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Hot Copy

By Belinda Weaver & Kate Toon

In each Hot Copy episode, Belinda Weaver and Kate Toon share the secrets of successful copywriters including copywriting tips, shortcuts, writing resources, interviews with other successful copywriters (yes, their secrets too!). And a few laughs, snorts, and giggles along the way. All focused on helping you become a better copywriter.

  1. 1.
    End of Series 1! Series 2 coming in 2021.09/23/2020
    29:16
  2. 2.
    Regional Copywriting: Marketing to a Rural Audience with Sarah Walkerden08/27/2020
    19:27
  3. 3.
    Crinkly Copywriting: Can you still write great copy when you're 60+? with Mary Cameron08/13/2020
    28:53
  4. 4.
    Creating content that connects for SaaS businesses with Kat Ambrose07/16/2020
    27:08
  5. 5.
    The secret to authority-boosting podcast pitches with Mai-Kee Tsang07/02/2020
    1:07:27
  6. 6.
    The Ultimate Guide to Magazine Pitching with Rachel Smith06/18/2020
    40:25
  7. 7.
    Why You Need a Personal Brand (and How to Create it) with Mike Kim06/04/2020
    1:02:51
  8. 8.
    Human Centred Branding with Anita Siek05/21/2020
    42:38
  1. 9.
    Copywriting for the arts with Ali Strachan05/07/2020
    19:52
  2. 10.
    Copywriting and COVID1904/22/2020
    49:47
  3. 11.
    Demystifying Tender Writing with Estelle Fallon04/09/2020
    53:37
  4. 12.
    Medical copywriting unpacked with Nerissa Bentley03/11/2020
    28:08
  5. 13.
    Copy Collaboration: How to make it work02/20/2020
    37:24
  6. 14.
    Sending cold emails with Laura Lopuch02/06/2020
    43:41
  7. 15.
    SEO copywriting: How to package it, sell it, and do a great job01/15/2020
    51:50
  8. 16.
    Christmas tips and the secret to an explosive 202012/19/2019
    42:16
  9. 17.
    The Art of Direct Response Copy with Glenn Fisher11/14/2019
    40:50
  10. 18.
    Ghostwriting with Cindy Childress10/24/2019
    40:46
  11. 19.
    10 Biggest Lessons I’ve learned as a Freelancer with Steve Folland10/03/2019
    44:56
  12. 20.
    The Hot Copy news you NEED to know09/12/2019
    45:55
  13. 21.
    Making money writing ebooks - Steve Slaunwhite07/18/2019
    44:27
  14. 22.
    Nailing Instagram with Ami Williamson06/20/2019
    32:33
  15. 23.
    The unexpected problem with copywriting success06/06/2019
    36:52
  16. 24.
    How to work with agencies with Kate Merryweather05/02/2019
    48:52
  17. 25.
    Is copywriting making you a bad parent?04/18/2019
    45:20
  18. 26.
    TCC IRL NYC: Super tips from the experts04/04/2019
    14:58
  19. 27.
    Sweary Copy: Smart tactic or too try hard?03/21/2019
    30:41
  20. 28.
    From copywriting to copyking: How Rob Marsh mastered the art of copywriting03/07/2019
    45:19
  21. 29.
    Different type of copywriting clients (and how to manage them)02/21/2019
    59:09
  22. 30.
    Psychology based copywriting tips: Cath Fowler02/07/2019
    44:04
  23. 31.
    Writing long form FB ads (that convert like crazy): Justin Blackman01/31/2019
    52:27
  24. 32.
    Time saving tips for busy copywriters: Kate Christie01/17/2019
    43:02
  25. 33.
    From teacher to copywriter: Chris Cooper01/03/2019
    47:46
  26. 34.
    Surviving Christmas + Q&A12/20/2018
    49:24
  27. 35.
    The science of conversational copywriting with Nick Usborne12/06/2018
    47:08
  28. 36.
    Why are some copywriters so expensive11/22/2018
    32:54
  29. 37.
    Is your copywriting business a sock in a box?11/07/2018
    25:41
  30. 38.
