The Freedom Experience with Jean Moncrieff

Jean Moncrieff

Build a business that thrives without you and discover the freedom you dreamt of creating as an entrepreneur.

All Episodes

Procrastination has plagued us since the dawn of time. In this episode, I share some insights on understanding why we procrastinate and tips for taming your procrastination demons. If you enjoy this episode and it inspired you in some way, I’d love to hear about it and know your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram Stories and tag me Jean, https://www.instagram.com/jean.moncrieff/ (@jean.moncrieff). To get my FREE Business Exit Strategy Guide, click https://jeanmoncrieff.kartra.com/page/exit-guide (here) right now! Haven’t left a review yet? All you have to do is go to https://podcasts.apple.com/gb/podcast/the-freedom-experience-with-jean-moncrieff/id1485708333 (http://jeanmoncrieff.com/itune)http://jameswedmore.com/itunes (s), and thanks for your support of this show! In This Episode You’ll Hear: Why we procrastinate Why procrastination isn't necessarily a bad thing The root causes of procrastination Tips for taming your procrastination demons LINKS: Get My FREE Exit Strategy Guide, https://go.jeanmoncrieff.com/ExitStrategyGuide (here) The https://www.themarketingcentre.com/marketing-360/ (Marketing 360) a simple marketing assessment Read the full article of this episode Read about https://waitbutwhy.com/2013/10/why-procrastinators-procrastinate.html (the instant gratification monkey) Explore https://www.youtube.com/watch?v=arj7oStGLkU (the mind of a master procrastinator) How psychologists Solomon and Rothblum https://psycnet.apa.org/record/1985-07993-001 (defined procrastination) Bill Clinton was a “chronic procrastinator” http://content.time.com/time/subscriber/article/0,33009,980093,00.html (a 1994 Time magazine article) https://whonothow.com/ (Who Not How) by Dan Sullivan and Dr. Benjamin Hardy https://www.themuse.com/advice/a-better-todo-list-the-135-rule (The 1-3-5 rule) Join my FREE training http://letsgrowyourbusinessvalue.com/ (How To Build A Valuable Business) Connect with me on https://www.instagram.com/jean.moncrieff/ (Instagram) & https://www.facebook.com/JeanFMoncrieff (Facebook)!

May 12

29 min 54 sec

When it comes time to sell your company, marketing will play a bigger role than you might suspect. In this episode, I share how marketing is key to your exit strategy and how it demonstrates the potential for scale to an acquirer. If you enjoy this episode and it inspired you in some way, I’d love to hear about it and know your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram Stories and tag me Jean, https://www.instagram.com/jean.moncrieff/ (@jean.moncrieff). To get my FREE Business Exit Strategy Guide, click https://jeanmoncrieff.kartra.com/page/exit-guide (here) right now! Haven’t left a review yet? All you have to do is go tohttps://podcasts.apple.com/gb/podcast/the-freedom-experience-with-jean-moncrieff/id1485708333 ( http://jeanmoncrieff.com/itune)http://jameswedmore.com/itunes (s), and thanks for your support of this show! In This Episode You’ll Hear: Why axing marketing to increase profits is a bad idea How a marketing system demonstrates growth How getting clear on what you want reduces marketing spend...and improves results Five steps to creating a marketing system  LINKS: Get My FREE Exit Strategy Guide, https://go.jeanmoncrieff.com/ExitStrategyGuide (here) The https://www.themarketingcentre.com/marketing-360/ (Marketing 360) a simple marketing assessment https://www.chiefoutsiders.com (Chief Outsiders) and https://www.themarketingcentre.com (The Marketing Centre) Join my FREE training http://letsgrowyourbusinessvalue.com/ (How To Build A Valuable Business) Connect with me on https://www.instagram.com/jean.moncrieff/ (Instagram) & https://www.facebook.com/JeanFMoncrieff (Facebook)!

