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With Jason Barnard...

By Jason Barnard

The smartest people in marketing talk to Jason about topics they know inside out. The conversations are always intelligent, always interesting… and always fun!

  1. 1.
    Updating content as an SEO strategy09/15/2020
    36:15
  2. 2.
    Strategies to grow Your YouTube Channel09/08/2020
    38:40
  3. 3.
    How to Market an Equity Crowdfunding Push09/01/2020
    27:31
  4. 4.
    SEO Without Link Building08/25/2020
    39:26
  5. 5.
    Google Discover and Other Push Features08/18/2020
    30:48
  6. 6.
    Consumer Behaviour and Attention Management08/11/2020
    26:30
  7. 7.
    The Knowledge Graph: Removing Wikipedia from the Equation08/04/2020
    51:03
  8. 8.
    Gaining Return on Relationship Whilst Being Good to People07/28/2020
    28:45
  1. 9.
    Vetting Experts Through the Eyes of Google07/21/2020
    24:05
  2. 10.
    Your Business Means Nothing if People Can’t Find You07/14/2020
    28:05
  3. 11.
    Standing Out From the Crowd Without Doing Anything Exceptional07/07/2020
    28:04
  4. 12.
    The Golden Age of Influence Has Started. Where is it Heading?06/30/2020
    26:38
  5. 13.
    It’s easy Enough to Sell. Retaining Customers is the Hard Part.06/23/2020
    27:35
  6. 14.
    The Untapped Benefits of YouTube Most of us Miss06/16/2020
    25:57
  7. 15.
    Strategic Live Streaming for Business Development.06/09/2020
    29:12
  8. 16.
    I Have a Podcast but Nobody is Listening. Now What?06/02/2020
    25:45
  9. 17.
    The Ins and Outs of User Experience05/25/2020
    15:27
  10. 18.
    White Hat Affiliate Marketing05/19/2020
    14:38
  11. 19.
    Video SEO for Both YouTube and Google05/12/2020
    25:00
  12. 20.
    When Marketing and SEO Collide05/04/2020
    14:09
  13. 21.
    How the Whole Page Algorithm Works at Bing04/28/2020
    17:59
  14. 22.
    How the Image and Video Algorithm Works at Bing04/21/2020
    14:12
  15. 23.
    How the Q&A / Featured Snippet Algorithm Works04/14/2020
    28:49
  16. 24.
    Practical Advice on Patents and Trademarks in Marketing03/24/2020
    17:25
  17. 25.
    How to do Competitive Research Using Search03/17/2020
    18:05
  18. 26.
    The Convergence of SEO and Content03/10/2020
    16:33
  19. 27.
    How to Develop Your Personal Brand03/03/2020
    10:20
  20. 28.
    6 Steps to Bulletproof Your Video Shoot02/25/2020
    11:56
  21. 29.
    The traffic light sales process02/15/2020
    9:07
  22. 30.
    The secrets of building great ecommerce sites02/15/2020
    16:38
  23. 31.
    The secrets of outsourcing as a one-person outfit02/15/2020
    10:58
  24. 32.
    The myth of 7 touch points02/15/2020
    15:35
  25. 33.
    Why use Captions and Subtitles for your Video12/26/2019
    21:10
  26. 34.
    What is Microsoft’s business model?12/18/2019
    16:15
  27. 35.
    The Wonderful World of SaaS Startups12/08/2019
    17:04
  28. 36.
    Identifying Link Buying and PBNs11/26/2019
    17:27
  29. 37.
    A Short History of SEO11/26/2019
    15:51
  30. 38.
    SEO for Publishing with AOL11/26/2019
    13:28
  31. 39.
    Why Brand Awareness is Important11/25/2019
    14:49
  32. 40.
    Tricks to Play With Google Colaboratory11/23/2019
    13:06
  33. 41.
    Tricks for Content and Links Used by Search Engine Journal11/16/2019
    16:50
  34. 42.
    Fraggles, and Beyond11/16/2019
    14:21
  35. 43.
    Moving from Print Press to Digital11/16/2019
    11:39
  36. 44.
    How Ranking Works at Bing11/16/2019
    20:08
  37. 45.
