Fashion . Business . Mindset

Elizabeth Formosa

Fashion Business Mindset is your FROW seat to ‘real’ stories from Designers, Brands, Entrepreneurs, Makers & Mentors.

Our mission?

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In this episode, Elizabeth speaks with Beverley Johnson, the Founder of Consequence of Change.Beverley has been involved in the retail fashion industry for many years working for lifestyle brands in senior Marketing Director positions.Her passion is building strong brands that engage consumers, providing an experience beyond just a product.This passion has led her to develop and launch her own brand Consequence of Change - limited edition bags in collaboration with artists. Beverley curates all of the artwork by connecting with artists from all around the globe, offering something unique to carry on your shoulder. It's art you can take anywhere!Consequence of Change is committed to enriching people’s lives by making art accessible, changing artists’ lives by creating this platform and contributing to changing people’s lives for the better by partnering with Sewing The Seeds Charity.Tune in to hear how Beverley has grown her inspiring brand and how she has recently run a successful Kickstarter Campaign. You can find Consequence of Change at:Instagram: @consequenceofchangeWebsite: www.consequenceofchange.comJOIN OUR SYFB PROGRAMME WAITLIST. If you want to make the Fashion Business your Business in 2022– then head to our website and watch the replay of our last Info Session & QA.If you're up for a Mini Course, check out our Start and Scale Studio. and explore Start your Sourcing Strategy, Startup Cost Analysis, and Tech Pack Development.If you want to work 1:1 with a Mentor and kickstart your biz development, you can head to Your Mentor Collective – book a 1 hour of power session with one of our amazing industry Mentors - that's where the magic happens!You can find Fashion Equipped over at:Instagram: @fashionequipped @startyourfashionbusiness_auPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!

Nov 19

55 min 55 sec

In this episode, Elizabeth speaks with Molly Rogers and Emma Clegg, the Co-Founders of JAM the label.Molly and Emma met while studying occupational therapy at university and bonded over a shared passion for their work. They were both casual disability support workers for teenagers, Jack and Maddie, at the time, and would often discuss how difficult the teens found dressing, as they both used wheelchairs. “Not only was it difficult for them, but anything that was easier for them to get dressed in was not cool and wasn’t something that we would have wanted to wear when we were teenagers. Why should they have to compromise on fashion just for functionality?” Emma says.Soon realising this is a common experience for the one in five Australians with disabilities, Molly and Emma launched JAM the label in 2019 (named after Jack and Maddie), a clothing brand born out of the need for inclusive clothing for young people with disabilities. Design features include shirts that close with magnets instead of buttons, jackets that zip up on the sides, and pants that have extra room for comfort when seated and a subtle drop crotch for discretion when using continence aids.Since launching small with just one product, JAM is now stocked with three external retailers, including EveryHuman, Averee and THE ICONIC. “Our dream for JAM is to be the number one inclusive fashion brand in Australia. We want everyone in Australia to have the opportunity to wear clothes that make them feel cool, that they’re very proud to be wearing, and we don’t think that should be any different for people with disability,” says Molly.Elizabeth was inspired by this chat with Molly and Emma and was so impressed with the achievements these dynamic Co-Founders have achieved in a short period of time. They are clearly on a mission!You can find JAM at:Instagram: @jamthelabelWebsite: www.jamthelabel.comJOIN OUR SYFB PROGRAMME WAITLIST. If you want to make the Fashion Business your Business in 2022– then head to our website and watch the replay of our last Info Session & QA.If you're up for a Mini Course, check out our Start and Scale Studio. and explore Start your Sourcing Strategy, Startup Cost Analysis, and Tech Pack Development.If you want to work 1:1 with a Mentor and kickstart your biz development, you can head to Your Mentor Collective – book a 1 hour of power session with one of our amazing industry Mentors - that's where the magic happens!You can find Fashion Equipped over at:Instagram: @fashionequipped @startyourfashionbusiness_auPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!

Nov 11

58 min 36 sec

In this episode, Elizabeth speaks with Ross Phelan, the Managing Director of cherrichella.Ross launched cherrichella, a Melbourne designed, limited edition footwear brand in 2020 which is sold via cherrichella.com.au and other leading online marketplaces including The Iconic & Surfstich.Ross has worked in the fashion industry for 20 years and started within the industry as a footwear Product & Sales Manager working for Therapy Shoes.Ross has developed and sold footwear to most of the best national retailers in the country.In 2012, he joined The Iconic to launch their private label footwear business and grew the #1 brand on site for 3 years and became category manager of the entire footwear department leading both the buying & product development teams.In 2015 Ross joined Wanted Shoes as General Manager which became a division of the Munro Footwear Group at the time, alongside brands such as Midas, Styletread, Mountfords, Williams & Mathers.Ross and his team love making great shoes and are excited every time a new style drops on their site.Giving $1 from every sale to an Aussie project in need, they allow you to decide where the funds are directed across 3 Australian projects, thanks to their partnership with i=Change.All styles are produced in limited size runs to avoid an over supply and to ensure that when you purchase apair of their shoes you have something unique.Elizabeth loved this chat with Ross and taking a deep dive into what it takes to launch a Footwear brand.We're sure you will too!You can find cherrichella at:Instagram: @cherrichellaWebsite: www.cherrichella.com.auJOIN OUR SYFB PROGRAMME WAITLIST. If you want to make the Fashion Business your Business – then head to our website and watch the replay of our last Info Session & QA.We have opened our doors for the month of October, so email us at info@fashionequipped.com.au if you would like to jump in this month.If you're up for a Mini Course, check out our Start and Scale Studio. and explore Start your Sourcing Strategy, Startup Cost Analysis, and Tech Pack Development.If you want to work 1:1 with a Mentor and kickstart your biz development, you can head to Your Mentor Collective – book a 1 hour of power session with one of our amazing industry Mentors - that's where the magic happens!You can find Fashion Equipped over at:Instagram: @fashionequipped @startyourfashionbusiness_auPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!

Oct 13

1 hr 7 min

In this episode, Elizabeth speaks with Bridget Bell, the Founder of Style Ambition.Bridget is an industry expert who has styled over 150 celebrity shoots, television shows, red carpets and events, creating thousands of looks for men and women.She has worked with Ten, Seven, Nine and Foxtel during her career as a stylist of 15 years. Having worked in the fashion industry as an assistant designer before becoming a stylist she can easily spot a great brand or style on the rack for her celebrities and clients.Her main focus and shift from celebrity styling has led her to become 'Your Personal Style Expert', styling executives, mothers, entrepreneurs, small business owners not only for their everyday style but for their personal branding. She has found herself moving back into the studio for a different reason collaborating with a personal branding photographer.Combining her two talents she understands the importance of finding the right brand for her clients and knows the value of getting it right and the impact it can make on a brand with the right exposure in the media.Elizabeth loved this delightful chat with Bridget, and exploring all things Styling!We're sure you will too!You can find Bridget at:Instagram @bridgetbellstylistWebsite: www.styleambition.com.auJOIN OUR SYFB PROGRAMME WAITLIST. If you want to make the Fashion Business your Business – then head to our website and watch the replay of our last Info Session & QA.Our waitlist is now open, please join us here.If you're up for a Mini Course, check out our Start and Scale Studio. and explore Start your Sourcing Strategy, Startup Cost Analysis, and Tech Pack Development. If you want to work 1:1 with a Mentor and kickstart your biz development, you can head to Your Mentor Collective – book a 1 hour of power session with one of our amazing industry Mentors - that's where the magic happens!You can find Fashion Equipped over at:Instagram: @fashionequipped @startyourfashionbusiness_auPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!

Sep 10

43 min 14 sec

In this episode, Elizabeth speaks with Erica Bartle, the Director of Research & Strategy for Outland Denim.Outland Denim is the Australian jeans company changing the lives of young women in Cambodia through its profit-for-purpose business model.As a founding partner in the company along with her husband, James,@bartle.james, Erica’s primary role involves researching and advising on communications and strategy in line with current theory and practice in the worlds of international development, human rights, sustainability, media and fashion.Erica is a journalist, an award-winning blogger, and has performed senior editorial roles in the Australian media.She is a mother of three and resides with her family on Tamborine Mountain in the Gold Coast hinterland.Elizabeth thoroughly enjoyed getting to know Erica, her purpose, her passion and having this enriching conversation. We're sure you will too!BONUS!! Outland Denim is generously offering all listeners of this episode a 10% discount!Head to this link.And use the code - FashionBusinessMindset10.Enjoy!You can find Erica at:Instagram @ericabartleWebsite: www.outlanddenimJOIN OUR SYFB PROGRAMME WAITLIST. If you want to make the Fashion Business your Business – then head to our website and watch the replay of our last Info Session & QA.Our waitlist is now open, please join us here.If you want to work 1:1 with a Mentor and kickstart your biz development, you can head to Your Mentor Collective – book a 1 hour of power session with one of our amazing industry Mentors - that's where the magic happens!You can find Fashion Equipped over at:Instagram: @fashionequipped @startyourfashionbusiness_auPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!

Aug 27

59 min 14 sec

In this episode, Elizabeth speaks with Danielle Sady, the Founder & Managing Director of Everyday Lingerie Co.Danielle has a career of more than 20 years working for several of Australia’s largest wholesale, retail, and franchisee businesses across a large variety of industries behind her. She’s gained valuable experience in sales, operations, product management, strategic planning and team building which allowed her to go on and create Everyday Lingerie Co, her own underwear label.Everyday Lingerie Co. launched in 2019 and focuses on bamboo underwear styles that offer women comfortable, supportive and breathable underwear they could wear day or night.ELC manufactures ethically in Melbourne Australia, using the highest-quality sustainable bamboo in sizes 8 -22.ELC exists to empower women to feel comfortable and confident keeps everyday women and their needs at the forefront of the business. This is a brand with purpose!Danielle has been such an integral member of our SYFB community, and it was so much fun spending time with her and diving into her Journey.No doubt you’ll be as inspired as I was.You can find Everyday Lingerie Co. at:Website: www.everydaylingerieco.comInstagram: @everydaylingeriecoIf you want to take your Fashion Business Vision to the next level and join an Industry Mentor Led Community, we'd love you to join our 'Start Your Fashion Business' Programme.JOIN OUR PROGRAMME WAITLIST. If you want to make the Fashion Business your Business in 2021/22 – then head to our website and watch the replay of our last Info Session & QA.Our waitlist is now open, please join us here. If you want to work 1:1 with a Mentor and kickstart your biz development, you can head to Your Mentor Collective – book a 1 hour of power session with one of our amazing industry Mentors - that's where the magic happens!You can find Fashion Equipped over at:Instagram: @fashionequipped @startyourfashionbusiness_auPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!

