Special Edition! Inside the Sales Enablement Soiree Boston (Ep #4)
By Scott Santucci, Brian Lambert
Welcome to the Inside Sales Enablement Podcast, Episode 4 SPECIAL EDITION: Inside the Sales Enablement Soiree Boston June 2019The Sales Enablement Soiree is a series of events, hosted by Shawnna Sumaoang and the team as Salesenablement.pro. The first event, which premiered in 2015, was held alongside SalesForce.com Dreamforce and brought together 200 attendees. The next year, the number grew to 600. By 2018, attendance soared to 1,200, highlighting the booming appetite for advice, expertise, and collaborative ideation on the topic of sales enablement. This year, the event came to the east coast as well, and 250+ attendees attended the inaugural east coast event in Boston.Didn't make it? Don't worry! Brian attended to gather insights, learn from, and engage with practitioners, thought leaders, consultants, and solution providers in the space. He was able to gather information and conduct a special assignment to collect key insights to share with our podcast listeners. Listen now to hear Brian's debrief with Scott as he shares his takeaways and insights from this very special event. About the Sales Enablement Soiree: Known for bringing together the leading sales enablement, marketing, and sales experts -- this dedicated one-day event is a place to learn and network with the best in the business.