The Official Saastr Podcast

SaaStr

The Official Saastr Podcast is the latest and greatest from the world of Saastr, interviewing the most prominent operators and investors to discover their tips, tactics, and strategies to attain success in the fiercely competitive world of SaaS. How do you get from $0 to $100m ARR faster? What does it take to scale successfully?

All Episodes

In this episode, Bryan Smith, Co-Founder at Leon Health sits down with SaaStr's own VP of Sales, Bryan Elsesser, to talk about the best techniques to overcome Q4 and end-of-year stress in sales teams.

Dec 7

18 min 25 sec

Gone are the days of Sales and Marketing building their own tech fiefdoms. In this podcast, Sydney Sloan, CMO at SalesLoft shares a holistic approach to adding technology that powers your revenue engine and shares examples of tech stacks, best practices, and org designs from successful companies at different growth stages.

Dec 3

22 min 45 sec

There are countless ways for founders to learn how to build strong teams, strengthen go-to-market processes, and focus on growth and customer success. But a topic that's becoming more important, especially after such a challenging year, is founder well-being. Shopify President Harley Finkelstein shares insight on how successful entrepreneurs approach personal change, coaching, and ongoing development to achieve work-life harmony. Harley will be joined by Felicis founder and Managing Partner Aydin Senkut and Felicis' Head of Founder Success Dasha Maggio. They will discuss what founders should ask for and how focusing on personal development can lead to stronger teams and better outcomes for the business.

Dec 2

23 min 53 sec

The state of software buying has changed. SaaS spending dipped in the first half of 2020 but has since accelerated and increased as we reach the end of 2021. Amanda Malko, CMO at G2, shares a fascinating look at the data that reveals shifting patterns in the way consumers purchase software.

Nov 30

25 min 46 sec

We're celebrating episode 500 of the SaaStr Podcast! Our SaaStr 'OG' podcaster, Harry Stebbings, Founder of The 20 Minute VC and, Jason Lemkin, SaaStr CEO and Founder discuss the future of the markets and how to build a successful SaaS sales team from the ground up.  Sponsors: https://shortcut.com/saastr https://www.litmus.com/saastr https://flatfile.com/saastr/

Nov 24

24 min 31 sec

In this episode, Mark Jung, VP Marketing at Dooly, and Zoë Hartsfield, Community Manager at Dooly, sit down with SaaStr's own VP of Sales, Bryan Elsesser, to talk about best practices for brand re-launches and the cutting edge techniques for an impactful live event strategy.  Sponsors: https://calendly.com/ https://www.invoca.com/ https://stripe.com/ https://www.ontheclock.com/  

Nov 22

24 min 5 sec

Mark Roberge is the Managing Director at Stage 2 Capital, Sr. Lecturer at Harvard Business School, and author of the bestselling book, The Sales Acceleration Formula. In this podcast, he'll outline some of the most common SaaS sales potholes when scaling from $0 to $100 million and how to avoid them. Sponsors: https://shortcut.com/saastr https://www.litmus.com/saastr https://flatfile.com/saastr/  

Nov 19

24 min 31 sec

Featuring 3 prominent Founders - from Calendly, Coda and LaunchDarkly - that have achieved scale, at "Founder Confidential" you will hear about the highs and lows of fundraising, working with a VC board, and real talk about what it really is like to be a true Founder. Moderator: Lloyed Lobo, Co-Founder, Boast.AI Panelists: Shishir Mehrotra, Cofounder and CEO, Coda Edith Harbaugh, Cofounder and CEO, LaunchDarkly David Barrett, Founder and CEO, Expensify Jason Lemkin, Founder and CEO, SaaStr Sponsors: https://www.invoca.com/ https://stripe.com/ https://www.ontheclock.com/

Nov 17

22 min 29 sec

In today's SaaStr podcast, we present the Cutting Edge. Where SaaStr's own VP of Sales, Bryan Elsesser sits down with the best revenue leaders in SaaS to share cutting-edge tactics and strategies. In this episode, Doug Landis, Growth Partner at Emergence Capital talks about the art of business conversations and how your customers should inform your go-to-market messaging.  Sponsors: https://shortcut.com/saastr https://www.litmus.com/saastr https://calendly.com/ https://flatfile.com/saastr/

