How To Build A Software Company… Russel Brunson

By Mike Dillard

Over the past 10 years, I’ve made an incredible living by taking the intangible thoughts in my head, and making them tangible and available to others. In the past, what we could create in this life was limited to what we could create with our hands. Today, we live in a virtual world, which means we can literally create anything we can imagine, and it’s all made out of software. Whether that’s a car that drives itself, or a virtual game world where you can be anyone you want, or a simple app that orders your groceries for you. If you can dream it, you can create it, which means the world is filled with limitless opportunities for entrepreneurs, but there’s one major hurdle that stands in your way… Language. The only barrier between you and your ability to bring your imagination to life, is your ability to speak read and write code. For most of us, this process requires the help of translators. If you can learn how to successfully work with a team of the right software engineers, the future belongs to you. There is nothing you cannot create or accomplish. So today, we’re joined by my friend Russell Brunson who’s just gone through this journey, and come out the other side with a 7-figure software as a service company called ClickFunnels. This episode is not about ClickFunnel’s itself, but rather the process Russell went through to take an idea, and bring it to life in the form of a software service, and all of the lessons he learned, and landmines he stepped on along the way. So if you’ve ever had an idea for an app, or an online service or technology company of any kind, this is an episode you won’t want to miss…

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