Dr Nirit Weiss-Blatt - Author of "The Techlash and Tech Crisis Communication"

Business Bookshelf

May 26

33 min 1 sec

Episode 145 of the Dr Nirit Weiss-Blatt - Author of "The Techlash and Tech Crisis Communication". Nirit is a former Research Fellow at the University of Southern California, Annenberg School for Communication and Journalism. Her specialty is in the tech news field. Nirit is the author of the book “The Techlash and Tech Crisis Communication”.

This book provides an in-depth analysis of the evolution of tech journalism. The emerging tech-backlash is a story of pendulum swings: We are currently in tech-dystopianism after a long period spent in tech-utopianism. Tech companies were used to "cheerleading" coverage of product launches. This long tech-press honeymoon ended, and was replaced by a new era of mounting criticism focused on tech's negative impact on society. When and why did tech coverage shift? How did tech companies respond to the rise of tech criticism?

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