Accounting Influencers

By Rob Brown

The Accounting Influencers podcast is for progressive accounting firms and the people that lead them, work in them and serve them. In each weekly episode, BD Academy founder and top accounting growth specialist Rob Brown interviews world class accounting leaders and global influencers about what makes the good accounting firms great and the good accountants world class. Guests are either: 1. PRACTITIONERS: firm-wide leaders, managing partners, CEOs, seasoned rainmakers or top BD and marketing directors of larger accounting firms and the networks they are a part of. 2. THOUGHT LEADERS: accounting profession influencers, disrupters and thought leaders who advise, train, serve and speak into the accounting profession. Some are experts (commentators, authors, consultants). Others are in business (suppliers, vendors and partners to accounting firms). Guests are asked questions such as: ✓ What makes the good accounting firms great? ✓ What do the progressive, thriving accounting firms do well? ✓ How are the top accounting firms standing out, winning work and achieving growth? ✓ What are the trends, stats and critical issues shaping larger accounting firms? ✓ What makes a top performer, work winner or promotable accountant in an accounting firm? Topics discussed include growth, digital, legacy, value, leadership, succession, culture, BD, marketing, positioning, branding, differentiation, mindset, technology, recruitment, trends, disrupters and opportunities. Show details here: https://bdacademy.pro/podcasts/ BD Academy founder Rob Brown works with larger accounting firms and sales-oriented accountants to increase their work winning or BD capability. His unique BD Academy program is a year long curriculum of inhouse training and work winning strategies that creates an army of confident, effective and strategic work winners in large accounting firms. One top 40 accounting firm has just added £3m of new work from the BDA program (made up of advisory, compliance and cross-selling fees), which represents £20m+ in lifetime value to the firm. From their largely rural, agricultural and manufacturing client base, this represents a stellar impact on revenue. For more about the BD Academy, and to set up a Possibility Chat with Rob to explore whether this might be a fit for you or your firm, go to https://bdacademy.pro/about/ Finally, if you’d like to be a guest on the Accounting Influencers podcast, or there’s someone you feel we should feature, connect with host Rob Brown on LinkedIn or Twitter @therobbrown.

  1. 1.
    How Top Accounting Firms Turn Innovation into Action
    15:40
  2. 2.
    Essential Career Skills for the Modern Day Accountant
    23:51
  3. 3.
    Nick Muir: Managing Partner of MGR
    19:06
  4. 4.
    Why Authority Is Important for Accounting Professionals
    10:28
  5. 5.
    The Benefits of Data Analytics for Accounting Firm Growth
    20:48
  6. 6.
    The Power of Key Performance Indicators for Accountants
    20:39
  7. 7.
    Martin Bissett: Founder of Upward Spiral Professionals
    23:58
  8. 8.
    Why Accountants Need a Strong Professional Network
    11:39
  1. 9.
    Prospecting Tips to Help Accountants Win More Clients
    20:43
  2. 10.
    Using Client Education to Drive Accounting Firm Growth
    24:40
  3. 11.
    Paul Winrow: Technical Partner at MHA MacIntyre Hudson
    20:32
  4. 12.
    How & Why Accountants Should Develop New Skills
    14:17
  5. 13.
    The Blueprint for a High Performing Accounting Firm
    23:25
  6. 14.
    Advanced Pricing Strategies for Accounting Professionals
    28:52
  7. 15.
    How Top Accounting Firms Innovate & Generate Ideas
    18:00
  8. 16.
    2020 Reflections & 2021 Outlook from Podcast Host Rob Brown
    9:28
  9. 17.
    The Power & Benefits of Client Accounting Services
    20:02
  10. 18.
    What Accountants Need to Know Know About KPIs
    19:22
  11. 19.
    Delivering Client Experience 2.0 for Accounting Firms
    17:31
  12. 20.
    The Two Best Sources of New Business for Accountants
    19:52
  13. 21.
    Leveraging Technology for Growth in Accounting Firms
    22:44
  14. 22.
    Making Strategic Technology Decisions in Accounting
    24:50
  15. 23.
    Practical Marketing Tips for Accountants & Accounting Firms
    24:06
  16. 24.
    How Technology & AI Is Disrupting Accountancy
    18:27
  17. 25.
    How to Have a Stellar Career as an Accounting Professional
    25:40
  18. 26.
    Tips to Help Accounting Firms Gain ROI from Marketing
    19:37
  19. 27.
    Growth Insights for Accounting Firms in Tough Times
    23:02
  20. 28.
    People Development Best Practice for Accounting Firms
    26:11
  21. 29.
    Negotiating & Pricing Strategies for Accountants & CPAs
    23:10
  22. 30.
    The Power of Frameworks to Help Accountants Sell More
    23:50
  23. 31.
    Better Business Development Strategies for Accountants
    20:42
  24. 32.
    Smarter Pricing Strategies for Accountants & CPAs
    26:56
  25. 33.
    What Accountants & CPAs Need to Win More Clients
    32:26
  26. 34.
    Lessons Learned from a Lifetime in the Accounting World
    18:01
  27. 35.
    Employer Branding Strategies for Growing Accounting Firms
    26:52
  28. 36.
    Positioning & Differentiation Tips for Accounting Firms
    22:02
  29. 37.
    Digital Marketing Success Strategies for Accounting Firms
    28:58
  30. 38.
    Tips for Accountants to Charge What They’re Worth
    19:50
  31. 39.
    How Accountants Can Sell More Confidently & Effectively
    20:29
  32. 40.
    Depression & Mental Health In the World of Accountancy
    20:09
  33. 41.
    Creating Compliance & Advisory Growth for Accountants
    21:12
  34. 42.
    Success Tips & Key Insights from a Life in Accountancy
    22:53
  35. 43.
    Proven Marketing Tips for High Growth Accounting Firms
    33:04
  36. 44.
    Career Success Tips for Accounting/Finance Professionals
    19:53
  37. 45.
    Tech & Practice Management Tips for Accounting Firm Success
    18:18
  38. 46.
    Cash Flow Systems & Growth Strategies for Accounting Firms
    20:26
  39. 47.
    Technology Best Practices for Progressive Accounting Firms
    18:51
  40. 48.
    21st Century Marketing Strategies for Top Accounting Firms
    17:08
  41. 49.
    How Accountants Can Be More Trusted, Credible & Memorable
    20:58
  42. 50.
    Technology & Software Advances in the Accounting World
    20:32

Listen to Accounting Influencers now.

Listen to Accounting Influencers in full in the Spotify app