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Journey to $100 Million

By Erik J. Olson & Kevin Daisey

Accelerate your entrepreneurial journey by learning from our mistakes instead of making them yourself. Join Erik J. Olson and Kevin Daisey, the founders of Array Digital, through their ups and downs and lessons learned as they grow their digital marketing agency to $100 million in revenue. In each daily episode they'll discuss what's working now, and what's not. They'll share entrepreneurial and marketing tips and tricks picked up while becoming a dominant player in the ever changing digital marketing industry.

  1. 1.
    Being an Amazon Flash Briefing Early Adopter01/02/2019
    3:52
  2. 2.
    Stop. Advertising. To. Everyone.01/08/2019
    2:47
  3. 3.
    Why You Should Do Things That DON'T sCale01/09/2019
    4:38
  4. 4.
    Knowing Your Value Proposition01/11/2019
    6:44
  5. 5.
    Why Alexa Is Worth Betting On01/15/2019
    4:22
  6. 6.
    Empowering Your Team01/16/2019
    3:42
  7. 7.
    The Best 2 Steps to Qualify a Lead01/18/2019
    5:56
  8. 8.
    Erik Goes to AlexaConf01/21/2019
    4:49
  1. 9.
    Networking with Gatekeepers01/22/2019
    5:16
  2. 10.
    The Secret Sauce for LinkedIn Prospecting01/23/2019
    4:25
  3. 11.
    Offer Multiple Plans01/24/2019
    5:36
  4. 12.
    The Pivot01/27/2019
    4:30
  5. 13.
    EXPANDING TO 7 DAYS A WEEK01/28/2019
    4:25
  6. 14.
    INTRODUCTION TO SURVEY BY VOICE01/29/2019
    3:14
  7. 15.
    Waking Up at 5 AM Changed My Life01/30/2019
    4:50
  8. 16.
    Trying to Track Traditional Advertising01/31/2019
    5:04
  9. 17.
    The Power of Personal Gifts02/01/2019
    3:57
  10. 18.
    First Operational Task - Make Contact02/02/2019
    3:11
  11. 19.
    How to Ensure We Do What We're Supposed to Do02/03/2019
    3:44
  12. 20.
    The Power of Speech to Text02/04/2019
    3:08
  13. 21.
    Mapping Out Cash Flow02/05/2019
    4:37
  14. 22.
    Why You Should Cyber-Stalk Your Prospects02/06/2019
    6:10
  15. 23.
    Our Contact Form Mistake02/07/2019
    4:00
  16. 24.
    I Want Your Feedback02/08/2019
    2:04
  17. 25.
    Contracts for Internal Projects02/09/2019
    3:54
  18. 26.
    Updates to our Core Values02/10/2019
    3:47
  19. 27.
    Company Lunch02/11/2019
    3:09
  20. 28.
    Digital Marketing Reviews02/12/2019
    3:15
  21. 29.
    Run 1,000 Miles with Full Public Accountability02/13/2019
    3:56
  22. 30.
    Podcasts Are a Gift02/14/2019
    3:37
  23. 31.
    How to Fire Bad Clients02/15/2019
    4:28
  24. 32.
    Client Reporting Tools: Why Video Is the Best Option02/16/2019
    4:06
  25. 33.
    The Best Thing You Can Do For Your Business02/17/2019
    2:29
  26. 34.
    How to Leverage LinkedIn for Business Growth02/18/2019
    4:16
  27. 35.
    If You Don't Ask, You Won't Receive02/19/2019
    2:32
  28. 36.
    Launching Retirement Plans for Our Employees02/20/2019
    3:59
  29. 37.
    How to Gain Speaking Opportunities 02/21/2019
    3:40
  30. 38.
    What I’ve Gained from the Entrepreneurs Organization02/22/2019
    4:27
  31. 39.
    Update to Array Digital02/23/2019
    4:07
  32. 40.
    Lead Quality: Verify and Score Leads with Lead Validation 02/24/2019
    3:41
  33. 41.
    When Array Got Focused02/25/2019
    3:58
  34. 42.
    The Magic of Hiring Interns02/26/2019
    3:48
  35. 43.
    How to Save Time and Avoid Unnecessary Meetings02/27/2019
    4:21
  36. 44.
    Why We Use our Byline On Ads like Billboards02/28/2019
    3:45
  37. 45.
    How Prospecting Can Greatly Benefit Your Company03/01/2019
    5:16
  38. 46.
    Why Expand to Orlando?03/02/2019
    4:01
  39. 47.
    The Key to Understanding Your Competition03/03/2019
    4:51
  40. 48.
    Defining Array Digital's Mission and Vision03/04/2019
    4:39
  41. 49.
    The Importance of an Employee Onboarding Process03/05/2019
    3:52
  42. 50.
