The Home Builder Digital Marketing Podcast

By Greg Bray and Kevin Weitzel

Welcome to The Home Builder Digital Marketing Podcast! Over 90% of today’s home buyers start their buyer journey online. Here we talk with not only industry experts, but also your fellow home builder marketers to learn how you can succeed in our incredibly competitive digital world. Hosts Greg Bray, President of Blue Tangerine, and Kevin Weitzel, VP of Business Development and Sales at Outhouse, bring you a wealth of home builder online marketing experience. Join them each week as they interview new guests and challenge you to push your digital marketing results to new heights. Learn more at https://www.buildermarketingpodcast.com.

  1. 1.
    Episode #60: Flexibility to Meet Home Buyer Expectations - Ananth Rao
    23:43
  2. 2.
    Episode #59: Pinteresting Your Way to Selling Homes - Alisa Meredith
    34:07
  3. 3.
    Episode #58: Engaging Home Buyers with Video Storytelling - Shane Austin
    32:03
  4. 4.
    Episode #57: Focusing on How People Want to Shop - Beth Byrd
    29:21
  5. 5.
    Bonus Episode: Spring 2021 Home Builder Digital Marketing Summit: Sneak Peek
    10:33
  6. 6.
    Episode #56: Using AI & Data to Nurture the Home Buyer Journey - John Hiscox
    33:09
  7. 7.
    Episode #55: Immediacy & Customer Experience - Dave Betcher
    43:55
  8. 8.
    Episode #54: Balancing Production Capacity and Sales - Al Trellis
    43:34
  1. 9.
    Episode #53: Handling Good Market Syndrome, “More Better” - Matt Riley
    46:58
  2. 10.
    Episode #52: Striving to Innovate the Home Buyer Experience - Sarah Titus
    44:29
  3. 11.
    Episode #51: The Growing Marketing Expectations in Home Buying - Kim Sandoval
    36:08
  4. 12.
    Episode #50: Embracing Ever-Changing Technology - Lisa Lausten
    27:59
  5. 13.
    Episode #49: Defining Principles for Customer Experience - Alaina Money-Garman
    35:08
  6. 14.
    Episode #48: Willingness to Change Your Paradigm - Carl Baker
    35:23
  7. 15.
    Episode #47: Leveraging Google My Business for Home Builders - Cabe Vinson
    34:01
  8. 16.
    Episode #46: The Warranty & Marketing Brand Connection - Stacey Kincaid
    31:48
  9. 17.
    Episode #45: Upgrade Your Marketing Like You Upgrade Your iPhone - Chad Sanschagrin
    47:55
  10. 18.
    Episode #44: OSCs - The Unsung Heroes of Home Builder Marketing - Ingrid Prince
    30:49
  11. 19.
    Episode #43: Inspiring Women Through The House That She Built - Kristi Allen
    39:25
  12. 20.
    Episode #42: Complacency in 2021 is Rubbish - Russ Stephens
    36:43
  13. 21.
    Episode #41: The Fundamental Change in Consumer Behavior - Meredith Oliver
    43:48
  14. 22.
    Episode #40: Holiday Special - 2020
    12:46
  15. 23.
    Episode #39: Builder Panel - Home Builder Digital Marketing Summit - Fall 2020
    58:03
  16. 24.
    Episode #38: The Engagement Power of Interactive Floor Plans and Site Plans - Lauren St. Martin
    30:06
  17. 25.
    Episode #37: Recap - Home Builder Digital Marketing Summit - Fall 2020
    37:04
  18. 26.
    Episode #36: End to End Value in the Customer Life Cycle - Ty Udell
    36:35
  19. 27.
    Episode #35: Understanding Your Value Proposition - Jennifer Cooper
    36:11
  20. 28.
    Episode #34: Shifting to Digital Marketing to Accommodate Customers - Laura Hanson
    31:54
  21. 29.
    Episode #33: Process Map to Improve Your Customer’s Experience - Kimberly Mackey
    38:06
  22. 30.
    Episode #32: Innovating to Make it Easy on Customers - Ashley De Young-Seibert
    24:02
  23. 31.
    Episode #31: Embracing Change in Home Builder Marketing - Ronda Conger
    42:15
  24. 32.
    Bonus Episode: Website Accessibility (ADA Compliance) - Why it's Important - Greg Bray
    45:45
  25. 33.
    Episode #30: Ethical Considerations in Social Media - Mollie Elkman
    41:51
  26. 34.
    Episode #29: The Keys to Manage Regional Marketing - Brenna Ryan
    33:09
  27. 35.
    Episode #28: The Process of Becoming a Follow-Up Champion - Anya Chrisanthon
    37:28
  28. 36.
    Episode #27: Customer Experience, The Story a Customer Will Tell a Friend - Jimmy Diffee
    42:09
  29. 37.
    Episode #26: Connecting to Win More Home Sales - Quint Lears
    37:11
  30. 38.
    Bonus Episode: Fall 2020 Home Builder Digital Marketing Summit Sneak Peek
    8:58
  31. 39.
    Episode #25: Avoid Costly Hiring Mistakes in Real Estate - JoAnne Williams
    33:31
  32. 40.
    Episode #24: Importance of Truly Understanding the Buyer's Needs - Dana Kovach
    34:16
  33. 41.
    Episode #23: The Intersection of the Common Good and Home Building Expertise - Scott Larson
    40:48
  34. 42.
    Episode #22: The Magic of Implementing A CRM - Dave Knowles
    40:32
  35. 43.
    Episode #21: Evoking Home Buyer's Emotions - Stuart Platt
    26:32
  36. 44.
    Episode #20: The End of the Third Party Cookie - Erik Martinez
    37:04
  37. 45.
    Episode #19: Marketing Psychology & Influences on Consumer Decision-Making - Tim Curtis
    36:05
  38. 46.
    Episode #18: Succeeding on Zillow - Ali Webster
    37:13
  39. 47.
    Episode #17: Embracing New Technology to Boost Sales - Chris Hartley
    37:24
  40. 48.
    Episode #16: Branding, The Process of Producing Trust - Dave Miles
    44:53
  41. 49.
    Episode #15: Advancing the Home Buying Experience - Lynne Davis
    27:53
  42. 50.
    Episode #14: How to Extend into a New Brand Segment - Michelle Smallwood from Holiday Builders
    31:45

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