Patient Convert Podcast: Healthcare Marketing Podcast

By Kelley & Justin Knott

Patient Convert Podcast is a healthcare marketing podcast that delivers industry-leading insights, interviews and the latest medical marketing strategies to help providers and healthcare organizations stay ahead in growing their practice. Lead by co-hosts, Justin & Kelley Knott, this healthcare marketing podcast talks about everything healthcare marketing including strategies, tactics, and tips to grow your healthcare organization and have fun doing it! We also interview physicians and healthcare executives on what they are doing to grow their organizations.

  1. 1.
    Text Messaging is Improving Marketing & Patient Engagement w/ Kenneth Burke #147
    30:27
  2. 2.
    Do I need Branding? Or Marketing? Aren’t They the Same? w/ Jared Johnson #147
    42:11
  3. 3.
    Behind the Scenes of Content Creation w/ Scott Burgess #146
    53:56
  4. 4.
    Practice Admins: The Unseen Hero’s w/ Marcus Bullock, CPC and Brenda Messick #145
    1:07:30
  5. 5.
    How to Remove a Bad Google Review #144
    14:33
  6. 6.
    Increasing Clinical Efficiencies w/ Brent Lacey MD #143
    38:49
  7. 7.
    Personal Leadership Development - Become a Highly Effective Leader w/ Dr. Jimmy Knott #142
    25:42
  8. 8.
    Physician Entrepreneurship: Getting Started w/ Arlen Meyers MD #141
    43:30
  1. 9.
    Physician Liaison Hiring: Salary, Part-Time, Skills and more! #140
    33:02
  2. 10.
    How to Utilize & Market Medical Devices in Your Practice w/ Elise Hamann w/ CuraMedix #139
    30:56
  3. 11.
    Local SEO for Healthcare Practices #138
    42:28
  4. 12.
    Google Ads & PPC for Medical Practices with Nick LaIuppa #137
    46:12
  5. 13.
    Finding Success with Social Advertising to Patients #136
    59:44
  6. 14.
    What is Backlinking? #135
    27:05
  7. 15.
    Growing Physician Referrals During COVID #134
    18:33
  8. 16.
    How to Create a Healthcare Content Marketing Strategy #133
    33:00
  9. 17.
    The Story of the Knotts - Marriage, a Baby & Starting Businesses #132
    39:19
  10. 18.
    How Individual Physicians Market Themselves at Hospitals or Large Private Practice #131
    34:10
  11. 19.
    Healthcare IT, Physician Liaison Reporting & Marketing Intersect w/ Ben Blake of Systeem Medical #130
    40:51
  12. 20.
    How Surgeons Should Market Their Specialty to Patients w/ Kim Rodgers of Medtronics Spine #129
    38:59
  13. 21.
    What Makes Healthcare Marketing Different: The Inside Scoop w/ Matthew Scott #128
    49:55
  14. 22.
    How CTCA Became the Leader in Patient Centric Marketing w/ Ken Chaplin, CMO of CTCA #127
    40:31
  15. 23.
    Common Digital Advertising Mistakes Healthcare Practices Make w/ Nick LaIuppa #126
    47:24
  16. 24.
    How to Use LinkedIn to Increase B2B Sales w/ Steven Perchikov #125
    35:39
  17. 25.
    Growing Your Personal Physician Brand w/ Kevin Pho MD #124
    31:44
  18. 26.
    Why Doctors Should Start a Podcast (and How To) w/ Dr. Ernesto #122
    58:32
  19. 27.
    Being Real on LinkedIn w/ Shay Rowbottom #121
    50:57
  20. 28.
    Reviews, Telehealth and Patient Marketing w/ Ted Chan of CareDash #120
    45:36
  21. 29.
    Digital Healthcare Marketing Strategies w/ Neil Patel #119
    17:07
  22. 30.
    The Physician Liaison Balancing Act w/ Kelly Montgomery #118
    45:18
  23. 31.
    Pulling the curtain back on healthcare with special guest Dr. Josh Luke #117
    40:10
  24. 32.
    Practice Growth Strategies with special guest Dr. Tarek Hassanein #116
    41:43
  25. 33.
    Future of Local SEO with Special Guest John Wall #115
    37:04
  26. 34.
    LinkedIn Marketing for Doctors #114
    48:00
  27. 35.
    Invest In Yourself #113
    29:26
  28. 36.
    How to Track Marketing Campaigns #112
    31:02
  29. 37.
    Top Local SEO Strategies #111
    26:39
  30. 38.
    What is a Physician Liaison? #110
    26:17
  31. 39.
    Studying the Athlete with Dr. John Cory #109
    35:35
  32. 40.
    Why You Need A Blog #108
    36:52
  33. 41.
    Getting Past the Gatekeeper #107
    30:41
  34. 42.
    Mastering Social Media for Medical Practices with Guest Dr. Jonathan Kaplan #106
    40:31
  35. 43.
    Debt, Burnout & Practice Management: Insights from a Military Surgeon #105
    34:39
  36. 44.
    It's All About Leadership Part 1 with Dr. Jimmy Knott #104
    35:15
  37. 45.
    New Physician Liaison Growth Guide with Guest Holly Ulanday - #103
    29:23
  38. 46.
    How Northwell Health's Liaisons Are Reaching New Patients w/ Guest Naddira Savard - #102
    39:20
  39. 47.
    What Role Do Reviews Play in SEO - #101
    40:09

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