    Why You Should Pick up the Phone to Get the Job Done03/06/2019
    3:29
  43. 51.
    Focus on Monthly Recurring Revenue03/07/2019
    4:26
  44. 52.
    Posting Promo Videos Before Your Events 03/08/2019
    2:01
  45. 53.
    How to Streamline Your Service-Based Business03/09/2019
    5:41
  46. 54.
    How to Leverage Meetup.com to Build Your Professional Network03/10/2019
    3:29
  47. 55.
    Why the Morning Meeting Is the Most Important Meeting of the Day03/11/2019
    4:08
  48. 56.
    The Benefit of Quarterly Business Reviews03/12/2019
    4:56
  49. 57.
    Videography: How to Start Using Video in Your Business03/13/2019
    3:14
  50. 58.
    The Benefit of In Person Meetings 03/14/2019
    3:38
  51. 59.
    Why Company Outings Are Important for Organizational Culture03/15/2019
    4:08
  52. 60.
    Increase Your Cash Flow with Net 703/16/2019
    2:46
  53. 61.
    Industry News: If You Aren't Consuming, You're Behind03/17/2019
    4:01
  54. 62.
    The $100 Million Dollar Mistake03/18/2019
    5:14
  55. 63.
    New Year's Resolution Update03/19/2019
    4:30
  56. 64.
    Streamlining Your Written Contract Process03/20/2019
    4:12
  57. 65.
    The Power of Weekly Management Lunch Meetings03/21/2019
    4:16
  58. 66.
    A Better Alternative to the “Just Checking In” Email03/22/2019
    4:25
  59. 67.
    How to Create a Social Media Marketing Strategy03/23/2019
    4:13
  60. 68.
    One On Ones for Engaged Employees03/24/2019
    4:41
  61. 69.
    How Is Our Podcast Doing?03/25/2019
    4:25
  62. 70.
    Screen Your Prospects for Fit in Quality 03/26/2019
    4:23
  63. 71.
    Disrupting The Thinking of a Prospect03/27/2019
    5:52
  64. 72.
    Expanding Your Network Outside of Your Industry03/28/2019
    4:21
  65. 73.
    Guidelines for Writing a Scope of Work03/30/2019
    4:28
  66. 74.
    How Much We Spend on Employee Meals04/01/2019
    4:00
  67. 75.
    Applying for Awards04/02/2019
    3:00
  68. 76.
    Documenting Your Process04/03/2019
    3:51
  69. 77.
    The Importance of Client Kickoff Meetings Part 104/04/2019
    4:22
  70. 78.
    Why LinkedIn Isn't Your Typical Social Media Platform04/05/2019
    4:12
  71. 79.
    Including Your Team in the Hiring Process04/06/2019
    5:18
  72. 80.
    The Powerful Effect of Speaking Engagements04/07/2019
    4:10
  73. 81.
    The Controversy Surrounding Voice Technology04/08/2019
    4:59
  74. 82.
    Expanding Workspace to Orlando04/09/2019
    4:20
  75. 83.
    Celebrating Wins Within Your Organization04/10/2019
    4:19
  76. 84.
    The Best Ways to Avoid Getting Steamrolled04/11/2019
    2:47
  77. 85.
    Keeping Flash Briefings to Under 4 Minutes04/12/2019
    2:53
  78. 86.
    Maximizing Your Time on Business Trips04/13/2019
    3:19
  79. 87.
    Understanding Your Crowd04/14/2019
    2:55
  80. 88.
    Urgency Within the Workplace04/15/2019
    3:17
  81. 89.
    Hiring a Sales Manager04/16/2019
    3:22
  82. 90.
    Why Following Up is Essential in Business04/17/2019
    3:57
  83. 91.
    How and When to Say Goodbye to a Client04/18/2019
    4:24
  84. 92.
    Why Having a Backlog Is Important04/19/2019
    2:24
  85. 93.
    Freshbooks vs. Quickbooks: Evaluating Different Business Services04/20/2019
    4:03
  86. 94.
    How Our Company Is Continually Expanding04/21/2019
    2:38
  87. 95.
    The Most Difficult Business Decision You'll Ever Make04/22/2019
    4:16
  88. 96.
    Dealing with Hate Mail04/23/2019
    3:54
  89. 97.
    How to Build and Expand Your Career and Network04/24/2019
    4:19
  90. 98.
    Don't Be Afraid to Ask for Help from Experts04/25/2019
    3:59
  91. 99.
    Ways to Optimize Your Hiring Strategy04/26/2019
    4:16
  92. 100.
    Understanding What's Going on in Your Industry04/27/2019
    4:40
  93. 101.
    Finding Opportunities in Unexpected Places04/28/2019
    4:52
  94. 102.
    Turning Down Work That's Not a Fit04/29/2019
    3:36
  95. 103.
    How to Partner with Other Associations 04/30/2019
    4:05
  96. 104.