    The Cost of Doing Nothing11/16/2019
    12:10
  38. 46.
    SEO and Digital Marketing for Startups11/16/2019
    17:06
  39. 47.
    Tech SEO Pays11/16/2019
    17:30
  40. 48.
    Bias in the Knowledge Graph11/09/2019
    20:53
  41. 49.
    Why Voice Search is Important11/03/2019
    15:49
  42. 50.
    Building Online Community11/03/2019
    26:04
  43. 51.
    The Lowdown on E-A-T Strategy11/03/2019
    13:14
  44. 52.
    A Wider View of Technical SEO11/03/2019
    15:44
  45. 53.
    (Groovy) Music and Digital Marketing11/03/2019
    14:13
  46. 54.
    Growing a Digital Agency10/27/2019
    19:49
  47. 55.
    The Google Shaped Web10/19/2019
    14:58
  48. 56.
    Getting Great Reviews for Your Brand10/15/2019
    13:48
  49. 57.
    Looking After Your Brand SERPs10/15/2019
    15:28
  50. 58.
    3 Common Misconceptions about E-A-T10/15/2019
    10:39
  51. 59.
    Findability and Discoverability10/15/2019
    14:26
  52. 60.
    Human Centered Data Driven Content10/15/2019
    15:47
  53. 61.
    Bing’s Crawling API and Solving Javascript10/15/2019
    14:34
  54. 62.
    SEO for the Health Industry and our Ageing Population10/14/2019
    15:04
  55. 63.
    The Ultimate Podcast Strategy10/14/2019
    17:30
  56. 64.
    Analysing the Web in Blocks, Chunks, Fraggles, Segments10/07/2019
    23:38
  57. 65.
    The Wider Lessons from Local SEO and Near Me Searches10/02/2019
    20:19
  58. 66.
    Google’s Reaction to the Link Tax09/28/2019
    13:21
  59. 67.
    Buying, Pimping and Monetising Websites09/25/2019
    26:16
  60. 68.
    Schema.org Structured Data – the future of the web09/17/2019
    22:34
  61. 69.
    Structured Data, Ontologies, Commonsense Knowledge Graphs – Round Table09/15/2019
    35:42
  62. 70.
    Selling on Amazon – a More Pessimistic View (than Dan)09/10/2019
    10:55
  63. 71.
    How Google is Using Machine Learning (SEO and SEA)09/07/2019
    14:36
  64. 72.
    Attention Deficit Disorder and PPC08/30/2019
    19:01
  65. 73.
    Reviews in SEO Today and Tomorrow08/27/2019
    25:08
  66. 74.
    Where is the War on New Hardware Technologies08/23/2019
    12:19
  67. 75.
    The Truth About Attribution (hint, use Machine Learning)08/20/2019
    13:07
  68. 76.
    Dancing With Google08/13/2019
    12:41
  69. 77.
    The 5 Steps of Podcasting08/11/2019
    18:11
  70. 78.
    Google Penalties Explained08/07/2019
    11:51
  71. 79.
    Google is the Enemy08/03/2019
    7:50
  72. 80.
    Beating the Competition with Competitive Analysis07/30/2019
    21:42
  73. 81.
    WordPress SEO and the new age of Gutenberg07/27/2019
    19:00
  74. 82.
    Crawl Budget and Speed07/23/2019
    17:25
  75. 83.
    Structured Data and Google07/19/2019
    8:31
  76. 84.
    A Day in the Life – Working at Google07/16/2019
    27:33
  77. 85.
    Featured Snippets are Cool07/12/2019
    23:28
  78. 86.
    Creating Content for the REAL Long Tail07/09/2019
    18:42
  79. 87.
    Content Creation for Voice07/06/2019
    17:45
  80. 88.
    Using Webinars for Marketing… specifically Influencer Marketing07/02/2019
    24:11
  81. 89.
    Grow Fast, Grow Global06/29/2019
    21:14
  82. 90.
    The Slow Death of Javascript SEO06/25/2019
    18:01
  83. 91.
    Philosophy in SEO (and a bit of automation)06/25/2019
    14:03
  84. 92.
    DIY Marketing and the Empowerment Age06/21/2019
    16:59
  85. 93.
