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RESTAURANT STRATEGY

By Chip Klose

A marketing podcast dedicated entirely to the restaurant industry, with topics geared toward the small-to-midsize restaurant. On each episode we share tactics and strategies that focus your attention on boosting covers and revenue.

  1. 1.
    INTERVIEW: Andrea Borgen Abdallah, Owner of LA's Barcito & Bodega01/18/2021
    1:12:34
  2. 2.
    INTERVIEW: Restaurant Consultant, Christopher Tunnah01/11/2021
    1:31:33
  3. 3.
    The KPIs of Human Connection01/04/2021
    22:27
  4. 4.
    Hindsight is 202012/28/2020
    23:10
  5. 5.
    INTERVIEW: Peter Fader, Wharton Professor and Bestselling Author12/21/2020
    1:01:10
  6. 6.
    Should You Spend $500 on Facebook Ads?12/14/2020
    14:09
  7. 7.
    10 Metrics All Restaurants Should Track12/07/2020
    27:09
  8. 8.
    When the Pandemic Hits the Holidays11/30/2020
    15:10
  1. 9.
    INTERVIEW: Amin Yazdani, Founder and CEO of Craver App11/23/2020
    54:34
  2. 10.
    A Blueprint for Achieving Any Goal11/16/2020
    22:20
  3. 11.
    Setting S.M.A.R.T. Goals11/09/2020
    19:48
  4. 12.
    Goals-Oriented vs. Systems-Oriented11/02/2020
    21:18
  5. 13.
    Q & A Session: Round 210/26/2020
    28:37
  6. 14.
    INTERVIEW: Robert Maynard, CEO & Co-Founder of Famous Toastery10/19/2020
    1:00:48
  7. 15.
    Preparing for the Second Wave10/12/2020
    20:16
  8. 16.
    Q & A Session: Your Questions Answered!10/05/2020
    30:35
  9. 17.
    Two Years into the Future09/28/2020
    34:54
  10. 18.
    INTERVIEW: James Whitelock, Host of The Marketing Rules Podcast09/21/2020
    1:15:40
  11. 19.
    Admitting You Have a Problem09/14/2020
    21:20
  12. 20.
    Positioning and Repositioning09/07/2020
    31:44
  13. 21.
    INTERVIEW: An SEO Deep Dive with Kelly Cooper of Moz08/31/2020
    1:16:00
  14. 22.
    Ten Things to Take With You Into the New Normal08/24/2020
    21:31
  15. 23.
    Step-by-Step Guide to Creating a Marketing Plan That Works08/17/2020
    34:28
  16. 24.
    The Devil is in the Details08/10/2020
    22:13
  17. 25.
    7 Mindset Shifts to Overhaul Your Business08/03/2020
    26:07
  18. 26.
    INTERVIEW: Jake Grim, Founder of the QR Menu System07/27/2020
    48:23
  19. 27.
    How to Spot Shifting Foods Trends in a Post-Covid World07/20/2020
    21:16
  20. 28.
    Reinventing the Wheel07/13/2020
    21:01
  21. 29.
    How Marketers Use Storytelling to Sell07/06/2020
    29:48
  22. 30.
    All About the Freebies and Spreadsheets06/29/2020
    23:28
  23. 31.
    The Surprising Truth About Creativity and 4 Steps to Harness It06/22/2020
    30:16
  24. 32.
    Treading Water vs. Swimming to Shore06/15/2020
    19:10
  25. 33.
    10 New Marketing Books for Your Nightstand06/08/2020
    28:52
  26. 34.
    Run the Numbers!06/01/2020
    21:20
  27. 35.
    INTERVIEW: Richard Jones, CMO of Cheetah Digital05/25/2020
    1:01:04
  28. 36.
    The Problem with "Better"05/18/2020
    15:35
  29. 37.
    First, Last, Best, Most, Only05/11/2020
    20:34
  30. 38.
    The Power of Positioning05/04/2020
    24:36
  31. 39.
    The Future of Restaurants in Three Phases04/27/2020
    27:11
  32. 40.
    The Four P's of Marketing04/20/2020
    17:45
  33. 41.
    How to Find, Hire, and Work with a GREAT Food Photographer04/13/2020
    32:58
  34. 42.
    Pivoting Your Business to Ensure Longterm Success04/06/2020
    33:47
  35. 43.
    Exactly What We Need... Stories to Inspire03/30/2020
    13:23
  36. 44.
    What's on the Other Side of This Crisis?03/23/2020
    25:26
  37. 45.
    How We Use Stories to Sell03/16/2020
    30:58