Aug 19

1 hr 10 min

In this episode, Elizabeth speaks with sisters Marika and Ilana who started their namesake label Lanamara when they couldn't find handbags that sparked a sense of modernity and uniqueness but also practicality.After previously making clothes for themselves which reflected their open-spirited style and sensibility the pair thought it was an opportunity to bring this same influence to the Australian handbag and accessories market.Marika and her mother, Maureen a talented artisan herself, started making bags from their home studio for family and friends and after receiving encouraging feedback the sisters undertook considerable research before deciding to head to India to find artisans to create their designs.Their range of bags, baskets & accessories strike a balance of being both aspirational and accessible.After launching their first collection in December 2020 they have just released a limited edition Australian-made capsule collection.You can find Lanamara at:Website: www.lanamara.com Instagram: @lanamara_australiaIf you want to take your Fashion Business Development to the next level and join an Industry Mentor Led Community, we'd love you to join our 'Start Your Fashion Business' Programme.JOIN OUR PROGRAMME - ENROLMENTS ARE NOW OPEN UNTIL JUNE 30thIf you want to make the Fashion Business your Business in 2021/22 – then head to our website and watch the replay of our last Info Session & QA.Enrolments are now open and can be completed online.If you want to work 1:1 with a Mentor and kickstart your biz development, you can head to Your Mentor Collective – book a 1 hour of power session with one of our amazing industry Mentors - that's where the magic happens!You can find Fashion Equipped over at:Instagram: @fashionequipped @startyourfashionbusiness_auPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!

Jun 27

1 hr 2 min

In this episode, Elizabeth speaks with Natalie Angel.Natalie created Let Me Try Before You Buy to give average-sized women the chance to see real reviews on flattering, functional and beautifully fashionable clothes for real bodies that are sized 14, 16 or above.Launching in the middle of a global pandemic, Natalie closes the gap for women who want to shop online but are too scared the clothes will arrive in skimpily small sizes that will only have them queuing up at the post office to return everything.Her platform is 100% focused on video content, with Natalie reviewing clothes from a range of brands to help others see the fit, style and look of a garment.Natalie’s daily videos have received 3.5 million IGTV post impressions a month since going live in June 2020, highlighting the need for fashion brands to cater for the average Australian size of women over 40.Natalie focuses on empowering women of all sizes to be confident and to celebrate style and strives to ensure diversity, helping small brands grow while larger and more established brands start to realise the value of the over-40s market.You can find Natalie at: Website: www.letmetrybeforeyoubuy.comInstagram: @letmetrybeforeyoubyIf you want to take your Fashion Business Development to the next level and join an Industry Mentor Led Community, we'd love you to join our 'Start Your Fashion Business' Programme.JOIN OUR PROGRAMME - ENROLMENTS ARE NOW OPEN UNTIL JUNE 30thIf you want to make the Fashion Business your Business in 2021/22 – then head to our website and watch the replay of our last Info Session & QA.Enrolments are now open and can be completed online. If you want to work 1:1 with a Mentor and kickstart your biz development, you can head to Your Mentor Collective – book a 1 hour of power session with one of our amazing industry Mentors - that's where the magic happens!You can find Fashion Equipped over at:Instagram: @fashionequipped @startyourfashionbusiness_auPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!

Jun 18

49 min 19 sec

Welcome back to our Masterclass episode where you get the chance to get up close with your host Elizabeth Formosa.In this Masterclass, Elizabeth talks about the typical startup traps to AVOID to ensure you increase your chance of success.Tune into this episode to gain access to a sound framework that will ensure you avoid those typical expensive startup mistakes and maximise your opportunities.TYPICAL STARTUP TRAPS TO AVOID1. Lack of support systems2. Limited industry specific knowledge3. Not having a strong brand ethos and strategy4. Not having a financial plan or budget5. Developing products people just don’t’ want!6. Not developing a sound sales and marketing plan7. Lack of legal knowledge and sound legal advice8. Trying to do all this ALONE!If you want to take your Fashion Business Development next level and join an Industry Mentor Led Community, we'd love you to join our 'Start Your Fashion Business' Programme.JOIN OUR PROGRAMME - ENROLMENTS ARE NOW OPEN UNTIL JUNE 30TH If you want to make the Fashion Business your Business head over to our website and check out our SYFB Programme and Community.You can watch the replay of our latest Info Session & Q&A here. You can find Fashion Equipped over at:Instagram: @fashionequipped @startyourfashionbusiness_auPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!

Jun 2

10 min 6 sec

In this episode, Elizabeth speaks with Margie Woods, the Founder and Creative Director of Viktoria & Woods.Viktoria & Woods was established in 2004, with a simple approach to create effortless wardrobe staples with a pared back modern feel.At the heart of the label is the signature merino wool that launched the brand and since has expanded into complete ready-to-wear collections that include premium denim, footwear, lounge and occasion wear that are showcased in its ten exquisite retail boutiques.Proudly, the greater part of the designs are made in Australia and accredited with Ethical Clothing Australia.Viktoria & Woods value sustainable textiles and manufacturing methods that leave a lighter footprint on the planet, a philosophy they are committed to.This was an inspiring conversation with Margie where she shared her journey of building an iconic Australian brand and omnichannel business over the last 17 years.You can find Viktoria & Woods and The Lofft Agency at:Website: www.viktoriaandwoods.com and www.thelofftagencyInstagram: @viktoriaandwoods and @lofftagencyIf you want to take your Fashion Business Development to the next level and join an Industry Mentor Led Community, we'd love you to join our 'Start Your Fashion Business' Programme.JOIN OUR PROGRAMME - ENROLMENTS OPEN JUNE 1st If you want to make the Fashion Business your Business in 2021/22 – then please join us for our upcoming Info Session & LIVE Q&A via Zoom at 7 pm AEST on June 1st. – we’ll be opening enrolments to our SYFB Programme and Community that evening.Register to join us HERE - if you can't make it live, you will receive a replay.In the meantime, if you want to kickstart your biz development, you can head to Your Mentor Collective – book a 1 hour of power session with one of our amazing Mentors - that's where the magic happens!You can find Fashion Equipped over at:Instagram: @fashionequipped @startyourfashionbusiness_auPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!

May 19

54 min 9 sec

This week we are flashing back to one of my most favorite episodes with Lisa Messenger.I personally had some profound shifts in mindset and was inspired to stop, recalibrate, review and reassess after interviewing Lisa Messenger back in October last year.HOW TO BE AT THE TOP OF YOUR GAME & MAKE YOUR BUSINESS WORKLisa’s top tips:Be intimate with your data and numbers. Understand how to read your data and identify if you’re getting a return on your investments.Fully understand all your costs of doing business.Don’t grow too fast.When things aren’t working, know when to stop and recalibrate, review, reassess and then rebuild.Eat the frog and do the hard things first!Know when to end something to make space for new beginnings.Being honest and authentic with your community is key. Share your story.Now, achieving success in your business won’t come by twiddling your thumbs. You want to take action steps to ensure you’re setting yourself up for success. The key? Plan, plan, plan!How Lisa makes it work:At the beginning of each month, list 10 ‘top level’ priorities.Know your strengths and then outsource the rest to experts in each key area.Support systems & structures are so important.One mentor can’t know it all, so have various mentors that specialise in key areas from business to personal, and don’t forget spirituality mentors!Podcasts are also such an amazing free learning resource – take advantage of them.You can find Lisa on Instagram:@lisamessenger@collectivehubIf you want to take your Fashion Business Development next level and join an Industry Mentor Led Community, we'd love you to join our 'Start Your Fashion Business' Programme.JOIN OUR PROGRAMME - ENROLMENTS OPEN JUNE 1st If you want to make the Fashion Business your Business in 2021/22 – then please join us for our upcoming Info Session & LIVE Q&A via Zoom at 7 pm AEST on June 1st. – we’ll be opening enrolments to our SYFB Programme and Community that evening. Register to join us HERE - if you can't make it live, you will receive a replay. In the meantime, if you want to kickstart your biz development, you can head to Your Mentor Collective – book a 1 hour of power session with one of our amazing Mentors - that's where the magic happens!You can find Fashion Equipped over at:Instagram: @fashionequipped @startyourfashionbusiness_auPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!

May 11

1 hr 1 min

In this episode Elizabeth speaks with Richard Jarman, the designer and founder of COMMASCOMMAS is a swim and resortwear label based in Sydney, launched in 2017.Richard has always drawn inspiration from his unique Australian seaside lifestyle.The name COMMAS implies a purposeful pause, a reminder to catch your breath, to recalibrate, and take pleasure in the moment.The brand serves as a catalyst to find calmness in the spaces between life’s clutter.Ricard shares how "It all started with the goal to create the perfect pair of swim shorts."From there, Richards's quest grew to create a completely original resort wardrobe comprising of “pieces that create a feeling of confidence and calm."Shortly after launching, Richard was invited by Woolmark to represent Australia at Pitti Uomo in Florence, to showcase his SS18 collection.In Florence, COMMAS caught the eye of luxury e-commerce platform Matchesfashion.com, who launched the brand globally in January 2018.Commas have since expanded to partner with Major retail partners globally in addition to their own e-commerce business.Amongst incredible milestones, COMMAS was awarded the winner of The 'National Designer Award' At The 2021 Melbourne Fashion FestivalI was inspired by this conversation with Richard and in awe of his calm nature, business acumen and passion for his seaside Australian Lifestyle and I'm sure you will be too!You can find Richard at:Website: www.commas.ccInstagram: @commasIf you want to take your Fashion Business Development next level and join an Industry Mentor Led Community, we'd love you to join our 'Start Your Fashion Business' Programme.JOIN OUR PROGRAMME - ENROLMENTS OPEN JUNE 1st If you want to make the Fashion Business your Business in 2021/22 – then please head over to our website and jump on our Waitlist – we’ll be opening enrolments to our SYFB Programme and Community on the 1st June and if you're on the waitlist we’ll ensure you receive all the info you need in the lead-up.In the meantime, if you want to kickstart your 2021 you can head to Your Mentor Collective – book a 1 hour of power session with one of our amazing Mentors - that's where the magic happens!You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!

Apr 27

47 min 49 sec

Welcome to our first Masterclass episode where you get the chance to get up close with your host Elizabeth Formosa.In this Masterclass, Elizabeth talks about how to start a Fashion Business that is set up to successfully scale.Sound foundations are key so that the whole business does not unravel at any stage.Tune into this episode to gain access to a sound framework that will not only help you get started but ensure you avoid those typical expensive startup mistakes and maximise your opportunities.THE TEN KEY PILLAR FRAMEWORK INCLUDES:1. BUSINESS PLAN & GOALS2. FINANCIAL ANALYSIS & STARTUP COSTS3. BRAND CREATION4. PRODUCT DEVELOPMENT5. PRICING STRATEGY6. SUSTAINABLE SOURCING STRATEGY7. SALES STRATEGY8. MARKETING PLAN9. OFFICAL REGISTRATIONS10. OPERATIONS, TEAM & SELF CAREELIZABETHS TIPS ON HOW TO GET STARTED-Allocate some time with no distractions to start working through this framework.-Download any of those thoughts about your business vision that you’ve had (most likely over many years!) and start putting them into a working action plan.-Consider any gaps you have in skills, connections, or resources you may need to help you to really do this!-Start researching! Stalk online, read industry analytics, go into physical retail stores, join groups, find your like-minded community, network!-You don't have to do this alone!If you want to take your Fashion Business Development next level and join an Industry Mentor Led Community, we'd love you to join our 'Start Your Fashion Business' Programme.JOIN OUR PROGRAMME - ENROLMENTS OPEN JUNE 1st If you want to make the Fashion Business your Business in 2021/22 – then please head over to our website and jump on our Waitlist – we’ll be opening enrolments to our SYFB Programme and Community on the 1st June and if you're on the waitlist we’ll ensure you receive all the info you need in the lead-up.In the meantime, if you want to kickstart your 2021 you can head to Your Mentor Collective – book a 1 hour of power session with one of our amazing Mentors - that's where the magic happens!You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!