    Alphabet, Amazon, Facebook, Apple, and Microsoft (GAFAM)06/18/2019
    17:35
  86. 94.
    AI and ML in Google06/14/2019
    19:11
  87. 95.
    Brand is the only ranking factor06/11/2019
    15:49
  88. 96.
    Google Bugbears and Gremlins06/07/2019
    23:59
  89. 97.
    How Bing Ranking Works06/04/2019
    18:06
  90. 98.
    Image Search Versus Voice Search05/30/2019
    18:30
  91. 99.
    User intent and brand mentions05/28/2019
    15:59
  92. 100.
    Evergreen Googlebot05/22/2019
    10:57
  93. 101.
    Context Clouds, Co-occurrence, Relatedness and BERT05/21/2019
    21:40
  94. 102.
    Amazon as a (rather good) Marketing Channel05/20/2019
    20:20
  95. 103.
    Big Changes in Local Search05/15/2019
    25:19
  96. 104.
    The Low down on International SEO05/14/2019
    20:34
  97. 105.
    The 14K Trick – Ultra optimising for Mobile First05/10/2019
    15:53
  98. 106.
    On and Offline Marketing Combined05/06/2019
    21:05
  99. 107.
    E-A-T – the how, the why and the what to do !05/04/2019
    21:31
  100. 108.
    How to thrive despite Imposter Syndrome05/04/2019
    23:04
  101. 109.
    SEO on the Edge05/02/2019
    20:27
  102. 110.
    The Semantic Web from 2000 to 2019, and Beyond04/30/2019
    22:28
  103. 111.
    Unexpected Tricks for Building Links04/27/2019
    17:47
  104. 112.
    Tactics for Organic Traffic Growth04/27/2019
    15:22
  105. 113.
    Link Building and Outreach04/25/2019
    12:48
  106. 114.
    SEO without traffic: the world of voice search, knowledge graph and brand04/23/2019
    15:27
  107. 115.
    Learning from our mistakes04/22/2019
    17:31
  108. 116.
    Making it Internationally04/21/2019
    22:07
  109. 117.
    The Google Cookbook – Making Content Easy to Digest04/20/2019
    15:22
  110. 118.
    Making Your Twitter Truly Social04/19/2019
    15:28
  111. 119.
    Chasing Quality over Quality Score04/18/2019
    22:15
  112. 120.
    Bad Promotion Kills your Content. It doesn’t need to.04/16/2019
    20:11
  113. 121.
    Creating a Killer Digital Strategy04/14/2019
    14:41
  114. 122.
    What do Fraggles Mean for Mobile-First Indexing?04/10/2019
    19:40
  115. 123.
    Google’s Business Model04/09/2019
    29:52
  116. 124.
    Build Your Personal Brand04/07/2019
    19:45
  117. 125.
    Smart Social Media Strategies04/02/2019
    20:05
  118. 126.
    Topic Clusters04/02/2019
    25:50
  119. 127.
    Patents and entities in search since 199903/30/2019
    21:13
  120. 128.
    Pagespeed, Sitespeed, Lighthouse and HTTP/203/27/2019
    27:31
  121. 129.
    Trust building without links03/26/2019
    38:05
  122. 130.
    Conversational and conversion copy03/19/2019
    20:01
  123. 131.
    The Challenges of Digital PR campaigns03/12/2019
    23:54
  124. 132.
    Measuring Reputation03/05/2019
    19:58
  125. 133.
    The Present and Future of Visual Search03/05/2019
    27:33
  126. 134.
    SEO and AEO in a world without websites02/26/2019
    21:51
  127. 135.
    Four Horsemen of the Apocalypse02/19/2019
    16:51
  128. 136.
    Where is WordPress with Google’s support?02/11/2019
    21:02
  129. 137.
    Focus on Amazon in AEO02/05/2019
    18:16
  130. 138.
    What do you do when SEO and CRO conflict?01/29/2019
    19:41
  131. 139.
    Search & Shopping – where are we going in ads?01/21/2019
    31:34
  132. 140.
    What does Baidu do (better than Google)?01/21/2019
    18:31
  133. 141.
    Are PWAs the future, or just a fad01/21/2019
    19:17

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