You Belong in Business

Principal Financial Group

"You Belong in Business" is a podcast from Principal dedicated to hard-working small business leaders like you.

We don’t just interview entrepreneurs. We place them into real conversations with business experts to talk about the challenges of growing and protecting what they’ve

Coming soon: You Belong in Business
Trailer 2 min 19 sec

All Episodes

The best time to get a business line of credit is when you don’t need it—but that’s not always possible. Here are some ideas for how to pursue credit now, featuring Ami Kassar, CEO of business loan advisory Multifunding. We're also joined by John Rusk, co-owner of New York City general contractor Rusk Renovations, and his chief business officer, Andrew Hatzenbuhler. 

Sep 21

27 min

A healthy work culture with employees who understand and support your mission can help make a business more competitive in a good economy—as well as buffer the stress and anxiety of your workforce during a crisis or economic downturn. This episode features Cassie Sampson, owner of East Village Spa in downtown Des Moines, Iowa, and Meg Burdick, human resources specialist and freight claims manager for Soniq Transportation and Warehouse in Kent, Washington, who share how they’ve relied on and adjusted their work culture during this pandemic. They’re joined by Amy Friedrich, president of U.S. Insurance Solutions for Principal®. 

Jul 27

37 min

Managing business cash flow can be tricky in a thriving economy, let alone in a year as volatile as this one. Many businesses are struggling to reduce their cash-burn rate during a downturn—if not cope with a complete shutdown. Some businesses must pay extra attention to taxes or other implications of shifting cash flow. This episode features two small business leaders in conversation about cash-flow challenges: Karen Henninger, chief financial officer of Henninger Media Services Inc. in Arlington, Virginia; and Lauren Stroope, office manager of Stroope Honey Farms in Pearland, Texas. They’re joined by Polina Engel, a business specialist for Principal®. 

Jun 30

30 min

Two drastically different businesses—a New York City bank and a Midwestern trucking franchise—talk about how the pandemic has inspired changes to their business models that may become a permanent part of operations. Javier Evans, executive vice president and chief human resources officer for Sterling National Bank in New York, and Kent Brown, president and co-owner of Nebraska Truck in Grand Island, Nebraska, explain their approach to remote work, hygiene, and other adjustments in this year of dramatic business disruption. They also share perspective on effective communication to help guide employees through change. Evans and Brown are joined by Polina Engel, advanced solutions director for Principal®.

Jun 29

31 min

The Paycheck Protection Program (PPP) Flexibility Act, signed into law in early June, gave businesses more time and better options for spending billions of dollars in federal relief. Many business owners now will have 24 weeks to spend their stimulus money—three times longer than the original eight-week window. In this episode, Lance Schoening, government relations director, and Mark West, national vice president of business solutions for Principal®, talk through the four major changes introduced by the PPP Flexibility Act and what they mean for businesses trying to maximize their loan forgiveness. Then look ahead to other factors that may affect federal relief for businesses throughout 2020. 

Jun 12

15 min

The unprecedented economic stimulus this year through the Coronavirus Aid, Relief, and Economic Security (CARES) Act and similar federal programs has helped businesses maintain payroll and weather some of the effects of COVID-19. But business leaders also seek other timely and creative ideas to maintain cash flow in one of the most challenging business climates in decades. A recent Principal® webinar featured a conversation on cash-flow strategies for businesses with Lance Schoening, director of government relations for Principal; Mark West, national vice president of business solutions for Principal; and Kimberly Weisul, editor-at-large for Inc.com and Inc. Magazine.   You Belong in Business is a podcast from Principal dedicated to hard-working business leaders like you. We don’t just interview entrepreneurs. We place them into real conversations with business experts to talk about the challenges of growing and protecting what they’ve built.  These are authentic yet focused discussions that reveal hard-earned insights to help listeners like you work smarter in your own business. Hard work is embedded in the DNA of every business entrepreneur. And helping small businesses grow is in the DNA of Principal. We work with more than 140,000 small- and medium-size businesses nationwide.  When you subscribe to You Belong in Business, you’ll become part of this conversation, hearing practical solutions to help overcome the hurdles that you, like our guests, face every single day.   This podcast provides educational information only with the understanding that Principal® and its employees are not offering legal, accounting, investment or tax advice. Business owners should consult with their counsel or other advisors when making business decisions. Guests are not compensated for their appearance and Principal does not endorse the businesses of its guests. Some guests may own Principal products or use our services. Unless noted otherwise, none of our guests are affiliated with Principal, Des Moines Iowa.   Inc. Magazine and Inc.com not affiliates of any company of the Principal Financial Group. 1176591-052020

May 6

7 min

The popular Paycheck Protection Program (PPP) through the Coronavirus Aid, Relief, and Economic Security (CARES) Act has provided hundreds of billions of dollars in emergency funds to businesses. Now business owners want to be sure they know how to properly spend their PPP money so that most of their loans are forgiven. PPP loan forgiveness was a popular topic in a recent Principal® webinar featuring Lance Schoening, director of government relations for Principal; Mark West, national vice president of business solutions for Principal; and Kimberly Weisul, editor-at-large for Inc.com and Inc. Magazine. The three of them in this episode share strategies and perspectives on PPP loan forgiveness.   You Belong in Business is a podcast from Principal dedicated to hard-working business leaders like you. We don’t just interview entrepreneurs. We place them into real conversations with business experts to talk about the challenges of growing and protecting what they’ve built.  These are authentic yet focused discussions that reveal hard-earned insights to help listeners like you work smarter in your own business. Hard work is embedded in the DNA of every business entrepreneur. And helping small businesses grow is in the DNA of Principal. We work with more than 140,000 small- and medium-size businesses nationwide.  When you subscribe to You Belong in Business, you’ll become part of this conversation, hearing practical solutions to help overcome the hurdles that you, like our guests, face every single day. This podcast provides educational information only with the understanding that Principal® and its employees are not offering legal, accounting, investment or tax advice. Business owners should consult with their counsel or other advisors when making business decisions. Guests are not compensated for their appearance and Principal does not endorse the businesses of its guests. Some guests may own Principal products or use our services. Unless noted otherwise, none of our guests are affiliated with Principal, Des Moines Iowa.   Inc. Magazine and Inc.com not affiliates of any company of the Principal Financial Group.  1176591-052020

May 6

11 min

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