    Guidelines for Company Lunch05/01/2019
    4:46
  97. 105.
    The Sacrifices of Being a CEO05/02/2019
    4:52
  98. 106.
    Understanding Your Monthly Recurring Revenue05/03/2019
    4:47
  99. 107.
    Knowing When and How to Ask for Business05/04/2019
    4:58
  100. 108.
    Introducing and Welcoming New Employees 05/05/2019
    4:59
  101. 109.
    The Importance of Tracking Your Deliverables: A Lesson Learned05/06/2019
    5:21
  102. 110.
    How Business Coaches Can Help Grow Your Organization05/07/2019
    4:30
  103. 111.
    Setting Expectations for Our Onboarding Process05/08/2019
    4:27
  104. 112.
    Thanks to The Entrepreneurs' Organization, I've Been to China!05/09/2019
    4:55
  105. 113.
    The Power of Key Performance Indicators 05/10/2019
    3:34
  106. 114.
    Sharing Positive and Negative Feedback with Your Team05/11/2019
    4:36
  107. 115.
    Identifying and Understanding Your Ideal Customer 05/12/2019
    3:43
  108. 116.
    How to Take Advantage of Unexpected Situations 05/13/2019
    5:29
  109. 117.
    The Importance of Client Kickoff Meetings Part 205/14/2019
    5:22
  110. 118.
    Maximizing Your Time While in a New Area05/15/2019
    2:29
  111. 119.
    How Investing in Customer Experience Can Foster Growth 05/16/2019
    4:44
  112. 120.
    The Advantages of Having an Email and Text Message Distribution List05/17/2019
    5:12
  113. 121.
    Investing in Customer Experience - Step 1: Define Your Ideal Client05/18/2019
    3:24
  114. 122.
    Assessing Bank Statements in a Detailed Manner05/19/2019
    4:33
  115. 123.
    Investing in Customer Experience - Step 2: First Interaction05/20/2019
    5:08
  116. 124.
    Auditing Your Offerings and Services on a Regular Basis05/21/2019
    5:06
  117. 125.
    Investing in Customer Experience - Step 3: Only Sign a Good Fit 05/22/2019
    4:31
  118. 126.
    Turning Negativity into a Positive Learning Experience 05/23/2019
    5:35
  119. 127.
    Investing in Customer Experience - Step 4: Once Signed, the Real Work Begins 05/24/2019
    5:51
  120. 128.
    Burning the Bridge with My Previous Employer: A Lesson Learned 05/25/2019
    6:12
  121. 129.
    Investing in Customer Experience - Step 5: Onboarding New Clients05/26/2019
    4:12
  122. 130.
    Cutting out Services We No Longer Need 05/27/2019
    5:27
  123. 131.
    Investing in Customer Experience - Step 6: Exceeding Expectations05/28/2019
    4:26
  124. 132.
    Knowing When to Inject Sales Messaging into Your Advertisements 05/29/2019
    4:55
  125. 133.
    Investing in Customer Experience - Step 7: The 30-Day Check-In05/30/2019
    4:12
  126. 134.
    Special Edition: A SEO Car Ride with Erik and Kevin05/31/2019
    5:56
  127. 135.
    Investing in Customer Experience - Step 8: Give Your Client a Referral 06/01/2019
    2:56
  128. 136.
    Your Client Bailed on Their Contract, Now What?06/02/2019
    4:39
  129. 137.
    Investing in Customer Experience - Step 9: Ask for a Referral From Your Client06/03/2019
    3:53
  130. 138.
    The Importance of Honesty in the Workplace06/04/2019
    4:24
  131. 139.
    Investing in Customer Experience - Step 10: Quarterly Business Reviews06/05/2019
    4:05
  132. 140.
    Tracking the Services You're Contractually Obligated to Provide06/06/2019
    4:51
  133. 141.
    Investing in Customer Experience - Step 11: Track Your Performance06/07/2019
    5:31
  134. 142.
    Drop the Entitlement, No One Likes It06/08/2019
    3:25
  135. 143.
    Knowing When to Stick to Your Guns06/09/2019
    3:02
  136. 144.
    Zack Miller: What Are You Watching on Netflix?06/10/2019
    3:40
  137. 145.
    How to Take Control of Your SEO Value06/11/2019
    4:09
  138. 146.
    Helping Previous Clients That Are No Longer a Fit06/12/2019
    5:40
  139. 147.
    The Perks of Going Live on Social Media 06/13/2019
    3:16
  140. 148.
    When in Doubt, Pick up the Phone06/14/2019
    4:39
  141. 149.
    The Significance of Simplifying Your Offerings 06/15/2019
    4:43
  142. 150.
    How Fundamental Professional Services Can Improve Your Business Performance06/16/2019
    3:32
  143. 151.
