managed. By waiting too long to determine the exit strategy entrepreneurs may find themselves leaving money on the table.

Feb 4

41 min 55 sec

To become financially free we have to know our numbers personally and in our business. Especially as entrepreneurs, we need to understand what's coming in, what's going out, when to spend, when to save, how to spend, how to save, and what to use to grow the business. We have to learn to be financially literate and understand the fundamental basics of needs vs wants, budgeting, paying yourself first, and the mess of finances inside and out. Join our expert, Nelson Soh, who is an expert in this area as he shares all about cashflow and shoebox accounting.

Jan 28

40 min 40 sec

Multitasking isn't really a thing! Who knew? We didn't… until we did. Learn how multitasking is probably the downfall of many great projects. Our expert, Dijana Llugolli, shares what really happens when we try to multitask. It's not what you think!

Jan 21

52 min 35 sec

Focusing on big events, big actions, and big changes don't make big changes. It's time to pay a bit more attention to the smaller, more mundane aspects of life. We need to realize that small actions have a HUGE impact and create big change. The problem with thinking big is that it can have a paralyzing effect. The good news is that those small changes can have a huge impact. Join our expert, Brian Olson, as he shares stories and tips for getting started on those small things that make great things happen.

Jan 14

34 min 57 sec

Our expert Rob Eastman, host of the Stand and Fight Podcast, shares how to, as he puts it, “stop being a victim of your circumstances and develop a warrior mentality and gain control of your life again.” Rob's message of overcoming extreme adversity and the high price paid to learn life's lessons, motivates people to successfully change by discovering who they truly are, overcome fears, and making healthy life choices. These are real topics with real consequences and we are going to have a real messy back-end discussion about how to come out of the darkness and into the light. If you or someone you know is struggling emotionally or having a hard time, you can be the difference in getting them the help they need. It's important to take care of yourself when you are supporting someone through a difficult time, as this may stir up difficult emotions. If it does, please reach out for support for yourself. Please call 1-800-273-TALK (8255) for help.

Jan 7

48 min 21 sec

When we are doing a business that we are truly passionate about we may find that passion gets in the way of profits. We do free work, we lower our prices, we compromise our boundaries for those we want to serve. But, that's not the way to run a successful business. Passion is not enough. It won't pay the bills or keep the systems running. But, it does play a very big role in an entrepreneur's life and especially in their business. Join our expert, Stan Peake, as he shares how passion and purpose will help you generate profits!

Dec 2020

49 min 26 sec

So many new businesses owner especially mess up customer communication. Our expert, Tyran Lipschitz, has worked with major companies and really knows her stuff when it comes to messaging and communication with customers. She may be young, but she's one of the most brilliant marketers you'll ever hear from!

Dec 2020

43 min 2 sec

Being a business owner during this pandemic has been financially difficult. However, Matt Young, our expert today shares how you shouldn't “waste a great pandemic”. Learn how to get past hard times and keep moving forward! Stop just surviving the mess and turn it into a success!

Dec 2020

50 min 2 sec

There's something to say about someone who can really focus on what is important. They seem to get more done every day and always seem more together. They have more peace and an easier schedule. Funny enough... they also make more money! Who knew? Well, our expert, Vance Lindsay knows. He's a Master Sargeant in the Army and he teaches decision making. Find out how to find focus and make better decisions in 4 easy steps!

Dec 2020

52 min 10 sec

Innovation isn't what you think it is. Our expert, Tats Nakagawa, is an expert at innovation and he shares how you can be a better innovator, when to be the best innovator, and how you can grow your business using innovation in ways you never thought of. “People think that innovation is originality and creativity. That's overrated. There is brilliance in all of us. We just have to find the right situation and be able to peel away the fear to access it.”

Dec 2020

40 min 54 sec

Many new businesses don't understand the importance of bookkeeping until it's too late. Some bigger businesses often get behind or make major mistakes. Join our expert, Cassie Kramer, as she explains the strategies and tools you'll need to get your books started off right and/or get them cleaned up and prepared for tax season... which is coming up soon!

