#03.01 | Dr. Franz-Werner Haas – Successful innovations
By Daimler Truck AG
Today, Martin Daum speaks with Dr. Franz-Werner Haas about successful innovations. Haas is the CEO of CureVac, a biotech company that creates messenger RNA based vaccines. Take COVID 19 or, for that matter, climate change - global challenges require entirely new solutions. Often, it is a long way from the birth of an idea to its launch. In their talk, Daum and Haas tackle vital questions: When is the right time for innovation? From product development to market launch- what does it take for an innovation to become a success? What specific challenges are innovative companies faced with? Enjoy!