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270: How to Create an Interesting Story That Gets People Addicted to Tuning in to Your Content

By Sean McCabe and Ben Toalson

If you don't have an interesting challenge, you can't create an interesting story. People enjoy stories where someone faces, and ultimately overcomes, a big challenge. Think of any TV show you're watching to right now. In any given episode, someone wants something, they can't get it because of some obstacle, and they spend the course of the show doing what it takes to try to get it. Every compelling story is comprised of several common elements and you can use these elements intentionally to craft a compelling story. Aaron Dowd joins me to talk about creating your interesting story to get people addicted to tuning in to your content.

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