Nov 16

25 min 16 sec

In this podcast, Aaron Levie, CEO, and Co-founder of Box will discuss "what's next in hybrid work," leading through a dynamic economy, the lessons learned from 2020, what technology needs to exist to bridge the gap between in-person and virtual, and what the office will look like whenever we return. Sponsors: https://www.invoca.com/ https://stripe.com/ https://www.ontheclock.com/

Nov 12

24 min 18 sec

Reaching unicorn status is goal #1 for many startups. In this podcast, Tope Awotona, CEO at Calendly, Bernadette Nixon, CEO at Algolia, Steve Sloan, CEO at Contentful and by Casey Renner, Partner at OpenView discuss how high-growth companies can strive for profitability — while growing responsibly to reach unicorn status. Sponsors: https://shortcut.com/saastr https://www.litmus.com/saastr https://flatfile.com/saastr/

Nov 10

24 min 11 sec

Jack Ryan, Sr. Partner Manager @ SaaStr, and Bryan Elsesser, VP Sales @ SaaStr talk about Jack's incredible journey from being completely paralyzed to climbing Mt. Whitney and sourcing over $1M in revenue for SaaStr. Full video: https://youtu.be/c3-Kzs81uD0 Sponsors: https://www.invoca.com/ https://stripe.com/ https://www.ontheclock.com/

Nov 6

23 min 16 sec

As Marqeta’s CMO, Vidya Peters drives marketing strategy and execution including brand, PR, corporate marketing, product marketing, events, and demand generation. Prior to joining, Vidya ran marketing for MuleSoft where she helped scale the business from pre-IPO to one of the most successful and fastest-growing public enterprise software companies and later one of the most significant enterprise acquisitions. In this podcast, learn why intent is the new lead and Vidya's hard-earned marketing lessons from Marqeta and Mulesoft.   Sponsors: https://shortcut.com/saastr https://www.litmus.com/saastr https://flatfile.com/saastr/  

Nov 3

19 min 28 sec

You’re the founder of a nicely growing SaaS startup that has just raised a Series A, Series B, or Series C funding round. You need to hire rapidly to seize the opportunity. But how much should you hire, what roles should you hire, and what should the org chart look like when you’re done?  David Sacks, co-founder and general partner at Craft will share what works from the 20 unicorns he's invested in, including AirBnB, Bird, ClickUp, Eventbrite, Facebook, Houzz, Lyft, OpenDoor, Palantir, Postmates, Reddit, Slack, SpaceX, Twitter, Uber, and Wish. Full video: https://youtu.be/Fz95IEDLv7Q Sponsors: https://shortcut.com/saastr https://www.litmus.com/saastr https://www.ontheclock.com/

Oct 29

24 min

Product-led scaling isn’t about growth hacking. Scaling 10X is really hard…no matter if you are starting at $1M, $10M, $100M or $1B ARR. Join Dropbox GM, Rachel Wolan, as she shares hard-earned, practical lessons learned through product-led scaling at Dropbox, LiveRamp, and Talkdesk. Full video: https://youtu.be/7bejNRB6DIk Sponsors: https://www.invoca.com/ https://stripe.com/ https://www.ontheclock.com/

Oct 27

22 min 56 sec

In today's SaaStr podcast, we present the Cutting Edge. Where SaaStr's own VP of Sales, Bryan Elsesser sits down with the best revenue leaders in SaaS to share cutting-edge tactics and strategies. In this episode, Abby Hammer, Chief Customer Officer and Head of Product at ChurnZero talks about what it takes to build a genuinely authentic and customer-centric support team.   Sponsors: https://shortcut.com/saastr https://www.litmus.com/saastr https://www.ontheclock.com/  

Oct 26

23 min 34 sec

Michael Seibel has spent the last eight years advising thousands of startups at Y Combinator. In this podcast, he'll talk about the advice that he's found to be most transformative for startups. Full video: https://youtu.be/MdykKrbDBwc   Sponsors: https://www.invoca.com/ https://stripe.com/ https://www.ontheclock.com/  

Oct 22

24 min 24 sec

At the heart of product-led growth is the user. And in this podcast, Olivia Nottebohm, CRO of Notion ($10B valuation), will delve into the more complex aspects of product-led growth, and why they're essential for building a successful business that will thrive for years to come. Full video: https://youtu.be/JMalsoeooDA   Sponsors: https://shortcut.com/saastr https://www.litmus.com/saastr https://www.ontheclock.com/  