May 5

21 min 56 sec

Haruki Murakami writes, “Pain is inevitable. Suffering is optional”. If you aren’t careful, suffering can lead you to a premature exit. In this episode I reflect on some of the thoughts I’ve had since selling my business, and why you should conduct some thought experiments before selling too. If you enjoy this episode and it inspired you in some way, I’d love to hear about it and know your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram Stories and tag me Jean, https://www.instagram.com/jean.moncrieff/ (@jean.moncrieff). To get my FREE Business Exit Strategy Guide, click https://jeanmoncrieff.kartra.com/page/exit-guide (here) right now! Haven’t left a review yet? All you have to do is go tohttps://podcasts.apple.com/gb/podcast/the-freedom-experience-with-jean-moncrieff/id1485708333 ( http://jeanmoncrieff.com/itune)http://jameswedmore.com/itunes (s), and thanks for your support of this show! In This Episode You’ll Hear: A pile of cash vs cash flow - which makes most sense for you? How about hiring a CEO - even a mediocre one? No Man’s Land - Retreat, Sell or Scale. How holding onto control brings suffering LINKS: Get My FREE Exit Strategy Guide, https://go.jeanmoncrieff.com/ExitStrategyGuide (here) https://www.amazon.co.uk/No-Mans-Land-Survival-Companies/dp/1591842492 (No Man’s Land) by Doug Tatum https://www.amazon.co.uk/Before-Exit-Thought-Experiments-Entrepreneurs-ebook/dp/B07BN2KD1J (Before The Exit) by Dan Andrews  Join my FREE training http://letsgrowyourbusinessvalue.com/ (How To Build A Valuable Business) Connect with me on https://www.instagram.com/jean.moncrieff/ (Instagram) & https://www.facebook.com/JeanFMoncrieff (Facebook)!

Apr 28

15 min 43 sec

With so many “me too” businesses out there, finding your ‘uniqueness’, has never been more important. It’s essential for building a sustainable competitive advantage and the foundation of a great business. In this episode, I share four simple frameworks to help you create some uniqueness in your business. If you enjoy this episode and it inspired you in some way, I’d love to hear about it and know your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram Stories and tag me Jean, https://www.instagram.com/jean.moncrieff/ (@jean.moncrieff). To get my FREE Business Exit Strategy Guide, click https://jeanmoncrieff.kartra.com/page/exit-guide (here) right now! Haven’t left a review yet? All you have to do is go tohttps://podcasts.apple.com/gb/podcast/the-freedom-experience-with-jean-moncrieff/id1485708333 ( http://jeanmoncrieff.com/itune)http://jameswedmore.com/itunes (s), and thanks for your support of this show! In This Episode You’ll Hear: What is a unique differentiator? How a business without a unique differentiator is in a precarious position Why it’s so important to have a unique differentiator. Four simple ways to discover your unique differentiator. LINKS: Get My FREE Exit Strategy Guide, https://go.jeanmoncrieff.com/ExitStrategyGuide (here) https://www.amazon.co.uk/dp/B079WMF6YC/ (Talk Triggers) by Jay Baer & Daniel Lemin https://podcasts.apple.com/gb/podcast/your-unique-ability-is-your-ultimate-differentiator/id1172333245?i=1000466652733 (Your Unique Ability Is Your Ultimate Differentiator) with Teresa Easler  Join my FREE training http://letsgrowyourbusinessvalue.com/ (How To Build A Valuable Business) Connect with me on https://www.instagram.com/jean.moncrieff/ (Instagram) & https://www.facebook.com/JeanFMoncrieff (Facebook)!

Apr 21

26 min 14 sec

So, if you are thinking about selling your business. You’ve seen the websites for the big, national brokers, but you’ve also heard some horror stories from friends about their experiences. The right broker can make selling a business less painless, but you need to choose wisely… If you enjoy this episode and it inspired you in some way, I’d love to hear about it and know your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram Stories and tag me Jean, https://www.instagram.com/jean.moncrieff/ (@jean.moncrieff). To get my FREE Business Exit Strategy Guide, click https://jeanmoncrieff.kartra.com/page/exit-guide (here) right now! Haven’t left a review yet? All you have to do is go tohttps://podcasts.apple.com/gb/podcast/the-freedom-experience-with-jean-moncrieff/id1485708333 ( http://jeanmoncrieff.com/itune)http://jameswedmore.com/itunes (s), and thanks for your support of this show! In This Episode You’ll Hear: The difference between a broker, an M&A advisor and an investment banker. 5 actions before engaging a business exit intermediary. 5 steps you can take to ease the transaction fee sting. LINKS: Get My FREE Exit Strategy Guide, https://go.jeanmoncrieff.com/ExitStrategyGuide (here) Learn more about the https://www.eosworldwide.com/ (Entrepreneurial Operating System (EOS)) https://www.amazon.co.uk/gp/product/0062060244 (The Innovator's Dilemma) by Clayton M. Christensen  Join my FREE training http://letsgrowyourbusinessvalue.com/ (How To Build A Valuable Business) Connect with me on https://www.instagram.com/jean.moncrieff/ (Instagram) & https://www.facebook.com/JeanFMoncrieff (Facebook)!

