CELab: The Customer Education Lab

By CELab

CELab is the Customer Education Lab for Innovative Customer Success, Enablement, and Marketing Teams. Our mission is to explore how to build Customer Education programs, experiment with new approaches, and exterminate the myths and bad advice that stop growth dead in its tracks.

  1. 1.
    Episode 65 - Customer Education Hiring and Team Structure - Revisited!
    1:04:38
  2. 2.
    Episode 64 - The Scale Engine
    56:26
  3. 3.
    Episode 63 - 2021 State of Customer Education Industry: TSIA & Thought Industries Reports
    1:09:22
  4. 4.
    Episode 62 - Debbie Smith - Certification for SaaS Businesses
    1:22:22
  5. 5.
    Episode 61 - Sam Cummings - Inspiring, Cultivating, and Distributing Success through Learning
    1:06:20
  6. 6.
    Episode 60 - Gagne's Nine Events of Instruction
    25:33
  7. 7.
    Episode 59 - Steve Cornwell Discusses the Evolution of Customer Education and Learning Ops
    53:00
  8. 8.
    Episode 58 - Orchestrated Onboarding with Donna Weber
    52:49
  1. 9.
    Episode 57 - Brian Childs Shares a Training Maturity Model to Grow and Scale Customer Education Teams
    1:00:01
  2. 10.
    Episode 56 - Michael Harnum from @ESGsuccess Tells Us Why Customer Education and Customer Success are Really the Same Business and Walks Us Through a Maturity Model for Both
    52:22
  3. 11.
    Episode 55 - Product-Focused Afterthought - Exploring Customer Education’s Role in Customer Success with Lincoln Murphy
    1:01:46
  4. 12.
    Episode 54 - Eugene Lee Takes the Investor View on Customer Education
    42:59
  5. 13.
    Episode 53 - Exploring Consolidated Learning Strategies with Ted Blosser
    1:00:38
  6. 14.
    Episode 52 - What Can David Bowie Teach Us About Customer Education
    1:06:18
  7. 15.
    Episode 51 - COGNITION 2020 - 6 Principles to Building a Customer Education Program
    59:23
  8. 16.
    Episode 50 - CELab Anniversary Special
    1:15:33
  9. 17.
    Episode 49 - Customer Education Conferences Recap 2020
    56:36
  10. 18.
    Episode 48 - CELab Live Mailbag
    29:11
  11. 19.
    Episode 47 - Carla Torgerson Explains Microlearning for Customer Education Professionals
    8:26
  12. 20.
    Episode 46 - Instructional Design 101 - Bloom's Taxonomy
    25:21
  13. 21.
    Episode 45 - Maria Manning-Chapman - Free and Fee - What Customer Education Professionals Need to Know about Education Services
    1:04:46
  14. 22.
    Episode 44 - Chip Ramsey - Start with Science
    50:33
  15. 23.
    Episode 43 - Mailbag - Part 2 - Where Does Customer Education Belong?
    45:25
  16. 24.
    Episode 42 - Customer Education Mailbag - Part 1
    46:21
  17. 25.
    Episode 41 – Intellum and Forrester show how to Increase Revenue and Improve Customer Retention Through Customer Education Programs
    34:42
  18. 26.
    Episode 40 - Skilljar - 2020 Customer Education Benchmarks and Trends Report
    59:43
  19. 27.
    Episode 39 - Thought Industries - 2020 State of Customer Training Report
    20:02
  20. 28.
    Episode 38 - The State of Education Services 2020 - Part 1
    38:56
  21. 29.
    Episode 37 - Delightful Learning and Gamification with Daniel Quick
    54:38
  22. 30.
    Episode 36 - Jonathan Anderson and the Power of UI in Product Adoption
    51:48
  23. 31.
    Episode 35 - A Time to Shine - Customer Education Best Practices for Dark Days
    52:35
  24. 32.
    Episode 34 - Wendy Hamilton Explains How Video is the Key to Customer Education
    35:26
  25. 33.
    Episode 33 - Barry Kelly Takes Us from Default to Dynamic Measurement
    44:28
  26. 34.
    Episode 32 - Sandi Lin and the Rise of the Customer
    51:37
  27. 35.
    Episode 31 - What Can Radiohead Teach Us About Customer Education?
    47:49
  28. 36.
    Episode 30 - Is In-Product Education the New LMS?
    41:22
  29. 37.
    Episode 29 - Skilljar Connect Recap
    32:13
  30. 38.
    Episode 28 - DevLearn 2019 Recap
    42:34
  31. 39.
    Episode 27 - Measuring ROI by Collecting, Connecting, and Visualizing Data
    57:55
  32. 40.
    Episode 26 - Mason Levy - How Conversational AI Helps your Customer Education Program
    32:47
  33. 41.
    Episode 25 - Why You Need a Customer Education Program
    1:01:49
  34. 42.
    Episode 24 - Matt Mulholland - Why Most Customer Education is Boring
    39:47
  35. 43.
    Episode 23 - The Myths and Misconceptions of Certification – Part 2
    50:37
  36. 44.
    Episode 22 - The Myths and Misconceptions of Certification - Part 1
    40:58
  37. 45.
    Episode 021 – Instructional Design 101: The Kirkpatrick Model
    34:08
  38. 46.
    Episode 020 - Scalable Onboarding and Education Programs for Customer Success
    55:10
  39. 47.
    Episode 19 - Sharing with Others
    23:47
  40. 48.
    Episode 18 - What Format Should I Use for My Content?
    31:35
  41. 49.
    Episode 17 - Starting Over
    44:24
  42. 50.
    Episode 16 - Data Driven Decision Making for Customer Education
    37:21

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