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Impact Pricing

By Mark Stiving, Ph.D. | Pricing Expert

The mission of the Impact Pricing Podcast is to help you improve your business through an understanding of pricing and value. Executives and entrepreneurs will find this especially helpful in many aspects of your company. Sales leaders will learn what value really is and how to capture more of it. Product managers will learn how to create value. Marketers will learn how to talk about value. Pricing is about creating, communicating and capturing value.

  1. 1.
    Accelerate Your Subscription Business: Impact Pricing’s New Online Course10/14/2019
    7:49
  2. 2.
    Damon Burton – Building Brand Value and Reputation10/07/2019
    24:49
  3. 3.
    Vignesh Thiyagarajan – Becoming a Pricing Champion09/30/2019
    27:01
  4. 4.
    Valentin Radu – Why Your Website is Leaking Sales09/23/2019
    30:43
  5. 5.
    Samuel Saavedra – Why You Should Not be Afraid to Raise Your Prices09/16/2019
    23:12
  6. 6.
    Bill Wilson – Close More Deals by Arming Them with Interactive and Intelligent Pricing09/09/2019
    24:39
  7. 7.
    Jay Nathan – Customer Success as the New Growth Plan to Grow Faster09/02/2019
    26:15
  8. 8.
    Mark Stiving – What’s New with Impact Pricing:   Community and Courses08/26/2019
    11:34
  1. 9.
    Stacy Sifleet – How Does Data Analytics Impact Pricing Strategy?08/19/2019
    24:04
  2. 10.
    Kerri Salls – 3X Value Growth: Build Companies with Value08/12/2019
    23:41
  3. 11.
    Adrienne Gordon – Empowering You To Achieve Pricing Excellence08/05/2019
    23:54
  4. 12.
    Rhondalynn Korolak – businest®: Get The Answers You Need To Run Your Business Better, Grow Profitably And Boost Cash Flow 07/29/2019
    22:14
  5. 13.
    Blair Enns – Pricing Creativity Applied to Products07/22/2019
    36:36
  6. 14.
    Laura Fay – Why the Product Team Must Own Pricing07/15/2019
    30:58
  7. 15.
    Liz Heiman – Why Pricing Should Focus on Sales Processes 07/08/2019
    28:04
  8. 16.
    Ed Kless – Without the Conversation, There is No Value Pricing07/01/2019
    29:15
  9. 17.
    Reed Holden – Know Your Worth, Change the Selling Game 06/24/2019
    28:34
  10. 18.
    Chris Street – B2G Sales: How to Sell to Governments06/17/2019
    26:04
  11. 19.
    Alexander Shartsis: Artificial Intelligence for Pricing 06/10/2019
    31:24
  12. 20.
    Kyle Poyar: Mastering SaaS Pricing: How to Price and Package Your Service06/03/2019
    31:04
  13. 21.
    Chris Hopf – PricingWire: You are Worth the Price You Accept05/27/2019
    29:18
  14. 22.
    David Newman – Why Charge Premium Fees Before You Think You Are Ready 05/20/2019
    28:31
  15. 23.
    Coaching HAAS Alert05/13/2019
    38:30
  16. 24.
    Ryan Glushkoff – Why Subscriptions are the Future of B2B: Why & How to Take Advantage 05/06/2019
    28:40
  17. 25.
    Mark Boundy – Value Selling: How to Sell Value Rather than Price04/29/2019
    26:44
  18. 26.
    Ron Giuntini – Aftermarket Solutions Expert04/22/2019
    27:56
  19. 27.
    Impacting the Future of Pricing and Subscription04/15/2019
    10:48
  20. 28.
    Jason Carley – Price and Value Communication- Convince Subscription Customers to Pay More 04/08/2019
    25:06
  21. 29.
    Darren LaCroix – How a Smart Subscription Pricing Strategy Improves Retention (And Eliminates Upsell Friction)04/01/2019
    37:52
  22. 30.
    Mark S A Smith – Subscription Model: the Future of your Business03/25/2019
    32:25
  23. 31.
    Natalie Louie – Product Marketing and Pricing Expert03/18/2019
    30:24
  24. 32.
    Peter Zotto : SaaS Pricing Expert03/11/2019
    27:18
  25. 33.
    Jim Geisman – Subscription Pricing Expert03/04/2019
    24:42
  26. 34.
    Maree McMinn – The Pricing Rebel02/25/2019
    23:33
  27. 35.
    Scott Francis – Strategic Pricing Solutions02/18/2019
    22:02
  28. 36.
    Michael Hurwich – The Joy of Pricing02/11/2019
    16:39
  29. 37.
    Mike Wilkinson – The Seven Challenges of Value02/04/2019
    23:06
  30. 38.
    Mark Stiving – Impact Pricing: Will I or Which one01/31/2019
    26:53
  31. 39.
    Kirk Bowman – Art of Value 01/28/2019
    20:52
  32. 40.
    Welcome to Impact Pricing Podcast01/13/2019
    1:52

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