    Let's Get Real ... Are You Really Working Your Hardest?06/17/2019
    3:40
  144. 152.
    Deciding Whether to Take Risks or Do Nothing06/18/2019
    4:27
  145. 153.
    The Key to Establishing Clarity Through Email Communication06/19/2019
    3:22
  146. 154.
    Being Aware of Emerging Trends in Your Industry06/20/2019
    4:15
  147. 155.
    How to Finally Pursue Your Dream Clients06/21/2019
    3:17
  148. 156.
    Properly Conducting a Lessons Learned Meeting06/22/2019
    3:22
  149. 157.
    Be Different and Go the Extra Mile06/23/2019
    3:59
  150. 158.
    Bringing Value to Meetings with Potential Clients06/24/2019
    2:49
  151. 159.
    The Importance of Recognizing "Wins" Throughout Your Business Journey06/25/2019
    4:02
  152. 160.
    Our Process of Acquiring Dream Clients06/26/2019
    3:42
  153. 161.
    How Important Is Workplace Attire?06/27/2019
    3:53
  154. 162.
    The Need for Building a Sales Team06/28/2019
    3:56
  155. 163.
    Creating a Unique Personal Brand Name06/29/2019
    3:44
  156. 164.
    Defining Who Your Top Clients Are06/30/2019
    3:47
  157. 165.
    Exploring Common Fears Before and After a Sale07/01/2019
    3:45
  158. 166.
    The Benefits of Interacting with Mastermind Groups07/02/2019
    3:45
  159. 167.
    Using CRM Platforms to Organize and Plan Sales Campaigns07/03/2019
    3:57
  160. 168.
    Why We Got Rid of Our Hosting Only Clients07/04/2019
    3:47
  161. 169.
    Implementing Sales Policies Within Your Company07/05/2019
    3:47
  162. 170.
    Do You Use Social Media or Does It Use You?07/06/2019
    4:27
  163. 171.
    Seeking Opportunities by Discontinuing Services Within Your Organization07/07/2019
    2:58
  164. 172.
    The Importance of Recognizing Your Mistakes07/08/2019
    4:09
  165. 173.
    Defining the Type of Company You Strive to Be07/09/2019
    3:40
  166. 174.
    The Best Strategy to Acquire New Clients07/10/2019
    4:00
  167. 175.
    The Need for Constant Communication with Your Clients07/11/2019
    3:51
  168. 176.
    The Perks of Having a Line of Credit for Your Business07/12/2019
    4:12
  169. 177.
    Be Cautious When Automating Aspects of Your Business07/13/2019
    4:17
  170. 178.
    Defining Success Through KPI Dashboards 07/14/2019
    4:43
  171. 179.
    How to Create Buzz for Your Company within Your Industry07/15/2019
    4:49
  172. 180.
    Have You Ever Been Pleased to Be Disappointed? 07/16/2019
    3:19
  173. 181.
    Gaining Sales from the Buzz You Create Within Your Community07/17/2019
    3:07
  174. 182.
    Ensure Your Personal Brand is Authentic07/18/2019
    4:23
  175. 183.
    The Effects of Brand Buzz on Recruitment07/19/2019
    3:57
  176. 184.
    The Complexity of Switching Task Trackers07/20/2019
    4:32
  177. 185.
    Why It Is Important to Guard Your Time07/21/2019
    3:20
  178. 186.
    The Need for Contracts with Any Business Activity07/22/2019
    4:12
  179. 187.
    Increasing Work Efficiency Through Time Blocking07/23/2019
    4:20
  180. 188.
    Why Advertising is Essential in Growing Your Company07/24/2019
    4:26
  181. 189.
    The Importance of Time Management and Setting Priorities07/25/2019
    3:28
  182. 190.
    Buffer: Save Your Social Media Engagement Strategy07/26/2019
    4:32
  183. 191.
    Understanding When It Is Time to End a Project07/27/2019
    4:03
  184. 192.
    Setting Onboarding Expectations Before the Client Even Signs07/28/2019
    4:48
  185. 193.
    Determining What Is Critical to Your Company’s Success07/29/2019
    4:05
  186. 194.
    Reading Is Necessary for Managing a Successful Business07/30/2019
    4:45
  187. 195.
    The Need for Relationships with Larger Sales07/31/2019
    4:12
  188. 196.
    Happy Birthday to Entrepreneur Larry Olson!08/01/2019
    4:46
  189. 197.
    The Moment Kevin Knew He Was Meant to Be An Entrepreneur08/02/2019
    3:26
  190. 198.
    The Significance of Avoiding Losses in Monthly Recurring Revenue08/03/2019
    4:40
  191. 199.
    The Story Behind Kevin’s First Business Venture08/04/2019
    3:17
  192. 200.
    The Consequences Behind a Lack of Communication08/05/2019
    4:26

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