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10: Empire Flipper’s CEO: Investing in profitable, cash flow websites

By Sam Marks / Johnny FD

Joe Magnotti is the founder and CEO of Empire Flippers. Since they launching a few years ago they have successfully sold several thousand websites over their p-2-p market place. Empire Flippers only sells profitable, cash flowing websites that are typically in the range of $5,000 to $1,000,0000. Joe discusses with us how they set valuations in the marketplace, trending niche categories such as Amazon FBA, and why 40% of the marketplace buyers are repeat customers. We also take a deep dive into 3 sites currently listed including specifics on revenue, maintenance, and future growth prospects. This episode gives us a unique look into modern investing and is particularly appealing for anyone who is interested in internet commerce. Relevant links for guest: Empire Flippers Website – https://empireflippers.com/ Twitter – https://twitter.com/EmpireFlippers Facebook: https://www.facebook.com/EmpireFlippers/ Joe Magnotti Facebook: https://www.facebook.com/magnotti Linkedin: https://www.linkedin.com/in/josephmagnotti Where are we: Sam – Singapore Joe – Manila, Philippines  What we are drinking: Sam – water (nursing hangover from night before) Joe – San Miguel Light Recommended (books, subscriptions): Empire flippers Podcast MONEY Master the Game Discussed (relevant links): AdSense site, Finance niche (investing) been around almost 8 years, making $1,230 a month net – $44,288 Amazon Associates site, sport niche (golf), been around 2 and ½ years making almost $3,200 a month net –$79,790 Service based site delivering a small gift, been around 5 and ½ years making almost $8,200 a month – $237,196 Jon Haver’s site Website buyer type profiles (which one are you?) Empire Flippers Valuation Tool Accredited investor definition Webfolio Management – Invest in internet business fund ILAB 02 – Dropshipping TLAB 115 – Selling my store for $60k Boss Lounge – Facebook Show notes: 04:00 – Difference between Dropshipping and Amazon FBA 11:00 – How to find a buyer through a website broker 12:45 – Can you auto pilot your online business 13:30 – Selling my dropshipping business for $60k 24:11 – Intro starts 24:45 – What is Empire Flippers 26:30 – Number of sites sold through Empire Flippers 27:50 – Price range of sites on market place 28:45 – Determining profitability of website cash flows 29:45 – Vetting process 31:00 – Determining multiple and valuation 34:40 – Trending sites right now 36:45 – SaaS valuations 38:20 – Redundancies of sites revenues 41:15 – Seeing thousands of profitable websites 42:00 – Types of buyers in marketplace 44:30 – Getting into Amazon FBA 48:50 – Buying first building a business 49:20 – Determining profitability of the website 50:30 – Repeat buyers 51:50 – Reviewing 3 sites currently for sale 53:00 – Buyer due diligence 54:45 – Setting up process to support the business 54:45 – Starting their internet investment fund 56:30 – Vetting accredited investors 57:00 – Future expansion of the fund 59:30 – The future of Internet commerce If you enjoyed this episode, do us a favor and share it! Also if you haven’t already, please take a minute to leave us a 5 star review on iTunes and claim your bonus here! Copyright 2016. All rights reserved. Read our disclaimer here.

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