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Paul Greenberg championing CRM in sports

By Sports Geek

Paul Greenberg is affectionately known as the Godfather of CRM, his book “CRM at the Speed of Light” serves as the textbook for most universities around the world.  Sean chats with Paul about CRM trends and what sports can do with data. Full show notes - https://sportsgeekhq.com/podcast/paul-greenberg-crm/

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