Apr 20

14 min 30 sec

OUR MELBOURNE FASHION FESTIVAL SPEAKER SERIESToday is a flashback episode in a series of podcasts that showcase the thought leaders who joined me for our Fashion. Business. Mindset LIVE Industry Roundtable that we hosted as part of our participation in the Melbourne Fashion Festival Independent Program: Ideas 2021. If you missed joining us LIVE, the download is available here.In this Flashback episode from Season 1, Elizabeth speaks with Simon P Lock, Chairman and CEO of ORDRE, the founder of Mercedes Benz Fashion Week Australia, and a former Senior Vice President of IMG Fashion & Models.Simons is also a member of BoF Global 500, a recipient of the Australia Fashion Laureate and author of 'In The Front Row'. Simon has held senior management positions with a number of international fashion weeks including Australia, Singapore, Hong Kong, Dubai, Pakistan, New York and India.Simon is an iconic Australian Fashion Industry figure who has achieved so much throughout his career, and you’re still breaking new ground!During this dynamic conversation with Simon, he shares insights into not only his journey in the industry but his business ORDRE, founded with his wife Kirsten lock.ORDRE is described as A NEW CHANNEL FOR THE BUSINESS OF FASHIONIt’s a B2B Online wholesale marketplace for designers launched in 2015.Ordre has a Retail Network of over 2700 retailers, 6000 buyers and is in over 93 countries.This innovative platform includes Online showrooms, 360-degree imagery, Virtual Reality and is embracing advancements in technology and expanding its global reach.Key Takeaways & Tips:· Change is exciting and we have to embrace tech· Our Industry has now learned that they can do to business virtually· Virtual creates a more sustainable fashion industry· Don’t get left behind!· Brands will now focus on the CORE of their businesses due to the current high volume of product currently in the industry. The industry has to Reset.· Adopt a ‘Buy now wear now’ model and a shift of the buying cycle· As a result, we will see a more considered approach by major designers· Designers will create collections that are not as expansive, are more focused, dropped at the right time in hope of a stronger sell though as product can stay in store at full price for longer· The retail landscape maybe forever changed· Simon encourages us all to buy a VR headset and immerse ourselves in this new virtual worldSimon’s book ‘In the Front Row’https://www.booktopia.com.au/in-the-front-row-simon-p-lock/book/9780522867916.htmlYou can find Simon at:Instagram - @simonplock @ordreofficialWebsite - www.ordre.com/enSimon’s BoF 500 profileJOIN OUR PROGRAMME - ENROLMENTS OPEN JUNE 1st If you want to make the Fashion Business your Business in 2021 – then please head over to our website and jump on our Waitlist – we’ll be opening enrolments to our SYFB Programme and Community on the 1st June and if you're on the waitlist we’ll ensure you receive all the info you need in the lead-up.In the meantime, if you want to kickstart your 2021 you can head to Your Mentor Collective – book a 1 hour of power session with one of our amazing Mentors - that's where the magic happens!You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!

Apr 5

1 hr 4 min

OUR MELBOURNE FASHION FESTIVAL SPEAKER SERIESToday is a flashback episode in a series of podcasts that showcase the thought leaders who joined me for our Fashion. Business. Mindset LIVE Industry Roundtable that we hosted as part of our participation in the Melbourne Fashion Festival Independent Program: Ideas 2021. If you missed joining us LIVE, the download is available here.In this Flashback episode from Season 1, Elizabeth speaks with James Bartle, the Founding CEO of Outland Denim.Outland is the denim brand making jeans differently and setting a new standard in fashion manufacturing.Driven by the desire to curb the trafficking of young girls into the illicit commercial sex industry, James created Outland Denim to generate training and employment opportunities for women vulnerable to exploitation and abuse.Over six years James developed a unique business model that would enable each of his seamstresses to gain a skill set in tailoring while earning a living wage, receiving ongoing support and life-enhancing education, and crafting artisan quality jeans to compete in the global premium marketplace.Outland Denim is one of the most respected brands in our industry and we found this conversation with James so engaging as he shares his mission with unwavering conviction.This episode was recorded in May 2020 while we were all adjusting to our 'new normal.'Key takeaways and tips: · Reflect and really understand your WHY· Be unwavering and unapologetic, and you will find your COMMUNITY· Stay true to yourself and your community· Don’t give into fear and procrastination· Pivot into areas that will provide traction· Lead with PurposeYou can find Outland Denim at:Instagram – @oulandenimWebsite – www.outlanddenim.com.auJOIN OUR PROGRAMME - ENROLMENTS OPEN JUNE 1st If you want to make the Fashion Business your Business in 2021 – then please head over to our website and jump on our Waitlist – we’ll be opening enrolments to our SYFB Programme and Community on the 1st June and if you're on the waitlist we’ll ensure you receive all the info you need in the lead-up.In the meantime, if you want to kickstart your 2021 you can head to Your Mentor Collective – book a 1 hour of power session with one of our amazing Mentors - that's where the magic happens!You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!

Mar 25

57 min 43 sec

OUR MELBOURNE FASHION FESTIVAL SPEAKER SERIESToday is a flashback episode in a series of podcasts that showcase the thought leaders who joined me for our Fashion. Business. Mindset LIVE Industry Roundtable that we hosted as part of our participation in the Melbourne Fashion Festival Independent Program: Ideas 2021. If you missed joining us LIVE, the download is available here.In this Flashback episode from Season 1, Elizabeth speaks with Effie Kats, Melbourne Designer & Founder Bayse Brand.Effie founded Zachary the label in 2013 which she operated for 5 years.After exiting Zachary, Effie launched her namesake label in 2018 which focuses on made to measure garments with a view to create perfectly tailored, sustainable pieces that last in your wardrobe for years to come.In this real and raw conversation with Effie shares some of the challenges she’s faced, the bravery it takes to re-establish yourself, the importance of doing your inner work and the power of self-belief.This episode was recorded in late April 2020 while we were all adjusting to our 'new normal.'Key takeaways and tips: · Fill a gap based on what consumers actually want right now· Focus on exciting your customers, give them a unique experience· Establish a sound supply chain and work with incredible makers· The daily dynamics of a custom made model· Meet yourself, be real with yourself, and overcome creative blocksEffie's book recommendation:How to Heal Yourself When No One Else CanYou can find Effie at:Website - effiekats.comInstagram @effiekats @baysebrand @deadendloversJOIN OUR PROGRAMME - ENROLMENTS OPEN JUNE 1st If you want to make the Fashion Business your Business in 2021 – then please head over to our website and jump on our Waitlist – we’ll be opening enrolments to our SYFB Programme and Community on the 1st June and if you're on the waitlist we’ll ensure you receive all the info you need in the lead-up.In the meantime, if you want to kickstart your 2021 you can head to Your Mentor Collective – book a 1 hour of power session with one of our amazing Mentors - that's where the magic happens!You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!

Mar 19

1 hr 4 min

OUR MELBOURNE FASHION FESTIVAL SPEAKER SERIESToday is the fourth episode in a series of podcasts that showcase the thought leaders who will be joining me for our Fashion. Business. Mindset LIVE Industry Roundtable that we are hosting on the 12th of March as part of our participation in the Melbourne Fashion Festival Independent Program: Ideas 2021.In today’s episode Elizabeth speaks with Richard Poulson, the Chief Executive of Showroom-X.With an unfailing drive and determination to turn big ideas into reality, Richard is a formidable entrepreneur with a flair for the creative.Since co-founding Morrison, one of Australia’s most successful women’s boutique fashion brands in 2002, he has gone on to build many businesses across importing, sales, medical financial technology, retail, advertising, marketing and disruptive technologies. A fervent believer in intuition and the art of measured risk taking, Richard is unafraid to explore the unfamiliar and has resolutely pursued his own business concepts since the age of 17.As his own boss with an eye on the bigger picture, Richard attributes his success to having the right people with the right expertise around him. Stemming from his high school days as a multi-winning rowing crew member, Richard is driven by a steadfast commitment to his team and certainty in the end goal. Recognising that Australian fashion designers are exceptionally skilled at using locally sourced materials such as wool and cotton to produce one of a kind quality garments, Richard knows Australia’s melting pot of culture, lifestyle and fabrications translates well on a global stage.With the rise in popularity of convenient online shopping, his latest venture Showroom-X is a polished e-commerce platform showcasing Australia’s finest fashion brands to an international market.Based in Perth Western Australia, the father of three lives by the mantra: If you can see it and believe it, you will achieve it. A long-time champion of Australian creatives, Richard is the current Chairman of the Fashion Council of Western Australia and was previously Chairman of Fremantle Chamber of Commerce and a Member of the Myer Innovation Board.Other accolades include Ernst & Young - Young Entrepreneur of the Year, BRW 13th Fastest Growing Companies (under $100 million), WA Rising Star Award and the 40 Under 40 Award in 2008 and 2012.You can find Richard at:Website- showroom-x.comInstagram - showroom_x__ and richardpoulsonWant to hear more from Richard and a dynamic lineup of guest speakers?Join us on Friday 12th March during Melbourne Fashion Festival!We invite you to take your virtual front-row seat and gain insider access to an industry roundtable of ‘real’ stories from thought leaders, changemakers, designers, brands, entrepreneurs & mentors where we’ll discuss all things fashion, business and mindset, diving into key topics relating to the future of Australian fashion.This is a Virtual Roundtable via Zoom - so you can join us from ANY location.Grab your tickets here NOW - $25 and all proceeds donated to Ijm an organisation that works tirelessly to combat slavery, violence against women and children, and police abuse of power against people in poverty. They are one of the vital partner organisations working alongside Outland Denim.JOIN OUR PROGRAMME - ENROLMENTS OPEN JUNE 1st If you want to make the Fashion Business your Business in 2021 – then please head over to our website and jump on our Waitlist – we’ll be opening enrolments to our SYFB Programme and Community on the 1st June and if you're on the waitlist we’ll ensure you receive all the info you need in the lead-up.In the meantime, if you want to kickstart your 2021 you can head to Your Mentor Collective – book a 1 hour of power session with one of our amazing Mentors - that's where the magic happens!You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's make the Fashion Business, YOUR Business!