    Expert email marketing: Sarah Anderson10/25/2018
    48:39
  31. 39.
    How to take your copywriting global10/10/2018
    29:26
  32. 40.
    What is a copy deck anyway?09/27/2018
    35:54
  33. 41.
    10 tips on Writing Better with Amanda VanElderen09/13/2018
    25:45
  34. 42.
    Perfect proofreading for error free copywriting08/30/2018
    26:01
  35. 43.
    10 easy marketing wins for Copywriters08/16/2018
    39:21
  36. 44.
    How copywriters can use social media to build their personal brand08/02/2018
    46:37
  37. 45.
    Writing copy for SAAS businesses, with Kaleigh Moore07/19/2018
    34:50
  38. 46.
    What keeps copywriters awake at night (and some simple solutions) with Robert Gerrish06/14/2018
    44:33
  39. 47.
    Revisions and approvals - step by step process (part 2)05/30/2018
    37:57
  40. 48.
    Beat the blank page! Our copywriting process from blank page to first draft05/17/2018
    31:16
  41. 49.
    Hot Copy Q&A05/03/2018
    31:28
  42. 50.
    Writing conversational copy with Vikki Ross04/18/2018
    40:27
  43. 51.
    Micro copy: How to make a big impact with small copy04/05/2018
    26:09
  44. 52.
    The secret to writing profitable Google AdWords03/22/2018
    33:52
  45. 53.
    Leaving your day job to become a copywriter03/08/2018
    34:30
  46. 54.
    How virtual Assistants can help your copywriting business02/22/2018
    53:47
  47. 55.
    Copywriting in sickness and in health02/08/2018
    32:24
  48. 56.
    [FLASHBACK]: Darren Rowse: From blogger to entrepreneur01/25/2018
    27:38
  49. 57.
    Charities and NFPs: Copywriting tips from Andrea Rowe01/11/2018
    42:48
  50. 58.
    How to be a happy and motivated copywriter12/14/2017
    35:22
  51. 59.
    Copywriting formulas: Smart copywriting? Or cheating?11/30/2017
    16:02
  52. 60.
    Writing Clickable Facebook ads11/16/2017
    41:28
  53. 61.
    Uniqueness: How to find a superpower in any business11/02/2017
    21:42
  54. 62.
    Copywriting questions continued10/19/2017
    33:15
  55. 63.
    Pamela Wilson on accidental copywriting and profitable content marketing10/05/2017
    37:00
  56. 64.
    Time management tricks to boost your profit09/21/2017
    34:51
  57. 65.
    Top 11 copywriter questions (and the answers you’ve been waiting for)09/07/2017
    41:25
  58. 66.
    [FLASHBACK] (Re)Discover the secret life of your Hot Copy hosts08/24/2017
    18:59
  59. 67.
    The secret life of an American copywriter08/09/2017
    44:10
  60. 68.
    10 elements every copywriting website must have07/26/2017
    36:45
  61. 69.
    [FLASHBACK] New copywriter's guide to blogging07/13/2017
    33:50
  62. 70.
    Writing calls to action (that customers cannot resist)06/29/2017
    28:09
  63. 71.
    What we learned at the CopyCon Copywriting Conference06/14/2017
    39:27
  64. 72.
    Dealing with rejection: How to turn that frown upside down05/31/2017
    34:39
  65. 73.
    Eleanor Goold: Personal branding: how much you should you bring to your brand?05/17/2017
    46:24
  66. 74.
    Expert tips on writing email subject lines that get opened, fast!05/03/2017
    28:33
  67. 75.
    Publishing a business book: A how to guide.04/19/2017
    35:27
  68. 76.
    Joanna Wiebe: The power of conversion copywriting04/05/2017
    48:17
  69. 77.
    Juggling copywriting and family (without going insane)03/23/2017
    41:04
  70. 78.
    Kylie Saunder: My Copywriting Story03/09/2017
    36:25
  71. 79.
    Freelancer job sites: the good, the bad and the ugly02/23/2017
    30:34
  72. 80.
