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Swipe Up: A Podcast for Influencers

By Katherine McDermott

You’re listening to Swipe Up, an influencer's sneak peek into the PR world. Created by Katherine Saviola McDermott, a public relations and influencer marketing expert, every week, you can expect insider interviews with top bloggers, Instagramers and Youtubers. We'll dive into their strategies, stories, and struggles - so you can take their advice back to YOUR business. Katherine has landed clients in Forbes, BuzzFeed, and WSJ with client roster of a former US senator, multi-million dollar tech start ups, celebrities, and more. Most recently, working with some of the largest and most well known creators on YouTube and Instagram - and she’s brought that insider knowledge to bloggers over the last year and a half on her blog, Slightly Savvy.

  1. 1.
    030: How I Revamped My Business to Scale: Behind the Scenes03/19/2019
    32:08
  2. 2.
    029: Girl Talk on Influencer Assumptions + Less Glamorous Side of Creating Content with The Millennial Miss03/18/2019
    46:17
  3. 3.
    028: Better Morning Routines for Productivity with Alyssa Coleman03/11/2019
    53:39
  4. 4.
    027: Video Production + YouTube with Lucie Fink from Try Living with Lucie03/08/2019
    42:28
  5. 5.
    026: Organizing as an Influencer with Kate Waldo + Co02/21/2019
    42:40
  6. 6.
    025: Advice From A Roman Emperor on the Mindset of Running Influencer Business (Not Joking) // Mindset01/28/2019
    26:29
  7. 7.
    024: A Day in the Life: Working Full-Time in Silicon Valley Tech + Blogging on the Side w/ Becky Bush01/24/2019
    44:16
  8. 8.
    023: Systems for a Six-Figure Freelancer with Avani Miriyala01/16/2019
    46:32
  1. 9.
    022: Kat Gaskin on E-Commerce on Instagram + Content Planning // An Ultimate Instagram Episode01/14/2019
    57:08
  2. 10.
    021: 2019 Annual Goal Setting Series: Systems + Automations to Stay On Top of Your Goals (Part 3)12/14/2018
    40:28
  3. 11.
    020: 2019 Annual Goal Setting Series: The Goal Execution Episode - Building A Year Action Plan (Part 2)12/13/2018
    30:57
  4. 12.
    019: 2019 Annual Goal Setting Series: Vision Planning, Yearly Review - The Deep Work (Part 1)12/12/2018
    40:43
  5. 13.
    017: Hotels, Tourism, + Travel PR for Influencers with Casual Fridays11/27/2018
    46:28
  6. 14.
    016: What's Working on Instagram NOW in 2018: Instagram Strategies Tips That Maybe Aren't Boring11/12/2018
    25:29
  7. 15.
    CLIP: Micro-Influencer Marketing: What Businesses Need To Know11/07/2018
    3:09
  8. 16.
    015: Influencer Trends You Should Pay Attention to ft. THB Marketing House11/05/2018
    32:44
  9. 17.
    014: Want to Start A Podcast? This One's For You. Ft. Monica Woodham11/01/2018
    41:42
  10. 18.
    013: Can You Have A Long-Term Sustainable Career in Blogging? Ft. Carly The Prepster10/30/2018
    51:34
  11. 19.
    012: 3 Organization Tools to Streamline Your Influencer Business: Raw + Unscripted10/23/2018
    25:02
  12. 20.
    011: Behind the Scenes of Kopari Beauty: A Deep Dive on Influencers10/15/2018
    33:36
  13. 21.
    010: A Specific Instagram Aesthetic + Working with American Eagle, Brooks Brothers, + More Ft. Charles McBryde10/08/2018
    36:27
  14. 22.
    009: October Business PowerSheets Goals + Money Mindset Work10/01/2018
    28:14
  15. 23.
    008: Hanna Montazami on Curating A Personal Influencer Brand vs. A Business Brand + Launching A Clothing Line09/24/2018
    50:57
  16. 24.
    007: Video Brand Deals + Long-Term Partnerships with The Confused Millennial09/17/2018
    29:50
  17. 25.
    006: Dani Austin on YouTube Growth + Influencer Management09/10/2018
    58:04
  18. 26.
    005: My September Business Goals + August Recap: Restructuring + Revamping09/03/2018
    24:00
  19. 27.
    004: NYFW + Blogger Event Etiquette - Payton Sartain from Hustle + Halcyon08/27/2018
    40:35
  20. 28.
    003: How to Work with Brands on Instagram With An Ever-Changing Algorithm+ The Best Content for Instagram Stories with Chelsea Scott, The Millennial Miss08/20/2018
    50:20
  21. 29.
    002: Travel Blogging with Brands + Photography Process for a Killer Instagram with KCDoubleTake08/14/2018
    46:36
  22. 30.
    001: My Life in PR + How I Got Started With Influencers07/30/2018
    13:19

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