Apr 14

16 min 3 sec

Most business owners I talk to recognize that the future of their business depends on a clear strategy, but equally, most of them can’t see the forest for the trees. In this episode, I share five ideas for simplifying your business and putting together a plan, so you can get back to the business of creating a lead generation system that consistently attracts your ideal client. If you enjoy this episode and it inspired you in some way, I’d love to hear about it and know your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram Stories and tag me Jean, https://www.instagram.com/jean.moncrieff/ (@jean.moncrieff). To get my FREE Business Exit Strategy Guide, click https://go.jeanmoncrieff.com/ExitStrategyGuide (here) right now! Haven’t left a review yet? All you have to do is go to https://podcasts.apple.com/gb/podcast/the-freedom-experience-with-jean-moncrieff/id1485708333 (http://jeanmoncrieff.com/itune)http://jameswedmore.com/itunes (s), and thanks for your support of this show! In This Episode You’ll Hear: The reason most businesses fail. The importance of reining in your products and services. How to create a strategy in a couple of days using EOS. Five steps you can take right now to find more time to work on your business. LINKS: Get My FREE Exit Strategy Guide, https://go.jeanmoncrieff.com/ExitStrategyGuide (here) Learn more about the https://www.eosworldwide.com/ (Entrepreneurial Operating System (EOS)) https://www.amazon.co.uk/gp/product/0062060244 (The Innovator's Dilemma) by Clayton M. Christensen  Join my FREE training http://letsgrowyourbusinessvalue.com/ (How To Build A Valuable Business) Connect with me on https://www.instagram.com/jean.moncrieff/ (Instagram) & https://www.facebook.com/JeanFMoncrieff (Facebook)!

Apr 7

14 min 24 sec

Building a sustainable competitive advantage for your business gives you a killer advantage in your chosen industry. In this episode, I talk about where most business owners get stuck and share techniques you can use to hone your competitive advantage...now and well into the future. If you enjoy this episode and it inspired you in some way, I’d love to hear about it and know your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram Stories and tag me Jean, https://www.instagram.com/jean.moncrieff/ (@jean.moncrieff). To get my FREE Business Exit Strategy Guide, click https://jeanmoncrieff.kartra.com/page/exit-guide (here) right now! Haven’t left a review yet? All you have to do is go tohttps://podcasts.apple.com/gb/podcast/the-freedom-experience-with-jean-moncrieff/id1485708333 ( http://jeanmoncrieff.com/itune)http://jameswedmore.com/itunes (s), and thanks for your support of this show! In This Episode You’ll Hear: Why creating a sustainable competitive advantage is so important. What's holding you back from building your competitive advantage. Two places you can look to help you focus and build your competitive advantage. Five frameworks you can use to strip things down to your core competencies. Once you've dug your moat, how to stay focussed. LINKS: Get My FREE Exit Strategy Guide, https://jeanmoncrieff.kartra.com/page/exit-guide (here) Join my FREE training http://letsgrowyourbusinessvalue.com/ (How To Build A Valuable Business) Connect with me on https://www.instagram.com/jean.moncrieff/ (Instagram) & https://www.facebook.com/JeanFMoncrieff (Facebook)!

Mar 31

21 min 58 sec

Any advice on how to make sure my business continues to run while I'm away? Sure, build a systems-dependent business. In this episode, I share a 7-step approach to building systems and implementing them in your business. If you enjoy this episode and it inspired you in some way, I’d love to hear about it and know your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram Stories and tag me Jean, https://www.instagram.com/jean.moncrieff/ (@jean.moncrieff). To get my FREE Business Exit Strategy Guide, click https://jeanmoncrieff.kartra.com/page/exit-guide (here) right now! Haven’t left a review yet? All you have to do is go tohttps://podcasts.apple.com/gb/podcast/the-freedom-experience-with-jean-moncrieff/id1485708333 ( http://jeanmoncrieff.com/itune)http://jameswedmore.com/itunes (s), and thanks for your support of this show! In This Episode You’ll Hear: Why people do not run businesses. About the most successful small business in the world. How a sales consultancy making $30 million sold for $162 million. A 7-Step Approach to building systems in your business. LINKS: Get My FREE Exit Strategy Guide, https://jeanmoncrieff.kartra.com/page/exit-guide (here) Join my FREE https://jeanmoncrieff.kartra.com/page/TFX-REG (Freedom Workshop) Connect with me on https://www.instagram.com/jean.moncrieff/ (Instagram) & https://www.facebook.com/JeanFMoncrieff (Facebook)!

