The Human Element
Exploring how insight and humanity impact modern marketing to build stronger brands.
In this special edition of the pod, we sit down with Mike Law, newly appointed Carat US CEO about his career journey, inspiration and early priorities for Carat US.
26 min 52 sec
John Buzzell, Lead Enterprise BD at Unreal Engine, Epic Games and Michael Liu, VP Director, Innovation & Strategy at Carat US join us to discuss all things digital humans, from a limitless creator culture to implications for society, brands and the advertising industry.
53 min 34 sec
In honor of Pride Month this June, we have a very special edition of the pod featuring some of the amazing people within the dentsu LGBTQIA+ community, to not only celebrate Pride but to reflect on the opportunities and challenges within our industry.
1 hr 4 min
Mike Law, President; Cara Lewis, EVP Head of US Investment; and Dave Sederbaum EVP, Head of Video Investment, at Amplifi US part of dentsu, join us to share how brands should be leaning into this year’s Upfronts, DE&I within the TV landscape and some bold predictions for the future of the marketplace.
29 min 50 sec
We’re joined by Bethanie Blanchard, Strategy Lead, and Annika Barrett, Strategy Director, at Carat Australia to take us through the team’s recent review of the beauty category, from the most drastic shifts in consumer behavior to tech acceleration and cultural reckoning.
45 min 35 sec
Gaurav Shirole, Director Ad Measurement at Roku, and Brad Stockton, VP National Video Innovation at Amplifi, part of dentsu US, join us to share insight around March Madness, the shifts in consumer consumption and what it means for brands reaching today’s active sports viewers.
32 min 44 sec
Joe Anthony, Chief Hero at Hero Collective; Alexis Tirado, Head of Multicultural Branded at Buzzfeed; and Haley Paas, CSO at Carat US join us to discuss the role of community and what it takes for brands to make the long-term in roads to authentically connect in culture.
49 min 7 sec
In this episode of The Human Element our CMO and dedicated, unwavering and irreplicable podcast host, Robert Schwartz, shares his favorite episodes and podcast memories from the past two years with producer, Jason, and co-host, Chelsea.
30 min 51 sec
To celebrate International Women’s Day, we have a special edition of the pod featuring some of the many amazing women across Carat and dentsu. They share their views on the opportunities and challenges of being a woman in business today, and what they #ChooseToChallenge.
39 min 43 sec
For the 100th episode of The Human Element we revisit the single most important issue we have covered over the past two years: diversity, equity, and inclusion in marketing. Christena Pyle, Chief Equity Officer for Dentsu Americas, joins us to talk about the progress and remaining challenges for marketers and agencies alike.
39 min 54 sec
Alex Heath, Reporter at The Information, joins us again for a scan across the big tech landscape including Facebook and Apple’s burgeoning feud, Clubhouse hype vs. reality and so much more.
39 min 19 sec
Michael Liu, VP, Director of Innovation & Mobile at Carat and Sarah Stringer, EVP Head of US Media Partnerships at dentsu discuss the impact of virtual CES & the topics that owned the “show floor.”
33 min 53 sec
Your Human Element hosts and producer are back with their third annual “Christmas Fish,” year-end podcast reflecting on the wonderful guests who have joined us and (of course) some holiday memories along the way.
32 min 26 sec
We are joined by Danni Wright, National Head of Strategy & Connections Planning at Carat Australia; Dan Calladine, Head of Media Futures at Carat Global; and James Allen, SVP Head of Strategy at Carat US to review our marketing and media trends and predictions for 2021.
39 min 31 sec
We sit down with Nate Shurilla, Global Director of Commerce & Voice at iProspect and based in our Tokyo offices, to discuss the impacts of the pandemic on commerce, how brands should be building trust and authenticity, and the growing influence of voice on marketing.
31 min 28 sec
This week we took some time to speak with a few of our Carat US team members to share what they are most thankful for in this challenging year and are most looking forward to this Thanksgiving.
