Wagner Live is a weekly podcast produced by The Wagner Agency and hosted by its CEO + Chief Strategy Officer, Wágner dos Santos. In each episode and together with a special guest, expect to hear fresh perspectives on what's important in business and branding today.
Approximately 30 years ago virtual office spaces made a splash through the US and around the world with flexible space suitable for startups and entrepreneurs on the move. Also known as executive suites, the first such office was launched back in 1962 but did not gain mass popularity at that time and was limited by the lack of technology that was yet to come. About 15 years ago, co-working spaces we launched everyone and become the new hip trend for startups and enterprise companies looking for a temporary space to launch new projects in different markets.As a result of the pandemic and the new normal of business, millions of people are working from home, taking the virtual office space into a whole new dimension. Many business leaders feel that this may be the way they operate post-pandemic. What does that mean for business operations and productivity? What are the benefits and challenges to be aware of? Our special guest, Daniel Gracia, is an expert in remote workplaces and helps us unveil this new but not so new trend.Dan Gracia is a serial entrepreneur and visionary who has consulted numerous startups while also developing his own portfolio of businesses from startup to sale. His business concentration has been within the areas of cellular, virtual offices, and VoIP (voice over internet protocol).Dan is currently a partner and Vice President of Business Development at Joon. The company provides business telephone services and systems using cloud-powered technology. Learn more at joon.us.
Orlando, Florida is not only where Wagner Live is located but it is also a growing market. It has been called one of North America's up-and-coming tech markets. In a recent study of the leading large, mid-size, and small metros throughout the country, Orlando ranked #9 out of 299 metros studied and #2 in the Southeast. The study evaluated such things as economic strength, prime workforces, year-over-year growth, and mid-term (5-Year) growth.In this episode, we discuss how a city that has been mostly associated with Walt Disney World, has been reshaping its identity and economic future. And despite previous plans for the city, what's changed as a result of the pandemic and its economic impact. To help with this discussion is Tim Giuliani, President & CEO at the Orlando Economic Partnership.Tim’s passion to provoke community impact started at an early age when he helped launch the “Truth Campaign” as a high school student - the most successful youth tobacco prevention effort in U.S. history. Tim is a Certified Chamber Executive (CCE). Nationally, he serves on the executive committee for the Association of Chamber of Commerce Executives and is an active participant of the US Chamber Committee of 100. While at the Florida Chamber of Commerce he played a critical role in the passage of legislation that created the $750 million Florida Growth Fund.
In this episode, Wágner discusses how offices have evolved from the traditional models to fully functional mobile offices and coworking spaces. What's the future of the office and should you even consider one?
In this episode, Wágner shares the value in businesses offering free Wi-Fi to their customers. Some of the benefits may not seem as obvious as one may think.
In this episode, Wágner dos Santos discusses a word that has arguably taken on a new meaning over the last couple of years - hustle. Do you do the hustle or should you be a hustler? What does it all mean and should you even care?
In this episode, we discuss how brands often get stuck on the “me me me” syndrome and forget that it’s not all about them. In fact, very little of it should be.
In this episode, Wágner dos Santos discusses how today's marketing and advertising agencies need to be part business consultants as well. What's the point of sending customers to your clients if they are not prepared to handle or keep them?
In this episode, Wágner dos Santos discusses how retail is evolving beyond brick and mortar and the rise of mobile shopping.
In this episode, Wágner discusses how women in creative jobs are often victims of sexual harassment, sexism, demoralization, and sexual assault. The Harvey Weinstein scandal has reopened a very sad yet important dialogue regarding how women are victimized in the workplace by men. Wágner examines the problem as it specifically relates to the creative industry and what can be done to make it stop.
This episode reveals the reasons why some businesses succeed while others fail with expert commentary.
In this episode, we are joined by Michael Heinrich, President of Joon, a national business communications company that delivers cloud-based solutions catered to the individual needs of small to enterprise level businesses. With more than 20 years of experience and a strong background and expertise in telecommunication's software products and services segments, Michael founded the company back in 2005 when it was known as Voice Ring.His first company, Touch-Talk, Inc., was the first Interactive Voice Response (IVR) software tools company to use a hardware bus style communications mechanism designed to allow software modules to communicate more efficiently.Together we discuss how telecommunications has and is evolving in the digital age followed by our regular segment on what's trending in business and marketing.
In this 100th episode of Wagner Live, we are joined by Fernando Pena, SVP, Digital Marketing & Experience at Seacoast Bank. He brings over 20 years of experience in banking, insurance, and investment industries focusing on monetizing and increasing growth within digital channels, deployment of innovative marketing technology platforms, and improving the digital user experience.Together we discuss how digital is affecting the banking industry, what it means to be a community bank today, and comment on what's trending.
The new normal, which is a result of the pandemic's effect on the market and economic instability, didn't come with an instruction manual. Expert analysts and economists have been hesitant to commit to providing any forecasting data.In this episode, we discuss the current state of affairs for small businesses throughout the U.S. and how they have been managing despite mandated lockdowns and restrictions. To help unpack this important topic is Thomas Sullivan, Vice President, Small Business Policy at the U.S. Chamber of Commerce. Working with chambers of commerce and the U.S. Chamber’s nationwide network, Sullivan harnesses the views of small businesses and translates that grassroots power into federal policies that bolster free enterprise and reward entrepreneurship.Sullivan served under President George W. Bush as the highest-ranking government official charged with exclusively advocating the views and needs of small businesses before government agencies and Congress.