Oct 20

26 min 32 sec

In today's SaaStr podcast, we present the Cutting Edge. Where SaaStr's own VP of Sales, Bryan Elsesser sits down with the best revenue leaders in SaaS to share cutting-edge tactics and strategies. In this episode, Amy Frampton, Head of Marketing at BambooHR shares high-impact best practices for scaling SDR teams.     Sponsors: https://www.invoca.com/ https://stripe.com/ https://www.ontheclock.com/  

Oct 18

21 min 33 sec

PagerDuty's CEO, Jennifer Tejada, and Sameer Dholakia, former CEO of SendGrid and current PagerDuty Board Member share what fellow founders can learn from PagerDuty's post-IPO reality, and the realities of operating as a public company, two years later.  Full video: https://youtu.be/whfgPvYtGQw   Sponsors: https://shortcut.com/saastr https://www.litmus.com/saastr/ https://www.ontheclock.com/  

Oct 16

33 min 43 sec

BVP partners Byron Deeter, Mary D’Onofrio, and Elliott Robinson share a state of the cloud economy, tactical lessons and case studies for early-stage founders, private market analysis, alongside key predictions and trends driving innovation in SaaS around the globe.  Full video: https://youtu.be/HZDOQAGW6-E   Sponsors: https://www.invoca.com/ https://stripe.com/ https://www.ontheclock.com/  

Oct 14

22 min 28 sec

In this episode of the SaaStr podcast, SaaStr CEO and Founder, Jason Lemkin, sits down will Bill.com CEO, René Lacerte. Bill.com has become an SMB powerhouse, with 120,000+ customers and a stunning $25B+ market cap.  All while selling at a $2k ACV! Video + blog post: https://www.saastr.com/10-learnings-from-rene-lacerte-ceo-of-bill-com/ Sponsors: https://terminus.com/ https://checkr.com/      

Oct 3

24 min 36 sec

A great deep dive on Vimeo at $330m+ in ARR, and especially, on how they do self-serve and enterprise at the same time with their CEO Jason Lemkin

Sep 23

24 min 1 sec

As companies grow while sharing a single, common SaaS infrastructure, their security, reliability, and integration needs evolve. In this podcast, Asana's Head of Engineering, Prashant Pandey, will outline how to advance your infrastructure to support and grow with your largest customers, including tips on how to: - Earn enterprise trust with robust infrastructure - Give admins control over product usage - Build data isolation into your architecture and - Support customers by interconnecting their data

Sep 13

23 min 10 sec

The financial services industry – banking, lending, insurance – has long benefited from deep competitive moats that limited competition and stifled innovation. Now with digital finance, innovation is occurring at lightning speed. New developments are popping up so quickly that it's hard to keep track of what's out there, and what isn't. In this session, Eric Sager, COO of Plaid will make clear what digital finance has enabled thus far, and what else is to come. Blog post + video: https://www.saastr.com/non-obvious-observations-about-the-future-of-fintech-with-plaid-coo-podcast-480-and-video/      

Sep 9

22 min 40 sec

Enterprise players are not born overnight, and the march upmarket cannot come at the cost of the customers that helped get you there. Zendesk’s ability to balance Enterprise customer needs with SMBs has allowed it to thrive and become one of the very few SaaS companies to exceed $1B in annual revenue. In this podcast, Adrian McDermott, Zendesk’s Chief Technology Officer, will explore the importance of balance in pursuing fast, sustainable growth.  Full video: https://youtu.be/XQe6KI5aebc  

Sep 6

50 min 19 sec

Over the last decade, Square has introduced a variety of new hardware, software, and financial services offerings targeted at businesses of all sizes -- and yet, many still think of Square as only serving farmer markets and local coffee shops. In this session, you'll hear from Square's Global Head of Sales, Ashley Grech, on the challenges and learnings of Square’s work to move upmarket and serve multiple customer segments at once. Video + show notes: https://www.saastr.com/moving-upmarket-and-serving-multiple-segments-with-square-global-head-of-sales-saastr-podcast-478-and-video/    