Mar 9

50 min 42 sec

OUR MELBOURNE FASHION FESTIVAL SPEAKER SERIESIn this episode Elizabeth speaks with Sammy Cashen, the Founder and Managing Director of Unzipped Fashion Management (UFM).UFM is a fashion wholesale agency offering its clients brand and sales management for some of Australia’s leading fashion brands across Victoria, New South Wales, South Australia, and Tasmania. Her client portfolio includes the likes of MINKPINK, Staple the Label, TWIIN, MAVI Denim, Elliatt and Allora Melbourne just to name a few.Sammy started her career in fashion within the marketing and fashion wholesale industry back in 2007, where she successfully held senior positions at several high profiled Australian distribution agencies, fashion design houses and fashion retail houses. During her time in these positions she was able to obtain valuable insights and hands on experience in all facets of the industry from the customer facing retail frontline sales through to the wholesale agency and brand management, continuing right through to product design, trend forecasting, distribution and merchandising. Some of the more detailed functional skills and learnings also included the ability to analyse sales data and how this translated to stock planning, brand placement and buying.Sammy has always focussed on building authentic, valued and trusted relationships with retailers, business partners, buyers and industry stakeholders across the board.Australia’s leading department stores MYER and DAVID JONES in addition to 250 plus independent retailers, national multi-site chain stores, ecommerce platforms, rental business models such as GLAMCORNER are all part of her almost daily network.Sammy joined the Fashion Equipped Mentor Collective to share her passion and in-depth industry knowledge of the wholesale agency scene and also her enthusiasm to help others understand and grow the industry.You can find Sammy at:Website: www.unzippedfashionmanagement.com.auInstagram: @unzippedfashionmanagementWant to hear more from Sammy and a dynamic lineup of guest speakers?Join us during Melbourne Fashion Festival!We invite you to take your virtual front-row seat and gain insider access to an industry roundtable of ‘real’ stories from thought leaders, changemakers, designers, brands, entrepreneurs & mentors where we’ll discuss all things fashion, business and mindset, diving into key topics relating to the future of Australian fashion.This is a Virtual Roundtable via Zoom - so you can join us from ANY location.Grab your tickets here NOW - $25 and all proceeds donated to Ijm an organisation that works tirelessly to combat slavery, violence against women and children, and police abuse of power against people in poverty. They are one of the vital partner organisations working alongside Outland Denim.JOIN OUR PROGRAMME - ENROLMENTS OPEN JUNE 1st If you want to make the Fashion Business your Business in 2021 – then please head over to our website and jump on our Waitlist – we’ll be opening enrolments to our SYFB Programme and Community on the 1st June and if you're on the waitlist we’ll ensure you receive all the info you need in the lead-up.In the meantime, if you want to kickstart your 2021 you can head to Your Mentor Collective – book a 1 hour of power session with one of our amazing Mentors - that's where the magic happens!Let's make the Fashion Business, YOUR Business!

Mar 3

1 hr 3 min

OUR MELBOURNE FASHION FESTIVAL SPEAKER SERIESThis is our second episode in a series of podcasts that showcase the thought leaders who will be joining me for our Fashion. Business. Mindset LIVE Industry Roundtable that we are hosting on the 12th of March as part of our participation the Melbourne Fashion Festival Independent Program: Ideas 2021.In this episode Elizabeth speaks with Graeme Lewsey, the CEO of the Melbourne Fashion Festival.After graduating from his Bachelor of Arts Degree at RMIT University and briefly designing for his own fashion label, Graeme was awarded Australian Young Designer of The Year by The Woolmark Company which was then followed by over a decade of working with leading fashion brands, retailers and marketing agencies in Europe.Returning to Australia in 1997, Graeme was involved in the development of Australian Fashion Week in Sydney and subsequently joined the global team at IMG as a Senior Executive for the Asia Pacific region, helping to establish a range of events including Singapore Fashion Festival and Hong Kong Luxury Week.Graeme was appointed as the Chief Executive Officer of Melbourne Fashion Festival Ltd. in May 2011 and continues in this role. He also consults and volunteers with several organisations that enhance the growth and development of Australia's creative industries.He is a member of the Industry Advisory Group for RMIT University’s School of Fashion, is a resident judge for the annual National Designer Award and the National Graduate Showcase and is a mentor for the Australian Fashion Council’s curated program for emerging designers.Graeme recently completed a full term on the founding Creative State Advisory Board for the Victorian Government and is an official voluntary ambassador for Head & Neck Cancer Australia (HANCA), the charity formally known as Beyond Five.🎙️Tune into this podcast and hear Graeme share his story about his early experiences as an award-winning young designer, working in PR, his health journey, stepping back into his role as CEO of MFF, and behind-the-scenes of running a world-class fashion festival that showcases Fashion, Arts and ideas.Graemes Tip: Use this powerful scenario to bring your priorities, passion and purpose to the forefront.Grab a pen and paper and write down the following:"If you only had a very short time left on this earth, what would be the top 10 ten things be that you wish you had done in life and business?" Develop a sound plan and go do them! You can find Graeme at:Instagram - @graemelewseyYou can view the entire MFF Program at:www.melbournefashionfestival.com.auWant to hear more from Graeme and a dynamic lineup of guest speakers?Join us during Melbourne Fashion Festival!We invite you to take your virtual front-row seat and gain insider access to an industry roundtable of ‘real’ stories from thought leaders, changemakers, designers, brands, entrepreneurs & mentors where we’ll discuss all things fashion, business and mindset, diving into key topics relating to the future of Australian fashion.This is a Virtual Roundtable via Zoom - so you can join us from ANY location.Grab your tickets here NOW - $25 and all proceeds donated to Ijm an organisation that works tirelessly to combat slavery, violence against women and children, and police abuse of power against people in poverty. They are one of the vital partner organisations working alongside Outland Denim.JOIN OUR PROGRAMME - ENROLMENTS OPEN JUNE 1st If you want to make the Fashion Business your Business in 2021 – then please head over to our website and jump on our Waitlist – we’ll be opening enrolments to our SYFB Programme and Community on the 1st June and if you're on the waitlist we’ll ensure you receive all the info you need in the lead-up.In the meantime, if you want to kickstart your 2021 you can head to Your Mentor Collective – book a 1 hour of power session with one of our amazing Mentors - that's where the magic happens!Let's make the Fashion Business, YOUR Business!

Feb 23

1 hr 16 min

OUR MELBOURNE FASHION FESTIVAL SPEAKER SERIESIn this episode Elizabeth speaks with Charlotte Hicks, the Founder of Esse Studios.Charlotte has over 10 years experience designing for Australia’s leading fashion brands.After graduating with honours from a Bachelor of Design at UTS in 2008, Charlotte ‘cut her teeth’ as design assistant at Zimmermann. She went on to gain experience at other Australian labels and more recently finished a 6-year tenure as RTW designer at Sass and Bide.Charlotte knew she wanted to create a brand that was unique, that didn’t follow the traditional model - a brand that was ‘built for longevity’. Gaining as much experience and knowledge under incredible mentors was her focus in those earlier years. Along with finding the opportunities in the global landscape and being aware of the problems a fashion business can face.After a decade of experience, there were poignant observations that became the foundations ESSE was built on. More specifically the abundance of excess, the wastefulness, the speed and the overall loss of value a customer places on each of their purchases.ESSE became a fusion of old and new. A modern and innovative approach to business, underpinned with timeless values of integrity and quality.Encouraging and nurturing a slower more mindful approach to consumption was the focus.You can find Charlotte at:Website www.essestudios.comInstagram essee.studios & charhicksWant to hear more from Charlotte and a dynamic lineup of guest speakers?Join us during Melbourne Fashion Festival!We invite you to take your virtual front-row seat and gain insider access to an industry roundtable of ‘real’ stories from thought leaders, changemakers, designers, brands, entrepreneurs & mentors where we’ll discuss all things fashion, business and mindset, diving into key topics relating to the future of Australian fashion.This is a Virtual Roundtable via Zoom - so you can join us from ANY location.Grab your tickets here NOW - $25 and all proceeds donated to Ijm an organisation that works tirelessly to combat slavery, violence against women and children, and police abuse of power against people in poverty. They are one of the vital partner organisations working alongside Outland Denim.JOIN OUR PROGRAMME - ENROLMENTS OPEN JUNE 1st If you want to make the Fashion Business your Business in 2021 – then please head over to our website and jump on our Waitlist – we’ll be opening enrolments to our SYFB Programme and Community on the 1st June and if you're on the waitlist we’ll ensure you receive all the info you need in the lead-up.In the meantime, if you want to kickstart your 2021 you can head to Your Mentor Collective – book a 1 hour of power session with one of our amazing Mentors - that's where the magic happens!Let's make the Fashion Business, YOUR Business!

Feb 17

1 hr 11 min

LISTEN TO PART 2 OF THIS PODCAST OVER AT@fashionavenuepodcast SEASON 5 - 18th June 2020BOOK YOUR MELBOURNE FASHION FESTIVAL TICKETS NOWThis is a VIRTUAL event via Zoom so you can join us LIVE from any location.12th March - 2pm - 4pm AEDTTickets are $25All proceeds donated to www.ijm.orgBOOK MY TICKETS Get to Know Your Host!I thought it would be great timing to kick off the year with an episode that gives you the opportunity to ‘get to know me, your host’ a little better.Last year I had the pleasure of being interviewed by Amber Lowther, journalist & podcast host of Fashion Avenue. @fashionavenuepodcastFashion Avenue is your one-stop-shop for all things fashion and beauty.During my chat with Amber, we took a deep dive into:· When I first developed an interest in our industry· My pathway and career prior to starting Fashion Equipped· What Fashion Equipped does and who we help· Inside information about our one of a kind ‘Start Your Fashion Business’ Programme· And the unique fashion business ecosystem we’ve built to help you make the Fashion Business Your Business and everything in between!Amber loved what she heard so much during our chat that she is now a member of our ‘Start Your Fashion Business Community and is working her way through our programme, finally pursuing her dream of starting her own brand.If you want to make the Fashion Business your Business in 2021 – then please head over to our website and jump on our Waitlist – we’ll be opening enrolments to our SYFB Programme and Community on the 1st June and if you're on the waitlist we’ll ensure you receive all the info you need in the lead-up.In the meantime, if you want to kickstart your 2021 you can head to Your Mentor Collective – book a 1 hour of power session with one of our amazing Mentors - that's where the magic happens!Let's make the Fashion Business, YOUR Business!

Jan 20

25 min 2 sec

Well, this is a WRAP for 2020.Thank you all for taking a Front Row Seat and tuning in during our debut year of Fashion.Business.Mindset.By coming together we are creating an inclusive, multi-faceted fashion forum and eco-system, providing industry access and support every step of the way.Your support means the world to us and without you, well we simply won’t have a chance to grow this podcast.Thank you to our amazing guests who have been real, raw and oh so inspiring.Your openness and willingness to share so generously have helped thousands of others navigate their way through the Future of Fashion in an unprecedented year and will continue to do so into 2021 and beyond.I’d just like to take a moment and congratulate our Industry on how they have risen to the occasion in a year that challenged us all in one way or another.On a usual day in Fashion, it takes tenacity, determination, passion and a whole lot of hard work to do what we do. What I witnessed this year was so much digging deep, so many hands extended to help, and a true demonstration of upstanding and outstanding character.It certainly made me proud to be part of it.As a business, Fashion Equipped achieved so much – and it’s kind of a blur to be honest!Tune in to listen to me take you through a few things worth a mention – because our achievements are yours, ur communities as we are truly all in this together.Check out our new Fashion. Business. Mindset podcast page!!Want to join our ‘Start Your Fashion Business’ Programme & Community?ENROLMENTS WILL OPEN AGAIN MID 2021 JOIN OUR WAITLIST NOW SO YOU DON'T MISS OUT! If you would like to learn online, gain the support of mentors and join an engaged community, please head over to Fashion Equipped and join our waitlist now!You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auWork with one of our Mentors at Your Mentor Collective www.fashionequipped.com.au/yourmentorcollective/Let's do this together, let's make The Fashion Business, YOUR Business!

