Each episode is a real catchup call between 2 friends and ex-co-founders Marshall Haas and Jon Wheatley. In 2013 Marshall and Jon started a company together called Need/Want. Need/Want is a studio that created and launched a bunch of different e-commerce brands and startups. Marshall and Jon are no longer working together directly, but Marshall is an investor in Jon's new startup, and Jon still has ownership in Need/Want. Each bi-weekly episode serves as a real catchup call. Marshall and Jon discuss things that have happened in the previous 2 weeks and swap notes.