Aug 27

24 min 41 sec

In today's SaaStr Insider episode, SaaStr CEO and Founder, Jason Lemkin shares the Top 10 Interview Questions to Ask VP of Marketing Candidates Video + show notes: https://www.saastr.com/top-10-questions-to-ask-a-vp-of-marketing-in-an-interview/

Aug 25

23 min 13 sec

Recently, Vidya ran both the marketing and revenue functions for Marqeta, during a critical time as the company prepped for an IPO. This podcast will discuss the nuances of building a cohesive marketing and revenue strategy and share advice for other organizations seeking to align these functions during a critical time of growth for their companies. Video + show notes: https://www.saastr.com/secrets-to-aligning-marketing-revenue-strategy-with-marqeta-cmo-saastr-podcast-476-and-video/    

Aug 18

21 min 33 sec

The role of Chief Customer Officer only continues to rise and become an integral role for scaling in the Cloud. As HubSpot's first Chief Customer Officer, and now CEO, Yamini Rangan shares her top lessons for focusing on the Enterprise customer experience and the different approaches required for the Enterprise customer journey. Video + show notes: https://www.saastr.com/3-ceo-lessons-in-scaling-enterprise-cx-with-hubspots-ceo-saastr-podcast-475-and-video/    

Aug 13

24 min 44 sec

In today's SaaStr Insider episode, SaaStr CEO and Founder, Jason Lemkin shares 10 ways to build a moat in SaaS. Video + show notes: https://www.saastr.com/whats-your-moat/  

Aug 11

22 min 52 sec

Chime wasn't the first digital bank, but it has become the largest one in the United States. In this episode, hear from Chris Britt, co-founder, and CEO, about Chime's journey in a highly competitive market and what it took to win. Video + show notes: https://www.saastr.com/ringing-the-bell-on-competition-with-chime-ceo-chris-britt-and-satya-patel-homebrew/  

Aug 4

23 min 12 sec

In just 5 years, TripActions has grown to be a leader in the travel management space. Michael Sindicich, GM of TripActions Liquid, a new expense management platform, that serves companies including Lyft, Toast, and Zoom will explore sales tips, tricks, and his lessons learned. Video + show notes: https://www.saastr.com/saastr-podcast-472-and-video-5-tips-to-reduce-the-enterprise-sales-cycle-with-tripactions/  

Aug 2

22 min 40 sec

A great deep dive on why the Cloud is on fire right now, and what it means for founders. Learn more at TheCloud100.com, a free digital event with the Top 100 private Cloud and SaaS companies on Aug 10!! Video + notes: https://www.saastr.com/25-of-the-cloud-100-is-growing-100-at-100m-arr-woah/  

Jul 28

34 min 24 sec

In today’s digital age, product management and marketing need to have an integrated and collaborative relationship. In this podcast, hear from PagerDuty CPO, Sean Scott, and CMO, Julie Herendeen, on how PagerDuty has embraced a product-led growth model and the success they’ve seen since doing so. Video + show notes: https://www.saastr.com/saastr-podcast-470-and-video-how-product-marketing-should-work-together-with-pagerduty/  

Jul 25

22 min 9 sec

Everyone loves a unicorn, but how do you keep innovation alive past the start-up phase? Pushing past the awkward “teen years” and igniting the next wave of growth means rethinking your culture, organizational structure, and innovation investments. Join Workday’s EVP of Product Pete Schlampp as he shares how he’s accelerating product innovation on the hunt to $10B. Video + show notes: https://www.saastr.com/saastr-podcast-469-and-video-fueling-product-innovation-on-the-path-to-10-billion-with-workday/  

Jul 18

21 min 22 sec

In today's SaaStr podcast, we present the Cutting Edge. Where SaaStr's own VP of Sales, Bryan Elsesser sits down with the best revenue leaders in SaaS to share cutting-edge tactics and strategies. In this episode, Kevin Dorsey, VP of Inside Sales at PatientPop shares how to build trust in today's competitive market. Video + show notes: https://www.saastr.com/kevin-dorsey-patientpop-cutting-edge-sales/  