10 min 50 sec
In this very special episode of the pod, Fiona Lloyd, Managing Director and Global Client President, and Sean Healy, Global CSO at Carat join us to talk about the launch of Carat’s most significant research study ever, identifying the most emotionally intelligent brands for 2020.
40 min 30 sec
This week The Human Element hosts Robert Schwartz, Global CMO, and Chelsea Radovanovic, Director of Marketing, and Producer Jason Oberholtzer attempt to make a few predictions about one of the most historic US elections. While the predictions across the presidential, senate, house and select ballot initiatives are serious - the tone of our little crew is not.
26 min 34 sec
We invited a new perspective into the pod this week as Donna Halper, Boston-Based Historian, Radio Consultant and an Associate Professor of Communications joined us to discuss the evolution of radio, this political moment for her communications students, media ethics, and the moment that helped define her career: discovering the band Rush.
27 min 55 sec
Dylan Collins, CEO at SuperAwesome, joins us again for a discussion of recent developments in kids digital media and privacy, the implications for advertisers and social platforms alike, and the recent news that SuperAwesome is joining the Epic Games family.
43 min 48 sec
In this special edition we gathered Stef Michalak, Creator and Producer of The Michalaks YouTube channel, Denia Souli-Vounisiou, Client Account Director at Carat UK; and Amy Bryant-Jeffries, Partnerships Director at Gleamfutures. They joined us to discuss our recent proprietary report about unlocking growth through influencer marketing and digital-first talent.
44 min 35 sec
This week Erin Schmidt, Chief Strategy and Client Service Officer at Branded Entertainment Network, joins us to share her perspective on the biggest shifts in content development and distribution, building trust with consumers through human insight, and how her mom led her into the marketing business.
31 min 1 sec
In this episode Mike Law, US President at Amplifi; Martha Matthews, SVP Group Director Local at Carat, and Eric Bryant, VP Director of Local Media Activation at 360i join us to discuss the implications of the upcoming US election on brands, from inventory and pricing to market pressures, all based on our weekly, proprietary 2020 political briefings.
39 min 26 sec
Melissa Hobley, CMO at OkCupid, joins us to discuss the business of love. From shifts in the online dating landscape to leveraging human insight to build genuine experiences and connections, Melissa shares her perspective on all elements of marketing.
Dan Calladine, Global Head of Media Futures and Haley Paas, EVP, Head of US Strategy and Insights at Carat sit down with us to revisit some of the media trends and predictions we initially had for 2020. (Hint: a few things have changed since January).
30 min 9 sec
JiYoung Kim, Chief Digital Officer at Carat USA, sits down with us for a chat on all things digital. From marketer’s biggest concerns of the moment, balancing performance and brand strategies, and how to handle advertising during the upcoming election.
33 min 39 sec
Alex Heath, Reporter at The Information who covers all things Facebook and its competitors, joins us for a special edition of the pod as we talk about Facebook’s past few months, how employees have texted internally, where they go next, and what on the earth the government may have in mind for them. (Oh, plus a TikTok update!)
37 min 35 sec
Xavier Jernigan, Head of Cultural Partnerships at Spotify and host of the podcast, The Window, joins us to share an insider look at podcasting, his approach to servant leadership, and advice for CMOs in an era of social unrest.
43 min 54 sec
Alex Lieberman, Founder & CEO at Morning Brew, joins us for a special episode of The Human Element to discuss the responsibilities of a new media company, supporting journalism, the real challenges of boycotts - and leading a company through it all.
46 min 31 sec
Samir Sheth, Head of Content at Morning Brew, joins us to continue our discussion on race and equality in marketing and media. We talk about social media boycotts and the role of media companies to better serve underrepresented communities.
39 min 12 sec
It's been a very, very heavy few months, so we decided we could all use a lighter hearted episode. So, our Human Element hosts and producer sat down to do just that - and this is what happened...
35 min 34 sec
Nandi Welch, Head of Business Strategy at Rupture Studio and Ed Cotton, Creative Strategist and Consultant and former CSO at BSSP, join us to continue our discussion of race and equality within the marketing industry.
