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What Politicians Know About Marketing That You Don't

By Louis Grenier | No-Fluff Marketer

What can politics teach us about marketing strategy? Political expert Phillip Stutts joins us for this episode of the show, where he shares how using political principles can help businesses get more out of their marketing. It's a unique perspective on how to run campaigns and build more human connections. We discussed: The three biggest mistakes businesses make today What happens when you use marketing tactics over strategy The #1 problem with relying on discounts to drive sales Why referrals are the best way to grow without any money The right way to ask your target market survey questions How to listen to what the market research is telling you One simple way businesses can make human connections How to nail your marketing campaigns right from the beginning Resources Fire Them Now Survey Monkey Panel Pollfish Traction Profit First Driven to Distraction Keith Cunningham Morning Pages

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