Marketer + Machine

By Emarsys

On Marketer + Machine, you will get an in-depth look at the creative, strategic, and innovative ways marketing leaders from around the world are not only acquiring but also retaining customers in today’s uber-competitive marketplace.

  1. 1.
    Benchmarketing Series: The DNA of a Successful Marketing Campaign
    7:52
  2. 2.
    Benchmarketing Series: Why Benchmarketing Requires a Strategic Dashboard & Dynamic Reporting
    12:01
  3. 3.
    Benchmarketing Series: Trailer
    7:26
  4. 4.
    Time to Value Series: Has Martech Adoption Gotten Out of Hand?
    12:33
  5. 5.
    Time to Value Series: How Does Data Drive Shorter TTV for E-Commerce and Retail?
    30:55
  6. 6.
    Time to Value Series: Why TTV Matters So Much
    13:39
  7. 7.
    Time to Value Series: Trailer
    8:57
  8. 8.
    AI Series: Using AI to Escape the Marketing Matrix
    20:48
  1. 9.
    AI Series: Using AI to Go from Reactive to Proactive Marketing - Use Cases & The Future
    22:59
  2. 10.
    AI Series: The State of AI Marketing for B2C E-commerce
    30:25
  3. 11.
    AI Series: [Trailer] Using AI for Proactive Marketing
    9:01
  4. 12.
    Personalization Series: Using Email as the Core of Your Personalized Marketing | Kath Pay
    32:02
  5. 13.
    Personalization Series: Uniting Data & Creative | Vivek Sharma
    26:04
  6. 14.
    Personalization Series: Smart Marketing is About Help Not Hype | Jay Baer
    30:56
  7. 15.
    Personalization Series: The Secrets to Personalizing Your Website Experience | Ben Mercer & Joshua Scotton
    26:02
  8. 16.
    Personalization Series Trailer
    1:58
  9. 17.
    Customer Success Series: How City Beach Drives 30% of Their Revenue from Automated Emails | Mike Doyle
    15:27
  10. 18.
    Customer Success Series: Using Technology to Put the Customer First | Alexandra Simion
    12:25
  11. 19.
    Customer Success Series: Using Customer Behavior Data for Personalization | Chelsea Mueller
    18:30
  12. 20.
    Customer Success Series Trailer
    2:06
  13. 21.
    Tech Stack Series: Account-Based Marketing & Mar-Tech | Kyle Lacy
    25:49
  14. 22.
    Tech Stack Series: How Technology Enables the Art of Marketing | Raj Choudhury
    20:04
  15. 23.
    Tech Stack Series: Keeping up with Marketing Trends, Tools, & Technologies | Jamie Turner
    24:29
  16. 24.
    Tech Stack Series: The Expanding MarTech Scene | Douglas Karr
    31:11
  17. 25.
    Welcome to the New Marketer + Machine: Tech Stack Series Trailer
    2:35
  18. 26.
    039: Lindsey Murray | Using Behavioral Data & Past Purchase Triggers to Create Real-Time Customer Experiences
    24:02
  19. 27.
    038: Phil Davis | Innovation in Email List Hygiene: Beyond Bulk Cleaning
    31:06
  20. 28.
    037: Brian Solis | Stop Working for Your Tech, & Make it Work for You
    24:09
  21. 29.
    036: Guy Hanson | Email is the Digital Glue — Use it to Drive Acquisition & Retention Post-GDPR
    31:11
  22. 30.
    035: Shane Lenton | How Cue Clothing Co. Offers a Truly Omnichannel CX
    24:30

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