Episode 12: Rewriting the Rules of Great Copywriting with Jacqueline Paumier

By Franka Baly

In a time when so many people were telling us to write to pain points, Jacqueline was encouraging clients in her membership group to ditch the pain points and lean into more relatable and vulnerable conversations with their ideal customers. The Copy Whisperer herself, Jacqueline shares what she did that helped her to quickly hit a major milestone in her thriving copywriting business, and what you should be doing if you want to connect authentically with the people who most need you. Get full show notes and more information here:http://fbuxconsulting.com/ep12

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