    Sean D'Souza: The importance of stories in copywriting02/09/2017
    45:46
  73. 81.
    Rebekah Lambert: How to survive as a freelancer01/25/2017
    42:10
  74. 82.
    Copywriter Resolutions: Why will this year be different?01/11/2017
    29:39
  75. 83.
    Copywriting and design: Tips and ideas from Cathy Topping12/15/2016
    38:05
  76. 84.
    Our favourite creative and business podcasts12/01/2016
    50:11
  77. 85.
    Your HOT copywriting questions answered!11/16/2016
    38:58
  78. 86.
    Copywriting subcontracting - A ‘how to’ guide (Business)11/03/2016
    44:28
  79. 87.
    FLASHBACK: How to find copywriting clients10/20/2016
    17:34
  80. 88.
    6 essential ways to market your copywriting business - Part 210/06/2016
    36:22
  81. 89.
    6 Essential Ways to Market your Copywriting Business - Part 109/22/2016
    43:05
  82. 90.
    [FLASHBACK] Copywriting fees – What to charge?09/07/2016
    49:11
  83. 91.
    How to write non cheesy sales copy08/24/2016
    43:31
  84. 92.
    Different type of copywriting clients (and how to manage them)08/10/2016
    1:00:47
  85. 93.
    A copywriter’s guide to accounting and finances07/27/2016
    45:31
  86. 94.
    Why copy formatting is SO important07/13/2016
    53:35
  87. 95.
    Firing a copywriting client06/30/2016
    30:35
  88. 96.
    What to do when your copywriting client goes A.W.O.L.06/15/2016
    31:06
  89. 97.
    New copywriter's guide to blogging06/01/2016
    33:15
  90. 98.
    What we wish we knew when we started out as copywriters05/18/2016
    27:44
  91. 99.
    Interview with UK copywriter, Amy Harrison05/04/2016
    51:18
  92. 100.
    How to build your copywriting confidence04/21/2016
    44:15
  93. 101.
    Interview with medical copywriter, Ryan Wallman04/06/2016
    34:40
  94. 102.
    The how-to of powerful copywriting testimonials03/23/2016
    37:59
  95. 103.
    How to build trust with your copy03/09/2016
    33:13
  96. 104.
    Interview with copyright expert, Jacqui Pryor02/24/2016
    30:51
  97. 105.
    Why your sign off process is SO important02/10/2016
    32:32
  98. 106.
    Copywriting fees – What to charge?01/27/2016
    49:25
  99. 107.
    Interview with Valerie Khoo01/13/2016
    18:37
  100. 108.
    Setting copywriting goals for 201612/30/2015
    14:56
  101. 109.
    Copywriters' virtual Christmas party 201512/16/2015
    52:58
  102. 110.
    Creative writing versus copywriting12/02/2015
    17:55
  103. 111.
    Hot Copy answers YOUR questions11/18/2015
    24:35
  104. 112.
    Interview with UK copywriter Tom Albrighton11/04/2015
    43:28
  105. 113.
    Interview with writer Kelly Exeter10/21/2015
    42:27
  106. 114.
    Copywriting features, benefits and… Disadvantages?10/07/2015
    20:56
  107. 115.
    Are you too young (or too old) to be a copywriter?09/23/2015
    28:06
  108. 116.
    Interview with blogger Darren Rowse09/09/2015
    26:53
  109. 117.
    How to write the perfect video script08/26/2015
    45:04
  110. 118.
    Our 10 favourite copywriting apps and tools08/12/2015
    27:41
  111. 119.
    How to sign up copywriting clients (Business)07/29/2015
    33:13
  112. 120.
    How to nail copywriting tone of voice (Technique)07/15/2015
    24:29
  113. 121.
    Glenn Murray: How he became a copywriter (Interview)07/08/2015
    23:47
  114. 122.
    Discover the secret life of your Hot Copy hosts (Intro)07/01/2015
    18:48
  115. 123.
    How to find copywriting clients07/01/2015
    16:12
  116. 124.
    Copywriting swipe files (Technique)07/01/2015
    13:26

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