Dec 2020

8 min 10 sec

In this episode Elizabeth speaks with Jo Demmler, the Co-Founder of Red Dust Active.Red Dust Active is a family-run business, with products proudly designed and made in Adelaide, South Australia. Inspired by her own journey of embracing an active lifestyle and stepping out of her comfort zone, Jo’s mission was to create a range of functional, fashionable activewear accessories.The Red Dust Active range has been purposefully designed to ensure you stay in the moment, no matter what your activity, supported by products that perform.For Jo, embracing an active lifestyle has been a great way to feel energised, regain her health, connect with others and most importantly have FUN!I absolutely loved chatting to Jo about the inspiration behind Red Dust Active, the product development local supply chain process and how Red Dust Active has grown by using Amazon as its primary sales channel.You can find Red Dust Active at:Website: www.reddustactive.com.auInstagram: @reddust.activeWant to join our ‘Start Your Fashion Business’ Programme & Community?ENROLMENTS WILL OPEN AGAIN MID 2021 JOIN OUR WAITLIST NOW SO YOU DON'T MISS OUT! If you would like to learn online, gain the support of mentors and join an engaged community, please head over to Fashion Equipped and join our waitlist now!You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auWork with one of our Mentors at Your Mentor Collective www.fashionequipped.com.au/yourmentorcollective/Let's do this together, let's make The Fashion Business, YOUR Business!

Dec 2020

44 min 16 sec

In this episode, Elizabeth is super excited as her mission for this podcast is to showcase the dynamics of the fashion industry and this is her first episode with MAKER.In this episode Elizabeth chats with Joey Pringle, the Founder of Veshin Factory.What Elizabeth loved about this chat was that Joey who is originally from the UK and has lived in Canada and Australia, has taken on task of becoming a factory owner in China.Veshin is an original equipment & design manufacturer specialising in bags and accessories with a philosophy centred on sustainability, transparency & environmentally progressive values.Whilst many factories have typically adopted a tick box approach to meeting brand sustainability and social compliance measures for audit purposes, Veshin launches with these values already embedded within.VESHIN's WHY is to go above and beyond in our mission to deliver meaningful sustainable, transparent & environmentally progressive industry change.Elizabeth loved diving into topics from sustainability, to sourcing vegan materials, ethical supply chain and the profound benefits of a focus on Meditation and wellness with Joey and I’m sure you will too!You can find Veshin at:Website: www.veshinfactory.comInstagram: @veshinfactoryWant to join our ‘Start Your Fashion Business’ Programme & Community?ENROLMENTS WILL OPEN AGAIN MID 2021 JOIN OUR WAITLIST NOW SO YOU DON'T MISS OUT! If you would like to learn online, gain the support of mentors and join an engaged community, please head over to Fashion Equipped and join our waitlist now!You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auWork with one of our Mentors at Your Mentor Collective www.fashionequipped.com.au/yourmentorcollective/Let's do this together, let's make The Fashion Business, YOUR Business!

Dec 2020

1 hr 3 min

In this episode Elizabeth speaks with Kerry & Angelo Pietrobon, the Founders of Harlow.Kerry and Angelo have been proudly making beautiful fashionable clothing for women sized 12-26 since 2013.Harlow started as a solution to Kerry’s problems, when she couldn’t find clothes that she loved - only clothes that fit.Because of this, shopping was always a challenge, trawling the stores to come home broken hearted every single time.It wasn’t too long before Kerry realised, she needed to take her fashion story into her own hands, and started making her own clothing – her way!In late 2012 Kerry floated the dream of starting a label that would be a solution for women like her to husband Angelo. He too could see that there was a need for fashion that not only fit but also made women feel great.They jumped straight in, as with a lot of small businesses, funding the business themselves, putting it pretty much all on the line and working together to bring one of the best-known Australian made, premium plus-size labels to life.Harlow’s Ethos is to only wear what makes your heart sing, if you don’t love it, don’t let it take up valuable space in your wardrobe. Buy well, buy quality and buy ethical.You can find Harlow at: website www.harlowstore.cominstagram @harlow Want to join our ‘Start Your Fashion Business’ Programme & Community?ENROLMENTS WILL OPEN AGAIN MID 2021 JOIN OUR WAITLIST NOW SO YOU DON'T MISS OUT! If you would like to learn online, gain the support of mentors and join an engaged community, please head over to Fashion Equipped and join our waitlist now!You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auWork with one of our Mentors at Your Mentor Collective www.fashionequipped.com.au/yourmentorcollective/Let's do this together, let's make The Fashion Business, YOUR Business!

Dec 2020

1 hr

In this episode Elizabeth speaks with Lisa Sjoblom, the founder of the sustainable children’s swimwear brand Tyoub, established in 2019.As a fashion graduate, Lisa has held roles from junior knitwear designer to digital pattern maker, garment technician and production co-ordinator, mostly in the children’s wear space over the past 20 years, from South Africa, the UK, Sweden and Australia.Driven by a passion for finding sustainable solutions to children’s wear, Tyoub launched with a reusable swim nappy and swimwear range made from regenerated nylon.“Just like the children’s fairy tale, sustainability is like Pandora’s box, the more you open it up the more challenges you encounter” Lisa Sjöblom.You can find TYOUB at: website www.tyoub.com.auinstagram @tyoubwearWant to join our ‘Start Your Fashion Business’ Programme & Community?ENROLMENTS ARE NOW OPEN AND WILL CLOSE AGAIN 30th NOVEMBER AND NOT REOPEN AGAIN UNTIL 2021 If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:https://fashionequipped.com.au/start-your-fashion-business/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auWork with one of our Mentors at Your Mentor Collective www.fashionequipped.com.au/yourmentorcollective/Let's do this together, let's make The Fashion Business, YOUR Business!

Nov 2020

57 min 9 sec

In this episode Elizabeth speaks with Estelle Michaelides.Estelle is a Designer, stylist, illustrator and ultimately a creator.Estelle’s label Micky in the Van is an evocative expression of her inner musings, her journey and her story.Estelle’s limited-edition collections combine a mix of dramatic couture with a street edge and regularly feature custom created fabrics incorporating her very own illustrations.MITV Made to order pieces have captured the hearts of an increasing number of devotees, keen to own the wearable art label to express their own version of femininity through distinct designs.MITV’s latest collection ‘Modern Antiquities’ launches 23rd November – head to @mickyinthevan to find out more.You can find Estelle at: @theestellereport@mickyinthevan@the.bespoke.illustratorWant to join our ‘Start Your Fashion Business’ Programme & Community?ENROLMENTS ARE NOW OPEN AND WILL CLOSE AGAIN 30th NOVEMBER AND NOT REOPEN AGAIN UNTIL FEBRUARY 2021 If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:https://fashionequipped.com.au/start-your-fashion-business/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auWork with one of our Mentors at Your Mentor Collective www.fashionequipped.com.au/yourmentorcollective/Let's do this together, let's make The Fashion Business, YOUR Business!

Nov 2020

47 min 41 sec

In this episode Elizabeth speaks with Amy Fosdike, the Director of Launch Fashion Management.After a strong background in in-house sales roles + Agency work, Amy founded LFM in 2005.Amy saw a gap in the market to do agency a little differently with a focus to ‘sell-out” rather than sell in + a view that relationships + honestly were the ingredients for longevity in the market.LFM under this strategy grew organically year on year with the expansion into Melbourne in 2017 + Adelaide in 2019.Launch is now the largest Australian agent in the market, representing brands such as PE NATION – Faithfull – ENA PELLY –Nobody Denim + SUPERGA.This was a dynamic chat about all things Wholesale, Retail and The Future of Fashion.You can find Amy at: @launchfashionwww.launchmanagement.com.auWant to join our ‘Start Your Fashion Business’ Programme & Community?ENROLMENTS ARE NOW OPEN AND WILL CLOSE AGAIN 30th NOVEMBER AND NOT REOPEN AGAIN UNTIL FEBRUARY 2021 If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:https://fashionequipped.com.au/start-your-fashion-business/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auWork with one of our Mentors at Your Mentor Collective www.fashionequipped.com.au/yourmentorcollective/Let's do this together, let's make The Fashion Business, YOUR Business!

Nov 2020

58 min 37 sec

In this episode Elizabeth speaks with Jess and Stef Dadon, designers, creative directors, and entrepreneurs.The Dadon sisters regularly work with some of the biggest brands in fashion and beyond, and also love to support and promote emerging designers.They first launched How Two Live as a daily diary in 2012, and it has since grown into a global platform with a tribe of loyal fans.In 2016 the duo created TWOOBS; a line of comfortable, fashion-forward, and animal-friendly sandals that are known to regularly sell out and is shaking up the industry with a focus on sustainability.In 2019 Jess + Stef debuted How Two Live: The Podcast, interviewing strong female mentors, with a goal to empower women with positive and inspiring content.You can find Jess & Stef at: @howtwolive@twoobswww.twoobs.comWant to join our ‘Start Your Fashion Business’ Programme & Community?ENROLMENTS ARE NOW OPEN AND WILL CLOSE AGAIN 30th NOVEMBER AND NOT REOPEN AGAIN UNTIL FEBRUARY 2021 If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:https://fashionequipped.com.au/start-your-fashion-business/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auWork with one of our Mentors at Your Mentor Collective www.fashionequipped.com.au/yourmentorcollective/Let's do this together, let's make The Fashion Business, YOUR Business!

