Respect My Region Presents: The RMR Podcast

Respect My Region

The RMR Podcast with Mitch Pfeifer and Joey Brabo. Music, cannabis, and marketing.

All Episodes

The RMR Podcast: Music, Cannabis, and Marketing On this episode of the RMR podcast, Mitch talks with recording artist K'alley about his music, going viral on TikTok, and graduating college with a 4.0. The young artist gives out game on his experience with social media as well as things he learned in college that apply to marketing his craft. There is a GEM in this episode about how social media is a "numbers game" and the importance of the marketing funnel. More at www.respectmyregion.com

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Dec 3

31 min 25 sec

The RMR Podcast: Music, Cannabis, and Marketing During the 2021 MJ Unpacked convention in Las Vegas, Mitch sat down with Guillermo Bravo of MediaJel. Guillermo is the Cheif Evangelist and is a long-time veteran of the digital marketing space in the world of cannabis. Previously starting the marketing company Foottraffik that specialized in cannabis dispensary and delivery marketing, he's now expanded the team and potential impact for clients through this merger with MediaJel. The two talk about the challenges, opportunities, and methods of all things digital marketing in cannabis. More at www.respectmyregion.com

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Dec 3

38 min 2 sec

The RMR Podcast: Music, Cannabis, and Marketing While at MJ Biz Con in Las Vegas, Mitch sat down with Alex Levine of Green Dragon. Alex is the Chief Development Officer of Green Drago that is a vertically integrating cannabis company in Colorado and Florida. They recently merged with Ease cannabis delivery and are bringing to multiple markets alongside their veteran dispensary, cultivation, and manufacturing business. On this episode, Mitch and Alex talk about legacy markets vs emerging markets, why delivery is so difficult in cannabis, and the negative stigma around MSO's. More at www.respectmyregion.com

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Nov 17

22 min 41 sec

The RMR Podcast: Music, Cannabis, and Marketing While in Las Vegas for MJ Biz Con, Mitch sat down with Eric Leslie of Cheeba Chews. Eric is the Cheif Marketing Officer and Co-Founder of the popular cannabis edibles brand. The two talk about the origins of Cheeba Chews, the pros and cons of being a first mover in cannabis, the obstacles of scaling from state to state, and more. More at www.respectmyregion.com

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Nov 17

17 min 14 sec

The RMR Podcast: Music, Cannabis, and Marketing On a trip to Massachusetts, Mitch stops by the Nature's Heritage Cultivation Facility outside of Boston to talk with Tim Shaw the COO of Marimed INC. Tim and Mitch talk about his start in cannabis, the house of brands under Marimed, the Massachusetts cannabis market, and cultivating craft cannabis at scale. More at www.respectmyregion.com

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Oct 29

19 min 16 sec

The RMR Podcast: Music, Cannabis, and Marketing LIVE from the Hazy LA 710 Fest in Los Angeles. Mitch and Joey are joined by Borris Shcharansky of Papa's Select/Papa & Barkley and Matthew Shterenberg of Deeproots cannabis agency. The group talks about the start of both Papa & Barkley as well as Papa's Select, cannabis concentrates, and the California market. More at www.respectmyregion.com

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Aug 19

20 min 52 sec

The RMR Podcast: Music, Cannabis, and Marketing LIVE from the Hazy LA 710 Fest in Los Angeles. Mitch and Joey are joined by Drew and Alex from Claybourne Co Cannabis. Claybourne is a fast-growing California cannabis brand located in Riverside. The locally grown company has a 10,000 sq ft indoor facility and sources excellent product, known for their unique line of small buds and unique product sku's. Learn about their journey and the California market. More at www.respectmyregion.com

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Aug 19

21 min 49 sec

The RMR Podcast: Music, Cannabis, and Marketing LIVE from the Hazy LA 710 Fest in Los Angeles. Mitch and Joey are joined by David Hebron from Select Cannabis. The guys talk about 710, Selects line of cannabis products, and more. They also enjoy slushies infused with Select's "Squeeze" product. More at www.respectmyregion.com

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Aug 19

17 min

The RMR Podcast: Music, Cannabis, and Marketing LIVE from the Hazy LA 710 Fest in Los Angeles. Mitch and Joey are joined by Mistah Cannabis of Clade9 to talk about his story, Clade9, 710 and more. The vibes were strong and the trio trade stories on legal cannabis and review some popular products. More at www.respectmyregion.com

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Aug 19

12 min 59 sec

The RMR Podcast: Music, Cannabis, and Marketing Mitch and Joey talk about the origin of the infamous cannabis holiday, 710. They also go into their first experiences dabbing, 710 Fest with Hazy in LA this year, and recap Kushstock Festival from the recent California event. More at www.respectmyregion.com

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Jul 8

33 min 20 sec

The RMR Podcast: Music, Cannabis, and Marketing Mitch and Joey chat with Adam Pacanovsky of Hazy LA about their companies start, throwing cannabis industry events, and the California market. Hazy has been curating incredible event experiences for the past few years while also working as a full-service agency. Their upcoming 710 Fest Event will feature Cam'ron, Smoke DZA, and more from the Smokers Club. More at www.respectmyregion.com

