The Family Business Ft. Daisy Badu
By Marian Agyei-Gyamera
The beauty industry has always been extremely lucrative but not necessarily inclusive. Felicia Sarpong and her daughters, Princilla and Daisy, aimed to change that when they launched Paba Cosmetics, a beauty brand that provides makeup products for women of colour. On today’s episode of MAGS Moments, we are joined by Paba COO, Daisy Badu, who provides some insight on her entrepreneurial journey, the importance of legacy and the realities of being part of the family business. Visit www.magsconsults.com to read about learn more about entrepreneurship and for free information and resources related to digital marketing and social media.