Nov 2020

1 hr 12 min

In this episode Elizabeth speaks with Lisa Messenger.Lisa Messenger is the vibrant, game-changing founder and CEO of Collective Hub, an international speaker, best-selling author, and an authority on disruption.She launched Collective Hub as a print magazine in 2013, with no experience in an industry that people said was either dead or dying. Within 18 months that print mag was in 37 countries. Collective Hub has since grown into an international multimedia business and lifestyle platform with multiple verticals across print, digital, events and education – all of which serve to ignite human potential.Five years and 54 issues into the print magazine Lisa made the courageous move to “break” the very thing that she started enabling her to iterate and pivot into something far more sustainable and vast reaching. Lisa’s experience has seen her produce over 400 custom-published books for companies and individuals as well as having authored and co-authored 28 herself.Most notably, Lisa chartered her ride to success with her bestselling book Daring & Disruptive: Unleashing the Entrepreneur and its sequels Life & Love: Creating the Dream, which reached number-one on Booktopia; Money & Mindfulness: Living in Abundance, that shot to best-selling status within the first month; Breakups & Breakthroughs: Turn an Ending Into a Beginning. She then wrote Purpose and Risk & Resilience – the Breaking and Remaking a Brand.In 2020, Messenger is again bucking the status quo to explore how you can be at the top of your game – without an office or a cubicle in sight. Her eight book in the series Work from Wherever: How to set yourself free (and still achieve) details in her classically candid style how the entrepreneur and fast-talking founder of the Collective Hub has rebounded and rebranded, after breaking and remaking the business of her dreams. She is currently highly sought after as she is about 730 days ahead of most who have been turbo charged unwittingly into this new “work from home” lifestyle.Ultimately, Lisa’s passion is to challenge individuals and corporations to get out of their comfort zones, find their purpose, change the way they think, and to prove there’s more than one way to do anything. She encourages creativity, innovation, and an entrepreneurial spirit, and lives life to the absolute max. Most mornings she wakes up and pinches herself at how incredible her life is, but is also acutely aware and honest about life’s bumps and tumbles along the way.With fans including Sir Richard Branson and New York Times best-selling author Bradley Trevor Greive, and a loyal fan base of close to a million followers across her combined social channels, Lisa’s vision is to build a community of like-minded people who want to change the world for the better. She leads by example, using herself as a conduit and every day living her life out loud showing that anything truly is possible.Elizabeth was in awe throughout this entire conversation and we're sure you will be too!You can find Lisa on Instagram:@lisamessengerWant to join our ‘Start Your Fashion Business’ Programme & Community?ENROLMENTS ARE NOW OPEN AND WILL CLOSE AGAIN 30th NOVEMBER AND NOT REOPEN AGAIN UNTIL FEBRUARY 2021 If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:https://fashionequipped.com.au/start-your-fashion-business/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auWork with one of our Mentors at Your Mentor Collective www.fashionequipped.com.au/yourmentorcollective/Let's do this together, let's make The Fashion Business, YOUR Business!

Oct 2020

1 hr 3 min

In this episode Elizabeth Speaks with Tess Whitfort, the founder of Pendulum Studios - a Badass Sustainable, Zero waste , Circular design clothing brand - ethically made in MelbourneTess is a Melbourne based Sustainable fashion designer and zero waste pattern cutting specialist.Tess is the 2018 winner of the Redress Design Award, which is the world’s largest sustainable fashion design competition.Tess’s own label, PENDULUM Studios, which is all about creating new solutions to the fashion industry’s major environmental issues. The brand is big on innovation, creativity, and technology, with a focus on eliminating fabric waste.PENDULUM is always working towards establishing and improving circular supply chains through upcycling waste textiles and using completely biodegradable materials and garment components.The brand has a fresh take on sustainable design that embodies the idea that being a total badass and a good person aren’t mutually exclusive."You can find Tess at: Website: www.pendulumstudios.com.auInstagram - @pendulum.studiosWant to join our ‘Start Your Fashion Business’ Programme & Community?ENROLMENTS ARE NOW OPEN AND WILL CLOSE AGAIN 30th NOVEMBER AND NOT REOPEN AGAIN UNTIL FEBRUARY 2021 If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:https://fashionequipped.com.au/start-your-fashion-business/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auWork with one of our Mentors at Your Mentor Collective www.fashionequipped.com.au/yourmentorcollective/Let's do this together, let's make The Fashion Business, YOUR Business!

Oct 2020

57 min 36 sec

In this episode Elizabeth speaks with Melinda Sullivan, the Director and Founder of Melbourne My Style,Established in 2017, Melbourne My Style is a publication that prides itself on an industry-focused, factual style of reporting on fashion, hospitality, lifestyle, and entertainment.Along with the publication, Melinda has also established Melbourne My Style Creative Agency which focuses on purpose-led company campaigns, combining international influences from trips abroad bringing unique diversity to content created, through styling, imagery and creative writing.About Melinda:Born and raised in Melbourne, in country Victoria. Melinda entered the fashion industry in her early 20’s working for ‘Garfunkle’ in Melbourne, as part of the pattern making team and ended up becoming the Assistant Systems Manager, developing and maintaining in-house fashion systems, to promoting company promotional campaigns.Working directly with designers, fabric consultants and manufacturers gave her a great insight into the fashion industry hands on before she left and went to MYER and worked co-ordinating the Mega Mart by MYER project.Prior to establishing Melbourne My Style 3 years ago Melinda completed a diploma in styling, social media, television and PR and began her passion to be a creative and aspiring writer, endeavouring to create a social media empire and be a fashion enthusiast the public will love and relate too.You can find Melinda at:Website www.melbournemystyle.comInstagram - @melbournemystyleWant to join our ‘Start Your Fashion Business’ Programme & Community?If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:https://fashionequipped.com.au/start-your-fashion-business/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auWork with one of our Mentors at Your Mentor Collective www.fashionequipped.com.au/yourmentorcollective/Let's do this together, let's make The Fashion Business, YOUR Business!

Oct 2020

39 min 50 sec

In this episode Elizabeth speaks with Angela Bell, the National Manager of Ethical Clothing Australia, an accreditation body commonly known as ECA.At ECA, Angela reports to a committee of management that is made up of employer, business and union representations from the textile, clothing and footwear industry.Angela spent the early years of her career working in media and communications before moving into corporate and environmental sustainability.Her various roles have included working as a media advisor for a Minister of the Crown;she has worked for the Commission for a Sustainable London 2012, which was set up to oversee the sustainability elements of the London Olympic Games,she has worked at the Foundation for Young Australians, and for many years before joining ECA she worked for a national law firm overseeing their corporate communications and social responsibility work.While working at the firm Angela completed a Graduate Certificate in Social Impact at Melbourne Business School.During our dynamic conversation with Angela we covered some key topics including, supply chain opportunities and obligations, the local manufacturing landscape and the benefits of becoming ECA accreditedKey Takeaway’s: · Educate yourself about the local industry and how it works· Educate yourself about ethical and sustainable issues and practices in the industry· Fully understanding of the local process and legal obligations· Talk to other ECA brands to see how they work with to establish relationships with manufactures· Visit the ECA website and browse accredited manufacturers and brands· The Australian Fashion council has a local directory· Value your makers and suppliers and work toward establishing long tern relationships· Understand the workforce and what role they play· Reach out to advocates and connect with the industry and organisations and start conversations· Ask for independent certifications and accreditations, do your research and due diligence· Be active in the local industry and seek out opportunities to connect and collaborateThe episode was recorded in May 2020. You can find the ECA at:Website www.ethicalclothingaustralia.org.auInstagram - @ethicalclothingaustraliaWant to join our ‘Start Your Fashion Business’ Programme & Community?If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:www.fashionequipped.com.au/start-your-fashion-business-programme/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auWork with one of our Mentors at Your Mentor Collective www.fashionequipped.com.au/yourmentorcollective/Let's do this together, let's make The Fashion Business, YOUR Business!

Oct 2020

58 min 46 sec

In this episode Elizabeth speaks with Leila Naja Hibri, the CEO of The Australian Fashion Council (AFC)Leila was appointed as CEO of The Australian Fashion Council (AFC) in February 2020, having been actively involved with the AFC since its inception, and invited to join it's Board of Directors in 2018.Leila, who until recently, was the General Manager at Australian fashion accessories label Helen Kaminski and a Member of the Board of Directors of HKJC - a Tokyo based joint venture company with Yagi Tsusho Limited, has a background in Economics and Accounting and over 15 years’ experience in luxury and premium brand management and development across APAC, Europe and North America. She has worked with organizations such as Arthur Anderson, The United Nations, Prada and Luxottica and led teams in Sydney, Auckland, London, New York, Hong Kong and Tokyo.In this chat Elizabeth and Leila take the pulse of our Industry, discuss the road to recovery, and Leila shares the AFC’s vision for a re-shaped industry that is world-leading in purposeful innovation, mindful creativity and human-centricity.You can find the AFC at:Website: www.ausfashioncouncil.comInstagram: @ausfashioncouncilBecome an AFC member here:www.ausfashioncouncil.com/joinYou can find the AFC Curated Program:Website: www.afccurated.comInstagram: @afc_curatedWant to join our ‘Start Your Fashion Business’ Programme & Community?If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:www.fashionequipped.com.au/start-your-fashion-business-programme/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auWork with one of our Mentors at Your Mentor Collective www.fashionequipped.com.au/yourmentorcollective/Let's do this together, let's make The Fashion Business, YOUR Business!

Sep 2020

54 min 47 sec

In this episode, Elizabeth speaks with Pru Corrigan, the CEO of One Daydream PR.Pru has 20 years’ experience in the Australian PR, Digital & Marketing landscape.She started her career as Brand Manager for Sportsgirl before co-founding Two Birds Talking in 2006, which ultimately became Australia’s number one 'fast fashion' PR agency.In 2015, Pru went on to create One Daydream PR, taking the agency from strength to strength and working with some of the world’s biggest global brands including; Mercedes-Benz, Sephora, The Body Shop, Vegemite, IT Cosmetics & Ole Henriksen just to name a few.More recently Pru launched the Dream Team, helping to nurture talent into global marketing powerhouses. The Dream Team consists of creatives and entrepreneurs who are the best in their field. Pru works with talent on achieving their dreams and pushing the boundaries in their desired field.Pru is also a Co-Founder of multi beverage brand Batch & Co – Australia’s newest Spritz in a can. Working with a product of her own allows her to understand business on the “other side”, and opens up her knowledge in the hospitality space.Pru’s passions lie in the big ideas and taking brands and talent to the next level. Creating memorable moments & sustainable names is the future of marketing and PR.Key Takeaways:· PR is the cherry on top of a comprehensive marketing plan· Knock on doors and talk to people in the industry, go to retail and ask questions, they will offer a wealth of insights and you will be front of mind· Most important, is to be HONEST + GENUINE with any communication· Find people that support, believe in you and keep pushing you – Find a Mentor· Understand the PR industry and how it works· Start by connecting and engage with who you want to build a relationship with via social media· There is no magic formula to success, it takes hard WORK and commitmentYou can find Pru at:Instagram - onedaydreamprWebsite - www.onedaydream.com.auWant to join our ‘Start Your Fashion Business’ Programme & Community?If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:www.fashionequipped.com.au/start-your-fashion-business-programme/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auWork with one of our Mentors at Your Mentor Collective www.fashionequipped.com.au/yourmentorcollective/Let's do this together, let's make The Fashion Business, YOUR Business!

Sep 2020

1 hr 3 min

In this episode Elizabeth speaks with Naomi Swalwell, the founding Director of Australian ethical and sustainable brand House of Lacuna.Focusing on traditional textile printing methods and hand embellishments, House of Lacuna ranges are produced in an ethical and sustainable supply chain.Circularity and closing the gap between design and manufacturing is at the forefront of why this brand exists.After spending more than ten years in the industry working in various design roles, Naomi has been crafting her business model to reflect her values around sustainable fashion by producing long lasting ethically made garments for women and girls to express themselves in.In this episode Naomi and Elizabeth discuss everything from setting up a strong business foundation, to the creative process, establishing supply chain, the importance of relationship and mentorship.Key Takeaways1. A mentor can help keep you on track and accountable and reduce the loneliness and overwhelm that can often be part of starting out.2. Have patience, resilience and the ability to adapt to situations – especially now3. It’s how you respond to challenges that matters, as you can turn them into positives4. Putting in the work to set up a good supply chain and practices is key to your business5. Making sales and receiving heartfelt testimonials from customers, that’s where the true magic isYou can find Naomi at: Instagram - @house_of_lacunaWebsite - www.houseoflacuna.com Want to join our ‘Start Your Fashion Business’ Programme & Community?If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:www.fashionequipped.com.au/start-your-fashion-business-programme/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auWork with one of our Mentors at Your Mentor Collective www.fashionequipped.com.au/yourmentorcollective/Let's do this together, let's make The Fashion Business, YOUR Business!

