Playing for Keeps

By Churn Buster

Retaining customers has never been more important for eCommerce businesses. Join Kristen LaFrance, eCommerce retention specialist and head of community at Churn Buster, as she interviews guests from the top subscription businesses to learn how the best in the DTC space are retaining customers. If you're growing a subscription based business, running a subscribe and save program on your site, or just plain interested in hearing stories from the top DTC businesses, Playing for Keeps is for you.

  1. 1.
    Moving Brands into the 21st Century with Jordan Gal from Carthook
    41:46
  2. 2.
    Running a Digitally Native Eyeglass Brand (with Ryan Fisher from Felix Gray)
    49:48
  3. 3.
    Redefining Customer Loyalty with Fiona Stevens from LoyaltyLion
    26:35
  4. 4.
    A Masterclass in eComm Logistics with Casey Armstrong, CMO at ShipBob
    36:18
  5. 5.
    Exploring Steady Growth in DTC with Fred Perotta (Tortuga Backpacks)
    53:08
  6. 6.
    Creating Retention-Oriented Paid Advertising with Savannah Sanchez of The Social Savannah
    38:52
  7. 7.
    The True Power of Subscription with Chathri Ali from Recharge
    41:22
  8. 8.
    Bringing a Brick’n’Mortar Business Online with Sanjay Jenkins of Buff City Soap
    56:32
  1. 9.
    How to Shape Your Business Ops for the 21st Century with Eric Best from SoundCommerce
    56:56
  2. 10.
    Mastering Email, Popups, and SMS with Ben Jabbawy from Privy
    1:06:53
  3. 11.
    Rethinking Acquisitions with Adrianne Verheyen and Grant Zanini from ADMission
    51:45
  4. 12.
    eCommerce (R)evolution with Marco Marandiz from Elliot
    1:40:24
  5. 13.
    How Battlbox is Changing the Experience Around Survival Products
    1:21:33
  6. 14.
    Digesting a Two-Part Conversation with Helena Hambrecht of Haus
    33:56
  7. 15.
    Reshaping Consumer Habits with Helena Hambrecht of Haus (Part 2)
    38:13
  8. 16.
    Reshaping Consumer Habits with Helena Hambrecht of Haus (Part 1)
    1:02:30
  9. 17.
    A Playbook for DTC Survival with Allen Burt from Blue Stout
    50:54
  10. 18.
    Building Genuine Trust in the DTC Market with Scratch Pet Food
    1:18:23
  11. 19.
    Creating Long-Term Sustainable Growth in DTC with Brian Peters from Shopify
    1:04:25
  12. 20.
    How Blume Created a Raving Community with Gen Z Customers
    1:02:03
  13. 21.
    Shaping a Business around Community (+ Launching an SMS Program) with Eric Bandholz of Beardbrand
    1:05:58
  14. 22.
    Weathering Today's Crisis and Planning for Recovery (with Val Geisler)
    44:22
  15. 23.
    How Glossier has Transformed the Customer Experience with Erin Miller
    56:01
  16. 24.
    What to do with that LTV:CAC data: Bambu Earth on Creating Phenomenal Customer Experiences
    1:17:20
  17. 25.
    The Most Important Equation in Retention (with Taylor Holiday)
    1:38:07
  18. 26.
    Turning Discomfort into Subscription Gold with MANSCAPED
    53:24
  19. 27.
    The new wave of sustainability in eCommerce with Corinne Watson
    51:57
  20. 28.
    Building Relationships in a Crowded Market with Damian Soong of Form Nutrition
    1:14:39
  21. 29.
    Customer-Driven Growth with Karen Young from Oui the People
    1:15:36
  22. 30.
    Season 2 Preview: How Did We Get Here and Where are We Headed?
    44:45
  23. 31.
    The Best of Season 1: The top 5 lessons, trends, and takeaways
    35:51
  24. 32.
    Ugly Drinks on maintaining brand standards across a global team with Hugh Thomas
    32:45
  25. 33.
    Bringing DTC brands into the subscription space with Kaleigh Moore
    35:23
  26. 34.
    Bite Toothpaste Bits on customer motivation and building from passion
    1:17:11
  27. 35.
    Deconstructing brand loyalty with Aaron Orendorff
    1:10:51
  28. 36.
    Customer Acquisition Vs. Retention: A Battle For DTC Brand Focus
    17:42
  29. 37.
    How DRINKS leveraged deep personalization to turn Wine Insiders into a DTC powerhouse with Louis Amoroso
    43:40
  30. 38.
    Ancient Nutrition on identifying promotions that extend subscription lifecycles with Jeff Schnepple
    53:47
  31. 39.
    Twice toothpaste on turning oral care into a meaningful ritual with Julian Levine
    34:27
  32. 40.
    Wilson Hung on Increasing MRR with Kettle & Fire
    1:03:42
  33. 41.
    Box of Style on quarterly subscriptions and approaching Black Friday Cyber Monday with Yana Moser and Jessica-Rose Garcia
    30:48
  34. 42.
    Allen Burt on increasing conversions into eCommerce subscriptions
    55:51
  35. 43.
    MeUndies on shifting to a membership with TJ Stein
    35:20
  36. 44.
    Understanding buying triggers with Katelyn Bourgoin
    43:45
  37. 45.
    Ritual on building customer habits with Laura Brodie
    25:35
  38. 46.
    Kopari Beauty on increasing average order values with Lanie DePasquale
    34:09
  39. 47.
    Four Sigmatic on community-driven content with Kaitlin Holliday
    35:56

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