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Telling Stories with Steve Clayton, Chief Storyteller at Microsoft

By The Mission

“The heart of all great stories is people.” — Steve Clayton Steve Clayton grew up in Liverpool, England and fell in love with stories early on while observing people. He recalls being a child and watching his parents interact with gregarious friends and strangers, and Steve always wondered, what makes that person attract such attention?” Steve took a “weaving path” through his career before landing in this current role as Chief Storyteller at Microsoft. One of his first jobs was working in IT for a pharmaceutical company, where he quickly realized he was not a great computer programmer and pivoted. Steve has since served on technical teams for Microsoft in various roles and now he works on constructing the storytelling team, where he manages 30 people focused on telling the company’s story both internally and externally. As a team-builder, Steve has learned that it's important to hire people who are good at the things you are not and that the No. 1 quality he looks for in a potential team member is curiosity. “I want people who are naturally curious about the world. They will go and explore and try to understand why. I think that this sense of curiosity is the most important skill.” In this episode, Chad and Steve sit down to discuss Steve’s winding career from technical roles to storytelling, what it takes to be a great storyteller, and the cool new projects he is working on at Microsoft. As Steve always says... “the best stories always start and end in a pub.” Cheers! — Mission Daily and all of our podcasts are created with love by our team at We own and operate a network of podcasts, and brand story studio designed to accelerate learning. Our clients include companies like Salesforce, Twilio, and Katerra who work with us because we produce results. To learn more and get our case studies, check out If you’re tired of media and news that promotes fear, uncertainty, and doubt and want an antidote, you’ll want to subscribe to our daily newsletter at When you do, you’ll receive a mission-driven newsletter every morning that will help you start your day off right!

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