Yes, and Marketing

By Steve Pockross

Tune in for conversations with eclectic and enlivening marketers. Imagine your weird shower thoughts and disparate liberal arts references took a road trip. This podcast is the soundtrack. Great marketing ideas can come from anywhere. So let’s talk about some.

  1. 1.
    Personal Branding, Virtual Presence, and Lessons from Acting with Carol Lempert
    52:30
  2. 2.
    5 Marketing Competencies to Escape the Sea of Sameness with Stacey Danheiser
    34:30
  3. 3.
    Sonic Logos, the Grateful Dead, and Fanocracy with David Meerman Scott
    37:05
  4. 4.
    Journalism isn’t Dead and 1 Content Trend to Follow with Foundation’s Melanie Deziel
    37:00
  5. 5.
    Stories Make Us Human: 8 Experts on the What, Why, and How of Storytelling
    23:10
  6. 6.
    Peep Laja on CRO, Sameness, and What’s in a Name
    34:46
  7. 7.
    Nonfiction Writing Tips and Subscription Marketing Strategies with Anne Janzer
    37:46
  8. 8.
    Tim Riesterer on Selling to Existing Customers and Leveraging Buyer Biases
    44:22
  1. 9.
    The Keys to Fast Growth Leadership with Growth Think Tank's Gene Hammett
    30:33
  2. 10.
    17,000 Blog Posts and 10x Traffic with Hubspot's Matthew Howells-Barby
    42:09
  3. 11.
    Bringing "Yes, And" to Businesses with Founder and CEO Bob Kulhan
    40:49
  4. 12.
    Miracle Whip, Peloton, and the Future of Branding with Professor Tim Calkins
    40:44
  5. 13.
    Book Club with Douglas Burdett: Top Lessons from 6 Years of Marketing Books
    41:42
  6. 14.
    Managing Up, Managing Time, and Managing a Brand with Dave Gerhardt
    44:13
  7. 15.
    Have Fun and Make Your Partner Look Good: Lessons from Improv with Paul Vaillancourt
    49:36
  8. 16.
    Physics, Optimism, and Bodybuilders: Unexpected Connections from One Year of The Verblio Show
    30:10
  9. 17.
    Building a Brand from the Inside Out with FocusedBrands Founder Rachael Shayne
    44:04
  10. 18.
    Stories and Sovereignty on the Information Super Highway with Sovrn CEO Walter Knapp
    40:15
  11. 19.
    Rory Sutherland with Practical Magic for a Hyper-Logical World
    58:43
  12. 20.
    Bridging the Gap Between the Actual and Aspirational with Messaging Expert Tamsen Webster
    46:36
  13. 21.
    The Power of First-Party Data in a Cookie-less World with LiveIntent’s Nick Dujnic
    42:46
  14. 22.
    Productizing Social Justice is a Good Thing: Inclusive Marketing with Lola Bakare
    46:53
  15. 23.
    Creating Colorful Oceans and Constant Discomfort with Drift’s David Cancel
    48:36
  16. 24.
    Photo Enclosed, Do Not Bend: Emails, Events, and Entrepreneurs with Ryan Deiss
    45:57
  17. 25.
    Boldr's Suneet Bhatt on Entering 2021 Happy, Proud, and Not Yet Satisfied
    28:03
  18. 26.
    From Reluctant Marketer to LatAm Inbound Powerhouse with Agency Owner Juan Carlos Hernandez
    42:48
  19. 27.
    Irrational Optimism and the Birth of Marketing Orchestration with NewsCred's Shaf Islam
    44:52
  20. 28.
    Jason Swenk on 20 Years of Agency Changes and What Comes Next
    31:12
  21. 29.
    Wistia’s Chris Savage on Scaling Enthusiasm and Connecting through Content
    39:20
  22. 30.
    Mark Organ on What It Takes to Be a Category Creator and His 3-Step Playbook
    38:21
  23. 31.
    Video’s Versatility and the Power of Partnerships with Gabriel Marguglio
    45:07
  24. 32.
    Changing Algorithms and Changing Company Culture with Agency Owner Kelli Kelley
    43:16
  25. 33.
    A Theory of Storytelling and a History of Agency.com with Storyvine’s Kyle Shannon
    42:43
  26. 34.
    Marketing for $10 Million, Alex: Hennessey’s Scott Shrum on Using Content to Dominate Legal SEO
    39:43
  27. 35.
    The Limits of Digital and the First Aid Kit of the Future with Ogilvy’s Ritesh Patel
    43:54
  28. 36.
    Rand Fishkin on the Evolution of SEO, Audience Intelligence, and Perfect Carbonara
    39:50
  29. 37.
    Air Fryers and Genie Bras: Direct-to-Consumer Marketing & Creating #1 Products with Matt Fisher
    36:31
  30. 38.
    International Agency Trends, Podcasting Tips and Power Lifting with Growit Group’s Clodagh Higgins
    31:16
  31. 39.
    Remixing Content, Influencing Culture, and Competitive Dodgeball with Foundation CEO Ross Simmonds
    45:10
  32. 40.
    The History of Agencies, Authority Marketing, and Overused Words with AMI’s Drew McLellan
    35:37
  33. 41.
    Influencer Marketing and the Transformation of Advertising with Influence.co’s Niel Robertson
    41:09
  34. 42.
    Agencies, Accountability, and Anti-racist AI with SEO Superstar Mike King
    40:05
  35. 43.
    How to Craft Your Strategic Narrative with Andy Raskin
    48:07
  36. 44.
    It's Not You, It's COVID with Agency Coach Brent Weaver
    10:44
  37. 45.
    Coaching the Chicago Bulls and Coaching Digital Agencies with Chris Rudoph
    27:48
  38. 46.
    3 Biggest Mistakes Agencies Make When Pitching with John Harris
    25:56
  39. 47.
    The Secret to Thought Leadership Content with Orbit Media Co-Founder Andy Crestodina
    34:02
  40. 48.
    When Your Worst Scenario Becomes Your Top Scenario with Karl Sakas
    6:15
  41. 49.
    Acai Fruit and Double Chins - Tales From 10 Years in SEO with Agency CEO Chris Dreyer
    30:52
  42. 50.
    Agency Mistakes, Huge Pivots, and Delicious Schadenfreude with IMPACT'S Bob Ruffalo
    31:29

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