Viral Solutions: Your Chief Marketing Officer | Marketing and Business Strategy

By Thomas von Ahn

On this podcast, we talk about marketing strategies and tactics. Many of our podcast episodes will cover strategic marketing (segmentation, targeting, positioning, market orientation, branding, and offering development), but we will also discuss tactical marketing (Facebook advertising, email marketing, Google AdWords, SEO, and more) Our mission is to help you double the size of your business by using time-tested, proven marketing strategies and up-to-date marketing tactics.

  1. 1.
    How to Handle the Impact of the June 2021 Google Core Update
    14:45
  2. 2.
    How to Use Narrative Transportation in Your Marketing Efforts
    16:43
  3. 3.
    Facebook Creator Studio: Instagram Now Part of the Social Media Management Tool
    25:44
  4. 4.
    The Rise of Personalization: What Today’s Most Innovative Brands Are Doing Right
    20:06
  5. 5.
    Content Marketing for Beginners: The Difference Between Vendors and Partners
    18:25
  6. 6.
    Local Marketing – Part 1: What Is Local Business Marketing?
    20:23
  7. 7.
    How to Foster a Data-Driven Culture in Your Business
    16:22
  8. 8.
    Growth and Development of E-Commerce: Trends to Watch for in 2021
    14:13
  1. 9.
    Successful B2B Marketing – Part 1: Why You Need to Play the Long Game
    15:52
  2. 10.
    Get Your Website Health Check Using Semrush Site Health
    10:30
  3. 11.
    360-Degree Marketing – Part 1: What Is It & 9 Key Components
    19:22
  4. 12.
    Why You Should Take a Product-Led Approach to Content Marketing
    13:22
  5. 13.
    9 Ways Your Medical Spa Services Menu Can Increase Bookings
    13:38
  6. 14.
    The New Facebook Page Update: What You Need to Know
    15:21
  7. 15.
    A Guide to Native Advertising – Part 2: How to Create a Solid Native Advertising Strategy
    20:02
  8. 16.
    How to Use the Instagram Reels Feature to Your Advantage
    15:24
  9. 17.
    Google Algorithm Update 2021: Why Page Speed Is Key
    19:53
  10. 18.
    OOH: A Look at Out-of-Home Advertising in a Post-Pandemic World
    15:57
  11. 19.
    Button UX Design: Best Practices for Creating Effective Buttons
    13:56
  12. 20.
    Encouraging Donations – Part 1: How to Create Impactful Nonprofit Content
    17:51
  13. 21.
    Optimizing for Google Discover: Why It’s Worth Doing & How
    22:54
  14. 22.
    Virtual Meeting Etiquette: 7 Tips for Being Professional during a Remote Meeting
    23:57
  15. 23.
    Ensuring a Successful Site Migration Process: Essential Steps to Follow
    14:10
  16. 24.
    Pinterest Pinning Tips: How to Use Pinterest for Your Business
    25:27
  17. 25.
    B2B Content Creation: 7 Mistakes That Lead to Boring Content
    14:57
  18. 26.
    WordPress Update to HTTPS Plus Other Version 5.7 Add-Ons
    11:13
  19. 27.
    Brand Salience: What It Is & Why It’s Important
    20:43
  20. 28.
    Understanding Modern Marketing: Myths and Best Practices to Keep in Mind
    29:34
  21. 29.
    Establishing a Content Marketing Budget – What to Consider and How to Set a Budget
    20:00
  22. 30.
    How to Use Google Web Stories to Gain Traffic
    16:53
  23. 31.
    Diving into UI/UX – Part 3: Which UX and UI Tools Are Recommended
    16:14
  24. 32.
    Product Thinking: The Unique Thought Process Your Business Needs to Succeed
    13:23
  25. 33.
    What Is a Customer Avatar?
    21:40
  26. 34.
    A Guide to Native Advertising – Part 1: What Is Native Advertising?
    15:10
  27. 35.
    Developing a 360-Degree Marketing Plan: A Look at the Why and the How
    13:44
  28. 36.
    7 Marketing Tips for Insurance Agents: How to Put Your Agency in a Position to Thrive
    22:17
  29. 37.
    How to Scale an Ecommerce Business: 7 Musts for Profitability
    22:44
  30. 38.
    Why You Need to Educate Yourself on Core Web Vitals and Google’s New Update
    14:54
  31. 39.
    The Power of Storytelling in Business – Part 2: How to Use Storytelling for Team Building
    16:08
  32. 40.
    The Power of Storytelling in Business – Part 1: How to Use Stories for Small Businesses
    16:44
  33. 41.
    How to Avoid Duplicate Content (and Why You Should)
    18:39
  34. 42.
    10 Medspa Marketing Ideas to Help Grow Your Client Base
    19:44
  35. 43.
    7 Tips for Integrating Online and Offline Marketing
    24:31
  36. 44.
    What Are the Four Cs of Marketing?
    15:31
  37. 45.
    What Is Microblogging & Why Should You Do It?
    20:33
  38. 46.
    How to Address Facebook Conversion Tracking Amid Apple IDFA Changes
    21:10
  39. 47.
    How to Handle Social Media Bullying and Negative Comments
    15:45
  40. 48.
    Web Design vs. Development: What They Are and How They Differ
    15:33
  41. 49.
    How to Generate B2B Leads: Best Practices & Creative Tactics
    20:17
  42. 50.
    Diving into UI/UX – Part 2: How to Perform UI/UX Testing
    14:50

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