Trapital

By Dan Runcie

Level up on the business of hip-hop. Join Trapital founder Dan Runcie as he interviews the top execs in the game who share their best insights.

  1. 1.
    Jay Z sells 50% of Ace of Spades, TikTok Artist’s Path to Success
    17:29
  2. 2.
    Ted Lucas on Slip-N-Slide Records, Miami Hip-Hop, and R&B’s Comeback
    44:33
  3. 3.
    J. Erving on Human Re-Sources, Sony Music's Acquisition, and How to Evaluate Talent
    36:40
  4. 4.
    The Best Hip-Hop Album Rollouts of All-Time (with Ernest Wilkins)
    52:48
  5. 5.
    Def Jam's Past, Present, and Future with Gary Suarez
    59:28
  6. 6.
    Binta Brown on the State of the Music Industry, omalilly projects, and Black Music Action Coalition
    44:35
  7. 7.
    Master P on Reebok, Ownership, Generational Wealth, and Lessons Learned from Reginald Lewis
    47:28
  8. 8.
    Why Artists Are Selling Their Music Catalogs (with Karl Fowlkes)
    50:14
  1. 9.
    Phylicia Fant on Developing Superstar Artists, Rising in the Music Industry, and Navigating 2020
    50:07
  2. 10.
    Flawless Real Talk on Netflix’s Rhythm + Flow, Life as an Indie Artist, and Building His Fanbase
    45:06
  3. 11.
    Daouda Leonard on CreateSafe, the Record Deal Simulator, and Empowering Artists to Manage Their Careers
    44:42
  4. 12.
    Steven Galanis on Cameo’s Growing Marketplace and Closing the Gap Between Fame and Monetization
    40:40
  5. 13.
    Dave Macli on Audiomack’s Role in Music Streaming, Partnership with DJBooth, and Global Expansion
    42:18
  6. 14.
    Big Tech's Big Plans in the Music Industry with Cherie Hu
    52:08
  7. 15.
    Alex "Al D" Damashek on a New Partnership With Twitch, Move Forward Music, and the Future of Live Music
    41:43
  8. 16.
    Netflix's Black Content Strategy
    13:01
  9. 17.
    The Best Hip-Hop Marketing Campaigns of All-Time with Marcus Collins
    52:21
  10. 18.
    Jason Geter on Heavy Sound Labs, Launching Grand Hustle, Signing T.I. and Travis Scott, and Redefining the Modern Record Label
    43:42
  11. 19.
    Donald Albright on Building a Podcast Network, Hip-Hop Marketing Tactics, and Tenderfoot TV’s Future
    45:53
  12. 20.
    Hip-hop's Indie Economy
    13:10
  13. 21.
    Tyler, The Creator's Cult-Like Following
    12:49
  14. 22.
    Peter Bittenbender on Mass Appeal’s Rise, Holding Brand Partners Accountable, and International Expansion
    39:58
  15. 23.
    Hip-Hop Challenger Brands with Ernest Wilkins
    48:21
  16. 24.
    Roy Wood Jr. on How 2020 Changed Comedy, His Comedy Central Partnership, and Why Alabama Means So Much to Him
    39:10
  17. 25.
    The Steve Jobs of Gap?
    12:55
  18. 26.
    Hovain Hylton and Busy Rivera on Cinematic Music Group’s Rise, and Turning the Brand into a Lifestyle
    37:16
  19. 27.
    Build Your Table
    11:45
  20. 28.
    Hip-Hop's Role in the Fight for Justice
    13:09
  21. 29.
    Trapital Mailbag #3: How Hip-Hop Makes Money in a Pandemic, Superproducers in the Streaming Era, What’s Next for Fortnite + Travis Scott, and more!
    32:01
  22. 30.
    Tiffany Ballard on Music Business Law, Why Bad Deals Still Happen, How She Made Connections on Myspace, and Her Time on Reality TV
    42:34
  23. 31.
    Zack O'Malley Greenburg (2019)
    35:44
  24. 32.
    Ibrahim "Ib" Hamad on Building Dreamville, Managing J. Cole, the Dollar & a Dream Tour, and Starting the Dreamville Fest
    46:09
  25. 33.
    Shawn Prez on the Bad Boy Street Team, Grassroots Marketing in Hip-Hop, and Starting the Global Spin Awards
    48:28
  26. 34.
    Hannibal Buress on How Netflix Changed Comedy, His Investing Strategy, and Why Isola Fest is One of His Favorite Career Moments
    45:00
  27. 35.
    Mike Weissman - President, SoundCloud (2019)
    36:42
  28. 36.
    Akin Aliu - Music Touring Agent, CAA (2019)
    40:55
  29. 37.
    James Supreme - A&R at Universal Music Publishing Group (2019)
    44:20
  30. 38.
    Trapital Mailbag #2! D-Smoke’s Potential, Lovers & Friends Fest, Jay Z the Wartime Leader, The Cost of Album Bundles, and Def Jam…oh Def Jam
    30:53
  31. 39.
    Lynzie Riebling on Gen Hip Hop, Quantifying the Power of the Hip-Hop Audience, and REVOLT’s Role in the Culture
    44:20
  32. 40.
    Karl Fowlkes on Music Business Law, Combat Jack’s Influence, and Why He Hopes There are Less Lawyers in 20 Years
    46:01
  33. 41.
    Jesse Kirshbaum on Nue Agency's Brand Marketing, #CRWN Interview Series, and the Future of Award Shows
    45:49
  34. 42.
    Tarik Brooks on Combs Enterprises, Diddy’s Investment Strategy, and Managing a Portfolio of Brands
    45:04
  35. 43.
    Steve Stoute on UnitedMasters, Partnership with Apple Music, Ownership in Hip-Hop, and Why Brands Value Indie Artists 
    31:15
  36. 44.
    Fantasy Record Labels? We’re Skeptical. (a Trapital - Water & Music Collaboration with Cherie Hu)
    46:54
  37. 45.
    Milana Lewis on Stem’s Artist-First Strategy, How it Evolves in the Streaming Era, How the Company Makes Tough Decisions
    47:27
  38. 46.
    Trapital Mailbag Special: Grammy Awards Woes, Young Rappers Most Likely to Become Moguls, and Thoughts on a Rappers Union
    31:46
  39. 47.
    Why Netflix's 'Rhythm + Flow' Was a Hit
    40:11
  40. 48.
    Mike Weissman on SoundCloud’s Creator Strategy, How it Compares to a Startup Accelerator, and What it Means to be a SoundCloud Rapper
    36:23
  41. 49.
    Shea Serrano on the Economics of Book Publishing, ‘Movies (and Other Things),’ and How DJ Screw Inspired his Promotional Tactics
    49:08
  42. 50.
    DJ Semtex on UK Hip-Hop’s Moment, Stormzy and Skepta Becoming Stars, Brexit’s Impact on the Culture, and Why Radio Still Matters
    47:43

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