Sep 2020

47 min 11 sec

In this episode Elizabeth speaks with Renae James, the Founder of Papinelle Sleepwear.Renae began honing her entrepreneurial drive from an early age.She always had a strong desire to be in the fashion industry so started her journey studying Fashion Design at the University of Technology Sydney, and graduated with Honours.Like many Australian designers, Renae launched Papinelle at the Paddington Markets in 2003 with sleepwear designs that quickly brought retail and media attention.Renae opened her first Papinelle boutique on Oxford Street in Paddington across the road from the Paddington Markets in 2004;That same year, on a visit to a New York trade show, Renae met Nicki Kelly who was showcasing her own sleepwear brand. They quickly became friends, realising the chemistry and passion they shared in business.This led to Nicki joining forces with Renae at Papinelle 12 years later.Today, Papinelle has grown to become a hugely successful brand sold in all Nordstrom doors across the USA, along with their direct to consumer website, and boutiques in Australia and New Zealand.17 years later, Renae says “its just the beginning...”It was exciting to speak with a brand that is experiencing a significant uplift in trade during this time as the Sleepwear and Loungewear categories boom globally.Key Takeaways: -Set a clear vision and then have a burning desire to get there-You can't let set backs turn you away from your goals-Be authentic, stay true to your your aesthetic, have a product you believe in and be persistent-Have a mission associated with your brand - find your purpose-Find what excites you and keeps you going-Weave perks into your work life to keep yourself inspired - such as travel or experiences you enjoy-It's a journey and no two journey's are the same so don't compare yourself to others.You can find Papinelle Sleepwear at: Instagram - @papinellesleepwearWebsite - www.papinelle.com/Want to join our ‘Start Your Fashion Business’ Programme & Community?If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:www.fashionequipped.com.au/start-your-fashion-business-programme/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auWork with one of our Mentors at Your Mentor Collective www.fashionequipped.com.au/yourmentorcollective/Let's do this together, let's make The Fashion Business, YOUR Business!

Sep 2020

52 min 28 sec

In this episode Elizabeth speaks with Neomi Amit, International Sales & Export Manager at Unreal Fur, a Melbourne based, faux fur label brought to life in 2011.Neomi works with leading retailers around the world to drive the “Fauxvolution” of ethical and sustainable fashion.Joining Unreal Fur in 2017, she is a fearless voice for spreading the cruelty-free message.Partnering with retailers like Saks Fifth Avenue, Bloomingdales, Rent the Runway and Free People, Neomi is committed to ending the real fur trade for good.With a decade of experience in the beauty and skincare industries, Neomi brought her passion for vegan practices to lead Unreal Fur’s expansion into the American and European markets.Neomi and her team advocate a cruelty-free ethos, sustainable fabric innovation and are helping transform the fashion industry into a conscious, faux-friendly space.During our chat it was clear to that Neomi is unstoppable on her mission to reduce over consumption, put an end to fast fashion and use innovation and technology to elevate the way our industry does business.If you're up for some HIGH Vibe Inspo from an entrepreneur that never takes no for an answer and want some golden insights into a brand that has gone GLOBAL, then this episode is a must listen!Key Takeaways:-Don't loose sight of where you're going or what you're are working towards-Take it one day at a time - what do you need to achieve TODAY to get further tomorrow?-The buyer sitting at Bloomingdales or Matches Fashion is just a person - they love fashion as much as you do - don't be intimidated - take the leap and connect!-It all starts with yourself. At our core, we know NOTHING - all we have is our ability to try and learn-Failure is just a learning opportunity. Be strategic, have a well thought out plan and then have no fear!You can find Neomi at:Instagram - @unreal_furWebsite - www.unrealfur.com.auExciting News! You heard it FIRST! Neomi will be joining our Your Mentor Collective.Want to learn from Neomi? Watch this space! www.fashionequipped.com.au/yourmentorcollective/Want to join our ‘Start Your Fashion Business’ Programme & Community?If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:www.fashionequipped.com.au/start-your-fashion-business-programme/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auWork with one of our Mentors at Your Mentor Collective www.fashionequipped.com.au/yourmentorcollective/Let's do this together, let's make The Fashion Business, YOUR Business!

Sep 2020

1 hr 2 min

In this episode Elizabeth speaks with Emma Puttick, the creator of Naudic.Emma’s love affair with fashion began when she was working in London.The bohemian styles of the Portobello Road markets was where she first got the taste of what has become the Naudic look.Add influences from travels through Sweden, India and South-East Asia and you have a label that's bright, fun and eminently wearable. While there has been great evolution of the brand over the past decade, each Collection has radiated the joy of feeling truly alive.This passion and freedom is so clear in each season of Naudic as a result of Emma sourcing inspiration through her own travels.In this chat Elizabeth and Emma discuss everything from the creative process to taking a brand global! We also eagerly await the borders opening up again so we can travel together on our planned Fashion Equipped x Naudic Fashion Sourcing Trip to India in 2021 which is going to be a door opening experience.If you're interested in finding out more and want to explore joining us on this amazing adventure, please email Elizabeth at info@fashionequipped.com.auThis episode was recorded at the end of April 2020. Key Takeaways & Tips:· Look at your business model, this is the time, we’re going to get a small window to review our business model.· Now is the time to cut things that are too hard or out dated or not producing the output that you expected· Believe in yourself and your brand and stay true to yourself and what you want to produce· A non-negotiable is to invest in your process, procedures and standards· Have transparency of communications and clarity in all areas - NO grey areas!· Your suppliers are an integral part of your supply chain, build relationships & closely manageYou can find Emma at:Instagram - @emma_puttick @naudic Website - www.naudic.comwww.roundtheglobe.com.au/bioWant to join our ‘Start Your Fashion Business’ Programme & Community?If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:www.fashionequipped.com.au/start-your-fashion-business-programme/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auWork with one of our Mentors at Your Mentor Collective www.fashionequipped.com.au/yourmentorcollective/Let's do this together, let's make The Fashion Business, YOUR Business!

Aug 2020

1 hr 10 min

In this episode Elizabeth speaks with Phoebes Garland, the Co-Founder of Garland & Garland Fashion Agency.Phoebes is a regular contributor & speaker in the fashion industry with over 25 years of experience. Her zone of genius the business of fashion, specialising in wholesale strategy, sales, product development and working with independent & major retailersPhoebes is also a passionate ambassador to not-for-profits – including Shake it Up Australia and Adopt Change.During this dynamic conversation we discuss what a brand needs to know to become ‘wholesale ready’ , the future of wholesaling, the Australian retail landscape and the experience you need to succeed.This episode was recorded in April 2020 just when retail was slowly coming out of initial COVID restrictions.Key Takeaways:- Agents are trusted advisors on the ground- If your range is too small you could miss an opportunity with a major retailer- A reset of our industry will occur – on some level we are all starting again- Independent Retailers have an advantage over larger retail chains right now- It’s easier to manage in a smaller boutique – it’s a more controlled environment - safety must come first- We're all in this together – Manufacturers + Brands + Agents + Retailers- We can all collaborate, share space, share information, help each otherYou can find Phoebes at:Instagram - @phoebes_garland @garlandandgarlandWebsite - www.garlands.com.auWant to join our ‘Start Your Fashion Business’ Programme & Community?If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:https://fashionequipped.com.au/start-your-fashion-business/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auWork with one of our Mentors at Your Mentor Collective www.fashionequipped.com.au/yourmentorcollective/Let's do this together, let's make The Fashion Business, YOUR Business!

Aug 2020

1 hr 16 min

In this episode Elizabeth speaks with Christian and Ren Kimber, the founders of Christian Kimber, an Australian luxury menswear brand.Before launching his eponymous label in 2016, Christian worked in a variety of industry roles in London, and as a buyer for a luxury department store in Australia. Christian received the National Design Award at the Melbourne Fashion Festival in 2019.Ren is the co-founder and advisor to the business, with a focus on marketing and the business side of fashion. Ren is also a senior manager at a Big Four consulting firm and also a regular contributor to GQ and Vogue.With a flagship store here in Melbourne, stockists including Lane Crawford and Harrolds, and a strong online business I loved that the customer, experiential retailing, relationships and authenticity were central to the ethos of this brand.During this conversation, it was clear to see that Ren and Christian have powerful, complimentary professional skills and have the creative and the business side of fashion well and truly covered.You'll love every minute of getting to know Ren and Christian and hearing about how they are redefining Australian Menswear.Key Takeaways:· Don’t forget, it’s all about the customer · Customer experience is just as important as the product· Make it more about hospitality than retail· Apply the offline experience to online wherever possible (photography, narrative, technology)· Work with wholesale partnerships who believe in your brand as much as you doYou can find Christian and Ren at:Instagram - @christian_kimber @ren_kimberWebsite - https://christiankimber.com/Want to join our ‘Start Your Fashion Business’ Programme & Community?If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:www.fashionequipped.com.au/start-your-fashion-business-programme/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auWork with one of our Mentors at Your Mentor Collective www.fashionequipped.com.au/yourmentorcollective/Let's do this together, let's make The Fashion Business, YOUR Business!

Aug 2020

43 min 13 sec

In this episode Elizabeth speaks with Simon P Lock, Chairman and CEO of ORDRE, the founder of Mercedes Benz Fashion Week Australia, and a former Senior Vice President of IMG Fashion & Models.Simons is also a member of BoF Global 500, a recipient of the Australia Fashion Laureate and author of 'In The Front Row'. Simon has held senior management positions with a number of international fashion weeks including Australia, Singapore, Hong Kong, Dubai, Pakistan, New York and India.Simon is an iconic Australian Fashion Industry figure who has achieved so much throughout his career, and you’re still breaking new ground!During this dynamic conversation with Simon, he shares insights into not only his journey in the industry but his business ORDRE, founded with his wife Kirsten lock.ORDRE is described as A NEW CHANNEL FOR THE BUSINESS OF FASHIONIt’s a B2B Online wholesale marketplace for designers launched in 2015.Ordre has a Retail Network of over 2700 retailers, 6000 buyers and is in over 93 countries.This innovative platform includes Online showrooms, 360-degree imagery, Virtual Reality and is embracing advancements in technology and expanding its global reach.Key Takeaways & Tips:· Change is exciting and we have to embrace tech· Our Industry has now learnt that they can do to business virtually· Virtual creates a more sustainable fashion industry· Don’t get left behind!· Brands will now focus on the CORE of their businesses due to the current high volume of product currently in the industry. The industry has to Reset.· Adopt a ‘Buy now wear now’ model and a shift of the buying cycle· As a result, we will see a more considered approach by major designers· Designers will create collections that are not as expansive, are more focused, dropped at the right time in hope of a stronger sell though as product can stay in store at full price for longer· The retail landscape may be forever changed· Simon encourages us all to buy a VR headset and immerse ourselves in this new virtual worldSimon’s book ‘In the Front Row’https://www.booktopia.com.au/in-the-front-row-simon-p-lock/book/9780522867916.htmlYou can find Simon at:Instagram - @simonplock @ordreofficialWebsite - www.ordre.com/enSimon’s BoF 500 profileWant to join our ‘Start Your Fashion Business’ Programme & Community?If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:www.fashionequipped.com.au/start-your-fashion-business-programme/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auWork with one of our Mentors at Your Mentor Collective www.fashionequipped.com.au/yourmentorcollective/Let's do this together, let's make The Fashion Business, YOUR Business!

