Product Startup

By Kevin Mako of Mako Design + Invent

The hardware product development industry's #1 podcast. From invention idea to getting onto store shelves, and everything in between. Hear how inventors, product startups, & small manufacturers created their inventions and launched their physical product businesses. Learn from the industry's top industrial designers, mechanical engineers, PCB designers, consumer product managers, manufacturers, patent attorneys, hardware investors, and more. Learn about industrial design / product design, prototyping, 3d printing, additive manufacturing, product manufacturing, marketing, selling, patenting, logistics, and product business scaling. Now hosted by Kevin Mako, one of the keynote leaders of the startup product development industry in North America, founder of Mako Design + Invent, and Masters of Engineering lecturer.

  1. 1.
    098: Expand eCommerce Sales via Product Bundling
    23:38
  2. 2.
    097: How to Overcome Product Buyers’ Objections
    41:54
  3. 3.
    096: How To Launch a Consumer Product at Trade Shows
    38:10
  4. 4.
    095: Solve End-User Pain for Consumer Product Success
    31:48
  5. 5.
    094: How New Startup Products Get Into Big Retailers
    21:19
  6. 6.
    093: Selling Products Direct to End-Customer Online
    30:07
  7. 7.
    092: Making a Product Video for Your Invention
    29:09
  8. 8.
    091: Market Testing Prior to a Crowdfunding Launch
    37:21
  1. 9.
    090: Disrupting Industries with AR/VR Technology
    25:53
  2. 10.
    089: Selling Your Hardware Product Via Remote Meetings
    36:04
  3. 11.
    088: The Importance of Sustainable Product Manufacturing
    27:33
  4. 12.
    087: Purpose is a Big Part of Consumer Product Success
    49:53
  5. 13.
    086: Marketing Fundamentals for Consumer Product Startups
    51:12
  6. 14.
    085: Scaling Your Product Up After Crowdfunding
    32:28
  7. 15.
    084: How To Raise Big Money for Your Hardware Startup
    27:39
  8. 16.
    083: Benefits of Additive Manufacturing for New Inventions
    30:31
  9. 17.
    082: Smooth Product Flow from Visual Design to Engineering
    35:42
  10. 18.
    081: How To License Major Brands and Celebrities
    43:38
  11. 19.
    080: How to Maximize Your Product's Sales in Retail Stores
    27:10
  12. 20.
    079: How To Start Selling Your Product Then Scale
    40:23
  13. 21.
    078: Selling Products Direct to End-Users via Shopify
    25:25
  14. 22.
    077: Using Prospective Customers to Develop a Product
    34:32
  15. 23.
    076: Warehousing, Fulfillment, and Shipping to Customers
    33:18
  16. 24.
    075: Launch a Product Big, with Host of QVC & ShopHQ
    45:06
  17. 25.
    074: Medical Device Product Development Best Practices
    29:04
  18. 26.
    073: Tips from the World’s Biggest Crowdfunding Agency
    48:30
  19. 27.
    072: Why New Consumer Products Need to be Premium
    26:07
  20. 28.
    071: Making a Better Product in a Competitive Market
    31:13
  21. 29.
    070: Financing & Acquisition for Product Companies
    32:01
  22. 30.
    069: PhD & Harvard Grad on the 4 Ps of Product Marketing
    33:09
  23. 31.
    068: Partnership & Funding Legal Considerations for Product Startups
    38:46
  24. 32.
    067: Modern Funding Tools for Hardware Product Startups
    35:30
  25. 33.
    066: E-Commerce Platforms for Launching a Consumer Product
    27:57
  26. 34.
    065: Hardware Funding from Seed Financing to Millions
    54:13
  27. 35.
    064: Preparing and Executing Your Product's First Production Run
    26:06
  28. 36.
    063: Hardware Startup Tips from a 22 Year Apple Exec
    47:11
  29. 37.
    062: Smoothing the Buying Process When Marketing Your New Product
    35:07
  30. 38.
    061: 5 Sales Channels a Home Inventor Mom Used to Launch Her Invention
    20:03
  31. 39.
    060: How to Professionally License Your New Product
    39:39
  32. 40.
    059: Best Practices for Quality Control on Overseas Production of Your Product
    35:33
  33. 41.
    058: How to Pitch Your Product to Retail Stores
    42:04
  34. 42.
    057: From Invention Idea to $100,000 on Dragon's Den
    39:31
  35. 43.
    056: Mistakes, Opportunities, & Feedback for a New Product
    29:35
  36. 44.
    055 - Training Creativity to Get More (and Better) Ideas
    28:24
  37. 45.
    054 - Food-safe Children's Products, Dan & Justin with Milton the Mealtime Companion
    42:48
  38. 46.
    053 - Manufacturing, Quality & 3D Printing
    49:20
  39. 47.
    052 - The business model behind custom window coverings, Alice Orozco of Pret-a-Portiere
    47:17
  40. 48.
    051 - Launching a turmeric-based alternative to coffee, Samantha & Elaine of Midas Cup
    44:19
  41. 49.
    050 - Creating environmentally-friendly athletic apparel,  Tim Christian of OORR
    46:26
  42. 50.
    049 - Getting Angel Investment, with Juliana Garaizar of the Houston Angel Network
    56:35

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