Jul 14

28 min 15 sec

As the SaaS landscape becomes more and more crowded, companies must improve retention, and adding analytics is the key. In this session, ThoughtSpot CEO Sudheesh Nair shares how embedding modern, consumer-grade analytics delights customers and drives revenue. Video + show notes: https://www.saastr.com/saastr-podcast-467-and-video-bottom-up-vs-top-down-selling-in-the-enterprise-with-thoughtspot/  

Jul 12

23 min 10 sec

In today's SaaStr insider episode, SaaStr CEO and Founder, Jason Lemkin Shares 11 Simple Tips To Drive Down Churn. Video + show notes: https://www.saastr.com/what-can-you-do-to-lower-your-customers-churn-rate/  

Jul 7

22 min 42 sec

The value of investing in technology has only been heightened throughout the past year. In this podcast, Okta CIO Alvina Antar and SurveyMonkey CIO Eric Johnson share how to best move your company forward and create new opportunities across the enterprise.

Jul 4

22 min 4 sec

Hear from Elastic founder and CEO, Shay Banon, about his founder story and key takeaways he learned when growing Elastic from an open-source platform moderated from his living room to an $11B global enterprise. 

Jun 30

22 min 30 sec

20 years ago, Atlassian pioneered the direct-sales model in the B2B software space based on the belief that software should be bought, not sold. Join Cameron Deatsch, Atlassian’s Chief Revenue Officer, in conversation about the challenges and benefits of building a flywheel powered by word of mouth and amplified by data-driven touchpoints. 

Jun 28

27 min 17 sec

At her last startup, which she founded and scaled from $0 to $50M ARR, Clara Shih experienced first-hand the pain of a customer support issue costing her business one of their largest customers. Now as the CEO of Salesforce Service Cloud, she has vowed to help other organizations avoid these same mistakes.

Jun 23

24 min 56 sec

In part two of this series, Klaviyo CEO Andrew Bialecki discusses the nitty-gritty details of the journey from the company’s origins to its incredible $9.5 billion valuation. Full video: https://youtu.be/zwzV0muXB64  

Jun 18

28 min 32 sec

What does success look like for SaaS founders? Whatever the answer is, it rarely happens overnight. Meet Klaviyo –– a heavyweight industry player in the next generation of eCommerce and customer communication. In this podcast, Klaviyo CEO Andrew Bialecki discusses the nitty-gritty details of the journey from the company’s origins to its incredible $9.5 billion valuation. Full video + episode notes: https://www.saastr.com/klaviyo-ecommerce-ceo-andrew-bialecki/  

Jun 16

31 min 45 sec

Join ServiceNow’s Chief Customer and Partner Officer, Lara Caimi, and VP of Strategic Operations for the Customer and Partner Organization, Aneesa Sayall, as they discuss how hitting the gas on how they deliver partners is fundamental to how ServiceNow scales to $10B and beyond. Video + show notes: https://www.saastr.com/saastr-podcast-459-and-video-the-role-of-partners-to-scaling-to-15-billion-with-servicenow/  

Jun 11

24 min 44 sec

Zig Serafin, CEO @ Qualtrics shares his lessons in scaling with Julia Laroche, Correspondent @ Yahoo Finance. Hear how Zig focuses on building the right team, simplifies organizational design, and scales from the ground up. Video and episode notes: https://www.saastr.com/qualtrics-ceo-zig-serafin-on-high-growth-and-scale/  

Jun 9

23 min 47 sec

In this episode, get ready to learn from Carilu Dietrich, Advisor at 1Password, Isabelle Papoulias, CMO of Mediafly and VP of Product Marketing and Demand Gen, Katrina Wong of Segment on both the importance and effective tactics in building the ideal customer profile. Episode notes: https://www.saastr.com/saastr-podcast-457-and-video-building-your-ideal-customer-profile/ Full video: https://youtu.be/7dsouVBpYr8    

Jun 4

23 min 14 sec

In today's SaaStr podcast, SaaStr CEO and Founder, Jason Lemkin shares 5 interesting learnings from ServiceNow, Palantir, and Snowflake.  Video and episode notes: https://www.saastr.com/5-interesting-learnings-with-servicenow-palantir-and-snowflake/  

Jun 2

29 min 26 sec

This dynamic duo from Duo Security share best practices on how they transformed the go-to-market motion by simplifying the customer experience to help build Duo Security to $100M ARR.

May 28

23 min 4 sec