Planet Driven Brands
By Nic Jones
We are about changing the world, one brand at a time. It may sound a little pretentious but it is a real belief. We know brands have positive impacts on consumers and we want to bottle that! We will highlight brands as drivers for change and the role they play as influencers. Planet Driven Brands™ will have a better purpose, a better reason-to-be, that will impact positively on the world in which we live. Planet Driven Brands™ are simply ‘out of this world’ – and so is this Podcast! We will be talking to brand owners, their agencies and influencers to give us their perspective on the planet and their impact on it. It will challenge us all to do better, to BE better! Our aim is to get both sides of the story, and to be as impartial as we can, but our aim is the recovery of the Planet and so it should be for everyone!