Rich Antoniello, Founder and CEO, Complex Networks

By Front Office Sports

On this week's episode, we're joined by Rich Antoniello CEO and founder of Complex Networks. Antoniello founded Complex in 2002 after several years in print and digital media at National Geographic and Men's Journal following his start as a media planner at Saatchi & Saatchi in 1993. Antoniello sat down to discuss the value of organic growth, what teams and leagues can learn from media companies, the importance of good brands and good businesses, and what it takes to be a good entrepreneur. 4:04-4:39: The value of organic growth. 9:01-9:58: On creating content vs. reporting 14:44-15:50: Monetization in college athletics 28:33-30:06: What teams and leagues can learn from media companies 41:12- 41:47: The importance of good brands and good business 43:53-45:25: The sacrifices necessary to be an entrepreneur

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