Nov 2020

44 min 44 sec

Has the COVID blocked your creativity? Are you finding that the new routine and surroundings are keeping you from progressing as you had in the past? Join our expert, Nir Bashan, as he shares how to get unstuck and keep moving forward, even during dark times.

Nov 2020

44 min 24 sec

From gaining that COVID 15lbs to running a major corporation we can all get caught up in bad habits. Join our expert, Lee Cassells, as he shares the NEEDS of overcoming those habits and start on the path of good decisions. It's time to take back control of life with Lee's steps.

Nov 2020

31 min 32 sec

COVID and the “new norm” of working at home, with everyone else in the house, can be overwhelming. Trying to overcome “imposter syndrome” or “comparing” with other entrepreneurs can be overwhelming as well. Mix all of this together and you're just totally in a mess. Join our expert, Beny Ivey, as he shares tips for overcoming the messy overwhelm we are all dealing with.

Nov 2020

40 min 24 sec

Navigating the coaching industry and using online providers we haven't met in person to help build a business can be sketchy at times. Join our expert, WendyY Bailey as she shares her tips for how to be aware of those who are just out to get our money, not to share real support. Find out how to tell the real guru from the fake ones.

Oct 2020

44 min 3 sec

Dealing with family, health issues, and also working can cause lots of trials. Join us as our expert shares his tips for how to deal with everything all at once. Jaryd Krause, our expert, also shares how to avoid comparing yourself with others who are having more success.

Oct 2020

37 min 14 sec

Dealing with customers or clients can be difficult. Join our expert, Jeff Mendleson, and learn how dealing with difficult customers or clients doesn't have to be so messy.

Oct 2020

42 min 20 sec

The difference between work/life balance and work/life integration boils down to honesty. How? Join our expert, Peter Kozody, to learn the secrets of finally reaching the goal of having a successful business and having a successful life.

Oct 2020

43 min 33 sec

Many entrepreneurs give up sleep to build a business while raising a family. Expert Connie Dowell shares her tips for how to manage it all instead of losing sleep. She gives her 4 tips for overcoming the family verses business messes we all deal with on the back-end.

Oct 2020

13 min 24 sec

Being a startup can make some entrepreneurs stressed out and they often wonder how to know when they are out of startup phase, or even how they can get out of it. Did you know Tesla is still in startup phase? Find out more from our expert, Majuj Aggarwal, who knows all about moving out of startup phase.

Sep 2020

14 min 20 sec

Setting goals can be a chore... especially if you have trouble accomplishing those goals. Join us as our expert, Debra Eckerling shares her tips and tricks for setting and actually accomplishing goals instead of just messing them up.

Sep 2020

12 min 46 sec

Instagram changes almost weekly said our expert, Sue B. Zimmerman. Listen in as she tells us the four places you need to be managing on Instagram to reach your followers the best.

Sep 2020

14 min 5 sec

It's time to find out how to build your space for greatness so you can make your riches. Listen as our expert, Katrina McGhee shares her steps to niching down so that you actually attract more clients. Not just more clients, but clients who can pay and who want to work with you.

Sep 2020

14 min 48 sec

Finding clarity in life and business can be overwhelming. Listen in as our expert, Kati Kavo shares her advice on how to get clear enough that you know what to do every day. Don't wait to clear up your clarity. It stops you from progressing and moving forward.

Aug 2020

13 min 17 sec

Wondering if you should run Facebook ads? Listen in as our expert, Traci Reuter shares her advice on who should run ads, how to run them, and how to reach your ideal client. She also has free training for you on our website at

Aug 2020

13 min 50 sec

Work/Life Balance is something all entrepreneurs struggle with. We all started businesses for different reasons and most of us did it to have more time with family or provide more for them. However, we quickly find that we have lost touch with the family and the business takes over. Listen as our expert, Forbes Riley, actually takes a phone call in the middle of our recording because she promised she would.

Aug 2020

11 min 52 sec

What do you want? This is a question that many of us answer in a non-action-taking way. Listen in as our expert, Forbes Riley, coaches Nate and Sheila live during the podcast to show you how to really find out what mess you want. It's time to answer those big questions in a big way.

Aug 2020

17 min 59 sec