Mar 24

17 min 55 sec

So today's episode is about four magic strategies that can change everything in your business. I call them the CORE-4 (not very creative, I know). Anyway, these are four strategies you can focus on to increase your freedom and the value of your business.  If you enjoy this episode and it inspired you in some way, I’d love to hear about it and know your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram Stories and tag me Jean, https://www.instagram.com/jean.moncrieff/ (@jean.moncrieff). To get my FREE Business Exit Strategy Guide, click https://jeanmoncrieff.kartra.com/page/exit-guide (here) right now! Haven’t left a review yet? All you have to do is go tohttps://podcasts.apple.com/gb/podcast/the-freedom-experience-with-jean-moncrieff/id1485708333 ( http://jeanmoncrieff.com/itune)http://jameswedmore.com/itunes (s), and thanks for your support of this show! In This Episode You’ll Hear: The CORE-4 Strategies for building a valuable business. The four areas of overdependence in a business. How focusing on a niche is critical for your business growth. The connection importance of finding recurring revenue in your business. LINKS: Get My FREE Exit Strategy Guide, https://jeanmoncrieff.kartra.com/page/exit-guide (here) Join my upcoming Freedom Workshop, where I cover the CORE-4 in more detail.   Connect with me on https://www.instagram.com/jean.moncrieff/ (Instagram) & https://www.facebook.com/JeanFMoncrieff (Facebook)!

Mar 17

14 min 29 sec

In this episode, I tackle the question: How do you avoid an earnout. I was talking to the owner of an online gaming business the other day and one of his big concerns was: when we sell, how long will I have to work for the new owner, and how much of the deal value will get tied up in the earnout? In this episode, I answer those questions. If you enjoy this episode and it inspired you in some way, I’d love to hear about it and know your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram Stories and tag me Jean, https://www.instagram.com/jean.moncrieff/ (@jean.moncrieff). To get my FREE Business Exit Strategy Guide, click https://jeanmoncrieff.kartra.com/page/exit-guide (here) right now! Haven’t left a review yet? All you have to do is go tohttps://podcasts.apple.com/gb/podcast/the-freedom-experience-with-jean-moncrieff/id1485708333 ( http://jeanmoncrieff.com/itune)http://jameswedmore.com/itunes (s), and thanks for your support of this show! In This Episode You’ll Hear: What an earnout is How to avoid one 5 strategies for minimizing your earnout LINKS: Get My FREE Exit Strategy Guide, https://jeanmoncrieff.kartra.com/page/exit-guide (here) Learn more about Gino Wickman and the https://www.eosworldwide.com/ (Entrepreneurial Operating System (EOS)) Join my FREE training http://letsgrowyourbusinessvalue.com/ (How To Build A Valuable Business) Connect with me on https://www.instagram.com/jean.moncrieff/ (Instagram) & https://www.facebook.com/JeanFMoncrieff (Facebook)!

Mar 10

12 min 5 sec

How do I go from owner-operator to CEO? How do I go from a one-man show to owning a company with a team capable of running the business without me? How do I transition from an adolescent business to a mature business? That's the question I answer in this week's episode. Hint: it begins with a plan... If you enjoy this episode and it inspired you in some way, I’d love to hear about it and know your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram Stories and tag me Jean, https://www.instagram.com/jean.moncrieff/ (@jean.moncrieff). To get my FREE Business Exit Strategy Guide, click https://jeanmoncrieff.kartra.com/page/exit-guide (here) right now! Haven’t left a review yet? All you have to do is go tohttps://podcasts.apple.com/gb/podcast/the-freedom-experience-with-jean-moncrieff/id1485708333 ( http://jeanmoncrieff.com/itune)http://jameswedmore.com/itunes (s), and thanks for your support of this show! In This Episode You’ll Hear:The reason most businesses never grow-up. The importance of founding a business that works without you. How to transition from an adolescent to a mature company. Why envisioning, planning, and articulating your vision is critical. LINKS:Get My FREE Exit Strategy Guide, https://jeanmoncrieff.kartra.com/page/exit-guide (here) Learn more about the https://www.eosworldwide.com/ (Entrepreneurial Operating System (EOS)) https://www.imdb.com/title/tt4276820/ (The Founder) Join my FREE training http://letsgrowyourbusinessvalue.com/ (How To Build A Valuable Business) Connect with me on https://www.instagram.com/jean.moncrieff/ (Instagram) & https://www.facebook.com/JeanFMoncrieff (Facebook)!