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Jul 1

43 min 10 sec

The RMR Podcast: Music, Cannabis, and Marketing Mitch and Joey chat with Philadelphia, PA music executive and hustler Q The Question. The trio talks about the importance of building your brand online and in the streets, building buzz, and the power of the internet. There is plenty of game in here for independent rappers. Mitch and Joey also cover cannabis industry topics like the synthetic detla-9 fiasco in Washington and what they're currently smoking on. More at www.respectmyregion.com

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Jun 24

1 hr 4 min

The RMR Podcast: Music, Cannabis, and Marketing Mitch and Joey talk about Drake's More Life cannabis company splitting from Canopy (they predicted it two years ago), what Delta 8 synthetic THC is, and how some cannabis industry events are anti-cannabis. Plus the upcoming North American Weed Tour. More at www.respectmyregion.com

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Jun 10

44 min 13 sec

The RMR Podcast: Music, Cannabis, and Marketing Mitch and Joey are joined by West Coast rap legend Glasses Malone. Glasses talks about how he built his career, working with greats, Nipsey's impact on the culture, and pulling the culture forward. We also talk about his interview on the Breakfast Club, the controversy on "Tupac Must Die", and how funny Kendrick Lamar is in real life. More at www.respectmyregion.com

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Jun 3

1 hr 3 min

The RMR Podcast: Music, Cannabis, and Marketing Mitch is joined by artist, songwriter, and producer Draze. The Seattle native talks about his come-up, fusing African music and hip-hop, the Seattle music scene, and spills gallons of the game on music licensing. Draze has had his music placed 100s of times in television, film, and commercials across the globe and breaks down how it works, how to get started, and the mindset it takes to win. More at www.respectmyregion.com

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May 28

1 hr 35 min

The RMR Podcast: Music, Cannabis, and Marketing Mitch rocks this episode solo and is joined by David Abernathy of the Arcview Group. David is also a principal at Arcview Management Consulting and sits on the board of various cannabis industry groups. In this episode, Mitch and David discuss the future of cannabis from marketing and brands to strategy and vision. David's insight on how cannabis looks like other industries and how it also looks unlike anything else provide gem after gem of industry game. More at www.respectmyregion.com

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May 20

1 hr 13 min

The RMR Podcast: Music, Cannabis, and Marketing Mitch and Joey are joined by Laura Hand of Laura Loo Experience Design talks building trust and relationships with consumers on and offline. The consumer experience veteran discusses how cannabis companies can leverage identify personas and training staff to better retain customers and increase their lifetime value. Mitch and Joey also discuss J. Cole's new song, Spotify playlist, and music marketing at th end!

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May 13

1 hr 17 min

The RMR Podcast: Music, Cannabis, and Marketing Mitch and Joey are joined by Manny Alvarez, founder of Bird Valley Organics cannabis in the Santa Cruz area of California. Manny and his wife Terry moved to Califonia over a decade ago from Miami to grow cannabis. What started with indoor cultivation transformed into regenerative farming outdoors. Their 10 acre+ farm and distribution center is known for one-of-a-kind Full Spectrum Oil. Joey also reviews the new Banana Punch strain from Jungle Boys.

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May 6

1 hr 15 min

The RMR Podcast: Music, Cannabis, and Marketing Mitch and Joey are joined by Barry Hurd of 421 Data to talk about where the cannabis industry is at in terms of maturity, the power of data analysis, and influencer marketing. Barry is a career veteran working with large-scale corporate ecosystems and start-ups alike, honestly one of the smartest folks we know. There are some gems in here such as "one employee touches 1000 customers" and his opinion on the value of long-term relationships with influencers for marketing campaigns.

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Apr 29

1 hr 17 min

The RMR Podcast: Music, Cannabis, and Marketing Mitch handles this episode solo while Joey battled out traffic in Los Angeles. Joining us this week is  Bradl Melshenker of 710 Labs out of California and Colorado. We talk Instagram Marketing, California vs Colorado industries, building a brand, and the future of weed on this weeks RMR Podcast episode.

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Mar 8

45 min 38 sec

The RMR Podcast: Music, Cannabis, and Marketing Mitch and Joey talk about Cookies cannabis brand, strain reviews, marketing, and why music videos aren't the best investment for rappers right now.

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Feb 22

39 min 32 sec

The RMR Podcast: Music, Cannabis, and Marketing Mitch and Joey are joined by the multi-faceted music industry hustler Darryl Crews. The group talk about the industry, getting your craft out there, The New Northwest official Apple Podcast.

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Feb 8

53 min 28 sec

The RMR Podcast: Music, Cannabis, and Marketing Mitch and Joey talk networking on Clubhouse, what they're smoking on, and 10 years of Respect My Region.

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Feb 1

55 min 29 sec

The RMR Podcast: Music, Cannabis, and Marketing Mitch and Joey dive into CBD and the future of cannabis with entrepreneur and plant expert Mark Hubbard of M6 Labs.

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Jan 25

59 min 47 sec

The RMR Podcast: Music, Cannabis, and Marketing Mitch and Joey dive into cannabis and music marketing game and on episode two they chat with Instagram influencer @_litcamfunny_ about how he built his audience to over 500k followers.

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Jan 18

45 min 11 sec

Listen to The RMR Podcast Ep 1 with Mitch Pfeifer and Joey Brabo. The music and cannabis industry marketing veterans talk all things music, cannabis, and marketing! Industry news, hot topics, marketing game, and industry insight from the West Coast. More at www.respectmyregion.com

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Jan 11

53 min 9 sec