What2Know - a Marketing and Communications Podcast

By W2O Group

Our "What 2 Know" podcast explores best practices, innovation and latest trends with industry experts with an eye toward helping you, the listener, stay ahead in digital marketing and communications.

  1. 1.
    Ensuring Pancreatic Cancer Patients Can Thrive: Julie Fleshman, President & CEO, PanCAN
    23:12
  2. 2.
    Being a Change Driver: La Tonya Davis, Founder, Chief Hope Dealer & Podcast Host of The Breast Talk Ever
    29:58
  3. 3.
    Solving Complex Problems in Cancer Care: Dr. Omolola Salako, Oncologist & Founder of Oncopadi
    26:58
  4. 4.
    Creating a Healthier World Through Communications: Terri Sanders, SVP of Enterprise Marketing and Communication, HIMSS & Jim Weiss, Founder & CEO, Real Chemistry
    35:48
  5. 5.
    The Renaissance of Digital Health: Dr. Michael Blum, Chief Digital Transformation Officer, UCSF Health
    27:31
  6. 6.
    Bringing Real Chemistry to SXSW: Hugh Forrest, Chief Programming Officer, SXSW & Jim Weiss, CEO/Founder, Real Chemistry
    42:33
  7. 7.
    Storytelling & Transforming Healthcare Through Information & Technology: Karen Groppe, Senior Director of Strategic Communications, HIMSS
    28:44
  8. 8.
    Making the World a Healthier Place with AI and Data: Mary Claire Duch, President of W2O pure & Jonathan Woodring, EVP & GM of IPM.ai
    23:32
  1. 9.
    Making Choices to Stay Healthy: Jeff Dachis, Founder & CEO, One Drop
    28:35
  2. 10.
    Allowing People to Bring their Authentic Selves to Work: Marcia Windross, Head of DE&I, W2O
    22:18
  3. 11.
    Standing Up Sanitizing Stations & Meeting a Need: Kelsey Carroll, Founder of Stand Up Stations
    26:30
  4. 12.
    Preventing, Detecting & Treating Colon Cancer: Brooks Bell, Colonoscopy Enthusiast & Board Member of the Colorectal Cancer Alliance
    34:43
  5. 13.
    Distinguishing Digital from Data: Jon Iwata, Executive Fellow at Yale School of Management & Former IBM SVP & Chief Brand Officer
    38:01
  6. 14.
    Giving Gratitude & Pausing to Reflect: Aaron Strout, CMO of W2O & Host of What2Know
    23:03
  7. 15.
    Giving Up Screens One Day a Week to Get Back Connection: Tiffany Shlain, Emmy-nominated Filmmaker, Founder of The Webby Awards & Author
    40:09
  8. 16.
    Using Data to Help People Do More, Feel Better & Live Longer: Sara Hughes, SVP & Head of Biostatistics, GSK
    31:22
  9. 17.
    Health Citizenship & the 2020 Election: Jane Sarasohn-Kahn, Health Economist, Author & Advisor, THINK-Health and Health Populi Blog
    39:22
  10. 18.
    Investing in Women: Jesse Draper, Founder & General Partner, Halogen Ventures
    47:39
  11. 19.
    Changing Society by Playing Fair: Eve Rodsky, New York Times Best-Selling Author & Keynote Speaker
    36:58
  12. 20.
    Bridging the Gap Between Hollywood and Healthcare: Matt Lalin & Jared Weiss, Founders and Managing Partners of starpower
    42:16
  13. 21.
    Empowering Health Systems with Technology: Hemant Taneja, Founder of Commure, Managing Director of General Cataylst & Author
    29:50
  14. 22.
    Using Ideas Beyond Medicine to Impact Cancer: Daniella Koren, 2019 Innovation Prize Winner of the C3 Prize and CEO of Arches Technology
    25:19
  15. 23.
    Creating Agile Drug Development for Pandemics: Gareth Griffiths, Professor of Clinical Trials at University of Southampton & Saye Khoo, Professor of Pharmacology & Therapeutics at University of Liverpool
    30:08
  16. 24.
    Understanding a Value-Based Care Healthcare System: Guy D’Andrea, Founder & Managing Partner, Discern Health
    27:57
  17. 25.
    Creating a Playbook for Data Privacy: Dan Linton, Global Data Privacy Officer, W2O
    27:19
  18. 26.