Mar 3

14 min 32 sec

Building a strong leadership team is one of the most important things you can do to drive up the value of your business. One of the biggest fears buyers have when buying a business is that they will effectively end up buying you. To remove yourself from the business, you need to build a leadership team that can run your business at an operational level and systematise your business as much as possible. If you enjoy this episode and it inspired you in some way, I’d love to hear about it and know your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram Stories and tag me Jean, https://www.instagram.com/jean.moncrieff/ (@jean.moncrieff). To get my FREE Business Exit Strategy Guide, click https://jeanmoncrieff.kartra.com/page/exit-guide (here) right now! Haven’t left a review yet? All you have to do is go tohttps://podcasts.apple.com/gb/podcast/the-freedom-experience-with-jean-moncrieff/id1485708333 ( http://jeanmoncrieff.com/itune)http://jameswedmore.com/itunes (s), and thanks for your support of this show! In This Episode You’ll Hear: The importance of self-awareness Sell your vision to your leadership team Build a leadership team for the future Hire people who take action Hire people who understand the importance of customer satisfaction Be a CEO not an owner operator Take some lessons from the sporting fraternity

Feb 24

15 min 55 sec

Your relationship with your business plays a critical role in the value of your company. However, nurturing a positive relationship is not something they teach in business schools...or many other places for that matter. In this episode, I share the importance of having a positive, loving relationship with your business — particularly when you're at the end of your tether and feel like sailing off into the sunset. If you enjoy this episode and it inspired you in some way, I’d love to hear about it and know your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram Stories and tag me Jean, https://www.instagram.com/jean.moncrieff/ (@jean.moncrieff). To get my FREE Business Exit Strategy Guide, click https://jeanmoncrieff.kartra.com/page/exit-guide (here) right now! Haven’t left a review yet? All you have to do is go tohttps://podcasts.apple.com/gb/podcast/the-freedom-experience-with-jean-moncrieff/id1485708333 ( http://jeanmoncrieff.com/itune)http://jameswedmore.com/itunes (s), and thanks for your support of this show! In this episode you’ll hear:Why you need to fall back in love with your business. If you don’t love your business, no one else will either. About a model, that will help you deal with negativity and change your perspective on fact vs opinion. How to constrain your focus so that you can apply your energy in the right places. LINKS:Get My FREE Exit Strategy Guide, https://jeanmoncrieff.kartra.com/page/exit-guide (here) https://lovingyourbusiness.com/ (Loving Your Business) by Debbie King Join my FREE training http://letsgrowyourbusinessvalue.com/ (How To Build A Valuable Business) Connect with me on https://www.instagram.com/jean.moncrieff/ (Instagram) & https://www.facebook.com/JeanFMoncrieff (Facebook)!

Feb 17

16 min 41 sec

What would have to be in place so that if you only have one hour a week to speak to someone in your business, in that hour you’re able to uncover enough about the business to know what’s working and what’s not working—and what’s needed to fix it and get it done through someone other than yourself?

Feb 9

14 min 59 sec

Want to increase your business value? Well, there's gold hidden in your intangible assets. Most of us equate increasing business value with making more sales. But more deals into a rickety business is a recipe for disaster — especially if you're fighting fires on all fronts. In this episode, I'll show you where the gold lies... and help you create a healthier, more valuable business.

Feb 3

12 min 36 sec

Switching gears from chasing revenue to creating a valuable business can feel overwhelming. A positive mindset goes a long way to helping you cope with the overwhelm associated with preparing your business for an exit event. In this episode, I share some tips on dealing with overwhelm.

Jan 26

13 min 44 sec

Do you feel like you’re being held captive by your business? Maybe you feel like you need to be at the centre of every decision, or that every customer wants to deal with you directly, or that you're the only salesperson in the business. Then this episode is for YOU! I’ll talk you through five signs that you might be at the centre of a 'hub & spoke' business model. And how to go from being at the centre of every decision to leading an empowered team of people.

Nov 2019

11 min 56 sec

If you’re looking for ways to increase the value of your largest asset, then this episode is for YOU! Learn six reasons why a subscription model can add value to your business.

Oct 2019

16 min 25 sec