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Founder Fridays: How we launched this podcast & made our first brand play

By Dave Rogenmoser

In this episode, Dave is joined by his first guest, Ben Johnson, the wizard behind Proof's content to discuss the launch of this very show. They'll talk through the concept of the show, the goal of the show, the equipment we use to film, how we book guests, our production process, our editing cycle, our launch strategy, and the methods we've used to scale the show. If you've ever thought of producing your own podcast — or if you're just curious why we do this every week — this show has all of your answers. Equipment mentioned during the episode: Canon EOS C100 camera Canon 6D camera Audio Technica ATH-M30x headphones Aputure Light Storm COB 120B lights Sennheiser EW 112P microphones Cayer BV30L tripods Set from Article.com Zoom.us for video recording software We're excited to have you along for Season 1 of #ScaleOrDie. Before you leave, be sure to leave a ⭐⭐⭐⭐⭐ review, post a comment, or share with your friends! Tune into more episodes at useproof.com/scaleordie and read more stories at blog.useproof.com. Follow Dave & Proof on Twitter — @DaveRogemoser and @UseProof. We publish episodes every week so be sure to check back often for more interviews with the internet’s best minds in growth!

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