  38. 46.
    INTERVIEW: Saleem Khatri, CEO of Lavu Inc.03/09/2020
    43:12
  39. 47.
    11 Ways to Capture E-Mail Addresses03/02/2020
    19:36
  40. 48.
    The REALLY BIG Recap Episode02/24/2020
    43:29
  41. 49.
    INTERVIEW: Bob and Kate Carpenter, Sunny Side Kitchen02/17/2020
    1:15:55
  42. 50.
    Marketing Resources and Tools I LOVE02/10/2020
    22:23
  43. 51.
    Crafting Your Elevator Pitch02/02/2020
    23:24
  44. 52.
    But What Are We Really Selling?01/27/2020
    21:42
  45. 53.
    8 Ways to Maximize Revenue on Valentine's Day01/20/2020
    29:02
  46. 54.
    Insights from my First Visit to Paris!!!01/13/2020
    28:28
  47. 55.
    The 10 Biggest Dining Trends of the Last Decade01/06/2020
    37:07
  48. 56.
    Building Your 2020 Marketing Calendar12/29/2019
    24:47
  49. 57.
    Marketing Holidays12/23/2019
    6:20
  50. 58.
    All You Need is 1,000 True Fans12/16/2019
    28:41
  51. 59.
    Jon Taffer's Brilliant  Advice for Building Repeat Business12/09/2019
    14:45
  52. 60.
    INTERVIEW: David Stockwell, Owner of Faun Restaurant12/02/2019
    1:28:04
  53. 61.
    What I Learned Running the NYC Marathon11/18/2019
    25:51
  54. 62.
    8 Ways to Pack the Place on Monday Night11/11/2019
    26:42
  55. 63.
    Use Content Strategy to Build Trust with your Guests11/04/2019
    34:57
  56. 64.
    Kill 'em with Kindness10/28/2019
    20:55
  57. 65.
    INTERVIEW - Alexander LaPratt, Master Sommelier10/21/2019
    1:54:43
  58. 66.
    Y-E-L-P is a Four Letter Word!10/14/2019
    21:04
  59. 67.
    Thriving in the Attention Economy10/07/2019
    34:34
  60. 68.
    INTERVIEW: Nathan Mergen, Chef/Owner of 107 State09/30/2019
    1:26:32
  61. 69.
    The Keys to Management and Marketing09/23/2019
    15:58
  62. 70.
    How To Build a Great Staff09/16/2019
    17:04
  63. 71.
    Great Marketing Starts with Great Leadership09/09/2019
    16:08
  64. 72.
    Internal Marketing08/26/2019
    22:07
  65. 73.
    Social Media Trends 201908/19/2019
    19:58
  66. 74.
    Process, Progress, and Secrets to Productivity08/12/2019
    23:29
  67. 75.
    Strategic vs. Tactical07/29/2019
    16:18
  68. 76.
    Capturing Great Food Photography07/22/2019
    42:50
  69. 77.
    Learning How to Tell Great Stories07/15/2019
    18:53
  70. 78.
    Use E-Mail Marketing to Drive Revenue07/08/2019
    25:59
  71. 79.
    The Do's and Don'ts of Building a Restaurant Website07/01/2019
    23:50
  72. 80.
    Five Keys to Social Media Success06/24/2019
    32:21
  73. 81.
    Menu Magic06/17/2019
    19:42
  74. 82.
    SEO Crash Course for Restaurants06/10/2019
    23:54
  75. 83.
    10 Books Every Restaurant Owner Should Read06/03/2019
    30:08
  76. 84.
    Getting Started with Facebook Ads05/27/2019
    21:51
  77. 85.
    20 Marketing Ideas to Boost Business05/20/2019
    23:37
  78. 86.
    Brand Marketing vs. Direct Marketing05/13/2019
    21:51
  79. 87.
    Starting With Why05/06/2019
    19:24
  80. 88.
    The Digital Marketing Toolkit05/02/2019
    19:34
  81. 89.
    What is a Customer Journey Map?04/24/2019
    22:20
  82. 90.
    Why Do You Want to Open a Restaurant?04/17/2019
    25:52
  83. 91.
    How to Build a Comprehensive Marketing Strategy04/10/2019
    19:56
  84. 92.
    Pillar Four: DIFFERENTIATION04/05/2019
    20:30
  85. 93.
    Pillar Five: OPPORTUNITIES04/05/2019
    18:00
  86. 94.
    Pillar Three: COMPETITION04/05/2019
    20:45
  87. 95.
    Pillar Two: AUDIENCE04/05/2019
    21:14
  88. 96.
    Pillar One: IDENTITY04/05/2019
    16:09
  89. 97.
    What is Marketing?03/22/2019
    18:00

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