#1: John Coogan (Founder @ Soylent and Lucy.co)
By Cooper Schoenthaler and Alfston Thomas
Welcome to the Optionality Game: a conversation with successful leaders about evaluating your options, taking the right risks, and creating your own luck. In our first episode, we chat with John Coogan, the co-founder of Soylent, a meal replacement company that was most recently valued at half a billion dollars, as well as Lucy.co, a direct-to-consumer nicotine gum company. We discuss the story of founding Soylent, the difference between ideas and execution, the idea of "throwing ideas at the wall to see what sticks", as well as many other topics. Tune in every other Friday for new episodes with founders, investors, thought leaders, and everyone in between.