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Under the Influence from CBC Radio

By CBC Radio

Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry. Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature.

  1. 1.
    S9E04 - Sound + Vision: Album Covers As Marketing1/23/2020
    27:21
  2. 2.
    S7E21 (Archive) - Marching Orders: Household Products Invented by the Military1/22/2020
    27:31
  3. 3.
    S7E20 (Archive) - Avon Calling: Door-To-Door Marketing1/22/2020
    27:44
  4. 4.
    S7E18 (Archive) - Lemonade: Marketing A Negative1/22/2020
    27:34
  5. 5.
    S7E17 (Archive) - Bookmarks 20181/22/2020
    26:50
  6. 6.
    S9E03 - Putting Fans In Stands: How Sports Teams Sell Tickets1/16/2020
    28:11
  7. 7.
    S7E16 (Archive) - Brand Envy 20181/13/2020
    27:06
  8. 8.
    S7E15 (Archive) - Hey Vern! When Ads Go Hollywood1/13/2020
    27:24
  1. 9.
    S7E13 (Archive) - Famous Jingles, Part Two1/13/2020
    27:48
  2. 10.
    S7E12 (Archive) - Famous Jingles1/13/2020
    28:11
  3. 11.
    S9E02 - Goliath Meet David: Small Brands That Beat The Big Boys1/9/2020
    28:08
  4. 12.
    S9E01 - Same Bat Time, Same Bat Channel: Marketing TV Shows1/2/2020
    26:30
  5. 13.
    We're Back January 2nd12/27/2019
    1:56
  6. 14.
    S7E11 (Archive) - Brands Are People, Too: Products Named After Inventors12/23/2019
    27:02
  7. 15.
    S7E10 (Archive) - Worthless To Priceless12/23/2019
    27:45
  8. 16.
    S7E09 (Archive) - Celebrities: Living To Tell The Tales12/23/2019
    28:19
  9. 17.
    S7E08 (Archive) - Kentucky Fried Brand Myths12/23/2019
    27:33
  10. 18.
    S7E07 (Archive) - Comic Book Ads12/16/2019
    27:07
  11. 19.
    S7E06 (Archive) - A Wild & Crazy Idea: How Companies Solve Big, Hairy Problems12/16/2019
    27:00
  12. 20.
    S7E05 (Archive) - Delicious Names: Marketing Appetite Appeal12/16/2019
    27:29
  13. 21.
    S7E04 (Archive) - Underwear In Your Mailbox: Subscription Marketing12/16/2019
    27:22
  14. 22.
    S7E03 (Archive) - Damn The Torpedoes12/9/2019
    27:30
  15. 23.
    S7E02 (Archive) - I See A Little Silhouetto Of A Brand: How Old School Products Survive12/9/2019
    27:29
  16. 24.
    S7E01 (Archive) - Put It Between Your Knees and Squeeze: Marketing A Fad12/9/2019
    27:02
  17. 25.
    S6E26 (Archive) - Ask Terry 201712/9/2019
    26:43
  18. 26.
    S6E25 (Archive) - Bookmarks 201712/2/2019
    27:19
  19. 27.
    S6E24 (Archive) - Cannes Creative Advertising Be Effective?12/2/2019
    27:33
  20. 28.
    S6E23 (Archive) - Now Splinter Free: How Marketing Broke Taboos12/2/2019
    27:40
  21. 29.
    S6E22 (Archive) - The Lean Mean Money Machine: How Marketing Affects Sports12/2/2019
    27:38
  22. 30.
    S6E20 (Archive) - The Most Interesting Adman in the World: The Story of Albert Lasker11/25/2019
    27:48
  23. 31.
    S6E19 (Archive) - Brand Envy: #CANADA15011/25/2019
    27:02
  24. 32.
    S6E16 (Archive) - Guys and Dolls: Gender Marketing, Part II11/25/2019
    26:42
  25. 33.
    S6E15 (Archive) - Guys and Dolls: Gender Marketing, Part I11/25/2019
    26:54
  26. 34.
    S5E18 (Archive) - Grab Your Wallet: When Brands Go Political11/18/2019
    27:34
  27. 35.
    S6E14 (Archive) - Selling The Dream: Real Estate Advertising11/18/2019
    27:03
  28. 36.
    S6E13 (Archive) - The Wizarding World of Influencer Marketing11/18/2019
    27:33
  29. 37.
    S6E11 (Archive) - The Frankenstein Factor: Inventors Who Regret Their Inventions11/18/2019
    27:17
  30. 38.
    S6E10 (Archive) - The Odd Couple: Unlikely Marketing Collaborations11/11/2019
    27:05
  31. 39.
    S6E09 (Archive) - The Elephant In The Room: Humane Marketing vs. Profit11/11/2019
    27:54
  32. 40.
    S6E08 (Archive) - Brands In Cars Getting Coffee: Sponsorship Marketing11/11/2019
    27:39
  33. 41.
    S6E06 (Archive) - Lead Balloons: When Negative Brand Names Work11/11/2019
    27:27
  34. 42.
    S6E05 (Archive) - Judgment Day: Super Bowl Advertising11/4/2019
    27:44
  35. 43.
    S6E04 (Archive) - What A Difference A Difference Makes: Standing Out In The Marketplace11/4/2019
    27:24
  36. 44.
    S6E03 (Archive) - Passport Revoked: When Brands Fail Internationally11/4/2019
    27:24
  37. 45.
    S6E02 (Archive) - LIVE: Unforeseen Circumstances: How Companies Are Affected By Chance11/4/2019
    52:34
  38. 46.
    S6E01 (Archive) - The Crazy World of Trademarks10/28/2019
    26:53
  39. 47.
    S5E25 (Archive) - Ask Terry 201610/28/2019
    27:17
  40. 48.
    S5E23 (Archive) - When Madison Avenue Met Broadway: The World of Industrial Musicals10/28/2019
    27:18
  41. 49.
    S5E24 (Archive) - Commercial Parodies10/23/2019
    27:45
  42. 50.
    S5E22 (Archive) - Bookmarks 201610/21/2019
    26:54

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