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The Business of Content

By Simon Owens

The podcast about how publishers create, distribute, and monetize digital content.

  1. 1.
    This B2B media company covers a $7.5 trillion industry and is profitable03/24/2019
    33:52
  2. 2.
    Inside The New York Times's video strategy03/16/2019
    24:26
  3. 3.
    Why Advance Publications launched a tech incubator to build new products03/02/2019
    36:22
  4. 4.
    Inside MoveOn's video strategy02/23/2019
    25:41
  5. 5.
    How Pop-Up Magazine grew into a nationwide events series02/06/2019
    45:50
  6. 6.
    Inside The Atlantic's in-house creative agency01/21/2019
    32:06
  7. 7.
    This blogger generated $80,000 last year selling online courses01/13/2019
    29:40
  8. 8.
    Should publishers be allowed to collectively bargain with Facebook and Google?01/06/2019
    28:51
  1. 9.
    Can this betting app replace the Nate Silvers of the world?12/13/2018
    31:31
  2. 10.
    A new study on why we pay for online news12/05/2018
    27:39
  3. 11.
    He sold his blog network to AOL for $25 million. And that was just the beginning11/27/2018
    1:01:54
  4. 12.
    This editorial newsletter platform has 25,000 paying subscribers11/20/2018
    29:36
  5. 13.
    This nutritionist generated 35 million downloads of her podcast. Here's how she did it11/14/2018
    32:27
  6. 14.
    Most people don't click on social media links. Here's why that's bad11/05/2018
    30:00
  7. 15.
    How The Hustle reached 1 million email subscribers10/24/2018
    35:27
  8. 16.
    How Slate built a live events business around its most popular podcasts10/17/2018
    33:02
  9. 17.
    This webcomic artist has 1 million fans on Facebook. Here's how he got them10/10/2018
    24:08
  10. 18.
    Why Quartz launched a newsletter that dives into obscure trivia09/27/2018
    32:37
  11. 19.
    Inside the social media strategy for The Financial Times09/20/2018
    30:25
  12. 20.
    He pioneered early online advertising. Now he’s doing the same for AR09/12/2018
    33:23
  13. 21.
    This Boston business publication charges subscribers $695 a year and is sustainable08/22/2018
    34:27
  14. 22.
    It started as a one-man personal finance blog. Now it generates millions in revenue.08/12/2018
    28:32
  15. 23.
    How unemployed college students launched a thriving tech news site07/30/2018
    37:24
  16. 24.
    How Facebook’s Newsfeed changes are affecting European publishers07/22/2018
    29:23
  17. 25.
    Why Fortune 100 companies are launching their own podcasts07/12/2018
    31:14
  18. 26.
    How an obsession with right wing media spawned a booming newsletter06/19/2018
    32:50
  19. 27.
    How this web designer became the Nate Silver of healthcare reporting06/12/2018
    43:50
  20. 28.
    This guy built a $1 million business on top of the Gmail API05/28/2018
    33:18
  21. 29.
    How publishers monetize their newsletters with paid subscriptions05/21/2018
    27:52
  22. 30.
    How artists illegally pay their way onto Spotify's playlists05/07/2018
    30:26
  23. 31.
    Influencer marketing has a huge fraud problem05/01/2018
    33:45
  24. 32.
    How Think Progress generated $500,000 in donations after Trump was elected04/23/2018
    39:23
  25. 33.
    Remembering the blogosphere before the rise of Facebook and Twitter04/17/2018
    1:09:31
  26. 34.
    What’s behind the explosion in fiction podcasts?04/10/2018
    31:18
  27. 35.
    Why podcast apps are developing their own original content04/02/2018
    31:53
  28. 36.
    Should famous music and Hollywood artists have their own media outlet?03/27/2018
    30:12
  29. 37.
    How the iTunes podcast rankings work03/19/2018
    36:52
  30. 38.
    Meet the guy who wants to slow down the internet03/07/2018
    40:40
  31. 39.
    Inside Macmillan’s 2018 podcast strategy02/26/2018
    20:39
  32. 40.
    While Facebook stumbles, Twitter’s making a comeback02/19/2018
    26:22
  33. 41.
    This former lawyer launched a thriving local news network in New Jersey02/14/2018
    35:54
  34. 42.
    Want to create your own Wikipedia page? Call this guy02/06/2018
    44:14
  35. 43.
    What it takes to run a podcast consulting company01/31/2018
    32:13
  36. 44.
    What kind of content should you put behind your paywall?01/23/2018
    18:45

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