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EP36 | Adam Dorrell (CustomerGauge) - You’re using Net Promoter Score (NPS) wrong! Segmentation is the 🔑 key to retention

By Andrew Michael

Today on Churn.fm, we have Adam Dorrell, the CEO and Founder of CustomerGauge. In today's episode, we talked about the importance of Net Promoter Score or otherwise know as NPS, why it's more than just a metric, and how companies can implement NPS results into their workflow.We also discussed why customer feedback is an impactful growth lever, how to reach out to customers strategically, and how you can make feedback actionable.Adam also shared the one question that he hopes more businesses ask, and his insights on things that worked at CustomerGauge while tackling churn.As usual, I'm excited to hear what you think of this episode, and if you have any feedback, I would love to hear from y

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