14. The importance of good copy for your wedding business, with Jen Feroze

By Faye Cornhill

Hello and welcome back to the Wedding Business Podcast! I am so excited to be back and to be kicking this second season off with a fabulous guest, Jen Feroze.  Jen is a self-professed word nerd, helping wedding businesses pin down what makes them so brilliant and creating copy that connects them to their dream clients.  It’s easy to overlook the importance of good copy and focus on making our website or social media look great, but by also creating memorable copy we have an opportunity to really stand out and show who we are behind the business.  Jen shares some great advice and tips on where to start on creating captivating copy as well as her experience of building a successful wedding business and her best piece of advice if you’re just starting out in the industry.  If you enjoyed today's episode, come and let me know on Instagram and let me know what upgrades you're going to make to your copy after hearing Jen’s pearls of wisdom.  You can find more info about Jen’s services at www.jackdaweditorial.com and connect with her on Instagram at www.instagram.com/jackdaweditorial Jen’s upcoming poetry book The Colour Of Hope - Poems of Happiness in Uncertain Times is launching Autumn 2020. You can see more of her beautiful poems on instagram www.instagram.com/the_colourofhope

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