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Leah’s Recent Crowdfunding Results, Part 2: Mistakes & Lessons Learned - SMS068

By The Savvy Musician Show

In this episode, Leah delves deeper into her successful crowdfunding campaign for her latest album, Ancient Winter, and now she reveals the mistakes she made and the lessons she learned. Leah has tried various ways to crowdfund her albums, and she’s always experimenting to find a better, more profitable way to market her music. In this recent campaign, she exceeded her financial goal by $30,000! Key Points From This Episode: The pros and cons of hosting a crowdfunding campaign on your own site. The astonishing amount of people who demanded vinyl. What makes crowdfunding easier. The difference between those who succeed and fail. Why you must expose yourself to marketing training over and over again. The importance of your email list and why email is still king. Leah’s amazing results in revenue in 7 days with email. The unexpected things Leah underestimated. How to create a successful landing page. Understanding the psychology of your fans. Tweetables: “Is it time for you to stop wondering about whether you're supposed to do music or not?” — @MetalMotivation [0:02:39] “This is literally just a skill. It’s about incorporating who you are, your personality, your authentic self, your authentic music, and just having these skills in place and then, then you can do anything.” — @LEAHthemusic [0:05:40] “You can’t just be exposed to it and expect something good to happen out of it. You must become a practitioner.” — @LEAHthemusic [0:08:38] “If Facebook died and disintegrated, turned into Myspace, I could still make a living just off of my email.” — @LEAHthemusic [0:10:17] “You don’t have to be a world-class marketer and learn how to market market everything else in the world, just your own stuff, your own music to your own audience.” — @LEAHthemusic [0:12:49] Links Mentioned in Today’s Episode: Leah’s Crowdfunding Page (Limited time) — http://ancientwinter.com FREE Crowdfunding Guide — https://savvymusicianacademy.com/crowdfunding Call Savvy Music Academy — www.callsma.com Daniel Coates (Student Spotlight) — https://suntaramusic.com/

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