2Bobs

By 2Bobs - with David C. Baker and Blair Enns

Conversations on the art of creative entrepreneurship

  1. 1.
    The Challenges of Growing Too Quickly
    28:44
  2. 2.
    The Tao of No
    34:46
  3. 3.
    What a Normal Person Thinks of Your Creative Firm
    29:18
  4. 4.
    Communication Components in Your Sales Toolbox
    34:35
  5. 5.
    Performance Bands
    36:24
  6. 6.
    Creative Bullshit Bingo
    23:11
  7. 7.
    Is "Agency" Still the Right Word?
    25:51
  8. 8.
    Let's Talk About Money
    32:03
  1. 9.
    The Enemy Within
    29:04
  2. 10.
    Holding Opposite Perspectives in a Healthy Tension
    30:53
  3. 11.
    Slapping Down Your Childlike Glee
    34:28
  4. 12.
    Myth of "I Just Need More Opportunities to Get in Front of Prospects"
    21:54
  5. 13.
    Big Clients Vs Small Clients
    36:01
  6. 14.
    The Great Migration
    29:20
  7. 15.
    Foibles of an Executive Leadership Team
    29:07
  8. 16.
    Transcending Timesheets
    32:51
  9. 17.
    How Our Deepest Fears Shape Our Approach to Business
    32:19
  10. 18.
    Objections to Specialization
    30:51
  11. 19.
    Do Generalists Really Triumph Over Specialists?
    24:02
  12. 20.
    The Rungs You Can Reach on the Ladder of Lead Generation
    36:31
  13. 21.
    The Journey From Generalist to Specialist
    34:08
  14. 22.
    How and When to Talk About Your Firm
    26:35
  15. 23.
    Four Regrets You're About to Have
    28:27
  16. 24.
    When to Shut Up and Listen and When to Speak Up
    26:13
  17. 25.
    Critical Questions Your New Business Person Should Be Able to Answer
    33:30
  18. 26.
    The Hate Sandwich You're About to Eat
    32:53
  19. 27.
    Will You Be My Friend
    37:51
  20. 28.
    Changes in the Agency Client Landscape
    29:30
  21. 29.
    Business As Unusual - Managing in a Pandemic
    30:04
  22. 30.
    When Rightsizing Makes Sense...And How to Do It
    34:31
  23. 31.
    The Power of Options
    35:19
  24. 32.
    How Digital Firms Are Different
    35:45
  25. 33.
    The Impact of Agile in the Real World
    36:16
  26. 34.
    Phase Your Client Engagements
    38:30
  27. 35.
    Understanding Account People
    31:41
  28. 36.
    What Leverage Do You Have With Client Contracts and MSAs?
    32:10
  29. 37.
    When You Put Someone Else In Charge of Your Firm
    30:08
  30. 38.
    Productized Vs Customized Services and Monthly Recurring Revenue
    35:16
  31. 39.
    Which RFPs Should You Respond To?
    30:31
  32. 40.
    A Podcast After-Action Review
    31:39
  33. 41.
    Common Traits of Success
    25:40
  34. 42.
    The Only New Business Indicator That Matters
    28:18
  35. 43.
    Taking the Team Seriously
    34:58
  36. 44.
    Top Ten New Business Development Myths
    34:32
  37. 45.
    Six Staffing Blunders
    31:41
  38. 46.
    Making Adversarial Assumptions in the Sales Process
    35:01
  39. 47.
    Building Your Personal Brand
    34:01
  40. 48.
    Can We Learn Anything From the Consulting Firms?
    34:50
  41. 49.
    Be the Client You Want to See in the World
    34:07
  42. 50.
    Size Matters
    32:47

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