31 min 8 sec
In this episode Elekia Akhuetie, Media Account Director at Gyro UK, and Venya Wijegoonewardene, Strategy Partner at Carat UK, both co-founders of the REPRESENT diversity network within Dentsu UK, join us to continue our discussion of race and equality we must have across the industry.
30 min 12 sec
In this episode Chantl Martin, Senior Associate of Analytics at Merkle, and John Santiago, CEO at M8, both leaders in our multicultural group across Dentsu join us to begin a conversation that we must have all across this industry.
33 min 18 sec
In this episode, we are joined by Josh Sternberg, formerly of Adweek & Washington Post and founder of The Media Nut newsletter, to discuss the current state of the media business, the real obligations of brand purpose, and CMO's new realities.
37 min 32 sec
Catalina Salazar, Chief Operating Officer at iProspect Colombia joins us to share the latest developments on marketing amidst the pandemic from Latin America.
32 min 11 sec
Julie Arbit, Global SVP of Insight at Vice Media joins us to discuss their recent COVID research highlighting the hopes and fears of younger generations during this crisis and beyond.
31 min 37 sec
Christi Olson, Head of Evangelism for Search and Advertising at Microsoft and Jeremy Hull, SVP Innovation at iProspect join us to discuss their recent research on the empowered consumer and the intersection of brand privacy, trust and truth.
36 min 35 sec
We are joined by Dan Calladine, Global Head of Media Futures; Cristina Moyano, Madrid CSO; and Graham Deneys, South Africa Group Strategy Director at Carat to discuss the latest trends in consumer behavior that are emerging from the global quarantine.
40 min 8 sec
In our next episode of The Virus mini-series, we invited Sean Healy, Global CSO, and Lucy Barbor, Global Strategy Partner at Carat to join us and discuss what the post-pandemic consumer mindset might look like, how brands can best be prepared for moving out of quarantine, and how the nature of leadership is changing.
36 min 3 sec
Dylan Collins, CEO of SuperAwesome joins us for our mini-series on the impact of COVID-19 on marketing and media to discuss how the pandemic is changing how kids are connecting with brands and each other.
28 min 56 sec
In this episode of our series on the impact of COVID-19 on the marketing and media industry, Ryan Duffy, Emerging Tech Writer at Morning Brew joins us to discuss his recent COVID Traffic Report highlighting how much we are changing our behavior online, and off.
33 min 29 sec
In this episode of our mini-series about the impact of COVID-19 on the marketing and media industry, Mike Law – President at Amplifi, US - joins us to share how clients and partners are managing media investment during the crisis.
30 min 11 sec
Welcome back to Carat’s mini-series on the impact of COVID-19 across marketing, advertising and media. This week Richard Frampton, Head of Strategy & Solutions, DAN Media China joins us to share how clients and consumers have handled the crisis in that market.
30 min 22 sec
In this episode of our mini-series around the impact of COVID-19 on the marketing and media industry, Jason Schulweis - Head of Brand Partnerships and Integrated Marketing at Morning Brew joins us.
27 min 44 sec
Welcome back to Carat’s mini-series about the impact of COVID-19 on the marketing and media industry. In this episode Marla Kaplowitz, President and CEO of the 4A’s joins us to share her thoughts.
31 min 14 sec
In the following weeks, we will be doing a series of episodes around the impact of COVID-19 on the marketing and media industry. In this episode Dan Calladine, Head of Media Futures at Carat Global joins us.
28 min 52 sec
To celebrate International Women’s Day, we have a special edition of the pod featuring some of the many amazing women of Carat USA. They share their views on the opportunities and challenges of being a woman in business today.
30 min 33 sec
We had a chance to sit down with Joseph Alminawi, better known as Swiftor, Twitch Streamer and YouTuber, to talk about the life of a creator, the importance of his community, and how to balance authenticity and sponsorship.
37 min 39 sec
In this episode Donna Dei-Baning, Associate Director of Insights and Joey Medici, Associate Director of Strategy at Carat US join us to discuss Carat’s proprietary research on the world of creator culture and how brands can safely engage and leverage creators.
40 min 53 sec