Channel Mastery

By Kristin Carpenter

Channel Mastery, hosted by Kristin Carpenter and produced by Verde Brand Communications is designed to teach business owners how to excel across multiple platforms. Our mission is to see our listeners not only achieve the growth they want, but also to maintain their success and resiliency in our world’s constantly changing retail landscapes. If you’re a business owner, especially in the outdoor industry, looking for the best way to connect, serve, and sell to today’s consumers then this podcast is what you need. Subscribe today!

  1. 1.
    Dave Stover and Kevin Ahearn, Bureo
    42:52
  2. 2.
    Michel Gelobter, Cooler and Jon Dorn, Outside Inc.
    31:59
  3. 3.
    Holly Fraser, Managing Director, Outsider’s Network
    23:12
  4. 4.
    Russ Roca, Content Creator, Path Less Pedaled
    34:08
  5. 5.
    LifeHandle Inventor and Co-Founder, Joe Wold
    21:09
  6. 6.
    Stephen Regenold, VP of Strategy at Lola Digital Media
    26:46
  7. 7.
    Rob DeMartini, CEO of USA Cycling offers insight into the long-term strategy of the organization
    43:16
  8. 8.
    Gareth Richards bridging the gap between outdoor industry professionals, brands and specialty retailers
    46:31
  1. 9.
    Abby Mickey, Cycling Tips
    45:58
  2. 10.
    The Camber Outdoors Team and Kristin Carpenter discuss Tools to Meet the Moment
    36:55
  3. 11.
    Scott Buelter, Ascent 360 CEO on Consumer Trends for Specialty Retailers in 2021
    28:33
  4. 12.
    Live Feisty’s founder, Sara Gross, on the importance of knowing your target audience
    37:57
  5. 13.
    Robin Thurston, Outside
    45:12
  6. 14.
    Encore Episode, replay of Jennifer Kriske, Machines for Freedom
    47:54
  7. 15.
    Snowbound Festival, sustainability at trade shows and welcoming newcomers to winter sports with Brian Stephenson
    30:15
  8. 16.
    Jill Nazeer of Diamondback and Athlete Rach McBride on Inclusivity in the Outdoor and Cycling Industry
    33:08
  9. 17.
    Mastering your Multi-Channel Mix through Authentic Content, Insights into the Future of Consumer Shows and More with Scott Brady, Overland International
    26:45
  10. 18.
    Maria Boustead, Po Campo
    35:22
  11. 19.
    Kim Miller, SCARPA North America
    56:26
  12. 20.
    Scott Buelter, Ascent 360
    34:10
  13. 21.
    Andrew Osborn, Outdoor Research
    39:30
  14. 22.
    Michelle Duffy, Life Time
    47:24
  15. 23.
    Earl B. Hunter, Black Folks Camp Too
    1:00:28
  16. 24.
    Eric Porter, Diamondback
    29:06
  17. 25.
    Steve Matous, NICA
    35:09
  18. 26.
    Cassie Abel, Women Led Wednesday
    24:30
  19. 27.
    Ashley Korenblat, Outerbike and Your Friend in the Bike Business
    30:50
  20. 28.
    Nancy Guinn, Dog Krazy
    34:18
  21. 29.
    Aaron Foley, Director of the Black Media Initiative at the Newmark Graduate School of Journalism, CUNY
    25:18
  22. 30.
    2020 Holiday Summit, 3-part interview with David Howell, Ryan Riggs and Kelly Ramirez
    1:58:38
  23. 31.
    The Inside Line on the Launch & Experience of the Multi-Channel Marketing Academy, with Rick Saez of the Outdoor Biz podcast
    42:20
  24. 32.
    Andy Inman and Chris Young, Springs Wealth Group
    48:42
  25. 33.
    Roy Steves, Co-founder of StatBid
    42:59
  26. 34.
    Chris Steinkamp, Principal and founder, Baselayer Group
    32:33
  27. 35.
    Replay of Outdoor Retailer The Weekly Chat Webcast with Doug Schnitzpahn and Kristin Carpenter
    1:06:11
  28. 36.
    Ryan Eittreim, Sales Director of Consumer Products, Wintersteiger
    39:13
  29. 37.
    David Howell, Managing Partner and founder, Howell & Associates
    54:19
  30. 38.
    Matt Heitmann, Chief Marketing Officer at Pro’s Closet
    34:12
  31. 39.
    Kelly Ramirez, Founder and Chief Growth Officer, Prismatic
    42:43
  32. 40.
    Ryan Atkinson, SmartEtailing and Ben Barenholtz, Quivers
    1:28:15
  33. 41.
    Jennifer Tetrick, Decathlon
    33:58
  34. 42.
    Garrett Finney, CEO & founder of Taxa Outdoors
    46:56
  35. 43.
    Kristin Carpenter, Announcing the Launch of Multi-Channel Marketing Academy
    25:35
  36. 44.
    Jason Duncan, Outdoor Research Pivot to Produce, Source and Donate PPE, Follow up to OIA and SIA Webinar, Part III
    28:24
  37. 45.
    Lyndi Bell, Chaco & Alex Adema, DPS Skis Pivot to Produce, Source and Donate PPE, Follow up to OIA and SIA Webinar, Part II
    46:11
  38. 46.
    Sarah Wood and Amy Allison Pivot to Produce, Source and Donate PPE, Follow up to OIA and SIA Webinar, Part I
    39:14
  39. 47.
    Consumer Psychology Through the Coronavirus Crisis and Beyond, Part II
    30:32
  40. 48.
    Jayson O’Mahoney, Gravel Cyclist
    43:47
  41. 49.
    Kristin Carpenter, Consumer Psychology Through the Coronavirus Crisis and Beyond
    31:15
  42. 50.
    Steve Kennedy, Gearheads Outdoor Store
    49:55

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