Aug 2020

1 hr 4 min

In this episode Elizabeth speaks with Melissa Singer, a creative, commercially-minded writer, fashion and lifestyle editor and strategist.As the National Fashion Editor of The Age & SMH, Melissa is an active advocate of Australian Fashion. We’ve seen many Fashion Brands & Designers make 'Front Page' as a result of her strong and relatable voice on a range of topics from retail to women's representation in the media.During this raw and inspiring conversation, Melly shares everything from how she grew up obsessed with Fashion, to some of the perks of her job that include sitting FROW at International Fashion weeks and she also openly shares some golden advice on how to cut through the clutter, get your brand out there and her thoughts on a more enlightened, responsible and sustainable future of fashion.This episode was recorded in April 2020 while we were all adjusting to our 'new normal.'Key takeaways on what’s important right now:· There will be a real rebound for people supporting Australian brands over the next twelve months· It's important to define your point of difference. If you’re using fabric made from recycled fishing nets, consider what makes you different from the numerous other brands doing the same thing?· We are prepared to pay a premium for so many other things, but we don’t seem to understand that equation when it comes to locally made fashion…brands need to be clear in their communication with consumers.· Being a Fashion Designer is complex, and I’m not sure many who launch are ready. Seek the help and support you need to succeed in the industry.You can find Melissa Singer on instagram at:– @melly_singerWant to join our ‘Start Your Fashion Business’ Programme & Community? If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:www.fashionequipped.com.au/start-your-fashion-business-programme/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!

Aug 2020

1 hr 16 min

In this Episode Elizabeth speaks with Leah Betts, Co-Founder of Cachia Sleepwear & Multi Brand Entrepreneur.Leah has built a number of companies over her 20 year career.Including:Co-founding Tan Off in 2010 and Studio Play in 2011In 2017 Leah launched Cachia together with Melbourne influencer Sophie Cachia and in 2019 Leah and Sophie also launched Fairy Magic Online.Leah is also the General Manager of Studio Kids.Leah has now launched her latest venture, which joins forces with like-minded individuals to help them bring products ideas to life.Key takeaways and tips: · Do what you LOVE (I repeat, do what you LOVE!) · There is no separation between you personal and work life· Plan and know what you like and want· Surround yourself with like-minded people· Post Post Post you just need to be seen – just post· Embrace the journey and find your own success· Create the masterpiece of your life·Continue to learn· Be kindYou can find Leah at:Leah - https://www.leahbetts.com/www.instagram.com/leahbettsCachia Sleepwear - www.instagram.com/cachiahttps://cachia.shop/Want to join our ‘Start Your Fashion Business’ Programme & Community? If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:www.fashionequipped.com.au/start-your-fashion-business-programme/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!

Aug 2020

1 hr 4 min

In this Episode Elizabeth speaks with Doug Stephens, the Founder of Retail Prophet.Doug is one of the world’s foremost retail industry futurists.His intellectual work and thinking has influenced many of the most widely known international retailers, agencies and brands including Walmart, Google, L'Oreal, BMW and LVMH.Prior to founding his consultancy,Retail Prophet, Doug spent over 20 years in the retail industry, holding senior international leadership roles.Doug is the author of two International bestselling books and is currently writing a third!His unique perspectives on retailing, business and consumer behaviour have been featured in many of the world’s leading publications and media outlets including The New York Times, The BBC, TechCrunch, The Wall Street Journal and Fast Company.This episode was recorded in June 2020 while we were all adjusting to our 'new normal.'Key takeaways and tips: · Brands are the new communities· Consumers expectations and behaviours will change, and they will be fluid and liquid· You must be informed and be knowledgeable about the current market climate· Small business have the advantage to be nimble and implement quickly· In times of crisis there are tremendous opportunities you just have to seek them· There is no such thing as being fashionably late for your futureYou can find Doug at:Website - Retailprophet.comTwitter - @RetailProphetInstagram - @retailprophetDoug's books: Reengineering RetailThe Retail RevivalWant to join our ‘Start Your Fashion Business’ Programme & Community? If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:www.fashionequipped.com.au/start-your-fashion-business-programme/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!

Aug 2020

1 hr 6 min

In this Episode Elizabeth speaks with Effie Kats, Melbourne Designer & Founder Bayse Brand & Dead End Lovers.Effie founded Zachary the label in 2013 which she operated for 5 years.After exiting Zachary, Effie launched her namesake label in 2018 which focusses on made to measure garments with a view to create perfectly tailored, sustainable pieces that last in your wardrobe for years to come.During this real and raw conversation with Effie shares the some of the challenges she’s faced, the bravery it takes to re-establish yourself, the importance of doing your inner work and the power of self belief.This episode was recorded in late April 2020 while we were all adjusting to our 'new normal.'Key takeaways and tips: · Fill a gap based on what consumers actually want right now· Focus on exciting your customers, give them a unique experience· Establish a sound supply chain and work with incredible makers· The daily dynamics of a custom made model· Meet yourself, be real with yourself, and overcome creative blocksEffie's book recommendation:How to Heal Yourself When No One Else CanYou can find Effie at:Website - effiekats.comInstagram @effiekats @baysebrand @deadendloversWant to join our ‘Start Your Fashion Business’ Programme & Community? If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:www.fashionequipped.com.au/start-your-fashion-business-programme/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!

Aug 2020

1 hr 4 min

In this episode Elizabeth speaks with James Bartle, the Founding CEO of Outland Denim.Outland is the denim brand making jeans differently, and setting a new standard in fashion manufacturing.Driven by the desire to curb the trafficking of young girls into the illicit commercial sex industry, James created Outland Denim to generate training and employment opportunities for women vulnerable to exploitation and abuse.Over six years James developed a unique business model that would enable each of his seamstresses to gain a skill set in tailoring while earning a living wage, receiving ongoing support and life-enhancing education, and crafting artisan quality jeans to compete in the global premium marketplace.Outland Denim is one of the most respected brands in our industry and we found this conversation with James so engaging as he shares his mission with unwavering conviction.This episode was recorded in May 2020 while we were all adjusting to our 'new normal.'Key takeaways and tips: · Reflect and really understand your WHY· Be unwavering and unapologetic, and you will find your COMMUNITY· Stay true to yourself and your community· Don’t give into fear and procrastination· Pivot into areas that will provide traction· Lead with PurposeYou can find Outland Denim at:Instagram – @oulandenimWebsite – www.outlanddenim.com.auWant to join our ‘Start Your Fashion Business’ Programme & Community? If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:www.fashionequipped.com.au/start-your-fashion-business-programme/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!

Aug 2020

57 min 43 sec

In this his episode Elizabeth speaks with Lana Wilkinson.Lana is Australia's leading fashion stylist, with a clientele that includes Rachel Zoe , Megan Gale, Rebecca Judd, Zoe Foster Blake and Rachael Finch just to name a few.Driven by a strong work ethic, her distinctive creative flair makes her an influential figure in the Australian retail landscape.Building on this love of fashion and a desire to design, Lana launched her own footwear brand in 2019. Her mission is to create contemporary, statement shoes that can be accessible to every woman.During this raw and inspiring conversation. Lana shares not only her epic journey as a Leading Fashion Stylist but her first- hand experience from the front line of launching her own footwear brand.This episode was recorded in May 2020 while we were all adjusting to our 'new normal.'Key takeaways & tips:· Know your numbers $· Stay authentic to yourself and your brand· Be present and understand all areas your business· Don’t be too proud to ask for help· We all have moments where we don’t feel in control and that’s okYou can find Lana at:Instagram – @lanawilkinsonWebsite – lanawilkinson.comWant to join our ‘Start Your Fashion Business’ Programme & Community? If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:www.fashionequipped.com.au/start-your-fashion-business-programme/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!

Jul 2020

1 hr 11 min

In this his episode Elizabeth speaks with Cathryn Wills, Founder of Sans Beast.Cathryn established Sans Beast in June 2017, after a career spanning close to 30 years in the Australian Fashion Industry.In establishing Sans Beast, Cathryn set out to build a design led, quality brand that only utilises materials that are procured from non-animal sources.During this dynamic, insightful conversation Cathryn shares some of the real challenges being faced, what’s important right now, what every brand starting out needs to know and her predictions and opportunities based on the evolving retail landscape.This episode was recorded in April 2020 while we were all adjusting to our 'new normal.'Key takeaways on what’s important right now:· Protecting the Business· Ensuring the team is well supported· Community building and connectivity is key· Look after your supply chain partners – they are an extension of your team· A business must have a unique selling proposition, a why and a reason for beingYou can find Sans Beast at:Instagram – @sans.beastWebsite – sansbeast.comWatch the CRAFT OF SANS BEAST hereWant to join our ‘Start Your Fashion Business’ Programme & Community? If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:www.fashionequipped.com.au/start-your-fashion-business-programme/You can find Fashion Equipped over at:Instagram: @fashionequippedPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!

Jul 2020

56 min 35 sec

Welcome to Fashion. Business . Mindset , your FROW seat to ‘real’ stories from Designers, Brands, Entrepreneurs, Makers & Mentors. Our mission? To increase the success rate in the Fashion Industry by creating a dynamic fashion startup eco-system. Fashion Business Mindset provides industry support every step of the way & insider access to The Future of Fashion. Hosted & created by Elizabeth Formosa, the Founder of Fashion Equipped.In this episode, Elizabeth shares some insights into her 20+ year journey in the industry and speaks to you about what has inspired her to embark on this exciting new podcast journey with you.Let's keep connected!You can find Fashion Equipped over at:Instagram: https://www.instagram.com/fashionequipped/Podcast Insta: https://www.instagram.com/fashionbusinessmindset/Facebook: https://www.facebook.com/fashionequipped/Website: https://fashionequipped.com.au/Join our community mailing list here:https://fashionequipped.com.au/join-the-fashion-equipped-community/Want to Learn Online? If you would like to learn online, gain the support of mentors and join an engaged community, please head over to:https://fashionequipped.com.au/start-your-fashion-business-programme/Let's do this together, let's make The Fashion Business, YOUR Business!

Jul 2020

6 min 57 sec