The Personal Branding podcast for entrepreneurs who want to achieve more. Listen in as Karin Sebelin, author of the book “THE NEXT REVOLUTION IN BRANDING – BECOMING A KEY PERSON OF TRUST”, shares experiences, strategies, tips and recommendations on how you can boost your branding success with regard to 10 Key Qualities: 1. Self-Trust + Self-Confidence 2. Authenticity, Credibility, Trustworthiness 3. Character + Attitude 4. Make a Difference / Know Your Uniqueness + Distinctiveness 5. Learn to Present / Perform 6. Visibility + Attractiveness (for people, contacts and dream customers) 7. Develop a Personal Voice, Message, Mission, Vision 8. Create Chances + Opportunities / Get Orders easily 9. Good Reputation 10. More Trust + More Influence Become a Key Person of Trust (KPT) and have maximum success! This branding concept is based on 4 pillars: 1. Trust, 2. Personality, 3. Leadership and 4. Brand.