In this episode, Ross Brand of Livestream Universe joins Wagner Live in a discussion about the rise of live video in 2020, driven in part by the recent shift to home offices. Will live video and virtual meetings become the new normal for businesses? At a time when in-person meetings encounters pose a potential health risk, how can businesses leverage live video to grow their brand?A former radio on-air personality and reporter, Ross is a pioneer in the livestreaming field as both a prolific content creator and thought-leader. He has been a featured speaker at Summit Live, Social Media Week Lima, Summit on Content Marketing, Content Creators Summit, and New York University’s Division of Programs in Business.
In this episode, we are joined by Kerry Feuerman. He is a Creative Director and author of The Five Deadly Sins of Presenting Creative Work. Kerry's past experience includes creative director at Fallon Minneapolis, Vice Chairman and Group Creative Director at The Martin Agency, and Global Creative Director at TBWA\Chiat\Day.He's been deservingly celebrated with awards from the One Show, CA, Cannes, Clios, Art Directors Club of New York, London International Awards, Kelley Awards, Obies, ADDYS, Advertising Festival of New York, IF4 Film Festival.And Kerry has worked with such global brands such as Mercedes-Benz, Citi, U.S. Army, UPS, Saab, Wrangler, Infiniti, Seiko, Nissan.Kerry is the founder of Last Hurdle presentation skills workshops.Learn more at last hurdle.net.Together we will discuss what's trending in business and marketing and learn more about Kerry in the process.
In this episode, we are joined by Jennifer Crittenden. She has appeared on CNBC Power Lunch and has been interviewed by Bloomberg Businessweek, and several other media outlets. Jennifer is also the author of What's A Guy To Do? How to Work with Women.Learn more at discreetguide.com.Together we will discuss what's trending in business and marketing and learn more about Jay in the process.
In this episode, we are rejoined by Robert Solomon who makes his second appearance on our podcast. He is is the world’s leading authority on how to improve creative work by forging and sustaining trust-based relationships with clients, and is the author of the classic guide, The Art of Client Service, recently re-issued by John Wiley & Sons as a substantially revised third edition. Robert runs Solomon Strategic, a firm he founded to provide marketing counsel to advertising agencies, client companies, and individual marketing professionals. Trained as a direct marketer who embraced digital early on, Robert is known for his expertise as a brand strategist and new business developer. He is an expert speaker and workshop leader who also is certified as an organizational and executive coach, particularly skilled in job search.Learn more at solomonstrategic.com.Together we will discuss what's trending in business and marketing and learn more about Robert in the process.
In this episode, we are joined by Jeff Tippett who is a speaker, author, and entrepreneur. Jeff considers himself a motivational teacher.Jeff actively writes blogs and is working on his second book which he plans to publish soon. His first book, Pixels Are the New Ink: 3 Steps To Digital Domination in Your Industry, teaches thought leaders how to make money by sharing information already in their head – online.His second book, slated for late Fall 2018, is tentatively titled: Unleashing Your Superpower: Why Persuasive Communication Is The Only Force You Will Ever Need. His bold statement is that we all live or die based on our ability to persuade. Learn more at targetedpersuasion.com.Together we will discuss what's trending in business and marketing and learn more about Jeff in the process.
In this episode, we are joined by String Nguyen who, for the last three years, has been pioneering videos on social media. Recently she was recognized as a “Top Voice” on LinkedIn and nominated for 30 under 30 Forbes Asia. She produced the award-winning Snapchat channel “Women In Tech”, and amassed over 350 interviews with entrepreneurs and startup founders, like Gary Vaynerchuk, Holly Liu (Kabam) and Hugh Forrest (SXSW).You can learn more about String at stringstory.co.Together we will discuss what's trending in business and marketing and learn more about String, plus a discounted gift to Wagner Live viewers and listeners.
In this episode, we are joined by Morissa Schwartz, owner of DrRissysWriting.com - a marketing and writing company and GenZPublishing.org - a publishing company, which has produced six Amazon bestsellers. She is currently earning her doctorate in literature at Drew University and has a Masters in Communication.Morissa broke a Guinness World Record for creating the World’s Longest Chain of Bracelets, has sung on MTV, speaks professionally about inspiring others through words and entrepreneurship, and was named the “Voice of Generation Z” by Community Magazine. She seeks to inspire others through words and a positive attitude.You can learn more about Morissa at MorissaSchwartz.comTogether we learn more about Morissa and discuss what's trending in business and marketing.
In this episode, Wágner dos Santos discusses how teens are primping and grooming in advance of their video chats with friends and what this means for business.
In this episode, Wágner dos Santos introduces the newest and most complex generation of consumers – Generation Z. Are you prepared to communicate and capture the attention of Gen Z? The more you know about them, the greater your chances of success.