    Start Where You Are, Use What You Have, Do What You Can: Amberly Lago, Motivational Speaker & Best-Selling Author
    30:27
  19. 27.
    Using Your Voice to Ignite Change: Mary Stutts, SVP of Corporate Relations, Sumitovant BioPharma & Founder of The Center for Excellence in Life
    38:47
  20. 28.
    A Salesman and a Farmer’s Son Walk into a Creative Agency: Frank Mazzola Co-Global Chief Creative Officer of 21GRAMS and Tom Richards, Co-Global Chief Creative Officer of 21GRAMS
    24:35
  21. 29.
    In Honor of Miles Hall: Taun Hall, Co-Founder of the Miles Hall Foundation
    24:02
  22. 30.
    Caring for Patients with Cultural Humility: Monica Gandhi, MD, MPH, San Francisco Co-Chair, AIDS Conference 2020
    29:38
  23. 31.
    Championing Health Equity for All: Cynthia Carey-Grant, Oakland Co-Chair, AIDS 2020 Conference
    32:49
  24. 32.
    Transforming the Lives of People Living with Neuromuscular Diseases: Lynn O'Connor Vos, President & CEO, Muscular Dystrophy Association
    38:42
  25. 33.
    Transforming an Organization Amid COVID-19: Jeff Davidson, Co-Founder & Co-CEO of Camp Gladiator
    27:18
  26. 34.
    Championing Cultural Competency in Healthcare: Eloiza Domingo, Executive Director and Global Head of Engagement, Diversity & Inclusion of Astellas Pharma US
    24:55
  27. 35.
    Understanding COVID-19: Dr. Sir Michael Jacobs, Infectious Diseases Physician & Clinical Director of Infection, Royal Free Hospital
    40:05
  28. 36.
    Battling COVID-19 from the Frontlines: Joseph Habboushe MD, Emergency Physician at NYU & CEO of MDCalc
    29:04
  29. 37.
    Embracing Change in Order to Grow: Bryan Specht, Group President of Transformation, Consumer Activation & Marketing at W2O
    37:41
  30. 38.
    Purposefully Scaling, Innovating & Increasing Accessibility to Proprietary Healthcare Data: Adam Cossman, Audun Utengen, and Seth Duncan of W2O
    27:01
  31. 39.
    Communicating Thoughtfully During COVID-19: Ellen Gerstein, Head of Content & Employee Advocacy at Pfizer and Wendy Carhart, Managing Director at W2O
    25:22
  32. 40.
    Taking Action Against the Coronavirus: Dilawar Syed, President & CEO, Lumiata
    29:48
  33. 41.
    Making Sense of the Coronavirus: Angela Rasmussen, PhD, Associate Research Scientist, Columbia University Mailman School of Public Health
    20:51
  34. 42.
    Swimming to Fight Cancer: Rob Butcher, President & CEO, Swim Across America
    30:54
  35. 43.
    Encouraging Clinical Trial Participation: Ken Getz, Deputy Director & Research Professor at Tufts Center for the Study of Drug Development
    27:29
  36. 44.
    Confronting Racial Bias and Disparities in Healthcare: Nikole Hannah-Jones, Investigative Reporter of The New York Times Magazine and Creator of The 1619 Project
    37:23
  37. 45.
    Investing in Medical Devices: Dennis McWilliams, Venture Partner of Santé Ventures & Managing Director of SparkMed Advisors
    30:38
  38. 46.
    Building Inclusive Workplaces for Women: Brooke Bullen, Group Director of W2O, Abby Hayes, Managing Director of W2O and Jennifer Shaugnessy, Managing Director of W2O
    36:22
  39. 47.
    Meet the Man Behind the Mic: Aaron Strout, Chief Marketing Officer of W2O and Host of What2Know
    1:04:41
  40. 48.
    Marching For Our Lives: Ariel Hobbs, Board Member of March For Our Lives, Lauren Hogg, Co-Founder of March For Our Lives & Delaney Tarr, Co-Founder of March For Our Lives
    32:10
  41. 49.
    Making Space for Diversity & Inclusion: Dr. Michael Lomax, President & CEO, United Negro College Fund
    25:34
  42. 50.
    Delivering an Actionable & Personalized Healthcare Experience: Carina Edwards, CEO, Quil Health
    21:24

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